Boo Productions
Boo Productions is a London-based, privately held immersive event production company founded in 2004, serving corporate clients with end-to-end event services including themed corporate parties, bespoke theatrical shows, team building, and experiential activations, anchored by an in-house prop warehouse and set build studio in Wimbledon.
- Company typePrivate
- Founded2004
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Boo Productions does
Boo Productions (legal entity: Boo Productions Ltd) is a London-based, privately held immersive event production company founded in 2004 and headquartered at Studio C, 23 Lombard Road, Wimbledon. The company provides end-to-end event production services to corporate clients, with an in-house team of event managers, set designers, scenic artists, carpenters, prop makers, production managers, actors, writers, and directors. Core service lines include corporate events (Christmas parties, award ceremonies, summer parties, product launches), bespoke theatrical shows (with choreography, music composition, and costume design), corporate team building (mobile escape rooms, murder mystery events), experiential brand activations, and event design and production (venue theming, audio-visual solutions, lighting, projection mapping, LED installations).
The company's underlying production capability is anchored by a proprietary prop warehouse and set build studio at its Wimbledon facility, enabling bespoke prop creation, theming, stages, and exhibition stands built to event-specific specifications without external dependencies. Technology components include large-scale modular set construction (documented capacity of 80+ meters of bespoke flats for projects such as the Pokémon Tournament at ExCeL Centre), costume design with film/TV-experienced makers, and bespoke show production capabilities spanning narrative creation, choreography, music, stage set, costume design, lighting design, and LED screen visuals.
Boo Productions generates revenue through project-based professional services contracts with corporate clients. Pricing is structured across four tiers published on their website contact form: £5,000-£10,000 (entry-level), £10,000-£20,000 (mid-range), £20,000-£50,000 (premium), and over £50,000 (enterprise). Distribution is direct B2B enterprise sales via website enquiry forms, phone, and email, supplemented by preferred supplier relationships with prestigious London venues including The National Gallery, St Martin in the Fields, Roundhouse in Camden, Sky Garden, and Ministry of Sound. The company serves UK and select international markets (documented international delivery includes the Maldives and French Riviera). Notable clients span Financial Services (HSBC, JP Morgan, UBS, Société Générale, Northern Trust, M&G), Technology (Google), Aviation (British Airways), Media (Netflix, Time Out), Retail (Tesco), Hospitality (Rosewood Hotel, Mandarin Oriental), and Entertainment (Pokémon, Thorpe Park, London Zoo).
Boo Productions firmographics
Firmographics- Name
- Boo Productions
- Legal name
- Boo Productions Ltd
- Website
- https://booproductions.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Boo Productions is a London-based, privately held immersive event production company founded in 2004, serving corporate clients with end-to-end event services including themed corporate parties, bespoke theatrical shows, team building, and experiential activations, anchored by an in-house prop warehouse and set build studio in Wimbledon.
- Ownership category
- akta.pro rank
Boo Productions industry classification
Industry- Product category
- Corporate Event Production Services
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events (7113), Other Performing Arts Companies (71119)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Corporate Event Production & A/V Services (Staging, Lighting, Sound) (MPAGAHAN)
- akta.pro secondary industries
- Event Production & Technical Services (AV/Lighting/Staging) (MPAAAGAB), VIP Hospitality & Client Entertainment (Boxes, Suites, Hosted Experiences) (MPAGAHAG), Trade Shows & Industry Expos (B2B) (MPAGAHAB)
Keywords
Where Boo Productions is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Boo Productions business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Event Production Services: Boo Productions generates revenue through project-based event production services. This includes full-service event management for corporate events, bespoke show production, immersive themed events, team building activities, experiential activations, and event design services. Revenue is earned through client contracts for specific events, with pricing based on event scope, complexity, and budget tiers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Entry-level corporate events starting from £5,000 |
| One time/ perpetual license | Pay-as-you-go | Mid-range corporate events £10,000 - £20,000 |
| One time/ perpetual license | Pay-as-you-go | Premium corporate events £20,000 - £50,000 |
| One time/ perpetual license | Pay-as-you-go | Enterprise/corporate events over £50,000 |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Boo Productions product offering
Product offeringCore offering
Boo Productions is a London-based event production company that delivers end-to-end corporate event management services including corporate parties, bespoke theatrical shows, team building activities (escape rooms, murder mysteries), experiential brand activations, venue theming, and immersive event design. The company operates an in-house prop warehouse and set build studio in Wimbledon, enabling fully bespoke prop creation, scenic art, costume design, and large-scale set construction without reliance on external suppliers.
Product overview
Boo Productions is a London-based immersive event production company offering a comprehensive portfolio of event services built around creative design, theatrical production, and experiential activations. Their core offerings span corporate events, bespoke theatrical shows, team building activities (including mobile escape rooms and murder mystery events), experiential marketing activations, and event design/production services. The company operates with in-house capabilities for set builds, prop hire, costume design, and performer casting through their own workshop and talent pool. Service categories include: Corporate Events (milestone events, product launches, themed parties); Bespoke Shows (custom theatrical productions with choreography, music, and performance); Team Building (escape rooms, murder mysteries, interactive challenges); Experiential Activations (brand experiences, haunted houses, radio activations); and Production Services (AV, lighting, projection mapping, set construction, prop hire). Additional offerings include corporate entertainment (magicians, musicians, circus performers), seasonal Christmas events (grottos, themed parties), and children's events (Bar/Bat Mitzvahs, birthdays). The company maintains offices and production studios in Wimbledon, London, with a prop warehouse and set build workshop supporting their operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Corporate Events Full-service corporate event management covering milestone events, product launches, themed parties, and virtual events for team building.
- Bespoke Shows
- Corporate Team Building Activities
- Mobile Escape Rooms
- Murder Mystery Events
- Experiential Activations
- Event Design
- Event Production
- Event Prop Hire
- Set Builds
- Corporate Entertainment
- Corporate Christmas Parties
- Corporate Kid's Events
- Global Events
- Award Ceremonies
- Santa's Grotto Hire
- Interactive Experiences
Quantifiable outcome
- Won EVCOM Gold Award in November 2019 for Best Celebration Event
- +2 more outcomes
Companies that use Boo Productions
Customer profileNamed customers27 records
Segments6 records
Ideal customer profiles3 records
Boo Productions technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Boo Productions partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- The National GallerycoreBoo Productions is a proud event partner at The National Gallery, creating bespoke events including Christmas shows, Santa's Grotto experiences, and theatrical productions in their on-site theatre. The partnership includes productions such as 'A Picture Perfect Christmas' - an enchanting musical inspired by works of art from the gallery's collection.
- St Martin in the FieldscoreEvent partner at St Martin in the Fields, a iconic venue in London's theatre district. Boo Productions has created showcase events combining their prop, sets, and entertainment packages with the venue's unique event spaces, including themed cocktail party experiences with areas like Alice in Wonderland, Venice by Night, Alpine Lodge, and Ice Castle.
- Roundhouse in CamdenminorListed on the preferred supplier list at the Roundhouse in Camden, one of London's iconic music venues and event spaces. Has created large-scale, epic, immersive bespoke events at this venue.
- One EmbankmentminorPreferred venue partner for corporate events including the Illusionists' Ball Christmas Party, located under a bridge on the River Thames opposite the South Bank.
- Regent's Park - York LawnsminorVenue partnership for large outdoor corporate summer parties, accommodating up to 2,000 guests within five acres of private gardens.
- Sky GardenminorPreferred venue for corporate events at the iconic Sky Garden location atop the Walkie Talkie building in Fenchurch Street, featuring high ceilings and city views.
- Time OutminorPartnership with Time Out for the British Airways Christmas Market Pop Up activation at Vinegar Yard, featuring themed markets representing Prague, Cologne, Krakow, and Salzburg destinations.
- British AirwaysminorCorporate partner for the Time Out Christmas Market Pop Up activation, promoting British Airways flight destinations through experiential marketing.
- Ministry of SoundminorVenue partner for Bar and Bat Mitzvah celebrations at Ministry of Sound's private members club, featuring industrial aesthetic with exposed brickwork and metal pipework.
- Vinegar YardminorVenue partner for the Time Out Hot Boozapalooza Christmas market activation, located at London Bridge.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Boo Productions competitors and assessment
Company assessmentDirect peers
- Smyle Group: London-based creative event production agency delivering corporate events, immersive experiences, and brand activations. Closest UK analogue to Boo in terms of full-service creative event delivery for enterprise clients.
- Identity Group: UK-based event management and experiential marketing agency serving corporate clients with conferences, awards ceremonies, and brand activations — directly overlapping Boo's corporate event and experiential offering.
- DRP Group: UK-based event management and communications agency producing corporate events, conferences, and experiential campaigns for major brands, with comparable full-service production capabilities.
- Banks Sadler: Long-established London event management company delivering corporate events, conferences, and incentives for enterprise clients across the UK and internationally.
- MKG: Global experiential marketing and event agency (formerly MKG Creative) producing brand experiences, immersive activations, and corporate events for major brands — directly comparable creative services with broader geographic reach.
- 2Heads Global: Experiential marketing agency producing live brand experiences, events, and activations for enterprise clients — directly comparable creative and production services with a focus on immersive environments.
- Top Banana: UK-based creative events and incentives agency delivering corporate events, awards ceremonies, and bespoke experiences for enterprise clients in similar verticals to Boo.
- Clive Alder: London-based creative event production agency specialising in corporate events, brand activations, and immersive experiences for major brands — comparable premium event production positioning.
Broad incumbents
- BCD Meetings & Events: Large global meetings and events agency with a much broader portfolio (meetings, incentives, conferences, events) and global infrastructure; overlaps with Boo on corporate event production but at a vastly larger scale.
- Cvent: Event management technology and services platform — Boo is not a direct competitor, but Cvent's event technology stack increasingly serves the same corporate event planners who are Boo's buyers, making it a relevant adjacent incumbent.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Boo Productions social profiles
Digital presenceBoo Productions financial estimates
Financial estimateRevenue estimate
Valuation estimate
Boo Productions leadership team
Management profileNumber of profiles
Profiles1 record
Boo Productions funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Boo Productions M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Boo Productions
What does Boo Productions do?
Boo Productions is a London-based event production company that delivers end-to-end corporate event management services including corporate parties, bespoke theatrical shows, team building activities (escape rooms, murder mysteries), experiential brand activations, venue theming, and immersive event design. The company operates an in-house prop warehouse and set build studio in Wimbledon, enabling fully bespoke prop creation, scenic art, costume design, and large-scale set construction without reliance on external suppliers.
Is Boo Productions a public or private company?
Boo Productions is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Boo Productions founded?
Boo Productions was founded in 2004. It employs 11 to 50 people.
Where is Boo Productions based?
Boo Productions is headquartered in London, United Kingdom, in the Europe region.
How does Boo Productions make money?
One revenue line is on record: event Production Services.
Who are Boo Productions's main competitors?
Direct peers on record are Smyle Group, Identity Group, DRP Group, Banks Sadler, MKG, 2Heads Global, Top Banana and Clive Alder. Broad incumbents are BCD Meetings & Events and Cvent.
Does Boo Productions have an API?
No public API is recorded for Boo Productions.
What industry is Boo Productions in?
Boo Productions's product category is Corporate Event Production Services. Its primary akta.pro industry code is MPAGAHAN, Corporate Event Production & A/V Services (Staging, Lighting, Sound), with a secondary code of MPAAAGAB, Event Production & Technical Services (AV/Lighting/Staging). Its NAICS code is 7113 and its SIC code is 7812.