AtticFoil
AtticFoil manufactures and sells pure aluminum radiant barrier foil insulation through a direct-to-consumer Shopify storefront, serving DIY residential homeowners, HVAC/insulation contractors, and commercial building owners across the United States and Canada since 2005.
- Company typePrivate
- Founded2005
- HeadquartersArgyle, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What AtticFoil does
AtticFoil (legally AtticFoil™ Radiant Barrier Supply LLC) is a privately held U.S. manufacturer and direct-to-consumer retailer of radiant barrier foil insulation, founded in 2005 and operated from the Dallas–Fort Worth area of Texas. The company designs, sources, and sells 100% pure aluminum foil products — including heavyweight double-sided perforated Original AtticFoil in 26", 48", and 60" widths — that reflect approximately 97% of radiant heat when installed with a required air gap. The product line has expanded beyond the flagship attic staple-up foil to include the exclusive SuperPerf™ punch-perforated SKU for over-insulation floor installations, single-sided AtticFoil House Wrap for exterior walls, BlueTex™ garage door and metal-building insulation kits, and supporting accessories such as 2" foil tape and matte white seam tape.
The core technology is a material specification rather than software: a multilayer laminate of two sheets of pure aluminum bonded to a heavyweight woven polyethylene core, yielding a tear-proof roll weighing 28.6 lbs per 1,000 sq ft (versus competitor lightweight films at 14–15 lbs). Micro- or punch-perforations allow water vapor to pass through so the foil can be used over insulation or in vented attics without trapping moisture. AtticFoil holds the only 60"-wide perforated SKU in the market and is the exclusive producer of a punch-perforated foil designed for over-the-insulation installs. The portfolio carries a Class A/Class 1 fire rating.
Revenue is generated almost entirely through e-commerce on a Shopify storefront, with same-day shipping for orders placed before 3pm CST, free shipping on orders of $79+ within the contiguous U.S., flat-rate $9.95 shipping for smaller orders, and freight-carrier fulfillment for orders exceeding 20,000 sq ft. Contractor and wholesale customers access automatic bulk pricing at 10,000 sq ft; international orders to Canada are taken by phone and shipped via FedEx International Economy. The company has no outside funding, operates with 1–10 employees, and reaches customers primarily through content marketing (7M+ YouTube views, bilingual installation guides, a knowledge-zone blog, and a free-sample program) rather than paid acquisition.
AtticFoil firmographics
Firmographics- Name
- AtticFoil
- Legal name
- AtticFoil™ Radiant Barrier Supply LLC
- Website
- https://atticfoil.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- AtticFoil manufactures and sells pure aluminum radiant barrier foil insulation through a direct-to-consumer Shopify storefront, serving DIY residential homeowners, HVAC/insulation contractors, and commercial building owners across the United States and Canada since 2005.
- Ownership category
- akta.pro rank
AtticFoil industry classification
Industry- Product category
- Radiant Barrier Foil Insulation
- NAICS
- Aluminum Sheet, Plate, and Foil Manufacturing (331315), Roofing, Siding, and Insulation Material Merchant Wholesalers (42333)
- SIC
- Retail-Lumber & Other Building Materials Dealers (5211)
- akta.pro primary industry
- Reflective Insulation & Radiant Barriers (IMADAGAF)
- akta.pro secondary industries
- Attic Insulation, Air Sealing & Ventilation Upgrades (HSAPACAI), Roof Insulation & Cover Boards (IMADAFAN), Exterior Insulation & Weatherproofing (House Wrap, Air/Water Barriers) (HSAPAKAK)
Keywords
Where AtticFoil is headquartered
LocationHeadquarters
- HQ city
- Argyle
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AtticFoil business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Product Sales (E-commerce): Direct-to-consumer sales of radiant barrier foil insulation products through the company's Shopify e-commerce website. Customers purchase rolls of varying sizes (26", 48", 60" widths) with quantities ranging from 250 sq ft to 20,000+ sq ft. Pricing is per unit with volume discounts available for larger orders.
- Contractor/Wholesale Bulk Sales: Bulk and crate pricing offered to radiant barrier/HVAC/insulation contractors. Automatic contractor pricing applies on orders of 10,000 sq ft or more. Orders over 20,000 sq ft ship via freight carrier.
- Accessory Products: Sales of complementary products including 2" foil tape for joining seams, matte white tape for finishing, and other installation supplies. These accessories provide ongoing revenue opportunities alongside primary foil products.
- Shipping Services: Shipping revenue from orders under $79 subtotal (flat-rate $9.95 shipping fee within CONUS). Freight shipping quotes provided for orders over 20,000 sq ft. International shipping to Canada available via FedEx International Economy.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | 48" Wide Original AtticFoil - Perforated Double-Sided |
| Unit Pricing | Pay-as-you-go | 26" Wide Original AtticFoil - Perforated Double-Sided (Truss Applications) |
| Unit Pricing | Pay-as-you-go | 60" Wide Original AtticFoil - Perforated Double-Sided (Commercial/Large Spaces) |
| Unit Pricing | Pay-as-you-go | SuperPerf 45" Wide - Punch-Perforated for Over Insulation |
| Unit Pricing | Pay-as-you-go | AtticFoil House Wrap - Perforated Single-Sided |
| Unit Pricing | Pay-as-you-go | BlueTex 2mm Residential Garage Door Insulation Kit |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
AtticFoil product offering
Product offeringCore offering
AtticFoil manufactures and sells heavyweight 100% pure aluminum radiant barrier foil insulation products (in 26", 48", and 60" widths) designed to block 97% of radiant heat transfer in attics, walls, and other building-envelope applications. The company also offers the exclusive SuperPerf™ punch-perforated product for over-insulation installations, AtticFoil® House Wrap for exterior walls, BlueTex™ garage door insulation kits, and supporting accessories (foil tape, matte white tape). Sales occur direct-to-consumer via the company's e-commerce website with same-day shipping, plus bulk/wholesale pricing for HVAC and insulation contractors.
Product overview
AtticFoil™ is a radiant barrier insulation company offering a focused portfolio of pure aluminum foil products designed to block radiant heat transfer. The core product line includes three widths of Perforated Original AtticFoil® heavyweight radiant barrier foil (26", 48", and 60") for attic staple-up installations, plus the exclusive SuperPerf™ punch-perforated product for over-insulation floor installations. Complementary products include AtticFoil® House Wrap for exterior wall applications, BlueTex™ garage door insulation kits, and supporting accessories (foil tape, white tape). The company positions these products as DIY-friendly solutions for residential and commercial buildings, with different installation methods (staple-up, over-insulation, hybrid, flat-top, gable wall) suited to various attic configurations and climate zones. The flagship 48" wide product is the best-seller since 2005, while the 60" width is uniquely offered only by AtticFoil.
Differentiator
Problem solved
Functional benefit
Brands
- SuperPerf™: AtticFoil® exclusive punch-perforated radiant barrier designed for over-the-insulation installations inside attic spaces
- RoofingFoil™
- BlueTex™
Products and services
- 48" Wide Perforated Original AtticFoil® Heavyweight Radiant Barrier Foil Best-selling heavyweight 100% pure aluminum radiant barrier foil in 48-inch width with double-sided perforated construction, designed for staple-up installation across attic rafters with at least a 1/2 inch air gap. Blocks 97% of radiant heat and is sold to DIY homeowners and contractors.
- 26" Wide Perforated Original AtticFoil® Radiant Barrier Foil 26-inch wide double-sided perforated heavyweight radiant barrier foil designed specifically for 24 inch on-center truss-style attics, with 1.5-inch stapling tabs on each side for clean installation between trusses. Sold to DIY homeowners in truss-construction homes and to contractors.
- 60" Wide Perforated Original AtticFoil® Radiant Barrier Foil 60-inch wide double-sided perforated heavyweight radiant barrier foil, the only 60-inch wide perforated format on the market, ideal for larger open spaces including barns, sheds, storage facilities, airplane hangars, roofs, and commercial buildings. Sold to owners of large commercial/industrial structures.
- SuperPerf™ AtticFoil® for Over Insulation Exclusive 45-inch wide double-sided punch-perforated radiant barrier designed specifically for over-the-insulation installations on attic floors. The punch-perforated construction allows maximum breathability and prevents moisture trapping, and cannot be covered with additional insulation or flooring. Sold as AtticFoil's exclusive product for over-insulation applications.
- Perforated Single Sided Radiant Barrier AtticFoil® House Wrap Single-sided perforated foil house wrap that functions as an air barrier and secondary drainage plane, designed to replace Tyvek behind brick, stone, or siding. Features foil on one side and a scrim face on the other, with heavyweight construction at 23 lbs per 1,000 sq ft, available in 48-inch and 60-inch widths. Sold to new construction builders and homeowners building/re-siding exterior walls.
- BlueTex™ Residential Garage Door Insulation Kit 2mm double-sided foil insulation kit designed for panel-style sectional residential garage doors; each kit includes foil insulation rolls, double-sided tape, and white seam tape, and reflects up to 97% of radiant heat with a bright white interior finish. Available in 1-panel, 4-panel, and 5-panel configurations for 7'x7', 7'x18', and 8'x18' doors respectively. Sold directly to residential homeowners.
- 2" Foil Tape 2-inch wide aluminum foil seam tape made from the same material as AtticFoil rolls with aggressive acrylic adhesive for permanent bonding. Used by DIY installers and contractors for joining seams, sealing edges, and repairing insulation facing on radiant barrier installations.
- Vapor Barrier Radiant Barrier AtticFoil® Double-Sided Solid Double-sided solid (non-perforated) radiant barrier foil serving as a vapor barrier, in 48-inch width. Not recommended for attic use due to moisture concerns in vented spaces. Sold for specialized vapor-barrier applications.
- Vapor Barrier Radiant Barrier AtticFoil® Single-Sided Solid Single-sided solid (non-perforated) radiant barrier foil serving as a vapor barrier, in 48-inch width. Not recommended for attic use. Sold for specialized vapor-barrier applications.
- Perforated Radiant Barrier AtticFoil® + White Perforated Dual-surface radiant barrier with foil on one side and white perforated surface on the other, combining radiant heat blocking with aesthetic finish options for visible interior applications such as garage interiors and metal building ceilings.
- Matte White Tape Matte white finishing tape for sealing edges and seams on white-surface insulation products, providing a clean aesthetic finish for visible installations such as garage interiors and metal building ceilings.
Quantifiable outcome
- Blocks 97% of radiant heat transfer when properly installed with required air gap
- +3 more outcomes
Companies that use AtticFoil
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
AtticFoil technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
AtticFoil partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights6 records
AtticFoil competitors and assessment
Company assessmentBroad incumbents
- Johns Manville: Johns Manville manufactures fiberglass insulation, spray foam, and building envelope products for residential and commercial markets. An incumbent with overlapping insulation category and broader distribution that competes with AtticFoil for end-customer share.
- Lowes (private-label insulation): Lowes sells its own private-label and third-party radiant barrier and reflective insulation products through a national retail footprint. As a mass-market distribution channel, it represents both an indirect competitor and a potential wholesale partner for AtticFoil.
- Owens Corning: Owens Corning is a major building materials manufacturer with a broad insulation portfolio (fiberglass batts, spray foam, and reflective/foil-faced products) sold through retail and contractor channels. Represents the broad-incumbent threat that can crowd out niche radiant barrier specialists through distribution scale.
- CertainTeed (Saint-Gobain): CertainTeed offers insulation and building envelope products, including radiant barrier and reflective insulation options for residential attics. Competes with AtticFoil in the wider building insulation category through retail and pro channels.
- Knauf Insulation: Knauf produces a wide range of building insulation (batt, blown-in, rigid board) for residential and commercial applications. Adjacent incumbent in the broader insulation category where AtticFoil competes for energy-efficiency retrofit dollars.
Direct peers
- RadiantGuard: RadiantGuard sells perforated radiant barrier foil insulation directly to homeowners and contractors, with a near-identical product mix (heavyweight aluminum rolls, staple-up and over-insulation configurations). It is the closest head-to-head competitor to AtticFoil in the DIY radiant barrier category.
- Prodex Total Insulation: Prodex manufactures foil-faced closed-cell insulation (Total Metal Jacket, Fast Action) used in metal buildings, post-frame structures, and residential applications. Named explicitly by AtticFoil as a comparator in their product-comparison content.
- eShield (Energy Efficient Solutions): eShield produces reflective foil insulation products for attic and metal building use, frequently cited by AtticFoil in competitive comparison content. Directly comparable in product category and DIY/professional buyer overlap.
- Fi-Foil Company: Fi-Foil makes reflective insulation systems (Retro-Foil, SkyFlex, etc.) for residential attics, metal buildings, and commercial applications. Competes with AtticFoil in radiant barrier and reflective insulation categories.
- Reflectix: Reflectix manufactures reflective insulation products including double-bubble foil and radiant barrier rolls for residential, metal building, and HVAC applications. It directly overlaps AtticFoil's product portfolio in reflective attic and metal building insulation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
AtticFoil social profiles
Digital presenceAtticFoil compliance and trust
Trust signalCompliance1 record
AtticFoil financial estimates
Financial estimateRevenue estimate
Valuation estimate
AtticFoil leadership team
Management profileNumber of profiles
AtticFoil funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AtticFoil M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AtticFoil
What does AtticFoil do?
AtticFoil manufactures and sells heavyweight 100% pure aluminum radiant barrier foil insulation products (in 26", 48", and 60" widths) designed to block 97% of radiant heat transfer in attics, walls, and other building-envelope applications. The company also offers the exclusive SuperPerf™ punch-perforated product for over-insulation installations, AtticFoil® House Wrap for exterior walls, BlueTex™ garage door insulation kits, and supporting accessories (foil tape, matte white tape). Sales occur direct-to-consumer via the company's e-commerce website with same-day shipping, plus bulk/wholesale pricing for HVAC and insulation contractors.
Is AtticFoil a public or private company?
AtticFoil is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AtticFoil founded?
AtticFoil was founded in 2005. It employs 1 to 10 people.
Where is AtticFoil based?
AtticFoil is headquartered in Argyle, United States, in the North America region.
How does AtticFoil make money?
Four revenue lines are on record. Product Sales (E-commerce) is the primary driver. The others are contractor/Wholesale Bulk Sales, accessory Products and shipping Services.
Who are AtticFoil's main competitors?
Broad incumbents on record are Johns Manville, Lowes (private-label insulation), Owens Corning, CertainTeed (Saint-Gobain) and Knauf Insulation. Direct peers are RadiantGuard, Prodex Total Insulation, eShield (Energy Efficient Solutions), Fi-Foil Company and Reflectix.
Does AtticFoil have an API?
No public API is recorded for AtticFoil.
What industry is AtticFoil in?
AtticFoil's product category is Radiant Barrier Foil Insulation. Its primary akta.pro industry code is IMADAGAF, Reflective Insulation & Radiant Barriers, with a secondary code of HSAPACAI, Attic Insulation, Air Sealing & Ventilation Upgrades. Its NAICS code is 331315 and its SIC code is 5211.