Les déménageurs bretons

What Les déménageurs bretons does

Les déménageurs bretons is a French national moving services network that has operated for over 50 years (founded circa 1970) and is structured as a franchise system of 150+ independently owned agencies distributed across all of France. The legal entity operating the network is ELIF SARL, a privately held French SARL headquartered in Beauchamp (Val-d'Oise). The company serves primarily individual residential customers — families, seniors, students, and general consumers — and secondarily corporate/employee relocations. Service delivery is asset-heavy and labor-intensive: franchisees conduct on-site technical visits, execute packing, loading, transport, and delivery, and provide complementary storage (garde-meubles) through agency facilities.

The service portfolio is organized into six tiers defined by the degree of professional involvement: P'tit dem (from €300, 15% professional), Mobilier (from €500, furniture handling only), Economique (from €700, 60% professional), Classique (from €900, 70% professional), Major (from €1,100, 90% professional), and Privilège (from €3,000, 100% turnkey). The network is AFNOR NF Services certified for residential moving and was voted 'La marque préférée des Français' in the moving category. The company extends into international moving (demenageurs-bretons.com) and corporate transfers (transfert-activite.fr) through separate platforms. There is no proprietary technology platform; infrastructure consists of standard business software, with digital marketing managed by partner agency Axess Adcom (Google Partner Premier).

The business model is asset-light at the franchisor level. ELIF SARL captures revenue from franchise fees, brand licensing, and shared marketing contributions, while franchisees retain the direct customer relationship and bear operating costs. Pricing is per-move, pay-as-you-go, with no disclosed subscription or recurring contract structure. Distribution is omnichannel: a digital-first website with extensive SEO content (city/region pages covering all of France), phone-based inside sales (09 70 33 00 00), field sales through franchisee agencies, and a partnership with Papernest for ancillary contract-transfer services. The company reports over 50,000 moves per year and is led by Cédric Courtieu (Directeur de la publication).

Name

Les déménageurs bretons

Legal name

ELIF SARL

Website

https://demenageurs-bretons.fr

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Residential Moving Services

akta.pro primary industry

Cross-Border Moving (Neighboring Countries/Regional) (HSAKACAL)

Keywords

• Residential moving services
• Furniture transportation
• Relocation logistics
• Storage solutions
• Corporate transfer services

Headquarters

HQ city

Beauchamp

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Moving services (one-time fees): Revenue is generated primarily through one-time fees charged for moving services across multiple service tiers (P'tit dem, Economique, Classique, Major, Privilège, and Mobilier). Each tier represents a different level of service ranging from self-managed (P'tit dem, customer does 85% of work) to fully managed (Privilège, professionals handle 100%). Prices range from 300 € (P'tit dem) to 3,000 € (Privilège), with additional options available.
2. Garde-meubles (Storage services): The company offers complementary storage solutions (garde-meubles) through its network of agencies. Revenue from storage services provides recurring income alongside one-time moving fees.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Les déménageurs bretons is a French national moving services network operating through 150+ franchise agencies across France. It sells tiered residential moving packages (P'tit dem, Economique, Classique, Major, Privilège, Mobilier) ranging from self-managed moves to full turnkey relocation, alongside complementary storage (garde-meubles), international moving, and professional/corporate transfer services. The franchisor ELIF SARL manages the brand, marketing, and franchise agreements while independent franchisees execute the actual moves.

Product overview

Les déménageurs bretons operates a network-based moving services business organized across six main service tiers (P'tit dem, Economique, Classique, Major, Privilège, and Mobilier) ranging from budget-conscious partial-service options to comprehensive 'clé en main' solutions. The company also offers complementary services including storage (Garde-Meubles), international moving, and professional transfer services. With over 150 agencies nationwide, the service portfolio is built around tiered coverage levels where clients can select the degree of hands-on participation versus professional handling, from 15% to 100% professional coverage.

Differentiator

Problem solved

Functional benefit

Products and services

• P'tit dem Compact moving service for small moves starting at 300€, designed for minimal belongings where the customer handles 85% of the work and the company handles 15% (typically just transport). Targeted at budget-conscious customers such as students with time to self-organize.
• Economique Entry-level moving service starting at 700€ where the client handles 40% of the work and the company handles 60%, including packing, transport, and delivery. Mid-range option balancing cost and professional support.
• Classique Standard moving service starting at 900€, offering balanced coverage with the client handling 30% and the company handling 70% of the move, including packing, loading, transport, and unloading.
• Major Premium moving service starting at 1,100€, with extensive coverage where the client handles only 10% and the company handles 90% of the work, including nearly all packing, transport, and delivery.
• Privilège Full-service 'clé en main' (turnkey) moving solution starting at 3,000€ where the company handles 100% of the move including all packing, transport, unpacking, and installation. AFNOR NF Services certified for quality.
• Mobilier Furniture-only moving service starting at 500€, where the team handles loading, lifting, and transport of furniture but the client handles all personal item packing. Payment facilities available.
• Garde-Meubles (Storage) Storage solutions for belongings during transitions, offered as a complementary service to moving across the franchise network. Provides recurring income alongside one-time moving fees.
• Déménagement à l'International International moving services for cross-border relocations, provided through the dedicated platform demenageurs-bretons.com, extending the network's reach beyond France to worldwide destinations.
• Transfert Professionnel Professional/business transfer services for corporate relocations and employee transfers, managed through the dedicated platform transfert-activite.fr, targeting business customers needing employee relocation.

Quantifiable outcome

• Over 50,000 moves completed every year through 150+ agencies
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor and core.

• PapernestminorGTM or Marketing PartnerPapernest is a partner offering free assistance for transferring household contracts (electricity, gas, internet, etc.) when customers move. Les déménageurs bretons directs customers to Papernest as an ancillary value-add service during the moving process, simplifying the administrative burden for customers.
• Axess AdcomcoreGTM or Marketing PartnerAxess Adcom is a certified Google Partner Premier and digital marketing agency that has been a pioneer of digitalization for over 25 years. They manage Les déménageurs bretons' online visibility strategy including SEO, SEA, and webanalytics, optimizing the company's digital presence and traffic. This is a strategic partnership for demand generation.
• ArchiteaminorOthersArchitea is referenced as a partner brand appearing alongside Les déménageurs bretons logos, though no detailed description of the partnership is provided in the source material.
• OVHminorOthersOVH is the web hosting provider for the Les déménageurs bretons website, located at 140 Quai du Sartel, 59100 Roubaix, France.
• CYGESTminorOthersCYGEST SARL is the data hosting provider for Les déménageurs bretons' website data (distinct from the web hosting layer). Located at PERICENTRE 4, 147 rue de la Délivrande, 14000 Caen, France. All data is hosted and processed exclusively in France.
• AME CONSO (Médiateur)minorOthersThe Association des Médiateurs Européens (AME CONSO) is the designated consumer mediation body for the Les déménageurs bretons network, as required by the French consumer code for alternative dispute resolution.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Demeco: French moving network offering residential and business relocation services across France; competes in the same domestic moving market with a comparable multi-agency footprint.
• Déménageur.com: Leading French online moving comparison and booking platform; competes directly with Les déménageurs bretons in residential and corporate moves, primarily through an aggregator model that connects customers with partner movers.
• Les Gentlemen du Déménagement: National French moving franchise network with similar tiered service offerings and nationwide agency coverage; the most direct structural competitor to Les déménageurs bretons' franchise model.
• Allo Déménagement: French online moving services platform providing quote comparison and booking for residential moves; competes for the same digital-first customer base that Les déménageurs bretons targets through its SEO content strategy.
• France Déménagement: Established French moving company providing national and international relocation services; comparable in product offering and geographic focus, with similar tiered service packaging.
• Mondial Déménagement: French mover with both domestic and international capabilities; directly comparable to Les déménageurs bretons' demenageurs-bretons.com international offering.
• AGIR Déménagement: French moving company with national coverage and tiered service options; competes for the same residential and small-business moving customers in the French market.

Broad incumbents

• Crown Relocations: Global relocation and moving services company serving corporate and individual clients; relevant comparison for Les déménageurs bretons' international and corporate transfer ambitions.
• Santa Fe Relocation: Global mobility and relocation services provider with destination services, moving, and storage; benchmarks the international/corporate relocation business Les déménageurs bretons is building through transfert-activite.fr.

Emerging players

• Homebox: Self-storage rental chain in France; adjacent to Les déménageurs bretons' garde-meubles storage offering and represents a competing option for the recurring-revenue storage segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Les.demenageurs.bretons
• Xx.com/Lesdembretons
• LinkedInlinkedin.com/company/lesdemenageursbretons

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Les déménageurs bretons