Study Portals B. V.
Studyportals B.V. operates Mastersportal, a global search and comparison platform for 95,000+ Master's programmes from 3,500+ universities, serving 50M+ international students annually via a freemium model while monetizing university marketing and featured placements.
- Company typePrivate
- Founded2007
- HeadquartersEindhoven, Netherlands
- Headcount251–500
- GTM typeB2B
- OfferingDigital Commerce or Content
What Study Portals B. V. does
Studyportals B.V. is a Netherlands-based private limited company operating since 2007 the Mastersportal platform, a search and comparison engine for 95,000+ postgraduate programmes (MBA, MSc, MA, LLM, MPhil and other Master's degrees) from 3,500+ universities across 25+ countries. The platform is part of a broader portfolio of nine specialized portals covering Bachelor's, PhD, distance learning, short courses, admission tests, English language tests, student insurance, and language preparation. The technology stack consists of a structured programme catalogue (tuition, duration, format, language, discipline) layered with a recommendation engine, filters by discipline, country, tuition, and attendance mode, and a conversational AI assistant called Sophia that provides personalized study advice.
The company operates a two-sided marketplace with a freemium consumer model: students access search, comparison, wishlist, scholarship discovery, peer chat, and the AI advisor for free after registration, while universities, business schools, and educational institutions pay for featured programme placements and marketing services to reach the 50M+ annual student audience. The go-to-market combines organic SEO and content marketing for consumer acquisition with a direct B2B sales motion for institutional customers. Partnerships include VFS Global for integrated visa support and Udacity for online pre-Master and professional development listings. The team spans 35 nationalities, supporting a global footprint that spans Europe, North America, Asia-Pacific, the Middle East, and Africa.
Study Portals B. V. firmographics
Firmographics- Name
- Study Portals B. V.
- Legal name
- Studyportals B.V.
- Website
- https://mastersportal.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Studyportals B.V. operates Mastersportal, a global search and comparison platform for 95,000+ Master's programmes from 3,500+ universities, serving 50M+ international students annually via a freemium model while monetizing university marketing and featured placements.
- Ownership category
- akta.pro rank
Study Portals B. V. industry classification
Industry- Product category
- Study Abroad Search Platform
- NAICS
- Web Search Portals, Libraries, Archives, and Other Information Services (519), Web Search Portals and All Other Information Services (519290), Colleges, Universities, and Professional Schools (6113)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Virtual Recruitment Events, Fairs & Webinar Platforms (EDAIACAF)
- akta.pro secondary industries
- Online Learning Content & Course Publishing Platforms (BPAMAJAL), Application Processing & Admissions Support (Document Prep, SOP/Essay, Credential Review) (EDAIACAB)
Keywords
Where Study Portals B. V. is headquartered
LocationHeadquarters
- HQ city
- Eindhoven
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Study Portals B. V. business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- University Marketing Services: Universities and educational institutions pay to feature their programmes prominently on the platform, appearing as 'Featured' listings and potentially in premium placement positions on search results and category pages
- Institutional Partnerships: B2B marketing and promotional services offered to universities and institutions to reach international student audiences through the platform's global network
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free access for students |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Study Portals B. V. product offering
Product offeringCore offering
Studyportals B.V. operates an online search, comparison, and discovery platform for international study programmes, anchored by Mastersportal which lists 95,000+ Master's programmes from 3,500+ universities worldwide. The platform provides free access to students for programme search, comparison, wishlist, scholarship discovery, and AI-powered advisory, while universities purchase featured placements and marketing services to reach international student audiences. A network of specialized sub-brand portals extends coverage to Bachelor's, PhD, distance learning, short courses, admission testing, English testing, student insurance, and language learning.
Product overview
Studyportals B.V. operates a multi-portal platform network centred on Mastersportal, a comprehensive search and discovery platform for 95,400+ Master's programmes from 3,500+ universities worldwide. The platform uses a recommendation engine to deliver personalised study matches. The broader portfolio includes eight specialised sub-brands covering undergraduate (Bachelorsportal), doctoral (PhDportal), distance learning (DistanceLearningportal), short courses (ShortCoursesportal), admission testing (AdmissionTestportal), English testing (EnglishTestportal), student insurance (StudentInsuranceportal), and language support (LanguageSuccessPortal). Core platform features include AI-powered study advisory (Sophia), scholarship matching, visa support tools, and a scholarship programme.
Differentiator
Problem solved
Functional benefit
Brands
- Sophia - AI Student Advisor: AI-powered student advisor providing personalized study advice and recommendations
Products and services
- Mastersportal A comprehensive online portal for discovering and comparing 95,000+ Master's programmes (MBA, MSc, MA, LLM, MPhil and other postgraduate programmes) from 3,500+ universities worldwide, featuring advanced search filters by discipline, location, tuition fee, duration, and format. Target users are international prospective postgraduate students (free access) and universities (paid marketing placements).
- Bachelorsportal A sister portal to Mastersportal focused on discovering and comparing Bachelor's degree programmes from universities worldwide for prospective undergraduate students.
- PhDportal A dedicated portal for discovering doctoral and PhD programmes offered by universities globally for prospective doctoral candidates.
- DistanceLearningportal A portal specialised in distance learning and online education programmes from universities and institutions worldwide.
- ShortCoursesportal A portal for finding short courses and professional development programmes from educational institutions globally.
- AdmissionTestportal A portal for test preparation resources and information about admission tests required for international study.
- EnglishTestportal A portal providing resources and information about English language proficiency tests such as IELTS and TOEFL for prospective international students.
- StudentInsuranceportal A portal for international students to find and compare student insurance options.
- LanguageSuccessPortal A portal providing language learning resources and support for students preparing for study abroad.
- Studyportals €10,000 Scholarship A merit-based scholarship programme offered by Studyportals to support international students pursuing study abroad, with an annual award of €10,000.
Quantifiable outcome
- 50M+ students use the platform annually to find study abroad programmes
- +2 more outcomes
Companies that use Study Portals B. V.
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles2 records
Study Portals B. V. technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature4 records
Study Portals B. V. partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- VFS GlobalminorVFS Global provides visa support services integrated into the Mastersportal platform, helping international students access visa information and application assistance directly through the study abroad portal.
- UdacityminorUdacity programmes (Generative AI, Cybersecurity, Web Development, etc.) are featured on Mastersportal as Pre-Master and professional development offerings, reaching the platform's 50M+ annual student users.
- 3,500+ Universities WorldwidecoreUniversities pay to feature their Master's programmes on the platform, gaining visibility among international students. Featured universities include top-ranked institutions like UCL, Imperial, Loughborough, and Tilburg University.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Study Portals B. V. competitors and assessment
Company assessmentDirect peers
- QS (Quacquarelli Symonds): Operates QS Top Universities rankings, search, and lead-generation services for international student recruitment. Directly comparable to Studyportals in serving both prospective students and universities seeking international enrolments.
- Times Higher Education: Provides university rankings, course search, and student recruitment solutions. Overlaps with Studyportals on the discovery and B2B university marketing layers of the international education funnel.
- ApplyBoard: Digital marketplace that connects international students with educational institutions, including application support. Comparable in two-sided platform model and revenue from institution fees, though more focused on application processing than discovery.
- Hotcourses Abroad: Course search and comparison platform focused on international students, with a similar freemium model and university marketing services. Closest head-to-head competitor in the study abroad search vertical.
- educations.com: Online education search platform covering undergraduate, graduate, and online programs worldwide. Directly comparable in programmatic search and university lead-generation offerings.
Broad incumbents
- Coursera: Large online learning platform that has expanded into degree programs and student recruitment. Overlaps with Studyportals' DistanceLearningportal and broader programme discovery, though Coursera is a content provider rather than a pure aggregator.
- IDP Education: Global education services company operating student placement, English language testing (IELTS), and digital international student recruitment. Comparable in B2B university marketing and overseas student placement services.
- Kaplan International: Operates pathway programs, English language training, and university partnerships for international students. Overlaps with Studyportals' pre-master, English test prep, and university marketing positioning.
- Navitas: Global education provider offering pre-master, pathway, and university partnership programs. Comparable in the pre-master and international student recruitment space, particularly as a partner listed on Studyportals-adjacent platforms.
Emerging players
- The Princeton Review: Test prep and college admissions services that include international student support. Comparable with Studyportals' AdmissionTestportal and EnglishTestportal sub-brands, though narrower in test prep versus programme discovery.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Study Portals B. V. social profiles
Digital presenceStudy Portals B. V. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Study Portals B. V. leadership team
Management profileNumber of profiles
Profiles1 record
Study Portals B. V. subsidiaries and ownership
Company hierarchySubsidiaries8 records
Study Portals B. V. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Study Portals B. V. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Study Portals B. V.
What does Study Portals B. V. do?
Studyportals B.V. operates an online search, comparison, and discovery platform for international study programmes, anchored by Mastersportal which lists 95,000+ Master's programmes from 3,500+ universities worldwide. The platform provides free access to students for programme search, comparison, wishlist, scholarship discovery, and AI-powered advisory, while universities purchase featured placements and marketing services to reach international student audiences. A network of specialized sub-brand portals extends coverage to Bachelor's, PhD, distance learning, short courses, admission testing, English testing, student insurance, and language learning.
Is Study Portals B. V. a public or private company?
Study Portals B. V. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Study Portals B. V. founded?
Study Portals B. V. was founded in 2007. It employs 251 to 500 people.
Where is Study Portals B. V. based?
Study Portals B. V. is headquartered in Eindhoven, Netherlands, in the Europe region.
How does Study Portals B. V. make money?
Two revenue lines are on record. University Marketing Services are the primary driver. The others are institutional Partnerships.
Who are Study Portals B. V.'s main competitors?
Direct peers on record are QS (Quacquarelli Symonds), Times Higher Education, ApplyBoard, Hotcourses Abroad and educations.com. Broad incumbents are Coursera, IDP Education, Kaplan International and Navitas. The Princeton Review is listed as an emerging player.
Does Study Portals B. V. have an API?
No public API is recorded for Study Portals B. V..
What industry is Study Portals B. V. in?
Study Portals B. V.'s product category is Study Abroad Search Platform. Its primary akta.pro industry code is EDAIACAF, Virtual Recruitment Events, Fairs & Webinar Platforms, with a secondary code of BPAMAJAL, Online Learning Content & Course Publishing Platforms. Its NAICS code is 519 and its SIC code is 8200.