Art Company

What Art Company does

Art Company Werbeagentur GmbH is a Frankfurt am Main–based, privately held full-service advertising agency (GmbH) that has operated since approximately 1993 under the legal representation of Günter König. The agency delivers the full marketing mix across both traditional and digital channels, structured around five service clusters: (1) outdoor advertising, trade show booths, events, packaging design, promotional items, and POS/sales promotion; (2) strategy development, campaign concepts, media planning, and advertising materials; (3) websites, responsive/mobile design, e-commerce, CMS, and SEO/Google AdWords; (4) social media concepts, integrated communications, and newsletters; and (5) logo development, corporate design, business stationery, flyers, posters, mailings, and catalogs.

The agency's technology footprint is conventional for a small German creative shop: it uses WordPress-based CMS for its own website, Google Analytics for traffic analysis, Google AdWords for paid search, and Facebook for organic social. No proprietary technology, software products, APIs, SDKs, or AI/ML capabilities are disclosed. The revenue model is professional services — fees for agency deliverables on a custom, non-publicly-disclosed pricing basis, with no SaaS, marketplace, or productised revenue streams. The agency operates as a horizontal player serving two stated customer segments in parallel: German Mittelstand (mid-sized companies) and international Global Players, with engagement delivered through direct client relationships out of its single Frankfurt office. The team is reported at 1–10 employees, supplemented by a long-standing external specialist network for tasks not handled in-house.

Name

Art Company

Legal name

Art Company Werbeagentur GmbH

Website

https://art-company.de

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1–10 employees

Short description

Art Company Werbeagentur GmbH is a privately held Frankfurt am Main full-service advertising agency offering strategy, creative, digital, and event/trade-show services to German Mittelstand and international corporate clients via a small in-house team and external specialist network.

Ownership category

akta.pro rank

Product category

Advertising Agency Services

NAICS

Advertising Agencies (54181), Indoor and Outdoor Display Advertising (541850)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro industry

PRIMARYMPAAAAAD

Digital Creative & Experience Design Agencies (Web/App/UX)

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

SECONDARYMPAAAGAC

Trade Show & Exhibition Marketing (Booth Design/Build)

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Experiential & Event Marketing Agencies

Keywords

• Advertising agency services
• Corporate design
• Digital marketing services
• Brand strategy
• Trade show marketing

Headquarters

HQ city

Frankfurt

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Advertising Agency Services: Full-service advertising agency providing strategy development, campaign concepts, creative services (logo development, corporate design, print materials), digital services (websites, e-commerce, SEO, online marketing), event and trade show concepts, and promotional items. Revenue generated through professional service fees for marketing and advertising deliverables.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Art Company is a full-service advertising agency that develops marketing strategies and campaigns and executes them across traditional and digital channels. Its offering spans outdoor advertising, trade show booths, events, packaging design, promotional items, POS/sales promotion, corporate design and print collateral, as well as digital services including websites, responsive/mobile sites, e-commerce shops, CMS builds, SEO/Google AdWords, social media concepts, newsletter campaigns, and integrated communications.

Product overview

Art Company Werbeagentur GmbH is a full-service German advertising agency based in Frankfurt am Main offering a comprehensive portfolio of marketing and design services. The agency provides traditional advertising services (outdoor advertising, trade show booths, events, packaging design, promotional items, POS/sales promotion) combined with digital services (websites, responsive/mobile web design, online shops, e-commerce, CMS, SEO/Google AdWords, social media concepts, integrated communications, newsletters). The agency also offers creative services including logo development, corporate design, business stationery, flyers, advertisements, posters, mailings, and catalogs. Services are delivered through a partnership model focused on client success, working with both Mittelstand (mid-market) and global clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Outdoor Advertising (Außenwerbung) Outdoor advertising services for clients, including billboards, posters, and other external advertising placements, as part of the agency's full marketing mix.
• Events & Trade Show Booths (Veranstaltungen & Messestände) Event planning and trade show booth design and execution services for clients exhibiting at events and conferences.
• Packaging Design (Verpackungsdesign) Product packaging design services delivered as part of the agency's creative offering.
• Promotional Items (Werbeartikel) Promotional merchandise and branded giveaway products sourced for clients as part of integrated campaigns.
• Point of Sale / Sales Promotion (POS/Verkaufsförderung) Point-of-sale materials and sales promotion strategy services for clients executing in-store and retail-channel campaigns.
• Strategy Development & Campaigns (Strategieentwicklung & Kampagnen) Marketing strategy development, campaign concepts, media planning, and advertising materials production for clients.
• Corporate Design Logo development, corporate design, business stationery, flyers, advertisements, posters, mailings, and catalogs.
• Websites & Online Shops (Websites & Online-Shops) Website development, responsive/mobile web design, e-commerce solutions, online shop creation, and CMS implementation for clients.
• SEO & Google AdWords Search engine optimization services and Google AdWords paid search advertising campaigns executed for clients.
• Social Media Concepts (Social Media Konzepte) Social media strategy, integrated communications concepts, and newsletter campaigns developed for clients.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Serviceplan Group: Largest independent German full-service agency group headquartered in Munich. Directly comparable on full-service marketing mix (strategy, creative, digital, media) and Mittelstand + enterprise client base, but at significantly greater scale than Art Company.
• Jung von Matt: Hamburg-based German full-service creative agency offering integrated campaigns across digital, print, and brand design. Overlaps with Art Company on full-service positioning, creative development, corporate design, and digital services for German and international clients.
• Scholz & Friends: Established German creative agency network offering full-service advertising, brand strategy, and digital. Comparable in service breadth and target on German Mittelstand and enterprise clients seeking integrated print + digital campaigns.
• Heimat (TBWA): Berlin-based creative agency within the TBWA global network, offering integrated brand, digital, and campaign work for major German and international brands. Comparable on full-service creative output and enterprise client targeting.
• Kolle Rebbe: Hamburg-based independent creative agency focused on brand communication, digital, and integrated campaigns. Comparable offering to Art Company across creative, digital, and integrated marketing for German-speaking clients.
• Zum goldenen Hirschen: Berlin and Munich-based German full-service agency with integrated brand, content, digital, and PR capabilities. Competes in the same Mittelstand-and-enterprise segment with a comparable integrated print + digital service stack.
• Grabarz & Partner: Hamburg-based creative agency with full-service advertising, digital, and integrated communications. Similar profile to Art Company in serving German enterprises with cross-channel creative and campaign work.
• kempertrautmann: Hamburg-based independent creative and digital agency offering brand strategy, campaign development, and digital services. Comparable to Art Company on integrated agency positioning targeting German-speaking brand owners.

Broad incumbents

• Ströer (digital out-of-home): Germany's largest outdoor advertising sales house and digital out-of-home operator. Overlaps with Art Company on the Außenwerbung (outdoor advertising) service line, but operates as a media owner rather than a creative-led agency.
• DDB Germany (DDB Düsseldorf): Düsseldorf-headquartered German arm of global network DDB, offering integrated advertising, digital, and brand strategy. Comparable service breadth but with significantly larger scale and global network backing versus Art Company's boutique positioning.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/artcompanyfrankfurt
• LinkedInlinkedin.com/company/art-company-werbeagentur-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Art Company