MODO Co-Operative

What MODO Co-Operative does

Modo Co-operative, originally founded as BC Carsharing in 1997 and headquartered at 200-470 Granville Street in Vancouver, is a member-owned cooperative operating a round-trip carsharing platform across British Columbia, Canada. Members access 1,000+ vehicles — including approximately 35% low-emission models targeting a zero-emission fleet by 2030 — through a proprietary booking system delivered via web (bookit.modo.coop) and native iOS/Android apps, with reservations from 15 minutes up to one year in advance. The service spans Greater Vancouver, Victoria, Nanaimo, Kelowna, Squamish, and selected outlying municipalities (Surrey, Richmond, Langford, Central Saanich).

Modo monetizes through a tiered membership structure: Modo Plus (a $500 share purchase granting voting rights and the lowest per-use rates), Modo Monthly (admin-fee subscription without share purchase), Modo Green (learners/new drivers), and Modo Associate (shared household accounts), combined with usage-based time and distance charges. A "coop innovation" fee is reduced to $1 on EV bookings to incentivize low-emission vehicle use. Distribution is direct-to-consumer through the app and website, supplemented by Community Pass partnerships in 500+ buildings (including UBC Neighbourhood Housing) and outreach via a dedicated [email protected] channel.

The company's enterprise offerings target three B2B segments: (1) real estate developers (400+ firms, including Bosa Properties, Anthem, Onni, Wall Financial, Westbank), where carshare vehicles replace parking stalls and reduce construction costs; (2) municipal governments (Vancouver, Surrey, Kelowna, Richmond, Langford, Squamish, Central Saanich), which use Modo's booking software for municipal fleet sharing and TDM-strategy compliance; and (3) institutional partners such as UBC. The co-operative is governed by an elected Board of Directors and includes programs such as SCIP (Shared Charging Infrastructure Program) and an Unpaired EV Program that credits members for charging EVs. Modo is a private, non-listed entity with 11–50 employees, no subsidiaries, and no disclosed external investors, operating under a privacy regime compliant with BC's PIPA Part 9.

Name

MODO Co-Operative

Legal name

Modo Co-operative

Website

https://modo.coop

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Modo Co-operative is a member-owned, round-trip carsharing cooperative operating 1,000+ vehicles across British Columbia via a proprietary booking platform and mobile app, serving individual members, residential developers, and municipal fleet clients.

Ownership category

akta.pro rank

Product category

Carsharing Services

NAICS

Passenger Car Rental (532111), Passenger Car Rental and Leasing (53211), Automotive Equipment Rental and Leasing (5321)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Round-Trip Carsharing (Station-Based) (TLAFAMAA)

akta.pro secondary industries

Corporate Car Sharing (Round-Trip/Station-Based) (TLABALAA), Car Rental & Car-Sharing Booking Platforms (BPAMAIAF), Long-Term / Fixed-Term Car Subscriptions (6–36 months) (THADACAD), Employee Commute Programs & Shuttle/Vanpool Management (TLABALAE), EV Car Sharing (Round-Trip & Free-Floating) (THADANAB)

Keywords

• Carsharing services
• Cooperative mobility
• Vehicle rental
• Fleet sharing
• Electric carshare

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Offices8 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Membership Fees and Usage-Based Pricing: Modo generates revenue through membership plans (Modo Plus involves share purchase; Modo Monthly involves monthly administrative fee) combined with usage-based pricing where members pay for time and distance of vehicle bookings. Pricing includes various components: time charges, distance charges, day tripper rate adjustment, coop innovation fee, and applicable taxes. EV bookings have reduced coop innovation fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Modo Co-Operative operates a round-trip carsharing platform providing members access to a fleet of 1,000+ vehicles including sedans, SUVs, vans, and electric vehicles from fixed home locations. Members book vehicles for periods ranging from 15 minutes to 1 year through the proprietary booking software accessible via web and mobile apps. The co-operative offers multiple membership tiers (Modo Plus, Modo Green, Modo Associate, Modo Monthly) and complementary programs including Community Pass building partnerships, Municipal Fleet Sharing, and Developer Carsharing Integration.

Product overview

Modo Co-Operative operates a round-trip carsharing platform that provides access to a fleet of vehicles through various membership plans. The core offering includes access to sedans, SUVs, vans, and electric vehicles via the Modo mobile app. The co-operative structure includes multiple membership tiers: Modo Plus (with ownership shares and voting rights), Modo Green (for learner drivers), Modo Associate (for adding family members), and Modo Monthly (subscription without co-op shares). Additional offerings include the Community Pass building partnership program, municipal fleet sharing services for government clients, and developer integration services. The company operates EV programs including the Shared Charging Infrastructure Program (SCIP) with 15 vehicles and an Unpaired EV Program. The company is transitioning toward a zero-emission fleet by 2030, with approximately 35% of vehicles currently being low-emission vehicles.

Differentiator

Problem solved

Functional benefit

Brands

• Modo Plus: Shareholding membership with voting rights and the co-operative's best rates.
• Modo Green
• Modo Associate
• Modo Monthly
• Community Pass
• SCIP (Shared Charging Infrastructure Program)
• Unpaired EV Program

Products and services

• Modo Carsharing Service Round-trip carsharing co-operative offering access to a fleet of 1,000+ vehicles including sedans, SUVs, vans, and electric vehicles. Members book vehicles from fixed home locations and return them to the same spot, with reservations available from 15 minutes to 1 year in advance.
• Modo Mobile App

Quantifiable outcome

• Each Modo vehicle replaces up to 13 personally owned cars
• +4 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature5 records

Partnerships

15 partnerships are on record, tiered core and minor.

• Bosa PropertiescoreStrategic or Co-development PartnerReal estate developer partner collaborating with Modo to integrate carsharing into residential developments, reducing parking requirements and enhancing project viability.
• Anthem PropertiescoreStrategic or Co-development PartnerReal estate developer partner integrating Modo carsharing into buildings to reduce parking and construction costs.
• OnnicoreStrategic or Co-development PartnerMajor real estate developer partner with Modo carshare integration in multiple developments.
• Wall FinancialcoreStrategic or Co-development PartnerReal estate developer partner integrating Modo carshare into residential projects.
• WestbankcoreStrategic or Co-development PartnerMajor real estate developer partner with Modo carshare in multiple buildings.
• UBC (University of British Columbia)coreStrategic or Co-development PartnerCommunity Pass partnership bringing carsharing to UBC Neighbourhood Housing Areas. Residents receive free memberships and $100 driving credit. Partnership includes support from UBC Campus and Community Planning.
• City of VancouvercoreStrategic or Co-development PartnerMunicipal government partner where Modo serves as the carshare provider. Provides fleet sharing solutions for municipal staff and recognized as transportation demand management measure.
• City of SurreycoreStrategic or Co-development PartnerMunicipal government partner with Modo carshare and fleet sharing services.
• City of KelownacoreStrategic or Co-development PartnerMunicipal government partner in Okanagan region with Modo carshare services.
• City of RichmondcoreStrategic or Co-development PartnerMunicipal government partner in Metro Vancouver with Modo carshare services.
• City of LangfordcoreStrategic or Co-development PartnerMunicipal government partner in Greater Victoria with Modo carshare services.
• District of SquamishcoreStrategic or Co-development PartnerMunicipal district partner in Squamish-Lillooet region with Modo carshare services.
• District of Central SaanichcoreStrategic or Co-development PartnerMunicipal district partner with Modo carshare and fleet sharing services.
• TransLinkcoreStrategic or Co-development PartnerClose relationships with TransLink and local stakeholders. Round-trip carsharing complements active transportation and public transit use.
• Indian Residential School Survivors Society (IRSSS)minorOthersCharitable partner for National Day for Truth and Reconciliation. Modo donates hourly revenue from trips on September 30th and has contributed over $100,000 over 5 years ($27,126 in 2024, $34,797 in 2023, $26,111 in 2022, $19,662 in 2021).

Scale indicators7 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Zipcar: Zipcar operates the largest North American station-based (round-trip) carsharing network with similar membership-plus-usage pricing. It is Modo's closest like-for-like competitor in offering self-serve vehicle access by the hour/day to members in dense urban and university markets.
• Communauto: Communauto is a Canadian carsharing cooperative operating in Quebec, Ontario, and other provinces with round-trip station-based vehicles and a similar member-ownership model. Highly comparable to Modo in mission, governance, and product offering.
• HOURCAR: HOURCAR is a Twin Cities (Minneapolis/St. Paul) non-profit carsharing cooperative offering station-based and free-floating vehicles on a membership basis. Closely comparable in cooperative structure and urban-focused round-trip carshare model.
• Cooperative Auto Network (CAN): Cooperative Auto Network (CAN) is a Chicago-based member-owned carsharing cooperative operating round-trip carshare. Comparable in cooperative ownership and station-based vehicle access.

Emerging players

• Turo: Turo is a peer-to-peer carsharing platform operating across Canada, including British Columbia, that enables private owners to rent their vehicles. Comparable in delivering car-as-a-service access to consumers, but with a marketplace model rather than Modo's owned-fleet co-op structure.
• Getaround: Getaround operates a peer-to-peer carsharing marketplace with a presence in Canadian cities. It overlaps with Modo's trip-based vehicle access use case but relies on private hosts rather than a centrally managed fleet.
• Local Motion (acquired by BMW ReachNow/DriveNow): Local Motion was a corporate and station-based carsharing platform used by universities and municipalities. Comparable in deploying carshare fleet solutions for enterprise and government customers, similar to Modo's developer and municipal partnerships.

Broad incumbents

• Enterprise CarShare: Enterprise CarShare is the Enterprise Holdings carsharing arm, offering round-trip carshare fleets at hundreds of universities and cities across North America. Operates in the same category with similar self-serve access, but is part of Enterprise's broader vehicle rental portfolio.

Regional players

• Carshare Atlantic (formerly Peggy's Carshare / Z_car / similar Atlantic Canada programs): Carshare Atlantic is a Canadian cooperative-style carsharing operation on the Atlantic coast. Comparable in cooperatively organized round-trip carshare mission, but operating in a different province from Modo's BC focus.
• BCAA Road Assist / MobilityBC: BCAA is a major BC-based mobility services organization that previously ran the Evo free-floating carsharing service and offers roadside and travel services to BC drivers. Adjacent regional player in the same BC mobility ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/modo_carcoop
• YouTubeyoutube.com/user/ModoCoop
• Facebookfacebook.com/Modo.Coop
• LinkedInlinkedin.com/company/modo-carshare
• Instagraminstagram.com/modo_carcoop

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MODO Co-Operative