Extra Mile

Name

Extra Mile

Legal name

Extra Mile Inc.

Website

https://extramileinc.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Event Management Services

NAICS

Convention and Trade Show Organizers (561920)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Experiential Logistics & Tour Management (Roadshows) (MPAAAGAK)

Keywords

• Trade show exhibits
• Event management services
• Corporate meeting planning
• Incentive travel programs
• Exhibit design and build

Headquarters

HQ city

Barrington

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Event Management and Production Services: Project-based professional services revenue generated from designing, producing, and executing trade show exhibits, corporate meetings, conferences, and incentive travel programs. Services include concept development, logistics management, and on-site execution.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Extra Mile Inc. is a boutique event provider that designs, produces, and executes trade show exhibits, corporate meetings and conferences, and incentive travel programs for enterprise clients. Services span concept development, booth/exhibit design and construction, logistics management, and on-site execution, supported by three core service lines branded as Showtime (Exhibits | Displays), Create (Meetings | Conferences), and Inspire (Incentive | Travel).

Product overview

Extra Mile is a boutique event provider offering a portfolio of three core service lines: Showtime (exhibit and display solutions for trade shows and experiential events), Create (meetings and conferences planning and logistics), and Inspire (incentive and travel programs). The company also recommends a partner solution, Your Virtual Trade Show, for virtual event needs. The services work together to provide end-to-end event management from concept through execution.

Differentiator

Problem solved

Functional benefit

Products and services

• Showtime (Exhibits | Displays) Exhibit and display solutions for trade shows and experiential events, including concept development, design, tactical execution of booths, and physical construction using in-house building facilities in Orlando, Las Vegas, and Amsterdam. Targeted at enterprise companies seeking high-impact trade show presence.
• Create (Meetings | Conferences) Meeting and conference planning services including logistics management, theme development, presentation planning, breakout topics, and team-building exercises. Targeted at corporate organizations needing professional event logistics management so they can focus on delivering their core message.
• Inspire (Incentive | Travel) Corporate incentive and travel program design, including travel incentive packages, destination planning, and reward experiences that create lasting emotional connections and motivate employees or customers. Targeted at companies running corporate incentive programs to reward top performers.

Named customers13 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• LG Business SolutionscoreTechnology or Integration · 1 June 2022Partnered with LG Business Solutions for the Alexa Smart Hotel room demonstration at HITEC 2022 in Orlando. The partnership showcased how hotel guests can use Alexa voice services to request hotel services such as towels, room service, and temperature control, integrated with LG Business Solutions displays and hardware.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Freeman: Largest global trade show services and exhibit company, offering end-to-end services including audio-visual, logistics, and digital event platforms. Much larger broad incumbent competing for the same enterprise trade show budgets that Extra Mile targets.
• George P. Johnson Experience Marketing: Large experience marketing agency focused on live events, trade shows, and brand activations for global enterprise clients. Broader incumbent competing for similar experiential and trade show budgets.
• GES (Global Experience Specialists): Global provider of exhibition and event services with design, fabrication, and on-site logistics. Comparable as a larger incumbent in the same trade show services category Extra Mile operates in.

Direct peers

• MC2: Exhibit and event marketing agency combining design, fabrication, and program management. Direct peer with similar integrated service model and enterprise trade show focus as Extra Mile.
• 3D Exhibits: Trade show exhibit design and fabrication company serving enterprise brands. Direct peer given overlap in custom booth builds, trade show logistics, and similar target customer profile to Extra Mile.
• Czarnowski Display Services: Long-standing custom exhibit design and production firm serving enterprise trade show clients. Closely comparable to Extra Mile as a fellow boutique-to-mid-tier exhibit builder competing for similar booth design and construction engagements.
• Sparks: Experience design and production agency, now part of Freeman, building brand experiences and trade show exhibits for enterprise clients. Direct peer in experiential design and exhibit production.
• MKG: Experiential marketing agency producing brand activations, trade show exhibits, and corporate events. Comparable mid-sized peer with overlapping enterprise client focus and live event execution model.
• Hargrove: Custom exhibits, events, and environments provider serving Fortune 500 brands. Highly comparable to Extra Mile in trade show booth fabrication, experiential design, and event logistics for enterprise clients.
• The Trade Group: Designs and fabricates custom trade show exhibits and produces corporate events. Comparable to Extra Mile across exhibit production, event management, and enterprise client base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/extramile-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Extra Mile