Rastelli’s
Rastelli Foods Group is a vertically integrated, family-owned meat and seafood processor serving retail grocery, foodservice, U.S. military, and direct-to-consumer channels across 80+ countries from 8 South Jersey facilities processing 2M+ lbs weekly.
- Company typePrivate
- Founded1976
- HeadquartersPhiladelphia, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Rastelli’s does
Rastelli Foods Group (legal entity Rastelli Foods DTC, LLC) is a vertically integrated, family-owned meat and seafood processor founded in 1976 by brothers Ray and Tony Rastelli in Oak Valley, New Jersey. From a 300,000+ sq ft production footprint across 8 USDA-certified facilities in South Jersey, the company processes more than 2 million pounds of meat per week with 900+ employees. Its portfolio spans six brands — flagship Rastelli's (premium cuts), Butcher Burger (premium patties), Ready in Minutes (marinated proteins), Portioned Cut Steaks/Roasts/Grinds, Egg Harbor Seafood (acquired frozen seafood brand), Botto's Genuine Italian Sausage (acquired November 2025), and The Perfect Gourmet (frozen appetizers) — and is supported by in-house dry ice manufacturing, multi-zone cold chain logistics, ozonated water pathogen systems, and SQF Excellent, USDA, FDA, EU, Halal, Certified Humane, MSC, BAP, FSC, and US-DOD certifications. A stated 99.8%+ fill rate across every channel and 50-year heritage as "America's Personal Butcher" anchor its brand position.
The company operates a four-division go-to-market structure (Retail, Foodservice, E-Commerce, International) plus Private Label & Custom Programs. Named enterprise accounts span Tier 1 grocery retail (Giant, Stop & Shop, Costco, Wegmans, BJ's, Food Lion, Acme, Safeway, Grocery Outlet, AWG, Lipari), the U.S. Military (supplier since 2002, US-DOD Approved Source), and Emirates Airlines (2025 Supplier of the Year). Direct-to-consumer revenue flows through shop.rastellis.com subscriptions (recurring 2/4/6/8-week cadence), one-time e-commerce purchases, and QVC television/streaming (QVC, QVC+, HSN+), where Rastelli's holds the #1 Food Brand ranking. In April 2026 the company expanded onto TikTok Shop via QVC's 4th Annual Foodie Fest. Revenue mechanics combine subscription recurring orders, one-time e-commerce sales, wholesale distribution, private label/custom manufacturing, and international export across 80+ countries.
Underlying operational infrastructure — in-house dry ice production, port-adjacent facilities, in-house customs clearing built during COVID-19, and vertical sourcing partnerships — supports both B2B reliability and DTC frozen shipping at scale. The November 2025 acquisition of the Botto's brand and Mt. Royal, NJ facility from C.W. Brown LLC extends capacity into fresh sausage and value-added proteins, complementing a 2026 Ready-to-Cook chicken wings and drumsticks product launch. The business is privately held by the Rastelli family with no disclosed external investors.
Rastelli’s firmographics
Firmographics- Name
- Rastelli’s
- Legal name
- Rastelli Foods DTC, LLC
- Website
- https://rastellis.com
- Company type
- Private
- Founded year
- 1976
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Rastelli Foods Group is a vertically integrated, family-owned meat and seafood processor serving retail grocery, foodservice, U.S. military, and direct-to-consumer channels across 80+ countries from 8 South Jersey facilities processing 2M+ lbs weekly.
- Ownership category
- akta.pro rank
Rastelli’s industry classification
Industry- Product category
- Meat and Seafood Processing
- NAICS
- Food Manufacturing (311), Seafood Product Preparation and Packaging (31171), Frozen Specialty Food Manufacturing (311412), Fish and Seafood Merchant Wholesalers (42446)
- SIC
- Food And Kindred Products (2000), Prepared Fresh Or Frozen Fish & Seafoods (2092), Sausages & Other Prepared Meat Products (2013), Miscellaneous Food Preparations & Kindred Products (2090), Wholesale-Groceries, General Line (5141)
- akta.pro primary industry
- Frozen Meat & Poultry Meals & Value-Added Proteins (CRADADAH)
- akta.pro secondary industries
- Fresh & Frozen Seafood Fillets (Portioned, Skinless/Boneless) (AFANALAA), Frozen Meat, Poultry & Seafood Wholesale (AFAIAHAF), Bulk Meat & Seafood Wholesale-to-Consumer (CRAHAMAI)
Keywords
Where Rastelli’s is headquartered
LocationHeadquarters
- HQ city
- Philadelphia
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Rastelli’s business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Subscription Service: Automatic recurring subscription service delivering Rastelli's Products on a scheduled basis (every two, four, six or eight weeks) with initial charge followed by recurring periodic charges. Customers can choose from various subscription options/plans and manage their subscriptions online.
- Direct-to-Consumer E-Commerce: One-time purchases of premium frozen meats and proteins sold directly to consumers through the company website. Products shipped frozen with dry ice packaging to maintain quality.
- Wholesale & Private Label: B2B sales to retail, foodservice, and international markets through private label and custom programs. Includes portioned cut steaks, grinds, roasts, and value-added proteins for grocery retailers and restaurants.
- Brand Product Sales: Sales of company-owned brands including Rastelli's, Butcher Burger, Ready in Minutes, Botto's, and Egg Harbor Seafood through retail partners and direct channels
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Subscription Plans - Recurring delivery every 2, 4, 6, or 8 weeks |
| One time/ perpetual license | Pay-as-you-go | One-time Purchase - Individual product orders |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
Rastelli’s product offering
Product offeringCore offering
Rastelli's is a vertically integrated meat and seafood processor that cuts, portions, packages, and distributes premium fresh and frozen proteins under multiple owned brands (Rastelli's, Butcher Burger, Ready in Minutes Marinated Meats, Portioned Cut Steaks/Roasts/Grinds, Egg Harbor Seafood, Botto's, and The Perfect Gourmet). The company serves retail grocery chains, foodservice operators, international distributors, private label partners, and direct-to-consumer customers through subscription, QVC, and online channels, processing more than 2 million pounds of meat weekly across eight USDA-certified South Jersey facilities.
Product overview
Rastelli's is a multi-brand meat and seafood company offering a diversified portfolio of protein products through distinct sub-brands. The core Rastelli's brand provides the foundational offering of premium butcher-crafted meats. Under its umbrella, the company operates Butcher Burger (premium burger patties in classic and inclusion varieties), Ready in Minutes Marinated Meats (pre-seasoned convenience proteins), and Portioned Cut Steaks, Roasts & Grinds (retail-ready portioned proteins). The portfolio is expanded through acquired brands including Egg Harbor Seafood (frozen seafood) and Botto's (Italian sausage and meatballs), plus The Perfect Gourmet (frozen appetizers). The company serves retail, foodservice, e-commerce, and international markets through its four USDA-inspected processing facilities.
Differentiator
Problem solved
Functional benefit
Brands
- Butcher Burger: Premium burger brand crafted from whole muscle cuts, featuring both classic burgers (Angus Beef, Wagyu, Grass-Fed, USDA Prime) and inclusion burgers with bold built-in flavors like Bacon & Cheddar and French Onion.
- Ready in Minutes Marinated Meats
- Portioned Cut Steaks, Roasts & Grinds
- Egg Harbor Seafood
- Botto's
- The Perfect Gourmet (TPG)
Products and services
- Rastelli's Brand (core premium meats) The flagship Rastelli's brand offering a full range of premium butcher-crafted proteins including handcrafted burgers, ready-to-cook marinated meats, and portioned cut steaks, roasts, and grinds for retail, foodservice, e-commerce, and international customers.
- Butcher Burger Premium burger patties crafted from whole muscle cuts and gently pressed for a hand-crafted bite. Available in Classic lines (Angus Beef, Chuck & Short Rib, Dry Aged, Grass-Fed, USDA Prime, Wagyu, Salmon, Turkey) and Inclusion lines (Angus Beef with Bacon & Cheddar, French Onion, Philly Cheesesteak, Wagyu & Cheddar). Sold through retail grocery, Costco, BJ's, QVC, and direct-to-consumer channels.
- Ready in Minutes Marinated Meats Pre-marinated and pre-seasoned ready-to-cook beef, chicken, and pork proteins infused with bold, on-trend flavors including Carne Asada, Garlic Herb, Steakhouse, Whiskey BBQ beef steaks; Caribbean Jerk, Italian, Lemon Herb, Margarita Lime, Pesto, Shawarma, Teriyaki chicken breasts; and Bourbon Black Pepper, Italian, Maple Brown Sugar, Thai Ginger pork chops. Distributed through Food Lion, Lipari, and direct channels.
- Portioned Cut Steaks, Roasts & Grinds Expertly cut and portioned proteins including case-ready steaks (Rastelli Preferred, USDA Prime, Wagyu, Grass-Fed), ground beef program (Angus, Wagyu, Grass-Fed), and roasts (Beef Tenderloin, Prime Rib, Pork Loin, Turkey Breast) for retail meat cases and foodservice kitchens.
- Egg Harbor Seafood Premium frozen seafood brand offering peak-fresh, globally sourced finfish (salmon, cod, halibut, mahi), shellfish (shrimp, scallops, mussels, crab), value-added entrees, and heat-and-eat seafood meals distributed through Acme Markets, Safeway, QVC, and direct-to-consumer channels.
- Botto's Italian Sausage and Meatballs Authentic Italian sausage brand featuring freshly ground seasonings blended since 1965, including Spicy and Sweet Italian Sausage links, patties, loose ground sausage, meatballs, and case-ready meats. Manufactured at the acquired Mt. Royal, NJ facility.
- The Perfect Gourmet (TPG) Chef-crafted frozen appetizer and finger food brand offering best-selling potstickers, mini tacos, crab cakes, and shrimp scampi sold through QVC and direct-to-consumer channels.
- Ready-to-Cook Chicken Wings and Drumsticks Ready-to-cook chicken wings and drumsticks in proprietary vacuum-skin packaging in multiple flavors including butter, hot honey, Caribbean Jerk, Italian-style drumsticks, garlic, and barbecue.
- Rastelli's Subscription Service Automatic recurring subscription service delivering Rastelli's products on a scheduled basis (every two, four, six or eight weeks). Customers can choose from various subscription options/plans and manage their subscriptions online with an initial charge followed by recurring periodic charges.
Quantifiable outcome
- 99.8%+ fill rate across every channel
- +3 more outcomes
Companies that use Rastelli’s
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles5 records
Rastelli’s technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Rastelli’s partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, minor and major.
- QVCcoreQVC is a major retail partner distributing Rastelli's products through television and streaming platforms (QVC, QVC+, HSN+). Rastelli's was featured as one of the first major retailers to offer premium frozen foods on TikTok Shop through QVC's 4th Annual Foodie Fest event.
- Egg HarborcoreRastelli's subsidiary brand featured alongside Rastelli's and Brooklyn Dumplings as premium frozen food vendors for QVC's TikTok Shop expansion.
- Brooklyn DumplingsminorFeatured alongside Rastelli's and Egg Harbor as premium frozen food vendors for QVC's TikTok Shop expansion at Foodie Fest.
- C.W. Brown LLCmajorAcquisition of select assets including the Botto's Genuine Italian Sausage brand and long-term lease of Mt. Royal, NJ manufacturing facility effective November 3, 2025. Expands Rastelli's portfolio of fresh sausage, fully cooked and value-added products.
- Rowan College of South JerseymajorPremier partnership including the Rastelli Entrepreneur Center initiative to support and inspire the next generation of business leaders. Partnership includes educational programs and career development opportunities.
- Feed the ChildrenminorNational support partnership for charitable programs helping children and families in need.
- Food Bank of South JerseyminorRegional community support partnership providing food assistance to communities in South Jersey.
Scale indicators8 records
Recent moves5 records
Expansion highlights6 records
Rastelli’s competitors and assessment
Company assessmentMarket position
Competitive moat6 records
Key highlights7 records
Customer concentration
Rastelli’s social profiles
Digital presenceRastelli’s compliance and trust
Trust signalCompliance12 records
Rastelli’s financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rastelli’s leadership team
Management profileNumber of profiles
Profiles8 records
Rastelli’s subsidiaries and ownership
Company hierarchySubsidiaries3 records
Rastelli’s funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rastelli’s M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rastelli’s
What does Rastelli’s do?
Rastelli's is a vertically integrated meat and seafood processor that cuts, portions, packages, and distributes premium fresh and frozen proteins under multiple owned brands (Rastelli's, Butcher Burger, Ready in Minutes Marinated Meats, Portioned Cut Steaks/Roasts/Grinds, Egg Harbor Seafood, Botto's, and The Perfect Gourmet). The company serves retail grocery chains, foodservice operators, international distributors, private label partners, and direct-to-consumer customers through subscription, QVC, and online channels, processing more than 2 million pounds of meat weekly across eight USDA-certified South Jersey facilities.
Is Rastelli’s a public or private company?
Rastelli’s is a private company. It is classified as family owned and is currently operating.
When was Rastelli’s founded?
Rastelli’s was founded in 1976. It employs 1 to 10 people.
Where is Rastelli’s based?
Rastelli’s is headquartered in Philadelphia, United States, in the North America region.
How does Rastelli’s make money?
Four revenue lines are on record. Subscription Service is the primary driver. The others are direct-to-Consumer E-Commerce, wholesale & Private Label and brand Product Sales.
Does Rastelli’s have an API?
No public API is recorded for Rastelli’s.
What industry is Rastelli’s in?
Rastelli’s's product category is Meat and Seafood Processing. Its primary akta.pro industry code is CRADADAH, Frozen Meat & Poultry Meals & Value-Added Proteins, with a secondary code of AFANALAA, Fresh & Frozen Seafood Fillets (Portioned, Skinless/Boneless). Its NAICS code is 311 and its SIC code is 2000.