Women on Boards

Name

Women on Boards

Legal name

WOB Australia Pty Ltd

Website

https://womenonboards.net

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Board Recruitment & Professional Development Membership Services

NAICS

Professional Organizations (81392), Convention and Trade Show Organizers (56192)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)

akta.pro secondary industry

Customer/User Conferences & Client Advisory Boards (THAHAMAD)

Keywords

• Board recruitment services
• Women leadership programs
• Professional membership organization
• Board readiness training
• Governance career development

Headquarters

HQ city

Gosford

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Membership Subscriptions: Annual membership fees for Classic, Premium, and Connect tiers providing access to vacancy boards, community platform, events, and programs. Membership auto-renews annually with opt-out available.
2. Vacancy Board Listings: Organizations pay to post board and committee vacancies with tiered options from free basic to premium featured listings.
3. Events and Workshops: Revenue from workshops, masterclasses, networking events, and programs including Mastering the Interview Code, Personal Career Management, and Director Essentials.
4. Coaching and Mentoring: Premium coaching and mentoring program priced at $2,530 for members, including introductory session and five mentoring sessions.
5. Corporate Memberships: Group and corporate membership packages for organizations seeking to support female talent development.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Women on Boards operates a membership-based platform connecting professional women seeking board and committee roles with organizations posting board vacancies. The offering centers on tiered annual memberships (Classic, Premium, Connect, and free Subscriber) that provide access to a Vacancy Board, a member community (WOBShare and WOB Community App), coaching/mentoring, board CV support, workshops, and flagship programs such as WOBSX for ASX-equivalent board roles.

Product overview

Women on Boards operates a multi-tiered membership platform focused on advancing women into board and committee positions. The core offering centers on the Vacancy Board—a job-listing platform connecting organizations with female board candidates—paired with the WOB Community platform (accessible via web and the WOB Community App) for member networking and discussion. Membership tiers (Classic, Premium, Connect) and free Subscribers gain differentiated access to board opportunities, events, workshops (including Mastering the Interview Code and Personal Career Management), the Coaching/Mentoring Program, Board CV Support services, Podcasts, and the WOBSX flagship program. The company also runs a Cultural Diversity on Boards initiative and offers Corporate Partnership packages. The platform is built on ASI's iMIS EMS membership management system.

Differentiator

Problem solved

Functional benefit

Brands

• WOBSX: A program for ASX and equivalent board roles, led by chairs Patricia McKenzie and Susan Forrester AM
• Personal Career Management Program
• Mastering the Interview Code
• WOB Community App
• WOBShare
• Board CV Support
• Coaching/Mentoring Program
• WOB Podcasts

Products and services

• Membership (Classic, Premium, Connect, Subscriber)
• Vacancy Board
• Coaching / Mentoring Program
• Events & Workshops
• Board CV Support
• WOBSX Program
• Corporate Partnerships
• WOB Community App

Quantifiable outcome

• 27,123 members & subscribers
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• Advanced Solutions International (ASI)coreTechnology or IntegrationASI is the technology partner providing and maintaining the iMIS EMS membership management platform. WOB is a client of ASI with their data housed on ASI's cloud services platform.
• Microsoft AzurecoreTechnology or IntegrationCloud infrastructure provider for WOB's platform, with data housed in Australia East and Australia Southeast regional data centers.
• EzidebitcoreTechnology or IntegrationThird-party payment facility for membership auto-renewals and event registrations. Handles credit card processing via SSL encryption.

Scale indicators5 records

Recent moves5 records

Regional players

• UK Women on Boards: UK-based organization under the same brand premise dedicated to increasing female representation on boards in the United Kingdom; operates a comparable membership and matching model but does not compete in the same Australia/NZ geography.

Broad incumbents

• Catalyst: Established global nonprofit focused on women in the workplace through research, consulting, and inclusion resources; overlapping mission on advancing women into leadership but operating as a much broader research and advisory organization rather than a vacancy-matching platform.
• Korn Ferry: Global organizational consulting firm with executive search and board services; competes for the same corporate board-talent budget through a much larger and more diversified advisory portfolio.
• Heidrick & Struggles: Global executive search and leadership advisory firm with a dedicated Board of Directors practice placing diverse candidates; overlaps with WOB on the supply side of female board talent but addresses organizations through advisory engagements rather than community-led matching.
• Spencer Stuart: Global executive search firm with a dedicated Board Practice placing directors and increasingly publishing diversity candidate insights; competes for the same corporate buyer budget for board talent sourcing, but via retained search engagements rather than a self-serve membership model.

Direct peers

• Chief Executive Women (CEW): Australian not-for-profit focused on advancing women into senior executive and board roles, with a member network, leadership programs, and advocacy activities directly overlapping WOB's mission, geography, and member-base model.
• 30% Club: Global campaign-driven organization campaigning for at least 30% female representation on corporate boards; shares WOB's mission to grow the pipeline of board-ready women and engages with the same corporate buyer segment.
• International Women's Forum (IWF): Global membership network of senior women leaders across industries and geographies, offering leadership programs, forums, and member connections analogous to WOB's member community and development programming.
• WomenCorporateDirectors (WCD): Global membership-based organization for women on corporate boards, operating peer networks, education programs, and director placement services in a manner closely comparable to WOB's community, training, and vacancy platform.

Others

• Advance HE / Athena SWAN: UK-based organization administering the Athena SWAN gender equality charter for higher education and research; adjacent ecosystem participant in the broader women's-leadership infrastructure but operating a different accreditation-based model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/womenonboards
• Facebookfacebook.com/WomenOnBoards
• LinkedInlinkedin.com/company/women-on-boards
• Instagraminstagram.com/womenonboards_au

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Women on Boards