The Georgetown Company

What The Georgetown Company does

The Georgetown Company is a privately-held diversified real estate company founded in 1978 by Marshall Rose and headquartered at 500 Park Avenue in New York, with regional offices in Columbus, Washington D.C., Atlanta, and Los Angeles. The firm develops, owns, and manages commercial real estate across six core product lines: office, residential, retail, large-scale mixed-use, hotel, and entertainment/wellness properties. Over 40+ years, Georgetown and its principals have developed, owned, and overseen in excess of 25 million square feet of real estate and currently control assets valued at over $4.5 billion.

Georgetown serves an enterprise client base of major corporations, institutional investors, and government entities, delivering trophy and complex real estate projects — including Netflix's 76,000 sq ft Hollywood office, Sony Pictures' 225,000 sq ft Culver City master plan, PGA TOUR's 165,000 sq ft studios and 187,000 sq ft HQ, JP Morgan Chase's 506,000 sq ft Columbus headquarters, Hilton's 345-room hotel at Easton, and Nationwide Children's Hospital's $1 billion+ 10-year development program. Its flagship Easton Town Center, a 1.9 million sq ft lifestyle center co-developed with L Brands since 1994, draws 25 million customer visits annually and has been ranked the #1-#2 retail experience in the U.S.

Revenue is generated through development fees, long-term asset ownership and rental income, property management fees (via affiliate Park Madison Property Management), and equity participation in joint ventures with institutional partners such as TIAA, Blackstone, Beacon Capital, and CalSTRS. The February 2025 Therme Group partnership — in which Georgetown took a 26% equity stake in Therme US and committed to ~$1.5 billion in development of approximately 10 large-scale wellbeing destinations — represents a significant extension of the platform into the experiential wellness vertical. The firm operates with a lean 11-50 employee base supplemented by its affiliate operating network.

Name

The Georgetown Company

Legal name

The Georgetown Company, LLC

Website

https://georgetownco.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

11–50 employees

Short description

The Georgetown Company is a privately-held diversified real estate developer founded in 1978, developing, owning, and managing office, residential, retail, mixed-use, hotel, and entertainment/wellness properties serving enterprise tenants and institutional partners across major U.S. markets.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Real Estate Development: Development fees and returns from developing office, residential, retail, mixed-use, hotel, and entertainment/wellness properties. Georgetown and its principals develop and own properties, generating revenue through property sales, leasing, and long-term ownership.
2. Asset Management: Long-term ownership and asset management of properties including office, residential, retail, and mixed-use developments. Revenue generated through rental income, property appreciation, and management fees from affiliate property management company Park Madison Property Management.
3. Joint Venture Partnerships: Strategic partnerships where Georgetown takes equity stakes and serves as development partner. For example, the Therme US partnership involves a 26% equity stake with development fees and returns from large-scale wellbeing destinations.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

The Georgetown Company is a diversified real estate firm that develops, owns, and manages office, residential, retail, hotel, large-scale mixed-use, and entertainment/wellness properties across major U.S. markets. The firm operates independently or in joint venture with institutional and corporate partners, executing complex development projects and earning returns through development fees, equity stakes, rental income, and long-term ownership. Its affiliate Park Madison Property Management provides ongoing property and asset management services.

Product overview

The Georgetown Company is a privately-held diversified real estate company founded in 1978, headquartered in New York with offices in Columbus, OH; Washington, D.C.; Atlanta, GA; and Los Angeles, CA. The company operates a multi-segment real estate platform consisting of: Office Properties (commercial office buildings and corporate headquarters), Residential Properties (luxury multifamily apartments and condominiums), Retail Properties (lifestyle centers, grocery-anchored centers, power centers), Large Scale Mixed Use (master-planned communities like Easton), Entertainment/Wellness (studio facilities, wellness destinations, entertainment venues), Hotel Properties (various hotel brands), and Pro Bono/Civic Projects (community and not-for-profit initiatives). The company also holds a strategic partnership stake in Therme Group for urban wellbeing destinations. Over its 40+ year history, Georgetown has developed, owned, and overseen in excess of 25 million square feet of properties and currently controls assets with a value of over $4.5 billion.

Differentiator

Problem solved

Functional benefit

Products and services

• Office Properties Development Development and management of commercial office buildings and corporate headquarters across major U.S. markets, including Class A trophy office space leased to enterprise tenants such as Netflix, Sony Pictures, Paramount, PGA TOUR, and JP Morgan Chase.
• Residential Properties Development Development of luxury multifamily rental apartments, for-sale condominiums, and residential communities in major U.S. metropolitan markets, often integrated within larger mixed-use master plans.
• Retail Properties Development Development and management of retail centers including lifestyle centers, grocery-anchored centers, and power centers across major U.S. markets, anchoring tenants such as Nordstrom, Macy's, Apple, Louis Vuitton, Gucci, Tiffany's, and Lululemon.
• Large-Scale Mixed-Use Developments Master-planned mixed-use developments combining retail, residential, office, and hospitality components, including the Easton development (12 million sq ft, 1,300 acres) and Downtown Pompano Beach ($2 billion, 75 acres, 4 million sq ft).
• Entertainment and Wellness Properties Entertainment venues, studios, and wellness destinations including movie and media studios, Madison Square Garden renovation, and large-scale wellbeing destinations developed under the Therme Group partnership.
• Hotel Properties Development Development and management of hotel properties including full-service, lifestyle-oriented, and extended-stay properties such as Hutton Hotel, Hilton Hotel at Easton, Element by Westin, Residence Inn, Aloft, Courtyard, The Weston, and The Little Nell Hotel, operated with affiliate First Hospitality.
• Therme Group Wellbeing Destinations Development Joint venture with Therme Group to develop large-scale urban wellbeing destinations across major U.S. cities. Each facility totals approximately 500,000 sq ft including thermal baths, wellness, and entertainment components, with total development costs of approximately $1.5 billion across 10 planned destinations.

Quantifiable outcome

• Madison Square Garden renovation: converted operations from net loss of $4 million per annum to positive cash flow of $40 million per annum
• +3 more outcomes

Named customers8 records

Segments7 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core and secondary.

• Therme GroupcoreStrategic or Co-development Partner · 25 February 2025The Georgetown Company has purchased a 26% equity stake in Therme US and serves as Therme Group's exclusive development partner for all US projects. The partnership aims to develop approximately 10 large-scale wellbeing destinations (each ~500,000 sq ft) across major U.S. cities, involving around $1.5 billion in total development costs. Projects will include thermal baths, wellness, and entertainment facilities.
• RocaPoint PartnerscoreStrategic or Co-development PartnerRocaPoint Partners (RP) leads Georgetown's activities in the Southeast and has been an affiliate since formation in 2013. RP, based in Atlanta GA, is a leader in Southeast real estate investment and development, primarily focused on mixed-use and complex real estate projects throughout the region.
• First HospitalitycoreStrategic or Co-development PartnerFirst Hospitality (FH) is Georgetown's hotel operating partner and has been an affiliate since 2021. A top-30 hotel operating firm in the US, FH has carved out a reputation as a forward-thinking hotel developer, investor and management company with nearly 100 hotels throughout the country.
• Ocean Rock Capital PartnerssecondaryStrategic or Co-development PartnerOcean Rock Capital Partners (ORCP) is based in Malibu CA, and is an affiliated joint venture partner of The Georgetown Company. Ocean Rock focuses on acquisitions, equity advisory, and entitlement/development projects.
• L BrandscoreStrategic or Co-development PartnerCreated through a joint venture between The Georgetown Company and L Brands, Inc. in 1994, Easton is a mixed-use development of 12 million square feet within a 1,300-acre master planned development.
• Prospect RidgesecondaryStrategic or Co-development PartnerKedron Village was acquired in 2024 in partnership with Prospect Ridge. Kedron Village is a 250,541 SF grocery-anchored retail center in Peachtree City, Georgia.
• Olshan HotelscoreStrategic or Co-development PartnerMultiple hotel developments (Courtyard Columbus at Easton, Aloft, Residence Inn) were developed in partnership with Olshan Hotels.
• Paramount CommunicationssecondaryStrategic or Co-development PartnerJoint venture with Paramount Communication to renovate and reposition Madison Square Garden into a world-class sports and entertainment venue.
• Venator, Inc.secondaryStrategic or Co-development PartnerJoint venture with Venator, Inc. to reposition the Woolworth Building into a mixed-use concept.
• L Brands Inc.secondaryStrategic or Co-development PartnerAcquired Newport Office Tower in 1991 through a joint venture with L Brands Inc.
• Olshan PropertiessecondaryStrategic or Co-development PartnerAcquired The Concorde building out of bankruptcy, in partnership with Olshan Properties, from Citibank.
• Duke RealtysecondaryStrategic or Co-development PartnerEaston Way Office Portfolio was originally developed by Duke Realty before being acquired by Georgetown.
• Taubman CompanysecondaryStrategic or Co-development PartnerJoint venture with Taubman Company to develop the Mall at Tuttle Crossing. Georgetown sold its 50% joint venture interest to Taubman in 1998.
• CNA InsurancesecondaryStrategic or Co-development PartnerJoint venture with CNA Insurance to take control of and reposition the 1.1 million square foot Continental Center.
• Wund HoldingsecondaryStrategic or Co-development PartnerTherme Group's strategic partner Wund Holding currently owns and operates five facilities in Europe.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Related Companies: NYC-headquartered diversified real estate developer whose multi-sector portfolio (office, residential, mixed-use, affordable, retail) and JV-driven institutional model closely mirror Georgetown's structure and revenue mix. Both operate at the intersection of trophy development and institutional capital.
• Tishman Speyer: Global diversified real estate developer with a deep NYC presence in trophy office, residential, and mixed-use assets. Comparable to Georgetown in product breadth, JV-style partnerships with pension funds/endowments, and emphasis on landmark repositionings.
• Silverstein Properties: NYC-focused developer of trophy office towers and mixed-use properties whose tenant-relationship-driven development model and concentration in Class A assets parallel Georgetown's Hollywood studio/Corporate HQ franchise.
• Vornado Realty Trust: NYC-centric office and retail real estate owner/developer with a similar emphasis on landmark trophy assets and concentrated regional portfolio. Public REIT structure differs from Georgetown's private model, but the asset focus and tenant profiles overlap materially.
• RXR Realty: NYC-based diversified real estate operator developing and managing office, residential, mixed-use, and hospitality assets. Operates a multi-segment platform anchored in office and mixed-use, comparable in scope to Georgetown's headquarters-led franchise.
• Taconic Investment Partners: NYC-based diversified real estate investment and development firm with a multi-sector portfolio (office, residential, retail, mixed-use) and a JV-driven, institutional-capital model highly analogous to Georgetown's affiliate-driven approach.
• Extell Development Company: NYC developer of luxury residential, mixed-use, and hospitality assets with a strong institutional and JV ethos. Relevant peer on the residential, hotel, and mixed-use segments that anchor Georgetown's product offering.

Broad incumbents

• Hines: Global diversified real estate developer and investment manager with broad reach across office, residential, retail, mixed-use, and hospitality. Comparable in product breadth but significantly larger in scale and geography than Georgetown.
• Lendlease: International real estate developer with diversified product categories including master-planned communities and large-scale mixed-use. Operates at a global scale comparable to Georgetown in product but much larger in geographic footprint.
• Brookfield Properties: Global diversified real estate operator with major U.S. office, retail, multifamily, and mixed-use holdings. Overlaps with Georgetown across most product lines at a substantially larger institutional scale and through Forest City Realty Trust's legacy mixed-use platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/the-georgetown-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Georgetown Company