Duress

What Duress does

Duress is a Melbourne-headquartered workplace safety technology company, founded in 2016 and operating as Duress Pty Ltd with wholly-owned subsidiaries in New Zealand (Duress NZ Ltd) and the United Kingdom (Duress UK Ltd). The company provides an integrated safety platform combining proprietary hardware devices — the Duress Eagle body camera (7-day battery, IP68), Duress Falcon wearable (world's smallest body-worn camera, 48-hour battery), Duress Phoenix panic button, Duress Indoor Beacon (BLE), and Duress Fleet Tracking — with the Duress mobile app, the Pathfinder Management Portal, and an A1-Graded 24/7 monitoring centre delivering a 7-second average operator pickup across 134 countries.

The underlying technology stack centers on 4G and WiFi-connected devices with GPS tracking at 5-second update intervals, HD video streaming with AAC audio, IP68-rated hardware, and cloud-based data storage hosted in Australia. AI features include SafeSense fall detection and anomaly detection, Duress Comms for voice-activated team communication with voice-to-text, and Duress Intel AI for voice-driven knowledge retrieval over company documents. ISO27001 certification and Australian data residency support the company's positioning with government and regulated enterprise buyers.

The business model combines hardware sales (devices and accessories), recurring SaaS subscriptions (Duress App, Pathfinder, cloud storage), managed monitoring services (24/7 emergency response), and professional services (onboarding, implementation, account management). Distribution runs through enterprise field sales targeting government, retail, healthcare, and not-for-profit customers alongside self-serve e-commerce and mobile app channels. The company serves 20,000+ teams on Pathfinder with 800k+ weekly active users, and counts McDonald's, Coles, Telstra, Bonds, Officeworks, Salvation Army, Australian Red Cross, Silverchain, Royal Flying Doctor Service, and multiple Australian state governments among its customers.

Name

Duress

Legal name

Duress Pty Ltd

Website

https://duress.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Duress is a workplace safety technology company providing integrated hardware devices, software applications, and A1-Graded 24/7 emergency monitoring for government, retail, healthcare, and not-for-profit organizations across Australia, New Zealand, and the United Kingdom.

Ownership category

akta.pro rank

Product category

Workplace Safety Devices

NAICS

Security Systems Services (56162), Security Systems Services (except Locksmiths) (561621)

SIC

Electromedical & Electrotherapeutic Apparatus (3845)

akta.pro primary industry

Workplace/On-the-Job Lone Worker Duress & Personal Safety Alert Services (HSAHAHAK)

akta.pro secondary industries

Guard Tour / Lone Worker / Duress & Panic Alarm Monitoring (BPAKAFAF), Fall Detection & Automatic Alert Monitoring Services (HSAHAHAC), Fall Detection, Safety & Emergency Response (PERS, Smart Home Health Sensors) (HLAHACAG), Wearable Medical Alert Devices (Pendants, Watches, Bands) (HSAHAHAI), Two-Way Voice Emergency Communication Devices & Services (HSAHAHAF)

Keywords

• Workplace safety devices
• Lone worker protection
• Body worn cameras
• Emergency monitoring services
• GPS safety tracking

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Safety Hardware Devices: Sale of physical safety devices including Duress Phoenix panic button, Duress Falcon wearable camera, Duress Eagle body camera, Duress Indoor Beacon, and Duress Fleet Tracking. Hardware includes swappable batteries, charging accessories, and mounting equipment.
2. Software Subscriptions: Ongoing SaaS subscriptions for Duress App, Pathfinder Management Portal, and cloud services including data storage, auto-upload, and real-time monitoring capabilities.
3. 24/7 Emergency Monitoring: A1-Graded monitoring center providing priority emergency response, police notification with live video/audio/location verification, and incident triage across 134 countries.
4. Professional Services: Complementary onboarding training, implementation support, and enterprise customization services including dedicated account management and analytics.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Duress designs, manufactures, and sells an integrated workplace safety platform for organizations with lone, frontline, outreach, and field workers. The platform pairs proprietary hardware devices (Phoenix panic button, Falcon wearable camera, Eagle body camera, Indoor Beacon, Fleet Tracking) with the Duress App, Pathfinder Management Portal, AI-powered SafeSense fall detection, voice-activated Duress Comms, and an A1-Graded 24/7 Emergency Monitoring Centre providing priority emergency response across 134 countries.

Product overview

Duress is a workplace safety technology company offering an integrated platform of hardware devices, software applications, and 24/7 monitoring services. The product portfolio centers on body cameras (Duress Eagle, Duress Falcon), a mobile safety app (Duress App), and a discreet panic button (Duress Phoenix), all connected through the Pathfinder Management Portal. Supporting modules include Duress Comms for team communication, SafeSense AI for fall detection and anomaly detection, Duress Indoor Beacon for BLE-based indoor positioning, and Duress Fleet Tracking for asset monitoring. The ecosystem is unified by A1-Graded 24/7 Emergency Monitoring that provides priority response across 134 countries with an average 7-second pickup time. Products scale from small teams to global enterprises serving government, retail, healthcare, and not-for-profit industries.

Differentiator

Problem solved

Functional benefit

Products and services

• Duress Eagle Next-generation AI-enabled body camera with push-to-talk communication, 24/7 emergency monitoring, HD video streaming, AAC audio, GPS tracking with 5-second updates, IP68 rating, swappable 3200mAh battery providing up to 7 days of life, auto-upload to cloud, and built-in Duress Comms. Intended for frontline workers, lone workers, and security personnel in government, retail, healthcare, and not-for-profit organizations.
• Duress Falcon World's smallest body-worn camera designed as a compact lone worker safety device, providing live HD video and AAC audio streaming, GPS tracking, fall detection, safety timers, and Duress Comms voice-activated communication. Built with titanium and Gorilla Glass 3, offering up to 48 hours of battery life for workers who need a lightweight, always-on safety device.
• Duress Phoenix Discreet panic button device built for fast emergency response and as an ultimate lone worker safety device. Designed to connect users instantly to the Duress 24/7 Emergency Monitoring Centre and internal team alerts through a one-touch alarm, complementing Phoenix subscription services.
• Duress App Mobile safety application for smartphones that turns an everyday phone into a lone worker safety device, providing real-time monitoring, emergency alerts, GPS-based location tracking, and team notifications. Designed for customers who want a software-only alternative to dedicated hardware, with iOS, Android, and US availability referenced through the login options.
• Duress Indoor Beacon BLE-based indoor positioning beacon that delivers room-level location accuracy for Eagle and Falcon devices inside facilities where GPS signals are insufficient. Pairs with the Duress safety ecosystem to extend precise indoor tracking to hospitals, warehouses, retail stores, and other GPS-challenged environments.
• Duress Fleet Tracking GPS-based fleet and asset tracking solution integrated with the Duress safety ecosystem, delivering real-time visibility over vehicles and mobile assets for organizations that need to monitor field workers and equipment simultaneously.
• 24/7 Emergency Monitoring Service A1-Graded 24/7 Emergency Monitoring Centre that receives safety alerts from Duress hardware and the Duress App, verifies emergencies via live HD video, AAC audio, and GPS location, then triages incidents for priority emergency service response across 134 countries. Operated as a managed service available to all Duress customers as part of their subscription.
• Pathfinder Management Portal Centralized web-based management platform that delivers real-time device and worker monitoring, live location tracking, incident reporting, and analytics for safety and operations managers. Used by 20,000+ teams to oversee all Duress devices, manage alerts, and access detailed reports across the organization.

Quantifiable outcome

• 7-second average operator pick-up time for emergency calls - fastest in the industry
• +8 more outcomes

Named customers18 records

Segments11 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability10 records

Feature6 records

Partnerships

Five partnerships are on record, tiered core.

• Zebra TechnologiescoreTechnology or IntegrationEagle body camera and Falcon wearable integrate with Zebra devices for enterprise deployments, expanding hardware ecosystem compatibility for safety solutions.
• GooglecoreTechnology or IntegrationDuress App integrates with Google services for seamless user experience and data management across the safety platform.
• ApplecoreTechnology or IntegrationDuress App available on iOS with deep integration into Apple device capabilities for location tracking and emergency services.
• StripecoreTechnology or IntegrationStripe provides payment processing for e-commerce storefront and subscription billing services.
• AmazoncoreTechnology or IntegrationAmazon Web Services infrastructure supports Duress cloud operations and data storage requirements.

Scale indicators12 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• SoloProtect: UK-headquartered lone-worker safety device and 24/7 monitoring provider, directly comparable to Duress's core Phoenix/Comms product line and managed monitoring service.
• Blackline Safety: Canadian-listed connected safety technology vendor with wearable lone-worker devices and a 24/7 monitoring center, comparable in hardware-plus-monitoring business model and industrial/enterprise go-to-market.
• StaySafe: Lone-worker smartphone app with panic button, check-in and GPS monitoring; directly competes with the Duress App for software-only and BYOD enterprise deployments.
• Peoplesafe: UK lone-worker safety specialist offering dedicated devices, an app and BS8484-accredited monitoring, with similar vertical coverage in healthcare, government and utilities.
• Lone Worker Solutions: UK provider of lone-worker devices, apps and monitoring services, overlapping with Duress in enterprise and public-sector verticals.
• Vismo: Employee tracking and lone-worker safety platform with apps, devices and 24/7 monitoring; comparable product surface including panic, check-in and GPS.

Broad incumbents

• Axon Enterprise: Public body-camera and connected safety platform with massive R&D and channel scale; a broader incumbent whose enterprise and private-sector expansion overlaps with Duress's body-camera line.
• Motorola Solutions: Global enterprise and public-safety communications vendor offering rugged radios, body cameras and command-centre software; competes broadly in workplace safety technology.
• Honeywell Safety: Industrial and workplace safety portfolio including gas detection, PPE and connected worker software; competes in the broader connected-worker safety category.

Emerging players

• eDevice: Connected health and asset monitoring specialist; partial overlap with Duress on cellular-connected hardware and remote monitoring infrastructure.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/duressapp

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Duress