Stoneybrook Golf Club

What Stoneybrook Golf Club does

Stoneybrook Golf Club is a private, for-profit public-access golf facility operating an 18-hole par-72 championship course at 21251 Stoneybrook Golf Blvd in Estero, Florida. The course was designed by architects Jed Azinger and Gordy Lewis, measures 7,353 yards from the Champions Tees (among the longest in Southwest Florida), offers seven sets of tees, and carries one of only ~200 NGCOA-certified "BEGINNER FRIENDLY" designations nationwide. The property includes a 17,000 sq.ft. lighted practice facility open 365 days a year until 9 PM, and was fully renovated with new greens in 2010 and new tees and fairways in approximately 2011-2012.

The business operates a multi-stream revenue model spanning dynamic-priced public green fees (AM rates $55-$199 plus tax depending on season and time of day), subscription annual golf passes ($6,000 single / $8,000 couple plus cart fees) that include three-week advance booking and GHIN handicap, tiered range passes ($220 one-month to $1,000 annual), per-bucket range sales ($5-$25), a 2026 Golf Boot Camp at $250 per person, the Chase'n Birdies junior golf subscription ($30/month) plus Pinewoods school-pickup program, and event hosting (corporate outings, tournaments, weddings, leagues). Go-to-market is direct-to-consumer via the foreUP online booking platform, the physical pro shop, and a dedicated event consultation workflow, layered with lodging referrals (Hampton Inn, Embassy Suites, Hyatt Regency Coconut Point) and the Lee County Visitor & Convention Bureau.

Customers span transient public golfers, regional snowbirds and tourists, annual pass holders, junior golfers ages 4-14, men's and ladies' league participants, and corporate/group event buyers. Operations are supported by a small team including Head Golf Professional Kyle Schulte (PGA), First Assistant Tylor Renaud, Course Superintendent John Vuknic (GCSAA), and junior golf coordinator Chase Marinell. The company holds no disclosed funding, ownership, parent entity, or financial metrics, and presents as an independent regional golf facility with a community-led, events-plus-instruction growth posture.

Name

Stoneybrook Golf Club

Legal name

Stoneybrook Golf Club

Website

https://stoneybrookgolfestero.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Stoneybrook Golf Club operates an 18-hole par-72 championship public golf course in Estero, Florida, serving transient golfers, annual pass holders, juniors, leagues, and corporate event buyers via dynamic green fees, subscriptions, instruction, and event hosting.

Ownership category

akta.pro rank

Product category

Golf Course & Country Club

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf Clubs & Club Fitting Retail (CRAMAGAA), Athletic Field & Golf Course Groundskeeping (IMAIAIAH)

Keywords

• Public golf course
• Golf memberships
• Golf instruction
• Junior golf programs
• Golf event hosting

Headquarters

HQ city

Estero

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Green Fees: Public golf fees charged per round with dynamic pricing based on season and availability. AM, PM, and twilight rates vary by month (November through April peak season, May-October off-season).
2. Annual Golf Passes: Annual membership subscriptions providing year-round access with perks including annual range pass, 3-week advance tee time booking, and GHIN handicap. Single pass $6,000/year, couple pass $8,000/year plus cart fees.
3. Practice Range Revenue: Ball bucket sales at practice range with tiered pricing: warm-up (20 balls) $5, small (40 balls) $10, medium (80 balls) $18, large (120 balls) $25. Range passes also available.
4. Range Passes: Recurring revenue from practice range memberships: 1-month $220, 3-month $450, 6-month $600, annual $1,000. Annual pass includes 120 balls per day.
5. Golf Boot Camps: Structured golf instruction programs with multiple sessions covering putting, chipping, pitching, full swing, and on-course playing session. $250 per person includes 2 weeks complimentary range membership.
6. Junior Golf Programs: Monthly junior golf instruction for ages 4-14 including Chase'n Birdies classes and Pinewoods pickup program. Monthly rate $30/class, drop-in $40/class.
7. Event Hosting: Corporate outings, tournaments, weddings, social events, and league hosting. Free consultation offered for event planning with dedicated event request system.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Stoneybrook Golf Club operates an 18-hole championship par-72 public golf course in Estero, Florida (7,353 yards from Champions Tees, designed by Jed Azinger and Gordy Lewis), supported by a lighted 17,000 sq.ft practice facility, PGA-led instruction and golf boot camps, junior and adult leagues, annual and range pass subscriptions, and full-service hosting for corporate outings, tournaments, weddings, and social events.

Product overview

Stoneybrook Golf Club is a golf resort and public golf facility offering a single championship golf course as its core product, supplemented by multiple add-on modules and services. The centerpiece is an 18-hole par-72 championship course (7,353 yards) designed by Jed Azinger and Gordy Lewis, certified Beginner Friendly by NGCOA. Adjacent services include a Lighted Practice Facility, Golf Lessons with PGA professionals, and Golf Boot Camps for instruction. The club offers junior golf programming through Chase'n Birdies and Pinewoods Pickup programs. Tee time access is available via public dynamic pricing or Annual Golf Passes/Range Passes for members. Additional offerings include Event/Outing Hosting for tournaments and weddings, Men's and Ladies' Leagues, and a Course Flyover for virtual previewing.

Differentiator

Problem solved

Functional benefit

Products and services

• Stoneybrook Championship Golf Course 18-hole championship par-72 golf course spanning 7,353 yards from Champions Tees, with seven sets of tees for all skill levels, wide fairways through preserve areas and lakes, large undulating greens protected by bunkers and rolling mounds. Open to public golfers via green-fee play.
• Lighted Practice Facility Practice facility featuring a 17,000 sq.ft putting green, practice bunkers, and short-game areas, lit 365 days a year until 9PM. Range ball buckets available in warm-up, small, medium, and large sizes.
• Golf Lessons with PGA Professionals Individual and group golf instruction delivered by PGA professionals (Head Professional Kyle Schulte and First Assistant Tylor Renaud), with referrals to the Andy Scott School of Golf.
• Golf Boot Camps Structured multi-session golf instruction program covering putting, chipping/pitching, full swing, and an on-course playing session, including two weeks of complimentary range membership. Priced at $250 per person.
• Chase'n Birdies Junior Golf Program Recurring junior golf instruction for children ages 4-14 held on weekday evenings and Saturday mornings with monthly 3-hole tournaments. Monthly rate $30/child or $40 drop-in, with sibling discounts.
• Pinewoods Pickup Program After-school pickup and golf instruction service from Pinewoods Elementary to Stoneybrook Golf Club on Wednesdays and Thursdays 3:10-4:45 PM. Monthly $30/class or $25/class per sibling.
• Public Tee Time Rates Dynamic per-round green-fee pricing for public tee times with seasonal AM, PM, and Twilight rates, bookable online via foreUP/TeeItUp.com or through the pro shop. Rates increase as availability becomes limited; online booking offers the lowest rate.
• Annual Golf Pass Annual golf membership providing year-round access, annual range pass, ability to book tee times 3 weeks in advance, and GHIN handicap service. Single pass $6,000 and couple pass $8,000 plus tax; cart fees separate.
• Range Pass Subscription access to the lighted practice range in 1-month ($220), 3-month ($450), 6-month ($600), and annual ($1,000) options, with the annual pass including 120 balls per day.
• Event/Outing Hosting Full-service golf event hosting for corporate outings, tournaments, weddings, social events, leagues, and group golf packages, supported by free consultation with event specialists and a dedicated event request form.
• Men's and Ladies' Golf Leagues Organized golf leagues for men (managed through Golf Genius) and women (hosted at stoneybrookwomensgolf.com), providing scheduled competitive weekly play and a social golf community.

Quantifiable outcome

• 17,000 sq.ft practice green with lighted range open 365 days/year until 9PM
• +2 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature2 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• foreUPcoreTechnology or IntegrationSoftware platform provider for tee time booking and event management. Operates the online booking system used by Stoneybrook for public and resident tee time reservations.
• Golf GeniuscoreTechnology or IntegrationGolf technology platform used for junior golf program registration (Chase'n Birdies), class scheduling, parent communication via email/text, and tournament management.
• Andy Scott School of GolfminorStrategic or Co-development PartnerLinked golf instruction school offering professional lessons, potentially referring students to Stoneybrook for practice and play.
• PinewoodsminorStrategic or Co-development PartnerLocal school partnering with Stoneybrook for after-school golf program. Stoneybrook picks up students and provides golf instruction at the club.
• Hampton Inn and Suites (Estero)minorGTM or Marketing PartnerRecommended nearby lodging partner at 10611 Chevrolet Way, Estero, FL. Part of area lodging recommendations for visiting golfers.
• Embassy Suites Hotel (Bonita Springs)minorGTM or Marketing PartnerRecommended nearby lodging partner at 10450 Corkscrew Commons Drive. Part of area lodging recommendations for visiting golfers.
• Hyatt Regency Coconut Point (Bonita Springs)minorGTM or Marketing PartnerRecommended nearby luxury lodging partner at 5001 Coconut Road, Bonita Springs, FL. Part of area lodging recommendations for visiting golfers.
• Lee County Visitor & Convention BureauminorGTM or Marketing PartnerRegional tourism partner (fortmyers-sanibel.com) providing visitor information and promoting golf tourism in Southwest Florida.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Lely Resort Golf & Country Club: Public-access golf club in Naples, FL offering multiple courses, instruction, and membership options. Comparable in terms of Florida public golf pricing, junior programming, and annual pass offerings.
• Fiddlesticks Country Club: Private member-owned golf club in Fort Myers, FL with two 18-hole courses. Direct competitor for annual pass / member share-of-wallet in the SW Florida golf market.
• Tiburon Golf Club: Championship public-access golf club in Naples, FL co-located with the Ritz-Carlton. Closest comparator in terms of SW Florida destination positioning, premium daily-fee pricing, and resort/tournament event hosting.
• Quail West Golf & Country Club: Private golf club in Naples, FL offering two championship courses and full club amenities. Comparable as a premium SW Florida golf destination competing for high-end golfer spend.
• Bonita Bay Club: Premier member-owned golf and lifestyle club in Bonita Springs, FL with multiple courses. Comparable in SW Florida geography, championship course quality, and breadth of amenities.
• Shadow Wood Country Club: Private country club in Estero/Bonita Springs, FL with multiple courses. Directly comparable geographic competitor in the same Estero submarket, offering championship golf and member-based play.
• The Forest Country Club: Member-owned country club in Fort Myers, FL with multiple golf courses. Comparable regional peer competing for member leagues, tournaments, and golf-centric events in the same corridor.
• Calusa Pines Golf Club: High-end public golf course in Naples, FL. Comparable on premium championship positioning, peak-season pricing, and SW Florida destination golfer targeting.

Emerging players

• Topgolf: Tech-enabled off-course golf entertainment concept. Represents the emerging alternative format drawing casual golfers and beginners away from traditional on-course facilities like Stoneybrook, but also a model to study for beginner-friendly engagement.

Others

• Andy Scott School of Golf: Instruction-focused golf school linked to Stoneybrook's professionals. Adjacent ecosystem participant in the SW Florida golf instruction market, partnered with Stoneybrook for lessons and practice-facility use.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• Xx.com/SBGolfEstero
• LinkedInlinkedin.com/company/stoneybrook-golf

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stoneybrook Golf Club