What Addasound does

Addasound Denmark A/S is a privately held Danish manufacturer of professional wired and wireless headsets, headquartered in Nibe, Denmark, with 101-250 employees. The company designs and produces headsets and accessories for three core end markets: contact centers, office workers using unified communications platforms, and mobile or hybrid workers. Its product portfolio is organized into the Crystal wired QD/USB series (entry-level to premium tiers), the Epic UC series (USB and 3.5mm connectivity for collaboration), the Inspire wireless series (DECT-based, including the INSPIRE 16, 16PRO, and 18 models), plus accessories such as QD/USB cables, adapters, training cables, and ear cushions.

The underlying technology is rooted in electro-acoustic engineering rather than software: dual-microphone and DSP-based noise cancellation, echo cancellation, wideband audio (150-6800Hz), neodymium speaker drivers, aircraft-grade aluminum joints, and a modular Quick Disconnect cable system that supports interoperability with major UC platforms including Avaya (via the DevConnect program), Cisco, Microsoft, and Skype for Business. Addasound highlights Danish design heritage and an iF Design Award (2015).

Addasound's commercial model is B2B hardware sales through a multi-channel network. Revenue comes primarily from headset unit sales and accessories, with pricing not publicly disclosed and delivered via enterprise channel partners. Distribution is anchored by long-tenured regional partners such as Brodos AG in Germany (since 2015, via the Brodos Marketplace) and Hypertec UK (since 2023), complemented by direct sales coverage in North America (established in 2016 with a U.S.-based Sales Director) and regional marketing leads in China. The company exhibits at industry events (Call Center World, Call Center Week, Call & Contact Centre EXPO, InfoComm Asia, APCCAL forums) and runs a content marketing blog targeting the same audience. No external institutional funding, M&A activity, or public financial disclosures are present in the available data.

Name

Addasound

Legal name

ADDASOUND DENMARK A/S

Website

https://addasound.com

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Addasound Denmark A/S is a privately held Danish manufacturer of professional wired and wireless headsets serving contact centers, offices, and unified communications users globally through channel partners and direct sales.

Ownership category

akta.pro rank

Product category

Professional Headsets

NAICS

Audio and Video Equipment Manufacturing (33431), Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118), Telephone Apparatus Manufacturing (33421)

SIC

Computer Peripheral Equipment, Nec (3577), Telephone & Telegraph Apparatus (3661), Communications Equipment, Nec (3669)

akta.pro primary industry

Microphones, Headsets & Audio Input Devices (HDACAFAH)

Keywords

• Professional headsets
• Contact center headsets
• Unified communications devices
• Noise-canceling microphones
• Wireless office headsets

Headquarters

HQ city

Nibe

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Hardware Sales - Headsets: Addasound generates revenue primarily through the sale of professional wired and wireless headsets designed for contact centers, offices, and unified communications. Product lines include QD headsets, USB headsets, UC headsets, wireless Inspire series, and conference speakerphones.
2. Accessories Sales: Sale of headset accessories including phone cables, USB cables, adapters, training cables, and ear cushions (foam and leatherette) for Addasound headset compatibility.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Addasound manufactures and supplies professional wired and wireless headsets for contact centers, offices, and unified communications environments. The portfolio includes QD (Quick Disconnect), USB, and UC headsets across the Crystal, EPIC, and INSPIRE series, plus accessories such as cables, adapters, and ear cushions. Products feature proprietary dual-microphone noise-canceling technology and DSP processing, with broad compatibility across leading UC platforms.

Product overview

ADDASOUND is a global provider of professional voice solutions and unified communication devices, originating from Denmark. The product portfolio includes three main wired headset lines (Crystal, EPIC) and one wireless headset line (INSPIRE), plus accessories. The Crystal series offers QD (Quick Disconnect) and USB headsets in entry-level (2731/2732), professional (2831/2832), and premium (2871/2872) tiers, plus USB variants (SR2731/2732, SR2831/2832). The EPIC series provides UC-optimized headsets with USB and 3.5mm connectivity in entry-level (301/302), multifunctional (501/502), and extreme noise environments (511/512) tiers. The INSPIRE wireless series includes INSPIRE 16PRO (available in mono variant) and INSPIRE 18. Accessories include phone cables (multiple compatibility options), USB cables, training cables, adapters, and ear cushions (foam and leatherette). All products feature noise-cancelling microphone technology for contact centers, offices, and unified communications environments.

Differentiator

Problem solved

Functional benefit

Brands

• CRYSTAL Series: Wired QD headsets with advanced noise-cancelling technology, elegant but robust design, natural sound quality and great comfort for contact centers and offices
• EPIC Series
• INSPIRE Series
• INSPIRE 16

Products and services

• Crystal 2731/2732

Quantifiable outcome

• 150-6800Hz wideband audio processing for natural sound
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• Hypertec UKcoreChannel Partner/ Reseller/ Distributor · 16 January 2023Hypertec Ltd, a leading UK IT distributor since 1989, became Addasound's distribution partner committed to providing professional audio devices and solutions for call centers, corporate offices, home offices, hybrid work, and UC application scenarios. The partnership serves FTSE 100, Education, and Public Sector customer bases.
• Brodos AGcoreChannel Partner/ Reseller/ Distributor · 1 June 2015Brodos AG, founded in 1991 and headquartered in Baiersdorf, Germany, is one of the largest telecommunications wholesalers in Germany with revenues of approximately 287 million euros in 2013. The partnership enables specialist dealers to purchase Addasound products through the Brodos Marketplace e-commerce platform.
• Avaya DevConnectcoreTechnology or IntegrationAddasound participates in Avaya's DevConnect partner program as a global leading voice provider, enabling integration and compatibility certification with Avaya unified communications and contact center solutions.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Logitech: Logitech's enterprise headset and conference room division (including Logitech for Business) directly competes with Addasound in UC headsets and conference speakerphones, with overlapping Microsoft Teams and Zoom certifications.
• Jabra (GN Audio): Jabra is the leading global vendor of professional headsets and speakerphones for contact centers, offices, and unified communications — the closest direct competitor to Addasound across wired QD, USB, UC, and DECT wireless categories, competing for the same enterprise customers and UC platform certifications.
• JPL Telecom: JPL Telecom is a UK-headquartered headset manufacturer focused on contact-center and UC applications — a smaller but directly comparable competitor overlapping Addasound's QD/USB wired headset category and UK channel ecosystem.
• EPOS (Sennheiser Communications): EPOS, the enterprise audio brand spun out of Sennheiser, directly competes with Addasound in premium wired and wireless UC/contact center headsets, leveraging strong audio engineering heritage comparable to Addasound's Danish positioning.
• Poly (HP Poly): Poly, now part of HP, is a major direct competitor in enterprise headsets, conference speakerphones, and UC devices for contact centers and hybrid work — overlapping Addasound's Crystal, Epic, and Inspire product categories and competing on the same Avaya/Microsoft/Cisco certifications.
• Yealink: Yealink is a major direct competitor in UC headsets and communications endpoints, particularly strong in APAC and EMEA, competing with Addasound across wired USB, DECT wireless, and Microsoft Teams-certified product lines.
• VXi Corporation: VXi (now part of BlueParrott/GN) specializes in contact-center and office headsets with noise-canceling microphones — a directly comparable niche competitor targeting the same call-center agent use cases as Addasound's Crystal and Epic lines.

Broad incumbents

• Microsoft (Teams Certified Devices program): Microsoft's Teams Certified Devices ecosystem sets the certification and feature standard that Addasound's UC headsets must meet; while not a direct headset competitor, Microsoft influences procurement and can favor vertically integrated or strategic partners over independent vendors.
• Avaya (partnered device ecosystem): Avaya's DevConnect program — in which Addasound is a member — curates certified third-party headset vendors for its contact-center and UC customers, making Avaya both a partner and a benchmark competing platform.
• Cisco (Headsets): Cisco sells its own branded enterprise headsets compatible with Webex and Cisco UC environments, overlapping with Addasound's UC-certified product lines and competing for the same enterprise UC refresh budgets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Addasound

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Addasound