Vision Designs
Vision Designs is a privately held, full-service custom screen printing, embroidery, signage, and promotional products company based in Brookfield, Connecticut, founded in 2003 and serving local SMBs, athletic programs, first responders, education, townships, non-profits, and hospitality across the Tri-State and New England regions.
- Company typePrivate
- Founded2003
- HeadquartersBrookfield, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Vision Designs does
Vision Designs is a full-service custom printing and branding company headquartered in Brookfield, Connecticut, operating continuously since 2003. The company provides screen printing, embroidery, signage, and promotional products to local small businesses, athletic programs, first responders, educational institutions, townships, non-profit organizations, and hospitality businesses across the Tri-State and New England regions. Its signage subsidiary, Signs By Vision, extends custom sign delivery anywhere in the continental US, and a related Primeline brand handles promotional products distribution.
The company's production capability is built on multiple printing technologies selected per project: offset printing, digital printing, traditional screen printing, digital screen printing, and Direct-to-garment printing. Embroidery services are supported by state-of-the-art digitizing software and equipment that converts artwork into stitch-ready files. The screen printing department also offers in-house graphic design services for customers needing original artwork or modifications to existing designs.
Vision Designs generates revenue primarily through one-time custom orders with quote-based pricing determined by garment type, brand (e.g., Gildan, Port Authority, Bella Canvas, Nike, Under Armour, Carhartt), quantity, number of imprint locations, and design complexity. The go-to-market motion is direct sales via website quote request forms, phone, and email, supplemented by organic social media presence on Facebook, Instagram, YouTube, and TikTok. The company states that a majority of its business is repeat business, built on a 20-year regional reputation for product quality and customer service. The firm is privately held, founder-owned with no disclosed institutional investment, and operates with 11-50 employees.
Vision Designs firmographics
Firmographics- Name
- Vision Designs
- Legal name
- Vision Designs
- Website
- https://visiondesignsct.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Vision Designs is a privately held, full-service custom screen printing, embroidery, signage, and promotional products company based in Brookfield, Connecticut, founded in 2003 and serving local SMBs, athletic programs, first responders, education, townships, non-profits, and hospitality across the Tri-State and New England regions.
- Ownership category
- akta.pro rank
Where Vision Designs is headquartered
LocationHeadquarters
- HQ city
- Brookfield
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Vision Designs business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Custom Screen Printing Services: One-time custom printing services for garments including t-shirts, polo shirts, sweatshirts, hats, jackets, and other apparel. Orders are customized to suit customer needs and budget. Revenue is generated through per-order transactions with pricing based on quantity, garment type, number of imprint locations, and design complexity.
- Custom Embroidery Services: Professional embroidery services for custom apparel including jackets, caps, towels, and more. Includes logo embroidery, custom embroidery, monogramming, text embroidery, and design embroidery. Revenue generated through per-item or per-order pricing based on garment type, design complexity, and quantity.
- Signage Services: Custom sign business offering prompt service and high quality custom signage for businesses anywhere in the continental US through their subsidiary Signs By Vision.
- Promotional Items: Promotional products distribution through their related company PrimoLine, offering branded merchandise and promotional items.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom Quote-Based Pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Vision Designs product offering
Product offeringCore offering
Vision Designs is a full-service custom apparel decoration, signage, and promotional products company. It provides custom screen printing (traditional, digital, and Direct-to-garment), professional embroidery with in-house digitizing, custom signage through its Signs By Vision subsidiary, and branded promotional merchandise sourced via its related company PrimoLine, serving businesses, teams, schools, municipalities, and non-profits.
Product overview
Vision Designs is a full-service screen printing, embroidery, signage, and promotional company based in Brookfield, CT. The company offers four main product lines: Screen Printing Services (custom apparel printing via traditional screen, digital, and Direct-to-garment methods), Embroidery Services (custom embroidery with digitizing capabilities), Signs By Vision (custom signage through a separate brand/website), and Promotional Items (sourced through Primeline). These services work together to provide comprehensive branding solutions for businesses, sports teams, educational institutions, and non-profits across the Tri-State and New England regions.
Differentiator
Problem solved
Functional benefit
Brands
- Signs By Vision: Custom sign business with over 20 years experience, delivering prompt service and high quality custom signage for businesses anywhere in the continental US.
Products and services
- Custom Screen Printing Services Premium custom screen printing services for apparel including t-shirts, uniforms, and promotional wear. Includes traditional screen printing, digital screen printing, and Direct-to-garment printing, plus graphic design services and offset/digital print production. Each order is customized to client needs and budget.
- Custom Embroidery Services Professional custom embroidery for apparel including jackets, caps, towels, and more. Features state-of-the-art digitizing software and equipment for logo embroidery, custom embroidery, monogramming, text embroidery, and design embroidery.
- Signs By Vision (Custom Signage) Custom signage solutions for businesses, offered through the wholly-owned subsidiary Signs By Vision. Provides high-quality signs for businesses throughout the continental US, with over 20 years of custom sign production experience.
- Promotional Items (via PrimoLine) A wide range of customizable promotional merchandise sourced through PrimoLine (a related company), supporting business branding and marketing campaigns.
Companies that use Vision Designs
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles3 records
Vision Designs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Vision Designs partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Vision Designs competitors and assessment
Company assessmentDirect peers
- Signs.com: Signs.com is an online custom signage provider for businesses across the US — directly comparable to the Signs By Vision subsidiary and Vision Designs' broader signage product line in terms of product category and B2B customer base.
- LogoSportswear: LogoSportswear provides custom logo apparel, team uniforms, and promotional items for schools, teams, and businesses — overlapping Vision Designs' athletic, education, and SMB customer base with comparable custom-decoration offerings.
- Quality Logo Products: Quality Logo Products is a direct-to-customer promotional products and screen printing/embroidery supplier for businesses, schools, and teams — overlapping with Vision Designs' apparel decoration and promotional merchandise offerings.
- RushOrderTees: RushOrderTees is a custom screen printing and embroidery company specializing in fast-turnaround group apparel for businesses, teams, and events — directly comparable in service mix, customer base, and on-demand order model.
- CustomInk: CustomInk is the largest US-focused custom apparel and embroidery platform serving groups, teams, schools, and businesses with online design and ordering — directly overlapping Vision Designs' core group-apparel printing and embroidery offering.
- 4imprint: 4imprint is one of the largest US promotional products companies offering branded merchandise to businesses and organizations — directly comparable to Vision Designs' promotional products line and SMB-to-enterprise customer mix.
- Underground Printing: Underground Printing is a custom screen printing and embroidery company serving businesses, schools, athletic programs, and events with multi-location US operations — comparable in services, customer verticals, and growth ambition.
Emerging players
- Spreadshirt: Spreadshirt operates a print-on-demand platform for custom apparel and merchandise serving individuals and small businesses — overlapping with Vision Designs' custom decorated apparel category through a different fulfillment and channel model.
- Printful: Printful is a print-on-demand apparel and accessories platform serving e-commerce businesses and creators — overlapping Vision Designs' custom apparel decoration category but delivering via a digital, no-minimum model rather than traditional screen printing.
Broad incumbents
- Cimpress: Cimpress (parent of Vistaprint and several custom-decorating brands) is a mass-customization printing and signage conglomerate — a much larger incumbent broadly overlapping Vision Designs' printing and signage offerings with a portfolio rather than a single niche focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key highlights6 records
Customer concentration
Vision Designs social profiles
Digital presenceVision Designs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vision Designs leadership team
Management profileNumber of profiles
Vision Designs subsidiaries and ownership
Company hierarchySubsidiaries1 record
Vision Designs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vision Designs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vision Designs
What does Vision Designs do?
Vision Designs is a full-service custom apparel decoration, signage, and promotional products company. It provides custom screen printing (traditional, digital, and Direct-to-garment), professional embroidery with in-house digitizing, custom signage through its Signs By Vision subsidiary, and branded promotional merchandise sourced via its related company PrimoLine, serving businesses, teams, schools, municipalities, and non-profits.
Is Vision Designs a public or private company?
Vision Designs is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vision Designs founded?
Vision Designs was founded in 2003. It employs 11 to 50 people.
Where is Vision Designs based?
Vision Designs is headquartered in Brookfield, United States, in the North America region.
How does Vision Designs make money?
Four revenue lines are on record. Custom Screen Printing Services are the primary driver. The others are custom Embroidery Services, signage Services and promotional Items.
Who are Vision Designs's main competitors?
Direct peers on record are Signs.com, LogoSportswear, Quality Logo Products, RushOrderTees, CustomInk, 4imprint and Underground Printing. Emerging players are Spreadshirt and Printful. Cimpress is listed as a broad incumbent.
Does Vision Designs have an API?
No public API is recorded for Vision Designs.