Positive Real Estate

What Positive Real Estate does

Positive Real Estate Pty Ltd is a privately held Australian property investment education and advisory company founded in 2003, headquartered in Prahran, Victoria with additional offices in Brisbane and a Manila-based operations team. The company serves individual SMB property investors across Australia and New Zealand — from first-time investors to experienced portfolio builders — through a vertically integrated service model combining education, property acquisition, financing support, tax/accounting services and ongoing property management.

The core product is the Education Program, a subscription-style coaching engagement providing one-to-one access to dedicated property coaches, personalized investment action plans, monthly workshops and exclusive property deal access sourced through relationships with Australia's leading developers. Property acquisition services are bundled into the program without additional per-purchase buyers agency fees, supported by an in-house due diligence process (only ~1 in 20 reviewed properties clears internal thresholds). Downstream property management and re-sale services are delivered through an owned Richardson & Wrench franchise. Supporting the core program is a content ecosystem spanning three podcast series (Urban Property Investor, Wealth Coffee Chats, Property Investor Tales), an educational blog and a free two-hour Property Investor Masterclass webinar that functions as the primary lead-generation funnel.

The business makes money primarily through education program fees (subscription/recurring) bundled with professional services for property acquisition, plus managed-services revenue from the R&W property management franchise. Subsidiary brands — Positive Mentor (coaching), Positive Tax Solutions, Positive Money (financial services) and S&W Plus — extend the platform into adjacent financial services. The company holds Australian Credit Licence 4477275 and Corporate Licence 1217226, and has coached over 9,000 clients since inception with a 100+ person team across Australia, New Zealand and the Philippines.

Name

Positive Real Estate

Legal name

Positive Real Estate Pty Ltd

Website

https://positiverealestate.com.au

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

101–250 employees

Short description

Positive Real Estate is an Australian property investment education and advisory firm that coaches individual SMB investors across Australia and New Zealand through one-to-one programs, bundled property acquisition services, and an owned Richardson & Wrench property management franchise.

Ownership category

akta.pro rank

Product category

Property Investment Advisory

NAICS

Educational Support Services (61171), Offices of Real Estate Agents and Brokers (5312), Educational Support Services (611710)

SIC

Investment Advice (6282), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Real Estate, Appraisal & Mortgage (Agent/Broker CE, Appraiser CE) (EDAAALAI)

akta.pro secondary industries

Capital Markets Advisory (Equity Placement, JV & Recapitalization) (BPAJABAL), Private Wealth Planning (Tax, Estate & Succession) (FSAAABAE)

Keywords

• Property investment education
• Investment coaching services
• Property acquisition advisory
• Real estate wealth management
• Portfolio building guidance

Headquarters

HQ city

Prahran

HQ country

Australia

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure, Others

Revenue model

1. Education Program: Property investment education program providing expert advice, industry leading resources, up-to-date market data, and one-to-one access to professional and experienced Property Coaches. Includes personalized investment action plans and ongoing mentoring.
2. Property Acquisition Services: Property acquisitions team secures investment properties to match clients' investment strategies. Services exclusively for Education Program Clients without additional fee per purchase unlike traditional buyers agency services.
3. Property Management (Richardson & Wrench Franchise): Support services extended from investment real estate into mainstream real estate services including property management, re-sale services, and market appraisals/updates as portfolios grow.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Positive Real Estate delivers a property investment education and advisory program for individual Australians seeking to build wealth through real estate. Its core offering combines a one-to-one coached Education Program with exclusive property acquisition services, supported by in-house due diligence, lending specialists, accountants, and a property management franchise. The integrated service is designed to take clients from initial education through to property purchase, ongoing portfolio management, and eventual re-sale.

Product overview

Positive Real Estate operates as a property investment education and advisory services company offering an integrated suite of services. The core offering consists of the Education Program (providing one-to-one coaching, workshops, market data, and exclusive property deals) paired with Property Acquisitions Services (property sourcing with due diligence). These core services are supported by educational content through three podcasts (Urban Property Investor, Wealth Coffee Chats, Property Investor Tales), a free Property Investor Masterclass webinar, and a blog with investment guides. The company positions itself as a holistic wealth creation partner rather than a single product solution.

Differentiator

Problem solved

Functional benefit

Brands

• The Urban Property Investor: Podcast hosted by Sam Saggers covering the latest news, strategies and ideas to help grow personal wealth from investing in real estate.
• Wealth Coffee Chats
• Property Investor Tales

Products and services

• Education Program A paid property investment education program providing individual investors with one-to-one coaching from a dedicated property coach, personalized investment action plans, monthly workshops with industry speakers, latest market data and research, and exclusive access to investment properties not available to the wider public.
• Property Acquisitions Services A property sourcing and acquisition service for individual investors that provides exclusive access to properties from Australia's top developers, with in-house due diligence covering market research, building and pest inspections, and legal and town planning enquiries. Exclusively available to Education Program clients without additional per-purchase fees.
• Property Management Services Ongoing portfolio support delivered through the company's owned Richardson & Wrench franchise, providing property management, re-sale services, and market appraisals/updates for clients whose investment portfolios have grown.

Quantifiable outcome

• Over 9,000 clients coached since 2003 across Australia and New Zealand
• +2 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Room to ReadminorOthers · 1 February 2010Positive Real Estate began supporting Room to Read in February 2010, pledging $22,500 to build a preschool in Sri Lanka. Since then, they have assisted financially in the construction of 16 additional schools with Room to Read, multiple libraries, and individual girls education projects. Impact includes 17 schools built, $420k total funds raised, 7,773 kids with access to education.
• Richardson & WrenchcoreChannel Partner/ Reseller/ DistributorPositive Real Estate owns a franchise in Richardson & Wrench (R&W), Australia's oldest real estate company. This enables them to extend support services from investment real estate into mainstream real estate services, providing property management, re-sale services, and market appraisals/updates as clients' portfolios grow.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key highlights7 records

Customer concentration

• Xx.com/posrealestate
• YouTubeyoutube.com/user/positiverealestatetv
• Facebookfacebook.com/positiverealestate
• LinkedInau.linkedin.com/company/positive-real-estate
• Instagraminstagram.com/positiverealestate/?hl=en

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Positive Real Estate