R.Evolucion Latina

What R.Evolucion Latina does

R.Evolución Latina is a New York City-based, founder-led non-profit organization that develops and delivers performing-arts training programs for the Latinx community, with a specific focus on increasing Latinx representation on Broadway and in professional theatre. The organization was founded by Luis Salgado circa 2007-2008 and operates a portfolio of complementary programs: the Beyond Workshop Series (BWS), a two-week interdisciplinary intensive for professional artists; BWS+, a recurring calendar of accessible vocal, dance, acting, Latin fusion, and now wellness workshops suggested at an $8 donation each; the free, week-long D2GB Children's Performing Arts Camp for ages 7-17, now in its 19th year; and the RevLatina Kids Dance Series, a 7-week structured program for ages 10-13. Programs are delivered in-person at anchor NYC venues including Pearl Studios, the Actors Equity Building, and PRTT, with registration handled through MindBody and Google Forms.

The organization's business model is donation-driven, consistent with its non-profit status. Revenue is sourced from (1) individual donations processed through the Broadway Cares/Equity Fights AIDS platform, including the formalized DARE TO GIVE annual campaign with a stated $100,000 goal, (2) nominal workshop fees ($8 suggested donation), (3) special-event ticket sales ($10-$25), and (4) merchandise sales through the La Tiendita online shop. Programs such as the D2GB camp are intentionally free, removing price as a barrier for underserved youth. The organization maintains no disclosed parent company, no institutional investor backing, and no external equity ownership. Geographic operations are concentrated in NYC, with an early international extension to Aguascalientes, Mexico via the BWS International partnership with Universidad Panamericana.

The competitive position is built on a differentiated cultural niche (Latinx-focused performing arts), a 17+ year operating history, a recognized founder in Luis Salgado, access to Broadway teaching talent, and a strong alumni community ("familia") that perpetuates engagement. Key institutional partners include the Museum of Broadway (cultural panels), Pregones/PRTT (theatrical productions and training), Broadway Cares/Equity Fights AIDS (donation processing), and Latin Mondays (event co-hosting). The organization is active across Instagram, email, and content marketing, with a single NYC headquarters at 165 West 46th Street.

Name

R.Evolucion Latina

Legal name

R.Evolución Latina

Website

https://revolucionlatina.org

Company type

Private

Operating status

Operating

Short description

R.Evolución Latina is a NYC-based non-profit founded by Luis Salgado that delivers performing-arts training programs, workshops, and a free annual children's camp to empower Latinx artists and youth pursuing Broadway and theatre careers.

Ownership category

akta.pro rank

Product category

Performing Arts Education

NAICS

Fine Arts Schools (61161), Fine Arts Schools (611610), Musical Groups and Artists (71113)

SIC

Services-Educational Services (8200), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Performing Arts & Music Lessons (Dance, Drumming, Instrument Lessons, Theater) (THAJAKAC)

akta.pro secondary industries

Performing Arts Camps (Theater, Musical Theater, Dance) (EDAMALAI), Portfolio & Audition Preparation (Arts School Admissions) (EDAMAAAK), Performing Arts (Acting, Improv, Theater) (EDAAAGAE)

Keywords

• Performing arts training
• Arts education programs
• Latinx artist development
• Youth performing arts
• Community arts organization

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Donations and Fundraising: Non-profit organization funded primarily through donations and fundraising campaigns. The DARE TO GIVE annual fundraising campaign has a stated goal of raising $100,000 to support programs and initiatives.
2. Shop (La Tiendita): Merchandise sales through online shop
3. Event Revenue: Ticket sales for special events such as the DARE TO GIVE Fundraising Campaign Launch Party ($10 advance, $15 at door)

Pricing tiers

Distribution channels3 records

Marketing channels4 records

Core offering

R.Evolución Latina operates a portfolio of performing arts training programs for the Latinx community in New York City, including the two-week Beyond Workshop Series (BWS) intensive, ongoing BWS+ workshops in dance, vocal, acting, and wellness, and a free week-long D2GB Children's Performing Arts Camp for ages 7–17. Programs are led by Broadway professionals and are delivered as in-person workshops, with funding sourced from donations, suggested participant contributions, event tickets, and merchandise sales.

Product overview

R.Evolución Latina is a non-profit performing arts organization that operates as a portfolio of programs rather than a unified software product. The core offerings include the Beyond Workshop Series (BWS), an intensive two-week training program; BWS+ ongoing workshops; D2GB Children's Performing Arts Camp (a free week-long camp for ages 7-17); and the RevLatina Kids Dance Series. These programs are supplemented by individual workshops including Vocal Salons, Theatre Dance, Acting Workshops, Wellness Programs, Latin Fusion classes, and the Musical Theatre Vocal Workshop. The organization also runs a scholarship program (Doreen Montalvo Scholarship) and an online merchandise shop (La Tiendita). All programs focus on empowering the Latinx community through performing arts training, with an emphasis on building community, professional development, and artistic growth.

Differentiator

Problem solved

Functional benefit

Brands

• BWS (Beyond Workshop Series): 2-week intensive interdisciplinary training program for professional artists with focus on ensemble work
• BWS+
• D2GB Children's Performing Arts Camp
• D2GB (Dare to Go Beyond)

Products and services

• Beyond Workshop Series (BWS) A two-week immersive interdisciplinary performing arts intensive focused on ensemble training, offered for professional artists and aspiring performers.
• BWS+ (Beyond Workshop Series Plus) Ongoing workshops offering vocal salons, dance workshops, theatre dance, acting workshops, and wellness sessions for professional artists, taught by Broadway professionals.
• D2GB Children's Performing Arts Camp A free week-long performing arts camp for children ages 7–17 where participants explore dance, singing, and acting led by professional Broadway teaching artists, incorporating core values of Respect, Teamwork, Commitment, Leadership, and Self-awareness.
• RevLatina Kids Dance Series A 7-week dance series for young artists ages 10–13 designed to grow technique, confidence, and performance skills.
• Doreen Montalvo Scholarship Scholarship program honoring Doreen Montalvo's legacy, supporting Latinx artists in their performing arts education and career development.
• La Tiendita (Online Shop) Online merchandise shop selling R.Evolución Latina branded items and apparel.
• Musical Theatre Vocal Workshop Intensive vocal and audition technique workshop connecting students with Broadway industry professionals, open to English and Spanish speakers.

Quantifiable outcome

• Empowering Latinx artists to pursue Broadway careers through training and community support
• +1 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• Latin MondaysminorGTM or Marketing Partner · 20 October 2025Partnership for the DARE TO GIVE Fundraising Campaign Launch Party event.
• Universidad PanamericanaminorStrategic or Co-development Partner · 1 January 2025International partnership for BWS International program, bringing students from Universidad Panamericana in Aguascalientes, Mexico to NYC for the Beyond Workshop Series.
• Museum of BroadwaycoreStrategic or Co-development PartnerR.Evolución Latina partners with the Museum of Broadway for special panel events celebrating Latinx stories on Broadway, including panels for Real Women Have Curves and Buena Vista Social Club.
• Pregones/PRTTcoreStrategic or Co-development PartnerPartnership for theatrical productions (BARBA showcase) and training programs. Pregones/PRTT Raul Julia Training Unit collaborates on educational programming.
• Broadway CaresminorGTM or Marketing PartnerDonations are processed through Broadway Cares/Equity Fights AIDS platform.

Scale indicators1 record

Recent moves6 records

Broad incumbents

• Circle in the Square Theatre School: NYC theatre training program offering professional instruction in acting and musical theatre. Comparable educational program targeting aspiring Broadway performers though without cultural-community specialization.
• Broadway Dance Center: NYC performing arts training facility offering drop-in and intensive classes in dance and theatre styles. Larger incumbent competitor for the same aspiring Broadway performer market but without Latinx cultural specificity.
• Steps on Broadway: Established NYC dance school offering open-class and training programs across multiple dance styles. Broader incumbent in performing arts education without R.Evolución Latina's cultural-community specialization.
• Alvin Ailey American Dance Theater: Renowned dance institution with cultural-community heritage (African-American dance) offering training, performances, and educational programs. Comparable in mission-driven cultural-arts education model, though at significantly larger scale.

Direct peers

• Repertorio Español: NYC-based Hispanic theater company producing Spanish-language and bilingual productions with educational outreach. Similar Latinx cultural mission and NYC operating geography serving overlapping artist and audience communities.
• Pregones/PRTT: Latinx theater company and training unit (Raul Julia Training Unit) in NYC producing theatrical works and educational programming. Already a strategic partner of R.Evolución Latina; operates in the same NYC Latinx performing arts ecosystem with overlapping artist communities.
• Ballet Hispánico: National Latino dance organization offering training, performance, and educational programs with a similar mission of empowering Hispanic/Latinx artists. Directly comparable in cultural focus and educational programming for performing arts.

Others

• National Association of Latino Arts and Cultures (NALAC): National advocacy and funding organization supporting Latinx arts organizations including performing arts groups. Functions as an ecosystem connector and potential funder for Latinx performing arts organizations like R.Evolución Latina.

Market position

Strengths4 records

Weaknesses3 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/revlatina

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about R.Evolucion Latina