What 3D Exhibits does

3D Exhibits, founded in 1995 and headquartered in Schaumburg, Illinois, is a custom trade show exhibit and experiential marketing services provider that operates as a brand within The Freeman Company. The company designs, fabricates, and manages immersive exhibits and brand experiences for enterprise clients across healthcare, technology, financial services, construction equipment, defense, and consumer goods verticals, with a documented portfolio spanning more than 50 named enterprise customers including Dell Technologies, PayPal, Palo Alto Networks, Hexagon, Dexcom, Guardant Health, Straumann Group, SK Pharmteco, Bombardier Defense, and Bobcat. Core offerings include Custom Exhibits (bespoke design and fabrication), Rental Exhibits (reconfigurable Beamtrix modular inventory), Brand Experiences (mobile tours, executive briefing centers, permanent installations), Interactive Experiences (in-house developed LED walls, RFID-enabled demos, generative AI activations, CRM-integrated lead retrieval), Event Production (intimate VIP gatherings through multi-thousand-attendee conferences), International Exhibits (EMEA, APAC, Americas delivery via 18 offices across 7 countries), Program Management (multi-show global program orchestration), and Marketing & Measurement (ROI/ROO analytics). Notable technical capabilities include ClearLED transparent and curved video walls, 360-degree LED rings, RFID-to-CRM lead retrieval integration, spatial-tracking computer vision, and generative AI content creation for attendee engagement, supported by in-house fabrication facilities in Schaumburg and Las Vegas.

The business model is project-based and consultative, driven by RFP submissions and direct enterprise engagement with marketing and event teams. Revenue is generated through one-time custom build engagements, professional services for program management and event production, and recurring rental income from the Beamtrix modular pool and multi-show program retainers. Pricing is quote-based and varies by exhibit size (ranging from 10'x20' island exhibits to 45,000+ sq ft builds such as Dell Technologies World 2024 and Hexagon LIVE Global 2025), customization level, technology integration, and geographic scope. The go-to-market motion is enterprise field sales supported by a portfolio-driven website and bottom-of-funnel RFP intake, with no standard pricing tiers publicly disclosed. The company holds no patents or trademarks in the source data and has not raised venture funding, instead operating under the umbrella of The Freeman Company for global resourcing.

Name

3D Exhibits

Legal name

The 3D Exhibits, a Sparks Company, LLC

Website

https://3dexhibits.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

101–250 employees

Short description

3D Exhibits is a Schaumburg, Illinois-based custom trade show exhibit and experiential marketing firm that designs, fabricates, and manages immersive brand experiences and multi-show programs for enterprise clients across healthcare, technology, defense, and consumer verticals, operating globally as a brand within The Freeman Company.

Ownership category

akta.pro rank

Product category

Trade Show Exhibits & Experiential Marketing Services

NAICS

Showcase, Partition, Shelving, and Locker Manufacturing (337215), Indoor and Outdoor Display Advertising (54185), Other Furniture Related Product Manufacturing (3379)

SIC

Partitions, Shelvg, Lockers, & Office & Store Fixtures (2540)

akta.pro primary industry

Custom Booth & Stand Design (Concept, 3D, Branding) (THAHAHAA)

akta.pro secondary industries

Trade Shows & Exhibitions (Booths, Show Management) (BPAFAGAD), Trade Show & Exhibition Marketing (Booth Design/Build) (MPAAAGAC), Modular & Portable Display Systems (Pop-Ups, Tension Fabric, Kits) (THAHAHAC)

Keywords

• Trade show exhibits
• Experiential marketing
• Custom exhibit fabrication
• Brand activations
• Event production

Headquarters

HQ city

Schaumburg

HQ country

United States

HQ region

North America

Offices18 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D

Revenue model

1. Custom Exhibit Design and Fabrication: Design and build custom trade show exhibits for enterprise clients, delivered as one-time project-based engagements with pricing determined by exhibit complexity, size, and specifications
2. Program Management Services: Ongoing management of multi-show global exhibit programs including strategy, logistics, asset management, and execution consistency across events
3. Custom Rental Exhibits: Rental of proprietary exhibit inventory including modular Beamtrix panels, allowing flexible configurations at various price points for different events
4. Event Production: Full-service event production ranging from intimate VIP experiences to large-scale conferences for thousands of attendees
5. International Exhibit Services: Global exhibit and event delivery across EMEA, APAC, and the Americas through network of international partners
6. Brand Experience Activations: Immersive brand experiences including mobile road shows, executive briefing centers, retail applications, and permanent installations

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

3D Exhibits designs, builds, and manages custom and rental trade show exhibits, brand experiences, and events for enterprise brands. Services span in-house fabrication, interactive technology, multi-show global program management, event production, and ROI/ROO measurement.

Product overview

3D Exhibits is a trade show exhibit and experiential marketing services company (a brand within The Freeman Company) that creates custom and rental trade show exhibits, brand experiences, and events. The core offering consists of Custom Exhibits (bespoke design and fabrication) and Rental Exhibits (flexible pre-built inventory), supplemented by Brand Experiences (mobile tours, executive briefing centers, permanent installations), Interactive Experiences (LED walls, RFID demos, holograms), Event Production, and International Exhibits services. Additional services include Exhibit Program management and Marketing & Measurement for ROI/ROO analytics. The company operates across North America, Europe, and Asia-Pacific with primary locations in Chicago, Las Vegas, Cleveland, Indianapolis, and international offices in Amsterdam, London, Paris, Shanghai, and Toronto.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Exhibits Design, fabrication, and execution of bespoke trade show exhibits tailored to client brand identities and event objectives, including immersive theater experiences, interactive activations, and custom architectural installations, for enterprise brands at major industry events.
• Rental Exhibits Pre-built, reconfigurable exhibit properties from an extensive inventory (including Beamtrix modular panels) that can be customized and deployed for individual events, offering flexibility and cost efficiency for programs of varying scale.
• Brand Experiences Fully integrated experiential marketing programs including mobile road shows, executive briefing centers, retail applications, and permanent installations that create immersive brand connections with audiences.
• Interactive Experiences Technology-driven activations featuring high-touch interactives, custom media, LED video walls, RFID-enabled demos, holographic displays, and seamless CRM/lead retrieval integration for trade show environments.
• Event Production End-to-end event management from intimate VIP experiences to large-scale conferences serving thousands of attendees, including general sessions, breakout rooms, and entertainment production.
• International Exhibits Exhibition design and execution services delivered globally across EMEA, APAC, and the Americas through a network of international project managers and strategic partners.
• Marketing & Measurement ROI and ROO measurement services providing actionable insights into the value of experiential investments, including pre- and post-show campaign analytics and brand impact assessment.
• Program Management Holistic management of multi-show exhibit programs including strategy development, logistics coordination, asset management, and on-site execution across multiple events and geographic regions, ensuring brand consistency.

Quantifiable outcome

• Top Ten ranking in inaugural EXHIBITOR Magazine CONEXPO-CON/AGG 2026 Exhibit Design Awards, Class 4
• +4 more outcomes

Named customers53 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature5 records

Partnerships

One partnership is on record.

• The Freeman CompanyflagshipStrategic or Co-development Partner3D Exhibits operates as a brand within The Freeman Company, leveraging global resources and talent while maintaining distinct teams and services. This partnership enables collaboration on large-scale projects while continuing to provide creative, impactful, and value-driven exhibit experiences.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Derse: Full-service exhibit, event, and brand experience company delivering custom exhibit fabrication, program management, and field marketing to enterprise clients — directly comparable to 3D Exhibits' full-service exhibit and experiential offering.
• Sparks: Sister/experiential marketing brand within the Freeman Company family, delivering brand experiences, digital activations, and exhibit-related services to enterprise clients — closely overlapping with 3D Exhibits' brand experiences and experiential offering under the same parent umbrella.
• Czarnowski: Long-established exhibit and brand experience agency serving Fortune 500 clients with custom exhibits, brand activations, and event production — directly comparable to 3D Exhibits' full-service custom exhibit and brand experience portfolio.
• GES (Global Experience Specialists): One of the largest global providers of trade show and event services, offering custom exhibit design, fabrication, and on-site services to enterprise exhibitors — directly comparable to 3D Exhibits' core custom exhibit and program management offering across major trade shows worldwide.
• DisplayWorks: Custom exhibit design, fabrication, and experiential marketing company serving enterprise clients at trade shows and live events — directly comparable to 3D Exhibits' custom exhibit, brand experience, and event production services.
• George P. Johnson Experience Marketing (GPJ): Large enterprise-focused experience marketing agency producing brand activations, events, exhibits, and immersive experiences for major global brands — overlapping with 3D Exhibits' brand experiences, event production, and program management services.
• Hill & Partners: Boutique custom exhibit design and fabrication firm serving enterprise brands at trade shows across industries — comparable to 3D Exhibits' custom trade show booth design and build services with multi-decade track record.
• Skyline Exhibits: Designer and fabricator of custom trade show exhibits including portable, modular, and custom options serving enterprise clients across industries — comparable to 3D Exhibits' custom and modular exhibit offering including Beamtrix-type systems.
• Moss (formerly Moss Inc): Custom exhibit design and fabrication company serving enterprise brands at trade shows and events with both custom builds and rental/sustainable exhibit solutions — directly comparable along 3D Exhibits' custom + rental dual product model.

Broad incumbents

• Jack Morton Worldwide: Global brand experience agency within the IPG network producing experiential marketing, events, and brand activations for Fortune 500 clients — adjacent/overlapping with 3D Exhibits' experiential and event production services at larger global scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/3d_exhibits
• Facebookfacebook.com/3DExhibits
• LinkedInlinkedin.com/company/3d-exhibits

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3D Exhibits