ASL Productions

What ASL Productions does

ASL Productions is a privately held, full-service video production company founded in 2007 and headquartered at a 7,500 square foot flagship studio (ASL Studios) in Midtown Manhattan at 320 W 37th Street. The company operates a capital-light nationwide production model, combining the in-house NYC studio with a distributed network of vetted producers, directors, and crew in every major US market, supplemented by select international event deployments such as Sport Beach at Cannes Lions.

The core offering spans end-to-end production services: corporate video, commercial production, live streaming, event coverage, video podcast production, green-screen studio work, webinars, animated video, photography, and post-production editing. Studio infrastructure includes Studio One (a 25'x28' column-free sound stage with full-color cyc and DMX-controlled RGB lighting), a Living Room Set, and a turnkey Podcast Studio, all wired to a TriCaster TC1 live-stream control room. The technology stack is conventional for high-end production shops and includes Sony FX6/FX9 cameras, ATEM switchers, SM7B microphones, and Arri Skypanel fixtures with programmable lighting presets.

Revenue is generated through project-based professional services engagements at $10k-$25k per shoot-and-edit day on average, with event coverage ranging from a few thousand dollars to $20k per day. Customer concentration is heavily skewed to Fortune 500 enterprise and advertising agencies, with named clients spanning Healthcare & Pharma (Abbott, Acadia, GE Healthcare, Aspen Dental, CDC), Consumer (L'Oréal, Miele, Bacardi, McDonald's), Financial Services (Lincoln Financial, ADP, American Express), Automotive (BMW), Technology (Intel Labs, Vercel), and Sports Media (ESPN, Bleacher Report, IndyCar/McLaren). Go-to-market combines enterprise field sales for large engagements, event-driven presence at Cannes Lions/Fanatics Fest/CES/SXSW, and a self-serve Skedda booking channel for studio rental.

Name

ASL Productions

Legal name

ASL Productions

Website

https://aslproductions.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

ASL Productions is a New York-based, full-service video production company operating a 7,500 sq ft flagship studio in Midtown Manhattan and a nationwide crew network, serving Fortune 500 enterprises and agencies across healthcare, pharma, financial services, sports media, and consumer goods.

Ownership category

akta.pro rank

Headquarters

HQ city

Cranbury

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Video Production Services: Full-service video production including corporate videos, commercials, event coverage, live streaming, video podcasts, testimonials, and social media content. Revenue is project-based, typically ranging from $10k-$25k per day for shoot and edit with producer, audio, camera operator, gear and lighting.
2. Studio Rental: Rental of ASL Studios spaces including Studio One (black box/cyc), Studio Two (living room set), and podcast studios. Offered as dry hire or full-service packages including crew and equipment.
3. Photography Services: Professional photography including headshots, event photography, beauty/product photography, and real estate photography, available nationwide.
4. Post-Production Services: Video editing, animation, motion graphics, and post-production services. In-house editors and animators with same-day edit capabilities for events.
5. Event Production: On-location event video production with same-day edits, live streaming, and content capture at conferences and events nationwide.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

ASL Productions is a full-service video production company operating ASL Studios, a 7,500 sq ft flagship production facility in Midtown Manhattan with three soundproofed studios (Studio One with full color cyc, Living Room Set, and Podcast Studio). The company delivers end-to-end video production including corporate videos, commercials, event coverage, live streaming, video podcasts, animation, and post-production services, supporting clients in-studio at the NYC facility and on-location through a nationwide network of pre-vetted crews in every major US market.

Product overview

ASL Productions operates as a full-service video production company with a flagship offering, ASL Studios — a 7,500 sq ft turnkey production facility in Midtown Manhattan featuring three soundproofed studios (Studio One with full color cyc, Living Room Set, and Podcast Studio). The company's service portfolio includes video podcast production, corporate video, event coverage, live streaming, webinars, animated video production, green screen production, photography, and video editing. Services are available both from the NYC studio and on-location nationwide through a network of local crews in every major market. The Living Room Set and Podcast Studio operate as turnkey environments while Studio One supports both black box and full-service production. ASL Studios also offers black box rental options for clients bringing their own crew and gear.

Differentiator

Problem solved

Functional benefit

Products and services

• ASL Studios (Studio Rental) 7,500 sq ft video production facility in Midtown Manhattan featuring three soundproofed studios, VIP green rooms, hair/makeup room, live stream control room with TriCaster TC1, and DMX lighting grid. Available as dry hire (black box) or with full-service production support for clients producing video, podcasts, interviews, and live streams.
• Corporate Video Production End-to-end corporate video production including testimonials, executive interviews, recruiting content, and company story videos for Fortune 500 companies and small businesses, ranging from $10k-$25k for a single day shoot with edits.
• Event Coverage Video Production Nationwide event video production with same-day edit capabilities, multi-crew deployment, and live streaming from event venues for conferences and brand activations, averaging approximately $10k/day.
• Live Streaming Multi-camera live stream production using TriCaster TC1 with real-time switching, graphics, remote guest integration via teleprompter, and simultaneous broadcast to multiple platforms.
• Video Podcast Production

Quantifiable outcome

• Same-day quote turnaround (within 1-2 hours of first call)
• +4 more outcomes

Named customers26 records

Segments6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature6 records

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Lemonlight: Nationwide on-demand video production company with a creator/crew network model, competing with ASL on corporate video, branded content, and multi-market production for brands and agencies.
• Yorktel: Enterprise video production, live streaming, and AV integration provider with studio and managed services for Fortune 500 clients, comparable in enterprise production and live streaming capabilities.
• 829 Studios: Boston-based but nationally serving video production, animation, and digital content agency for enterprise brands, comparable in corporate video and content capabilities.
• Bonfire Labs: Creative content production company producing commercials, branded content, and digital video for major brands and agencies, directly comparable to ASL's commercial and high-end production work.
• The DVI Group: Corporate video production and AV integration firm serving large enterprise and healthcare clients, with comparable studio, event, and post-production service lines to ASL.
• Studio Center: New York-headquartered full-service video and audio production company with studio facilities and nationwide crew, directly competing with ASL in corporate, commercial, and event production for enterprise clients.
• Dreamtek: Full-service video production and live event broadcast company serving enterprise brands with studios, crew, and post — closely comparable in service mix and enterprise client profile to ASL.
• Tool of North America: Creative production company specializing in commercial and branded content with national reach, overlapping with ASL on agency-driven commercial production.
• Soona: Virtual and on-demand photo and video production platform with standardized shoot packages for brands, overlapping with ASL on photography, e-commerce, and small-business corporate content.

Broad incumbents

• Veritone: AI-driven media production and management platform serving enterprise media, advertising, and content workflows; a broader incumbent overlapping with ASL in production services and post-production technology.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/aslproductions
• Facebookfacebook.com/aslproductions
• LinkedInlinkedin.com/company/6585401

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASL Productions