Rogue7
- Company typePrivate
- Founded2019
- HeadquartersEdmonton, Canada
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
Rogue7 firmographics
Firmographics- Name
- Rogue7
- Legal name
- Rogue 7 Inc.
- Website
- https://rogue7.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Rogue7 industry classification
Industry- Product category
- Industrial Machine Learning Software
- NAICS
- Computer Systems Design Services (541512), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- AI/ML Solution Integration & MLOps Enablement (BPAEAAAJ)
- akta.pro secondary industries
- Meter Data Management & Analytics (MDM, validation/estimation/editing, usage insights) (EUANAIAB), Integrity & Risk Management Planning (DIMP, Risk Models, MAOP Support) (EUAJAEAE)
Keywords
Where Rogue7 is headquartered
LocationHeadquarters
- HQ city
- Edmonton
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Rogue7 business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Machine Learning as a Service (MLaaS): Monthly subscription model where customers pay for ML solutions on a recurring basis. Rogue 7 must continuously earn business by delivering measurable value, distinguishing it from traditional one-time software licensing. The model emphasizes ongoing algorithm improvements and technology stack upgrades through continuous data incorporation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | MLaaS monthly subscription with free trial period |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels3 records
Rogue7 product offering
Product offeringCore offering
Rogue7 provides Machine Learning as a Service (MLaaS) through its proprietary Rogue Intuition platform, which delivers operational predictions and optimization recommendations for industrial automation applications. The company targets oil and gas pipeline operators (Oil Intuition) and municipal water utilities (Water Intuition), with deployment options including cloud and on-premise (The Crusher server). Customers subscribe on a monthly basis with the first three months offered free, and ML outputs are continuously improved through ongoing data incorporation.
Product overview
Rogue7 offers Rogue Intuition, a unified machine learning platform delivered as a subscription service (MLaaS), with two industry-specific products: Oil Intuition for liquid pipeline optimization and Water Intuition for municipal water distribution. The platform can be deployed in the cloud or on-premise via The Crusher server. Rogue Intuition provides operators with operational predictions and recommendations tailored to their organization's specific objectives, integrating with the VariSim hydraulic simulator for validation in water applications.
Differentiator
Problem solved
Functional benefit
Brands
- Rogue Intuition: A machine learning platform that provides operators with operational predictions and suggestions based on operations, tailored to organizational KPIs. Available via Machine Learning as a Service (MLaaS) model.
- Oil Intuition
- Water Intuition
- The Crusher
Products and services
- Rogue Intuition A machine learning platform delivered as a service (MLaaS) that provides operators with operational predictions and suggestions based on specific operations, tailored to organizational KPIs. Enables operators to oversee current system states and predict future outcomes of their actions.
- Oil Intuition Machine learning solution for multi-product pipeline operations in the oil and gas industry, addressing the challenge of pumping multiple products through pipes hundreds or thousands of miles long.
- Water Intuition ML solution for municipal water systems that generates optimized pump schedules to lower power usage, reduce CO2 emissions, and lower operating costs, developed in collaboration with Hydraulic Analysis Group using their VariSim hydraulic simulator.
- The Crusher An on-premise server specifically designed for machine learning in industrial control room environments, allowing data to remain within the customer's facility and addressing security concerns for companies that prefer not to use cloud solutions.
Quantifiable outcome
- 15-30% energy savings in water and wastewater plants through energy efficiency practices (EPA data)
- +1 more outcomes
Companies that use Rogue7
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Rogue7 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability6 records
Feature4 records
Rogue7 partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Hydraulic Analysis Group (SSL-INT)coreStrategic collaboration combining Hydraulic Analysis Group's VariSim hydraulic simulator with Rogue7's machine learning platform to create Water Intuition. This partnership enables validated optimized pump schedules by running ML-generated schedules through the VariSim hydraulic simulator to ensure performance and promised savings before deployment.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Rogue7 competitors and assessment
Company assessmentBroad incumbents
- Honeywell Forge: Industrial analytics and performance optimization suite from Honeywell targeting process industries including oil & gas and water — a broad incumbent offering overlapping capabilities to Rogue7's industrial automation ML products.
- Schneider Electric EcoStruxure: Industrial automation and energy management platform with ML/optimization capabilities for utilities and process industries — broad incumbent with overlapping optimization use cases for water and energy-intensive operations.
- GE Digital: Industrial AI/analytics (Predix) and asset performance management used in power, oil & gas, and utilities — comparable as a broad incumbent in industrial ML and operational optimization.
- AVEVA: Industrial software and data infrastructure (including the former OSIsoft PI System) used by oil & gas pipelines and utilities — a broad incumbent whose data platform competes for the operational visibility and optimization budgets Rogue7 targets.
Others
- Inductive Automation (Ignition SCADA): SCADA platform widely used in industrial automation including water/wastewater — not a direct ML competitor, but an enabling ecosystem layer that Rogue7's legacy SCADA integration story depends on and must interoperate with.
Direct peers
- C3.ai: Enterprise AI platform with deep applications in oil & gas and industrial operations, providing predictive and optimization ML models for asset-heavy industries — directly comparable as an industrial AI/MLaaS-like offering, though at much larger scale.
- Uptake: Industrial AI software focused on asset-intensive industries (energy, rail, mining), delivering predictive and optimization ML outcomes — comparable in targeting industrial operators with vertical ML solutions similar to Rogue7's Oil Intuition and Water Intuition.
- WaterSmart Software: Data analytics platform for water utilities, helping municipal water providers optimize consumption, rates, and operations — directly comparable to Rogue7's Water Intuition in serving municipal water utilities with data-driven optimization.
- SparkCognition: AI platform for industrial applications including oil & gas, with ML models for asset optimization and predictive maintenance — closely comparable in applying ML to pipeline, energy, and industrial automation use cases.
Emerging players
- Fluence Analytics: Analytics and optimization software for water and wastewater treatment plants — comparable emerging vendor in the water/energy efficiency niche that Rogue7 targets with Water Intuition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Rogue7 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rogue7 leadership team
Management profileNumber of profiles
Profiles6 records
Rogue7 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rogue7 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rogue7
What does Rogue7 do?
Rogue7 provides Machine Learning as a Service (MLaaS) through its proprietary Rogue Intuition platform, which delivers operational predictions and optimization recommendations for industrial automation applications. The company targets oil and gas pipeline operators (Oil Intuition) and municipal water utilities (Water Intuition), with deployment options including cloud and on-premise (The Crusher server). Customers subscribe on a monthly basis with the first three months offered free, and ML outputs are continuously improved through ongoing data incorporation.
Is Rogue7 a public or private company?
Rogue7 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rogue7 founded?
Rogue7 was founded in 2019. It employs 1 to 10 people.
Where is Rogue7 based?
Rogue7 is headquartered in Edmonton, Canada, in the North America region.
How does Rogue7 make money?
One revenue line is on record: machine Learning as a Service (MLaaS).
Who are Rogue7's main competitors?
Broad incumbents on record are Honeywell Forge, Schneider Electric EcoStruxure, GE Digital and AVEVA. Inductive Automation (Ignition SCADA) is listed as an others. Direct peers are C3.ai, Uptake, WaterSmart Software and SparkCognition. Fluence Analytics is listed as an emerging player.
Does Rogue7 have an API?
No public API is recorded for Rogue7.
What industry is Rogue7 in?
Rogue7's product category is Industrial Machine Learning Software. Its primary akta.pro industry code is BPAEAAAJ, AI/ML Solution Integration & MLOps Enablement, with a secondary code of EUANAIAB, Meter Data Management & Analytics (MDM, validation/estimation/editing, usage insights). Its NAICS code is 541512 and its SIC code is 7373.