Club Sportiva

What Club Sportiva does

Club Sportiva, operated by Social Club Ventures, LLC, is a private hospitality and lifestyle company founded in 2003 and headquartered in San Jose, California. The company operates as a 'country club for car enthusiasts,' offering two membership tiers — Enthusiast and a first-of-its-kind Equity Membership — that grant access to a curated multi-million-dollar exotic car collection (including Ferrari, McLaren, Aston Martin, and Porsche models) via a points-based CarShare/PointShare rental system. Beyond vehicle access, the company provides Managed Car Services (concierge, temperature-regulated indoor storage, multi-tier detailing, and transport) and operates an Event Center with over 18,000 square feet of venue space for corporate and private events.

The underlying platform is a membership and reservation management system supporting points-based vehicle booking, with operations physically distributed across four California clubhouse locations (San Jose HQ, Los Angeles, Monterey, San Carlos) and rental access in San Francisco, Carmel, Napa Valley, and San Diego. The business operates through a hybrid go-to-market: a direct sales and word-of-mouth motion for memberships, plus an event-driven motion with a published calendar of members-only track days, destination drives, and hospitality events that doubles as a venue-rental funnel for non-member corporate clients.

Revenue derives from recurring monthly membership dues and one-time initiation fees, usage-based point redemption on vehicle rentals, pay-as-you-go Event Center venue rentals, and recurring Managed Car Services subscriptions. Strategic partnerships with luxury hotels (Fairmont, Rosewood, St. Regis, Auberge du Soleil), private aviation (Jettly, Private Fly), motorsport venues (Monterey Motorsport Park), and related-party automotive provider Bani Auto Group extend member experience and referral reach. The company is led by President Sia Bani, who took full control in 2015 and developed the current country club model.

Name

Club Sportiva

Legal name

Social Club Ventures, LLC

Website

https://clubsportiva.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Club Sportiva is a private hospitality company operating a members-only car club in California, offering HNW enthusiasts access to a curated exotic car fleet via points-based rental, Managed Car Services, corporate event venue rentals, and a first-of-its-kind equity membership tier.

Ownership category

akta.pro rank

Product category

Luxury Automotive Club Membership Services

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Specialty Membership Clubs (Category-Focused) (CRAEADAI)

akta.pro secondary industry

Sports Hospitality & Premium Experiences (VIP, Suites, Fan Zones) (MPAGAMAJ)

Keywords

• Luxury car club
• Exotic car sharing
• Membership hospitality
• Event venue rental
• Managed car services

Headquarters

HQ city

San Jose

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Revenue model

1. Membership Dues: Recurring monthly membership fees from Enthusiast and Equity members, plus one-time initiation fees. Members can be individuals, families/groups, or businesses.
2. Car Rental Points Redemption: Members redeem points for access to the multi-million dollar car collection. Points are earned through membership and can be used for vehicle rentals ranging from exotic sports cars to luxury vehicles.
3. Event Venue Rental: Corporate and private event rentals of The Showroom (10,000 sq ft), The Clubhouse (7,200 sq ft), and The Grand Prix Conference Room. The Event Center serves non-members and members alike, hosting corporate events, holiday parties, conferences, and fundraisers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Club Sportiva is a hospitality-style automotive country club that grants members access to a curated, multi-million dollar fleet of exotic and luxury vehicles through a points-based rental program. It sells Enthusiast and Equity memberships, Managed Car Services, on-demand luxury vehicle rentals, and corporate event venue rentals from its San Jose Clubhouse.

Product overview

Club Sportiva operates as a country club for car enthusiasts offering a unified membership experience that combines car sharing, venue rental, and automotive lifestyle services. The core offerings consist of two membership tiers (Enthusiast and Equity), the PointShare CarShare Program providing access to a multi-million-dollar curated car collection, Managed Car Services (concierge, storage, detailing, transport), and an Event Center with over 18,000 square feet of venue space. Members can rent exotic and luxury vehicles, store and maintain their own cars, host corporate or private events, and participate in exclusive club activities.

Differentiator

Problem solved

Functional benefit

Brands

• Enthusiast Membership: Individual, family/group or business membership tier with initiation fee and monthly dues, providing access to services, events, and all clubhouses.
• Equity Membership
• CarShare
• Managed Car Services
• PointShare

Products and services

• Enthusiast Membership

Named customers2 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

15 partnerships are on record, tiered minor and core.

• Fairmont San JoseminorGTM or Marketing PartnerLuxury hotel partnership offering exclusive experiences and cross-promotion for Club Sportiva members visiting the San Jose area.
• Auberge du SoleilminorGTM or Marketing PartnerLuxury resort partnership in Napa Valley providing Club Sportiva members with high-end dining and accommodation experiences.
• Rosewood HotelsminorGTM or Marketing PartnerGlobal luxury hotel brand partnership offering Club Sportiva members preferential access and experiences at Rosewood properties.
• Palace Hotel San FranciscominorGTM or Marketing PartnerHistoric luxury hotel partnership in San Francisco for Club Sportiva member experiences and referrals.
• Hyatt CarmelminorGTM or Marketing PartnerBoutique Hyatt property in Carmel partnership providing accommodations for Club Sportiva members exploring the Monterey Peninsula.
• St Regis San FranciscominorGTM or Marketing PartnerLuxury hotel partnership in San Francisco offering Club Sportiva members premium accommodation options.
• JettlyminorGTM or Marketing PartnerPrivate aviation partnership providing Club Sportiva members with jet charter services for destination travel.
• Monterey Motorsport ParkcoreStrategic or Co-development PartnerStrategic motorsport partnership for track events and racing experiences. Members attend events together and coordinate track-side experiences.
• Bani Auto GroupcoreStrategic or Co-development PartnerParent company providing exclusive exotic vehicles for the club's collection and supporting the CarShare program.
• Private FlyminorGTM or Marketing PartnerPrivate aviation booking service partnership for Club Sportiva members requiring air travel to destination events.
• Blackhawk MuseumminorGTM or Marketing PartnerAutomotive museum partnership offering Club Sportiva members exclusive access to car collections and cultural experiences.
• Club Auto Sport Event Center & MuseumminorStrategic or Co-development PartnerCo-located tenant providing event venue and car storage facilities alongside Club Sportiva, creating a comprehensive automotive destination.
• Infinite Auto TechminorImplementation/ SI/ Consulting PartnerAutomotive service and repair partner providing maintenance and repair services for Club Sportiva vehicles and members.
• CK Auto ImageminorImplementation/ SI/ Consulting PartnerCar/marine audio, window tinting, auto wrap, and security services partner located at the Club Sportiva facility.
• Norcal MastercraftminorImplementation/ SI/ Consulting PartnerAutomotive tuning partner providing performance maintenance and service for Club Sportiva vehicles and members.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Classic Car Club Manhattan: New York-based membership club offering access to a curated fleet of exotic and classic cars, events, and a clubhouse — operates the same country-club-for-car-enthusiasts model that Club Sportiva pioneered on the West Coast.
• Gotham Dream Cars: Exotic and luxury car rental company with multiple U.S. locations including California; competes directly with Club Sportiva for high-end rental demand and corporate/experience clientele.
• Concours Club: Subscription-based exotic car club providing members with point-based access to luxury and performance vehicles, overlapping with Club Sportiva's PointShare CarShare program and membership model.
• The Motorsport Club: Los Angeles-based exotic and performance car club offering member access to a curated fleet, track events, and social experiences — directly competing with Club Sportiva for Southern California enthusiast members.

Broad incumbents

• Hagerty Drivers Club: Hagerty's enthusiast membership program combines media, events, insurance, and member experiences; broader automotive enthusiast brand that competes for the same HNW enthusiast audience Club Sportiva targets.
• Turo: Largest peer-to-peer car-sharing platform with significant exotic and luxury inventory; competes on convenience and price for on-demand exotic access without requiring a club membership.
• Sixt Luxury Cars: Premium and exotic rental fleet from major global rental brand Sixt; offers luxury vehicles on-demand at airports and cities, competing with Club Sportiva's rental and corporate event experiences.
• Enterprise Exotic Car Collection: Enterprise's exotic rental brand gives mainstream access to luxury and performance vehicles at scale; competes on convenience and brand trust for occasional exotic renters in Club Sportiva's California markets.
• Hertz Adrenaline / Dream / Prestige Collections: Hertz's premium specialty rental collections provide exotic and luxury vehicles through a global rental network; competes for both member rentals and corporate event transportation bookings.

Others

• Blackhawk Museum: Danville, CA automotive museum and Club Sportiva partner; adjacent ecosystem participant offering cultural/exhibition programming that complements rather than competes with the membership club model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/clubsportiva
• Facebookfacebook.com/clubsportiva
• LinkedInlinkedin.com/company/club-sportiva
• Instagraminstagram.com/clubsportiva

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Club Sportiva