Environmental Potentials
Environmental Potentials is a US manufacturer of patented power quality equipment, combining surge protection with waveform correction filters to protect industrial, commercial, residential, military, and healthcare electrical systems from surges and electrical noise. Products are sold through manufacturer representatives and direct e-commerce.
- Company typePrivate
- Founded1999
- HeadquartersSalt Lake City, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Environmental Potentials does
Environmental Potentials is a US-based manufacturer of patented power quality equipment, founded in 1999 and operating from a factory in Salt Lake City, Utah with a corporate office in Keller, Texas. The company's core offering combines surge protection devices (SPDs) with proprietary waveform correction technology built around a tank circuit that absorbs and dissipates electrical noise as heat within the unit, supplemented by thermal Metal Oxide Varistor (TMOV) surge suppression and low-pass filtration. EP claims greater than 30dB noise reduction from 5kHz to 2MHz and sub-nanosecond surge response, targeting the 70-85% of surges generated internally by non-linear loads (LEDs, VFDs, PLCs) as well as externally sourced lightning and utility transients.
The product portfolio is organized into modular industrial SPDs (EP2800 series for 800-4000A panels), waveform correction filters (EP2000, EP2500, EP-DIN), residential protection (EP-HPF, EP2050EE, DigiPlug, DigiStrip), specialty power supplies (medical, rack-mount, home theatre), OEM-embeddable units, and high-frequency noise filters. Go-to-market is channel-based: enterprise sales flow exclusively through manufacturer representatives who receive field support and commissions, while residential SKUs are sold direct-to-consumer via the company's e-commerce shop at publicly disclosed prices of $499 and $999. Industrial and commercial pricing is quote-based. Certified electricians are required for residential installation across all 50 US states.
The company operates globally through wholly-owned subsidiary EP Solutions Co., Ltd in Japan and a Philippines office, and runs EP Lighting Inc. as a separate subsidiary established in 2018 for UVC disinfection products under the UV-KLEEN Series. Named customers include the US Air Force, US Army, US Navy, Walmart, British Petroleum, Pepsi, Coca-Cola, American Axle & Manufacturing, POSCO, Makati Medical Center, and Okada Manila Casino, with the company stating 200,000 units installed across 7 countries. EP holds UL 1449 4th Edition, CSA, NEMA, NEC, and UL 96A certifications, and reports having conducted over 100 power quality audit studies in the US and Asia.
Environmental Potentials firmographics
Firmographics- Name
- Environmental Potentials
- Legal name
- Environmental Potentials, Inc.
- Website
- https://ep2000.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Environmental Potentials is a US manufacturer of patented power quality equipment, combining surge protection with waveform correction filters to protect industrial, commercial, residential, military, and healthcare electrical systems from surges and electrical noise. Products are sold through manufacturer representatives and direct e-commerce.
- Ownership category
- akta.pro rank
Environmental Potentials industry classification
Industry- Product category
- Power Quality & Surge Protection Equipment
- NAICS
- Electrical Equipment Manufacturing (33531), Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515), Wiring Device Manufacturing (33593)
- SIC
- Electrical Industrial Apparatus (3620), Electronic & Other Electrical Equipment (No Computer Equip) (3600), Instruments For Meas & Testing Of Electricity & Elec Signals (3825)
- akta.pro primary industry
- Power Quality & Conditioning (PFC units, active filters, voltage regulators, surge protection) (IMAGADAG)
- akta.pro secondary industries
- Power Conditioners & Voltage Regulators (HDACAJAD), Power Quality, Metering & Monitoring (HDACAJAG), Surge Protection & Power Conditioning (Whole-Home/Point-of-Use) (HSAOADAH), Power Protection & Power Conditioning (Surge Protectors, UPS for Consumer Devices) (CRACATAJ), TVS/ESD & Surge Protection Devices (HDAHAHAE)
Keywords
Where Environmental Potentials is headquartered
LocationHeadquarters
- HQ city
- Salt Lake City
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Environmental Potentials business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales
Revenue model
- Hardware Product Sales: One-time sale of power quality equipment including surge protectors, waveform correction filters, and noise filters. Products sold through manufacturer representatives (B2B) and e-commerce storefront (residential).
- Power Quality Audit Services: Application engineering team performs power quality audits measuring, checking, and monitoring reliability and efficiency of electrical systems. Includes recommendations for EP solutions.
- OEM Products: EP-OEM technology integrated into other manufacturers' electrical loads and lighting fixtures as embedded power quality solution.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | EP-HPF - Entry-level residential surge protection and noise filtration |
| One time/ perpetual license | Pay-as-you-go | EP2050EE - Premium residential surge protection with enhanced filtration |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
Environmental Potentials product offering
Product offeringCore offering
Environmental Potentials designs, manufactures, and sells power quality hardware built around its patented waveform correction technology. The product portfolio includes modular industrial surge protective devices (SPDs) for 800-4000A panels, waveform correction filters and SPDs for mid-size and DIN-rail applications, residential whole-home protection filters and premium power strips, medical and rack-mount power supplies, OEM-embeddable SPD modules for lighting and equipment manufacturers, and high-frequency noise filters for PLC/VFD circuits. The company also performs power quality audits and runs a UVC disinfection product line under EP Lighting, Inc.
Product overview
Environmental Potentials offers a portfolio of patented waveform correction and surge protection products organized into five main categories: Modular Surge Protection (EP2800 series for industrial 800-4000A panels), Waveform Correction Filters (EP2000, EP2500, EP-DIN for various panel sizes), Complete Home Protection (EP-HPF, EP2050EE, DigiPlug, DigiStrip for residential 150-250A panels), Power Supplies (EP-MPS medical, EP-RPS rack mount, EP-HPS home theatre), OEM Products (EP-OEM and EP-OEM-L for equipment integration), and High Frequency Noise Filters (EP2700, EP-LPF). The company's core technology combines thermal MOV-based surge suppression with patented waveform correction circuits and low-pass filtration to address both externally generated surges (lightning, utility switching) and internally generated noise from non-linear loads. EP also operates EP Lighting, Inc. as a division focused on UV-KLEEN Series UVC disinfection products.
Differentiator
Problem solved
Functional benefit
Brands
- EP Lighting, Inc. Lighting division established in 2018, producing various lighting solutions including the UV-KLEEN Series (UVC, Ozone, and OH radicals).
Products and services
- EP2800CA Modular Industrial SPD with Alarm and Counter Modular industrial surge protective device (SPD) with built-in alarm and surge counter for main panel protection of 800-4000A services.
- EP2800 Modular Industrial SPD Modular industrial surge protective device (SPD) with counter and alarm for main panel protection of 800-4000A services.
- EP-Ground Filters Ground protection filters designed to protect against surges entering equipment through ground paths.
- EP-HPF Home Protection Filter Industrial-grade surge protection device and noise filter for residential applications, with 88kA surge capacity, UL 1449 4th Ed, for panels up to 150A. Sold direct to consumers via EP's e-commerce storefront at $499.
- DigiPlug Stationary Wall outlet-based surge protection and filtering device for residential retrofit applications.
- EP2050EE Premium Residential Filter Premium home protection filter combining SPD, low-pass filter, and tank circuit with surge protection up to 88kA, UL 1449 4th Ed, for panels up to 250A, with 10-year warranty. Sold direct to consumers at $999.
- DigiStrip Premium Power Strip Premium power strip with integrated surge protection and noise filtration for residential and home office use.
- EP2000 Waveform Correction Filter and SPD Waveform correction filter combined with surge protective device for point-of-equipment protection up to 300A.
- EP2500 Waveform Correction Filter and SPD Waveform correction filter combined with surge protective device for main panel protection of 300-800A services.
- EP-DIN DIN Rail Waveform Correction Filter DIN rail-mounted waveform correction filter and SPD for industrial control panel applications.
- EP-MPS Medical Power Supply Medical-grade power supply with waveform correction technology providing clean power to medical facilities and sensitive equipment.
- EP-RPS Rack Mount Power Supply Rack mount power supply with waveform correction designed for data centers and commercial facilities.
- EP-HPS Home Theatre Power Supply Home theatre power supply with waveform correction designed for high-end audio and audiophile applications.
- EP-OEM OEM Waveform Correction Unit and SPD OEM waveform correction unit and SPD that integrates into any electrical load's input power supply, for industrial and home automation applications.
- EP-OEM-L OEM SPD for Lighting Fixtures OEM SPD and waveform correction filter designed specifically for integration into lighting fixtures.
- EP2700 High Frequency Noise Filter High frequency noise filter providing greater than 30dB reduction across 5kHz-2MHz for PLC and VFD protection.
- EP-LPF Lighting Protection Filter Lighting protection filter for lighting panel protection up to 800A.
- UV-KLEEN Series (UVC Disinfection) UVC disinfection and sterilization product line combining UVC, Ozone, and OH radicals, achieving 99.99% kill rate on bacteria and virus including SARS-CoV-2. Marketed under the EP Lighting, Inc. subsidiary.
- Power Quality Audit (PQA) Services Application engineering team performs power quality audits measuring, checking, and monitoring reliability and efficiency of electrical systems, with recommendations for EP solutions.
Quantifiable outcome
- Less than 1 nanosecond response time for surge protection
- +4 more outcomes
Companies that use Environmental Potentials
Customer profileNamed customers11 records
Segments8 records
Ideal customer profiles6 records
Environmental Potentials technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Environmental Potentials partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- The Green Grid AssociationcoreEP collaborated with The Green Grid, a non-profit industry association with 200+ member entities working to improve resource efficiency of information technology and data centers worldwide. EP contributed to white papers analyzing the effects of harmonics on data centers.
- ABBcoreIndustry leader collaborating with EP to create comprehensive strategies for improving efficiency and reliability of data centers as part of Green Grid initiatives.
- GE Energy ManagementcoreIndustry leader collaborating with EP to create comprehensive strategies for improving efficiency and reliability of data centers as part of Green Grid initiatives.
- IBMcoreIndustry leader collaborating with EP to create comprehensive strategies for improving efficiency and reliability of data centers as part of Green Grid initiatives.
- Emerson Network PowercoreIndustry leader collaborating with EP to create comprehensive strategies for improving efficiency and reliability of data centers as part of Green Grid initiatives.
- Schneider ElectriccoreIndustry leader collaborating with EP to create comprehensive strategies for improving efficiency and reliability of data centers as part of Green Grid initiatives.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Environmental Potentials competitors and assessment
Company assessmentBroad incumbents
- Eaton: Eaton is a global power management leader with a broad surge protection device (SPD) portfolio serving industrial, commercial, and residential markets. It competes head-on with EP's modular SPD and power quality products but at vastly greater scale and with bundled electrical infrastructure offerings.
- Schneider Electric: Schneider Electric offers surge protection, power conditioning, and harmonic filtering solutions across its Square D and APC brands. As a Green Grid collaborator alongside EP, Schneider is a direct comparable for industrial power quality and data center applications.
- ABB: ABB provides industrial power quality, surge protection, and electrical conditioning equipment globally. As a fellow Green Grid participant with EP, ABB competes in the same data center and industrial power quality markets with a much larger product portfolio and direct sales force.
- Siemens: Siemens manufactures surge protective devices and power conditioning equipment as part of its broader electrical products portfolio. Comparable to EP in the industrial SPD category but with significantly larger R&D resources and global channel presence.
- Hubbell: Hubbell's Wiring Solutions group produces surge protection devices, receptacles, and wiring products for commercial and industrial applications. It is a broader incumbent comparable to EP's commercial and industrial SPD lines with deeper contractor relationships.
- GE Industrial Solutions (ABB): GE Industrial Solutions (now part of ABB) historically manufactured surge protection and power quality equipment alongside Green Grid peer EP. Continues as a broad incumbent comparable in industrial and utility-grade SPD markets.
Direct peers
- SurgeX (AMETEK): SurgeX is a specialist in surge protection and power conditioning for AV, IT, and industrial markets — a closely comparable niche to EP's high-end residential, medical, and audiophile power supplies. Both companies target the same premium applications where clean power justifies higher ASPs.
- Mersen: Mersen (formerly Ferraz Shawmut) is a specialist in surge protection, fuses, and power electronics cooling. It competes with EP in industrial SPDs and is a more direct specialist comparable despite being larger and globally diversified.
- Leviton: Leviton manufactures surge protective receptacles, panels, and wiring devices for residential and commercial markets. Comparable to EP's residential HPF, DigiPlug, and DigiStrip products, with much stronger retail and electrical contractor distribution.
- Furman (Panamax / Core Brands): Furman and Panamax specialize in power conditioning, surge protection, and noise filtration for professional AV, home theater, and audiophile markets. Closely comparable to EP's EP-HPS home theatre power supply and high-end audio vertical.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Environmental Potentials social profiles
Digital presenceEnvironmental Potentials compliance and trust
Trust signalCompliance6 records
Environmental Potentials financial estimates
Financial estimateRevenue estimate
Valuation estimate
Environmental Potentials leadership team
Management profileNumber of profiles
Profiles3 records
Environmental Potentials subsidiaries and ownership
Company hierarchySubsidiaries2 records
Environmental Potentials funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Environmental Potentials M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Environmental Potentials
What does Environmental Potentials do?
Environmental Potentials designs, manufactures, and sells power quality hardware built around its patented waveform correction technology. The product portfolio includes modular industrial surge protective devices (SPDs) for 800-4000A panels, waveform correction filters and SPDs for mid-size and DIN-rail applications, residential whole-home protection filters and premium power strips, medical and rack-mount power supplies, OEM-embeddable SPD modules for lighting and equipment manufacturers, and high-frequency noise filters for PLC/VFD circuits. The company also performs power quality audits and runs a UVC disinfection product line under EP Lighting, Inc.
Is Environmental Potentials a public or private company?
Environmental Potentials is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Environmental Potentials founded?
Environmental Potentials was founded in 1999. It employs 11 to 50 people.
Where is Environmental Potentials based?
Environmental Potentials is headquartered in Salt Lake City, United States, in the North America region.
How does Environmental Potentials make money?
Three revenue lines are on record. Hardware Product Sales are the primary driver. The others are power Quality Audit Services and OEM Products.
Who are Environmental Potentials's main competitors?
Broad incumbents on record are Eaton, Schneider Electric, ABB, Siemens, Hubbell and GE Industrial Solutions (ABB). Direct peers are SurgeX (AMETEK), Mersen, Leviton and Furman (Panamax / Core Brands).
Does Environmental Potentials have an API?
No public API is recorded for Environmental Potentials.
What industry is Environmental Potentials in?
Environmental Potentials's product category is Power Quality & Surge Protection Equipment. Its primary akta.pro industry code is IMAGADAG, Power Quality & Conditioning (PFC units, active filters, voltage regulators, surge protection), with a secondary code of HDACAJAD, Power Conditioners & Voltage Regulators. Its NAICS code is 33531 and its SIC code is 3620.