O'Learys
O'Learys Group is a Stockholm-based franchise operator of sports-themed restaurants and entertainment venues, running more than 100 locations across 12 markets under the O'Learys, Harrys, and Sing Sing Karaoke brands, serving consumers seeking social dining, sports viewing, and entertainment experiences.
- Company typePrivate
- Founded1988
- HeadquartersStockholm, Sweden
- Headcount101–250
- GTM typeB2C
- OfferingServices
What O'Learys does
O'Learys Group is a Stockholm-headquartered franchise operator of sports-themed and entertainment-focused hospitality venues, founded in 1988. The company operates more than 100 venues across 12 international markets under three distinct brands: the flagship O'Learys (American-inspired cuisine paired with sports viewing and social activities), Harrys, and Sing Sing Karaoke. The group describes itself as a multi-brand hospitality and franchise platform with deep expertise in operations, concept development, and guest experience built over more than 35 years.
The business is structured as a franchise organization, meaning revenue is generated through franchise fees (royalties and initial fees), food and beverage sales at branded venues, and entertainment services. The company licenses its brand concepts to franchise operators who run physical venues, with end consumers being individuals and groups seeking social dining experiences, sports viewing, and entertainment-oriented outings. The customer base is horizontal, described as "Social Experience Seekers" — consumers looking for a vibrant, welcoming social environment. The company's go-to-market is exclusively channel-partner driven (franchisees), and corporate communications are limited to LinkedIn and direct contact via the company website.
The underlying operating model is a relatively traditional hospitality franchise: minimal proprietary technology is disclosed, no apps or APIs are documented, and there are no patents, certifications, or third-party partnerships listed. The franchisees themselves — not the corporate parent — employ the bulk of the workforce, with the corporate entity headcount reported at 101–250. Pricing for franchise opportunities is not publicly disclosed.
O'Learys firmographics
Firmographics- Name
- O'Learys
- Website
- https://olearystrademark.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- O'Learys Group is a Stockholm-based franchise operator of sports-themed restaurants and entertainment venues, running more than 100 locations across 12 markets under the O'Learys, Harrys, and Sing Sing Karaoke brands, serving consumers seeking social dining, sports viewing, and entertainment experiences.
- Ownership category
- akta.pro rank
O'Learys industry classification
Industry- Product category
- Sports-themed restaurant and entertainment venue franchise
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Amusement, Gambling, and Recreation Industries (713)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Nightlife Venue Groups & Operators (Multi-Location) (MPAGAIAL)
- akta.pro secondary industry
- Karaoke Bars & Entertainment Bars (THAFAEAH)
Keywords
Where O'Learys is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Markets served
O'Learys business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Franchise Operations: O'Learys Group generates revenue as a franchise organization, operating venues under O'Learys, Harrys, and Sing Sing Karaoke brands. Revenue comes from franchise fees, food and beverage sales, and entertainment services across more than 100 venues in 12 markets.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
O'Learys product offering
Product offeringCore offering
O'Learys Group is a franchise hospitality organization that licenses and operates three venue brands — O'Learys (American-inspired cuisine, sports viewing, and social activities), Harrys, and Sing Sing Karaoke — across more than 100 venues in 12 markets. The company earns revenue from franchise fees, food and beverage sales, and entertainment services provided to consumers at franchise-operated physical venues.
Product overview
O'Learys Group is a unified multi-brand hospitality and franchise platform operating more than 100 venues across 12 markets. The portfolio consists of three distinct venue brands: the flagship O'Learys brand (American-inspired cuisine, sports viewing, and social activities), Harrys, and Sing Sing Karaoke. Together they form a comprehensive entertainment and hospitality offering built on franchise expertise in operations, concept development, and guest experience since 1988.
Differentiator
Problem solved
Functional benefit
Brands
- O'Learys: The largest brand offering American-inspired cuisine, sports viewing, and social activities in a vibrant living room atmosphere.
- Harrys
- Sing Sing Karaoke
Products and services
- O'Learys Flagship sports-themed restaurant brand offering American-inspired cuisine, live sports viewing, and social activities in a welcoming, 'living room away from home' atmosphere. Aimed at consumers seeking social dining combined with entertainment, and licensed to franchise partners who operate more than 100 venues across 12 markets.
- Harrys Restaurant and entertainment venue brand operated under the O'Learys Group portfolio, complementing the group's hospitality and entertainment offerings and licensed through the franchise network.
- Sing Sing Karaoke Karaoke entertainment venue brand operated under the O'Learys Group portfolio, offering social karaoke experiences to consumers as part of the group's entertainment-focused hospitality offering.
Companies that use O'Learys
Customer profileSegments1 record
Ideal customer profiles2 records
O'Learys technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
O'Learys partnerships and signals
Strategic signalScale indicators4 records
Expansion highlights5 records
O'Learys competitors and assessment
Company assessmentBroad incumbents
- Hard Rock Cafe: Iconic globally franchised themed restaurant chain combining American food, music memorabilia and live entertainment; comparable to O'Learys' sports-and-entertainment dining franchise model and its mix of food, sport and social activities.
- SSP Group: UK-listed travel-location foodservice operator running branded restaurants, bars and cafes; comparable as a large multi-brand hospitality franchise/operator in Europe, though focused on travel hubs.
- Planet Hollywood: Global themed restaurant and entertainment brand franchise; comparable to O'Learys as a long-standing internationally franchised entertainment-themed restaurant concept.
Direct peers
- TGI Fridays: International casual-dining franchise chain serving American-inspired food and cocktails in a social, entertainment-led environment; closely matches O'Learys' positioning as an American-cuisine, social-experience franchise concept.
- Buffalo Wild Wings: Large US sports-bar chain focused on wings, beer and sports viewing; the most direct conceptual analogue to O'Learys as a sports-themed dining franchise.
- Dave & Buster's: US chain combining casual dining with sports viewing and arcade/ entertainment activities; mirrors O'Learys' blend of food, sport and entertainment, though at larger US-format venue scale.
- Frankie & Benny's: UK-based American-Italian casual-dining franchise chain under The Restaurant Group, serving themed food and drinks in a family/entertainment-led setting; comparable franchise casual-dining operator with entertainment adjacency.
Regional players
- All Bar One: UK-focused bar and dining chain operated by Mitchells & Butlers, mixing food, sport and after-work drinks; relevant European regional parallel for O'Learys' sports-bar / casual-dining hybrid model.
- Walkabout (Walkabout Inn): Australian-themed sports-bar chain present in the UK and Europe, combining pub food with live sports and a social bar atmosphere; parallels O'Learys' sports-bar-and-social-experience positioning across European markets.
- Restaurant Brands Nordic: Franchise operator of Burger King, Popeyes and Starbucks across the Nordics and Baltics; a Nordic headquartered multi-brand franchise restaurant peer with overlapping operating geography and franchise-led GTM.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
O'Learys social profiles
Digital presenceO'Learys financial estimates
Financial estimateRevenue estimate
Valuation estimate
O'Learys leadership team
Management profileNumber of profiles
Profiles2 records
O'Learys subsidiaries and ownership
Company hierarchySubsidiaries2 records
O'Learys funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
O'Learys M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about O'Learys
What does O'Learys do?
O'Learys Group is a franchise hospitality organization that licenses and operates three venue brands — O'Learys (American-inspired cuisine, sports viewing, and social activities), Harrys, and Sing Sing Karaoke — across more than 100 venues in 12 markets. The company earns revenue from franchise fees, food and beverage sales, and entertainment services provided to consumers at franchise-operated physical venues.
When was O'Learys founded?
O'Learys was founded in 1988. It employs 101 to 250 people.
Where is O'Learys based?
O'Learys is headquartered in Stockholm, Sweden, in the Europe region.
How does O'Learys make money?
One revenue line is on record: franchise Operations.
Who are O'Learys's main competitors?
Broad incumbents on record are Hard Rock Cafe, SSP Group and Planet Hollywood. Direct peers are TGI Fridays, Buffalo Wild Wings, Dave & Buster's and Frankie & Benny's. Regional players are All Bar One, Walkabout (Walkabout Inn) and Restaurant Brands Nordic.
Does O'Learys have an API?
No public API is recorded for O'Learys.
What industry is O'Learys in?
O'Learys's product category is Sports-themed restaurant and entertainment venue franchise. Its primary akta.pro industry code is MPAGAIAL, Nightlife Venue Groups & Operators (Multi-Location), with a secondary code of THAFAEAH, Karaoke Bars & Entertainment Bars. Its NAICS code is 71131 and its SIC code is 5810.