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Solec

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uuid000jc9j

Namestring
Solec
Legal namestring
Solec Corporation
Websiteurl
solec.org
Company typeenum
Private
Founded yearint
1976
Descriptiontext

Solec Corporation is a privately held, US-incorporated specialty chemicals manufacturer founded in 1974 and incorporated in 1976, headquartered in Ewing, New Jersey. The company develops and produces two proprietary coating product lines: LO/MIT, a low emissivity radiant barrier coating classified as an Interior Radiation Control Coating System (IRCCS) under ASTM C1321 and offered in three formulations (LO/MIT-II MAX at e=0.15, LO/MIT-II at e=0.17, and LO/MIT-I at e=0.21); and SOLKOTE, which the company describes as the world's first spray-applied selective solar coating, used as an absorber surface in solar thermal collectors. Both products are water-based, low-VOC coatings designed for spray or roller application across a wide range of substrates and geometries.

Solec serves a heterogeneous mix of customers spanning residential DIY consumers (via Home Depot, Amazon, and the direct-to-consumer shop.solec.org storefront), professional contractors (via a dedicated contractor resource center with MSDS, installation guidelines, and trade show recruiting through NAHB IBS and ICAA), and specialty B2B end users across solar thermal energy, astronomical observatories, military/aerospace, industrial manufacturing, sports facilities, and government. Revenue mechanics are transactional and project-based: the company sells 5-gallon pails at unit pricing through retail and direct channels, with bulk/contractor pricing available on inquiry. The company carries multiple third-party certifications (ASTM C1321, Energy Star, RIMA-I, Class A Fire Rating) and claims to be the world's largest manufacturer of heat-reflecting and absorbing optical coatings, though no revenue, headcount, or financial figures are publicly disclosed.

The business is bootstrapped and founder/family-owned with no disclosed venture, private equity, or institutional capital, no acquisitions, and no recent leadership transitions. Operating geographies span at least 14 countries, primarily through project-based deployments rather than a formalized international sales organization. The strategic posture is that of a stable, niche specialty chemicals incumbent defending technical leadership through proprietary formulations and certification compliance rather than through growth capital or technology disruption.

Short descriptiontext

Solec Corporation is a privately held Ewing, New Jersey manufacturer of proprietary low emissivity (LO/MIT) and selective solar (SOLKOTE) coatings, selling to residential DIY consumers via Home Depot and Amazon, contractors, and specialty B2B end users in solar thermal, observatories, aerospace, and industrial markets.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersEwing, United States
HQ citystring
Ewing
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
low emissivity coatings, radiant barrier coatings, selective solar coatings, heat reflective paints, solar thermal absorbers
Industry2 codes
1Industrial & Protective Coatings
CodeIMAEAGABPrimaryYes
2Specialty & Functional Coatings (Anti-microbial/Anti-slip/Insulating)
CodeIMAIAKAMPrimaryNo
NAICS code1 code
  • Paint and Coating Manufacturing32551
SIC code1 code
  • Paints, Varnishes, Lacquers, Enamels & Allied Prods2851
Product category
Specialty Coatings
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Coating Product Sales
TypeOne Time License
Description

Direct sales of LO/MIT radiant barrier coatings and SOLKOTE selective solar coatings to residential, commercial, and industrial customers through multiple distribution channels including direct-to-consumer via website and store, retail partners (Home Depot), and online marketplace (Amazon).

solec.org
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Operations, Technology or R&D, Personnel, Marketing or Sales, Supply Chain
Pricing details3 tiers
1LO/MIT-II MAX - 5 gallon pail
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Premium low emissivity variant with e=0.15, lowest emissivity in the industry. Available at Home Depot.

solec.org
2LO/MIT-II - 5 gallon pail
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Interior application variant with e=0.17. Covers approximately 2,000 sq ft per 5-gallon pail.

solec.org
3LO/MIT-I - exterior and rooftop applications
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Exterior variant with e=0.21, recommended for rooftop applications and projects requiring fast drying times.

solec.org
GTM typeB2B and B2C
B2B and B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 2 records shown
1LO/MIT
Description

Low emissivity radiant barrier coating technology for heat reflection, classified as Interior Radiation Control Coating System (IRCCS). Available in variants including LO/MIT-I, LO/MIT-II, and LO/MIT-II MAX.

solec.org
+1 more record
Core offering1 text field

Solec Corporation manufactures and sells two proprietary specialty coating product lines. LO/MIT is a low emissivity, water-based radiant barrier coating (ASTM C1321 IRCCS) that reflects radiant heat when spray- or roller-applied to attics, roofs, walls, and substrates in residential, commercial, industrial, and specialty applications. SOLKOTE is the world's first spray-applied selective solar coating that combines high solar absorption with low thermal emittance on various substrates for flat plate, concentrating, and hot air solar thermal systems. Both products are sold through retail, online marketplace, e-commerce, and direct contractor channels.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • Reduces roofing skin temperatures by 20-50 degrees F
+4 more records
Product overview1 text field

Solec Corporation manufactures two core product lines: LO/MIT (low emissivity radiant barrier coatings) and SOLKOTE (selective solar absorbing coatings). LO/MIT is an Interior Radiation Control Coating System (IRCCS) that reflects radiant heat in buildings, available in three formulations (LO/MIT-I for exterior/roofing, LO/MIT-II for interior, and LO/MIT-II MAX for maximum performance interior applications). SOLKOTE is the world's first spray-applied selective solar coating for solar thermal applications, enabling high solar absorption with low emittance on various substrates. Both products are spray-applied coatings that provide thermal management solutions across residential, commercial, industrial, automotive, aeronautics, military, and solar energy applications.

Product and service2 records
1LO/MIT Radiant Barrier Coating
CategoryRadiant Barrier / Low Emissivity Coatings
Description

A low emissivity, water-based radiant barrier coating classified as an Interior Radiation Control Coating System (IRCCS) per ASTM Standard C1321. Available in three formulations — LO/MIT-II MAX (e=0.15, interior, highest performance), LO/MIT-II (e=0.17, interior), and LO/MIT-I (e=0.21, exterior/rooftop) — applied by spray or roller to reduce radiant heat transfer in residential, commercial, industrial, and specialty applications.

2SOLKOTE Selective Solar Coating
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership2 partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

STG International collaborated with Prof. Harold Hemond and MIT's Civil and Environmental Engineering Department utilizing SOLKOTE to bring sustainable energy technologies to communities across the developing world.

2Insulation Contractors Association of America (ICAA)
Strategic tierMinorTypeOthers
Description

ICAA Member - Solec is a member of the Insulation Contractors Association of America, participating in industry events and trade shows.

solec.org
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Specialty manufacturer of radiant barrier insulation products for residential and commercial attics and roofs. Directly comparable to Solec's LO/MIT in the DIY and contractor radiant-barrier category.

TypeDirect peer
Description

Sells radiant barrier foil and reflective insulation products directly to homeowners and contractors. Competes with LO/MIT in the same residential attic and roof cooling use case.

TypeBroad incumbent
Description

Large manufacturer of commercial roofing systems, reflective roof coatings, and building envelope solutions. Overlaps with Solec's commercial/industrial reflective roof coating use cases but at much greater scale and product breadth.

4GAF
TypeBroad incumbent
Description

North America's largest roofing manufacturer with reflective and energy-efficient roofing systems sold through Home Depot and contractor channels. Competes with LO/MIT on retail and commercial rooftops.

TypeDirect peer
Description

Manufacturer of selective solar absorber coatings (MIRO and SOLAR) for solar thermal and architectural applications. Closest direct competitor to Solec's SOLKOTE line in solar selective coatings.

TypeDirect peer
Description

Produces coated aluminum substrates with selective solar absorption surfaces for solar thermal and industrial applications. Closely comparable technology platform to SOLKOTE.

TypeDirect peer
Description

Manufacturer of roof coatings, elastomerics, and reflective coatings for residential and commercial roofing sold through retail and contractor channels. Comparable product line and channel mix to LO/MIT.

TypeDirect peer
Description

Acrylic and silicone reflective roof coating systems for commercial and industrial roofs. Competes in the same commercial/industrial reflective roof coating category as LO/MIT-I.

TypeBroad incumbent
Description

Global coatings manufacturer with industrial protective coatings, specialty coatings, and architectural paints. Overlaps with Solec's industrial protective coatings and could acquire or compete with the LO/MIT line.

TypeBroad incumbent
Description

Global paints and coatings major with specialty and industrial protective coating divisions. Broad incumbent across many of Solec's end markets including automotive, aerospace, and industrial.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers10 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance4 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Solec

Specialty Coatingssolec.org

Solec Corporation is a privately held Ewing, New Jersey manufacturer of proprietary low emissivity (LO/MIT) and selective solar (SOLKOTE) coatings, selling to residential DIY consumers via Home Depot and Amazon, contractors, and specialty B2B end users in solar thermal, observatories, aerospace, and industrial markets.

What Solec does

Solec Corporation is a privately held, US-incorporated specialty chemicals manufacturer founded in 1974 and incorporated in 1976, headquartered in Ewing, New Jersey. The company develops and produces two proprietary coating product lines: LO/MIT, a low emissivity radiant barrier coating classified as an Interior Radiation Control Coating System (IRCCS) under ASTM C1321 and offered in three formulations (LO/MIT-II MAX at e=0.15, LO/MIT-II at e=0.17, and LO/MIT-I at e=0.21); and SOLKOTE, which the company describes as the world's first spray-applied selective solar coating, used as an absorber surface in solar thermal collectors. Both products are water-based, low-VOC coatings designed for spray or roller application across a wide range of substrates and geometries.

Solec serves a heterogeneous mix of customers spanning residential DIY consumers (via Home Depot, Amazon, and the direct-to-consumer shop.solec.org storefront), professional contractors (via a dedicated contractor resource center with MSDS, installation guidelines, and trade show recruiting through NAHB IBS and ICAA), and specialty B2B end users across solar thermal energy, astronomical observatories, military/aerospace, industrial manufacturing, sports facilities, and government. Revenue mechanics are transactional and project-based: the company sells 5-gallon pails at unit pricing through retail and direct channels, with bulk/contractor pricing available on inquiry. The company carries multiple third-party certifications (ASTM C1321, Energy Star, RIMA-I, Class A Fire Rating) and claims to be the world's largest manufacturer of heat-reflecting and absorbing optical coatings, though no revenue, headcount, or financial figures are publicly disclosed.

The business is bootstrapped and founder/family-owned with no disclosed venture, private equity, or institutional capital, no acquisitions, and no recent leadership transitions. Operating geographies span at least 14 countries, primarily through project-based deployments rather than a formalized international sales organization. The strategic posture is that of a stable, niche specialty chemicals incumbent defending technical leadership through proprietary formulations and certification compliance rather than through growth capital or technology disruption.

Solec firmographics

Firmographics
Name
Solec
Legal name
Solec Corporation
Website
https://solec.org
Company type
Private
Founded year
1976
Operating status
Operating
Headcount range
1–10 employees
Short description
Solec Corporation is a privately held Ewing, New Jersey manufacturer of proprietary low emissivity (LO/MIT) and selective solar (SOLKOTE) coatings, selling to residential DIY consumers via Home Depot and Amazon, contractors, and specialty B2B end users in solar thermal, observatories, aerospace, and industrial markets.
Ownership category
akta.pro rank

Solec industry classification

Industry
Product category
Specialty Coatings
NAICS
Paint and Coating Manufacturing (32551)
SIC
Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851)
akta.pro primary industry
Industrial & Protective Coatings (IMAEAGAB)
akta.pro secondary industry
Specialty & Functional Coatings (Anti-microbial/Anti-slip/Insulating) (IMAIAKAM)

Keywords

  • Low emissivity coatings
  • Radiant barrier coatings
  • Selective solar coatings
  • Heat reflective paints
  • Solar thermal absorbers

Where Solec is headquartered

Location

Headquarters

HQ city
Ewing
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Solec business model

Business model
GTM type
B2B and B2C
Offering type
Hardware or Manufacturing
Cost components
Operations, Technology or R&D, Personnel, Marketing or Sales, Supply Chain

Revenue model

  1. Coating Product Sales: Direct sales of LO/MIT radiant barrier coatings and SOLKOTE selective solar coatings to residential, commercial, and industrial customers through multiple distribution channels including direct-to-consumer via website and store, retail partners (Home Depot), and online marketplace (Amazon).

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goLO/MIT-II MAX - 5 gallon pail
Unit PricingPay-as-you-goLO/MIT-II - 5 gallon pail
Unit PricingPay-as-you-goLO/MIT-I - exterior and rooftop applications

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Solec product offering

Product offering

Core offering

Solec Corporation manufactures and sells two proprietary specialty coating product lines. LO/MIT is a low emissivity, water-based radiant barrier coating (ASTM C1321 IRCCS) that reflects radiant heat when spray- or roller-applied to attics, roofs, walls, and substrates in residential, commercial, industrial, and specialty applications. SOLKOTE is the world's first spray-applied selective solar coating that combines high solar absorption with low thermal emittance on various substrates for flat plate, concentrating, and hot air solar thermal systems. Both products are sold through retail, online marketplace, e-commerce, and direct contractor channels.

Product overview

Solec Corporation manufactures two core product lines: LO/MIT (low emissivity radiant barrier coatings) and SOLKOTE (selective solar absorbing coatings). LO/MIT is an Interior Radiation Control Coating System (IRCCS) that reflects radiant heat in buildings, available in three formulations (LO/MIT-I for exterior/roofing, LO/MIT-II for interior, and LO/MIT-II MAX for maximum performance interior applications). SOLKOTE is the world's first spray-applied selective solar coating for solar thermal applications, enabling high solar absorption with low emittance on various substrates. Both products are spray-applied coatings that provide thermal management solutions across residential, commercial, industrial, automotive, aeronautics, military, and solar energy applications.

Differentiator

Problem solved

Functional benefit

Brands

  • LO/MIT: Low emissivity radiant barrier coating technology for heat reflection, classified as Interior Radiation Control Coating System (IRCCS). Available in variants including LO/MIT-I, LO/MIT-II, and LO/MIT-II MAX.
  • SOLKOTE

Products and services

  • LO/MIT Radiant Barrier Coating A low emissivity, water-based radiant barrier coating classified as an Interior Radiation Control Coating System (IRCCS) per ASTM Standard C1321. Available in three formulations — LO/MIT-II MAX (e=0.15, interior, highest performance), LO/MIT-II (e=0.17, interior), and LO/MIT-I (e=0.21, exterior/rooftop) — applied by spray or roller to reduce radiant heat transfer in residential, commercial, industrial, and specialty applications.
  • SOLKOTE Selective Solar Coating

Quantifiable outcome

  • Reduces roofing skin temperatures by 20-50 degrees F
  • +4 more outcomes

Companies that use Solec

Customer profile

Named customers10 records

Segments5 records

Ideal customer profiles5 records

Solec technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Solec partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core and minor.

  • MIT Civil and Environmental Engineering DepartmentcoreStrategic or Co-development PartnerSTG International collaborated with Prof. Harold Hemond and MIT's Civil and Environmental Engineering Department utilizing SOLKOTE to bring sustainable energy technologies to communities across the developing world.
  • Insulation Contractors Association of America (ICAA)minorOthersICAA Member - Solec is a member of the Insulation Contractors Association of America, participating in industry events and trade shows.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Solec competitors and assessment

Company assessment

Direct peers

  • RadiantGuard: Specialty manufacturer of radiant barrier insulation products for residential and commercial attics and roofs. Directly comparable to Solec's LO/MIT in the DIY and contractor radiant-barrier category.
  • AtticFoil: Sells radiant barrier foil and reflective insulation products directly to homeowners and contractors. Competes with LO/MIT in the same residential attic and roof cooling use case.
  • Alanod: Manufacturer of selective solar absorber coatings (MIRO and SOLAR) for solar thermal and architectural applications. Closest direct competitor to Solec's SOLKOTE line in solar selective coatings.
  • Almeco Group: Produces coated aluminum substrates with selective solar absorption surfaces for solar thermal and industrial applications. Closely comparable technology platform to SOLKOTE.
  • Gardner-Gibson: Manufacturer of roof coatings, elastomerics, and reflective coatings for residential and commercial roofing sold through retail and contractor channels. Comparable product line and channel mix to LO/MIT.
  • National Coatings: Acrylic and silicone reflective roof coating systems for commercial and industrial roofs. Competes in the same commercial/industrial reflective roof coating category as LO/MIT-I.

Broad incumbents

  • Henry Company: Large manufacturer of commercial roofing systems, reflective roof coatings, and building envelope solutions. Overlaps with Solec's commercial/industrial reflective roof coating use cases but at much greater scale and product breadth.
  • GAF: North America's largest roofing manufacturer with reflective and energy-efficient roofing systems sold through Home Depot and contractor channels. Competes with LO/MIT on retail and commercial rooftops.
  • PPG Industries: Global coatings manufacturer with industrial protective coatings, specialty coatings, and architectural paints. Overlaps with Solec's industrial protective coatings and could acquire or compete with the LO/MIT line.
  • AkzoNobel: Global paints and coatings major with specialty and industrial protective coating divisions. Broad incumbent across many of Solec's end markets including automotive, aerospace, and industrial.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Solec social profiles

Digital presence

Solec compliance and trust

Trust signal

Compliance4 records

Solec financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Solec leadership team

Management profile

Number of profiles

Profiles1 record

Solec funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Solec M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Solec

What does Solec do?

Solec Corporation manufactures and sells two proprietary specialty coating product lines. LO/MIT is a low emissivity, water-based radiant barrier coating (ASTM C1321 IRCCS) that reflects radiant heat when spray- or roller-applied to attics, roofs, walls, and substrates in residential, commercial, industrial, and specialty applications. SOLKOTE is the world's first spray-applied selective solar coating that combines high solar absorption with low thermal emittance on various substrates for flat plate, concentrating, and hot air solar thermal systems. Both products are sold through retail, online marketplace, e-commerce, and direct contractor channels.

Is Solec a public or private company?

Solec is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Solec founded?

Solec was founded in 1976. It employs 1 to 10 people.

Where is Solec based?

Solec is headquartered in Ewing, United States, in the North America region.

How does Solec make money?

One revenue line is on record: coating Product Sales.

Who are Solec's main competitors?

Direct peers on record are RadiantGuard, AtticFoil, Alanod, Almeco Group, Gardner-Gibson and National Coatings. Broad incumbents are Henry Company, GAF, PPG Industries and AkzoNobel.

Does Solec have an API?

No public API is recorded for Solec.

What industry is Solec in?

Solec's product category is Specialty Coatings. Its primary akta.pro industry code is IMAEAGAB, Industrial & Protective Coatings, with a secondary code of IMAIAKAM, Specialty & Functional Coatings (Anti-microbial/Anti-slip/Insulating). Its NAICS code is 32551 and its SIC code is 2851.

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