Newbrook Capital Advisors
Newbrook Capital is a private, family office-anchored investment firm operating through Newbrook Capital Advisors (SEC-registered equity fund manager) and Newbrook Capital Properties (multifamily real estate), managing ~$450M across 9 properties and 2,343 units in Midwest and Sunbelt markets, serving taxable investors and family offices.
- Company typePrivate
- Founded2006
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Newbrook Capital Advisors does
Newbrook Capital is a private investment management firm operating through two related entities: Newbrook Capital Advisors, an SEC-registered investment manager founded in 2006 by Robert Boucai that historically managed long/short and long-only equity funds with peak AUM exceeding $2 billion, and Newbrook Capital Properties, a multifamily real estate investment firm co-founded by Boucai and James Broyer. Newbrook Capital Properties owns and operates 9 multifamily assets totaling approximately $450 million in value and 2,343 units across 7 markets in the Midwest and Sunbelt regions. The firm is anchored by a family office and applies a value-driven acquisition approach emphasizing in-place yield, operational upside, physical improvements, and long-term fixed-rate financing combined with positive leverage to deliver immediate cash flow and tax efficiency for taxable investors. The strategy deliberately contrasts with industry short-term hold incentives, prioritizing long-duration tax benefits and principal alignment through outsized personal investment by family office principals.
The firm serves taxable investors and family offices through a sales-led, relationship-driven go-to-market model, with direct outreach and a Juniper Square investor portal supporting existing client relationships. Revenue is generated primarily through asset management fees on the roughly $450M multifamily AUM, supplemented by acquisition and transaction fees on deals such as the November 2025 $58.2 million acquisition of a 340-unit Norfolk, VA portfolio, and likely carried interest on investment performance. The leadership team combines over 50 years of multifamily institutional experience drawn from JRK Property Holdings, Starwood Capital, Blackstone's LivCor, Karsch Capital, Morgan Stanley, and Willett Advisors, with prior deal track records exceeding $9 billion in combined multifamily acquisitions and dispositions.
The firm operates without a proprietary technology platform; its competitive identity rests on talent, principal alignment, and institutional process rather than software or data assets. The team has grown to include dedicated business development (Adam Donahue, formerly of Rithm Capital and Cadre) and acquisitions leadership (Ari Bender, formerly of JRK Property Holdings), supported by an advisory board featuring Joel Klein, John Ceriale, and Rob Reiskin. The most recent strategic action was the November 2025 Norfolk acquisition, with stated plans to renovate approximately 70% of acquired units, indicating active capital deployment and a continued value-add investment posture.
Newbrook Capital Advisors firmographics
Firmographics- Name
- Newbrook Capital Advisors
- Legal name
- Newbrook Capital Properties
- Website
- https://newbrookcapital.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Newbrook Capital is a private, family office-anchored investment firm operating through Newbrook Capital Advisors (SEC-registered equity fund manager) and Newbrook Capital Properties (multifamily real estate), managing ~$450M across 9 properties and 2,343 units in Midwest and Sunbelt markets, serving taxable investors and family offices.
- Ownership category
- akta.pro rank
Newbrook Capital Advisors industry classification
Industry- Product category
- Investment Management
- NAICS
- Portfolio Management and Investment Advice (523940), Other Investment Pools and Funds (5259)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Real Estate Funds — Core-Plus (FSANAEAG)
- akta.pro secondary industry
- Single-Strategy Hedge Fund of Funds (FSAHAKAB)
Keywords
Where Newbrook Capital Advisors is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Newbrook Capital Advisors business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Asset Management Fees: The firm generates revenue through asset management fees charged to investors in its multifamily funds. As a fund manager overseeing ~$450M in multifamily assets, the firm likely charges management fees based on assets under management.
- Performance Fees / Carried Interest: The firm likely earns carried interest on investment returns, aligning management incentives with investor returns. The structure emphasizes long-term fixed rate financing with positive leverage to deliver cash flow and total returns.
- Acquisition and Transaction Fees: Revenue may include acquisition fees on property purchases and transaction fees on dispositions, typical for multifamily real estate investment managers.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Newbrook Capital Advisors product offering
Product offeringCore offering
Newbrook Capital Advisors is an employee-owned hedge fund sponsor that has managed long/short and long-only equity funds since 2006, with peak AUM exceeding $2 billion. Through its related entity Newbrook Capital Properties, the firm also acquires and manages a portfolio of 9 multifamily properties totaling approximately $450M in value and 2,343 units across 7 markets in the Midwest and Sunbelt, targeting taxable investors and family offices.
Product overview
Newbrook Capital Properties is a family office-anchored real estate investment firm that acquires and manages multifamily properties through a value-driven approach. The firm focuses on generating cash flow and long-term appreciation for taxable investors, emphasizing in-place yield, operational and physical upside in markets with strong demand. Newbrook Capital Properties owns and operates 9 multifamily assets totaling approximately $450M in value and 2,343 units across 7 markets in the Midwest and Sunbelt. The investment strategy incorporates long-term fixed rate financing combined with positive leverage, tax efficiency structures, and partnership-focused relationships with investors. The firm is not a technology platform with modular software products; rather, it offers a unified real estate investment management service.
Differentiator
Problem solved
Functional benefit
Products and services
- Long/Short Equity Funds
- Long-Only Equity Funds
- Multifamily Real Estate Investment Management
Quantifiable outcome
- Portfolio of 9 multifamily assets totaling ~$450M in value across 2,343 units
- +2 more outcomes
Companies that use Newbrook Capital Advisors
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Newbrook Capital Advisors technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Newbrook Capital Advisors partnerships and signals
Strategic signalScale indicators10 records
Recent moves5 records
Expansion highlights4 records
Newbrook Capital Advisors competitors and assessment
Company assessmentDirect peers
- JRK Property Holdings: NMHC top-50 multifamily owner and acquirer where Co-Founder James Broyer previously served as President of Multifamily Investments. Directly comparable business model focused on multifamily acquisitions, dispositions, and asset management.
- Karsch Capital: Hedge fund where Co-Founder Robert Boucai was a Managing Director covering TMT, real estate, lodging, and gaming. Comparable long/short equity hedge fund business model run by an alumnus of the same firm.
- York Capital Management: Investment firm where Vice Chairman David Damast was a Partner and Portfolio Manager / Head of US Equities. Comparable long/short equity hedge fund business at larger scale.
Broad incumbents
- Starwood Capital Group: Major real estate private equity firm where VP of Asset Management Michael Charles previously oversaw a 15,000+ unit multifamily portfolio. Overlapping multifamily investment strategy at much greater scale; comparable Sunbelt market exposure.
- LivCor (Blackstone): Blackstone's multifamily asset management platform where Analyst Julian Gancman previously worked, overseeing operations for 6,600+ units in 7 markets. Directly comparable multifamily asset management function inside a much larger institutional platform.
- Rithm Capital: $32 billion alternative asset manager where Managing Director Adam Donahue previously managed capital formation and institutional investor relations. Comparable alternative-asset manager fundraising capability at much greater scale.
- Heitman: Global real estate investment manager where Advisor Rob Reiskin was previously a Partner. Comparable multifamily-focused real estate investment management at much greater scale and geographic breadth.
Emerging players
- Cadre: Technology-enabled real estate investment platform backed by Goldman Sachs, Andreessen Horowitz, and SL Green where Adam Donahue previously led HNW and family office distribution. Comparable focus on tax-efficient real estate access for HNW and family office investors, but with a technology-driven distribution model.
Regional players
- Willett Advisors: Michael Bloomberg's family office where Vice Chairman David Damast previously served as Managing Director. Comparable family-office-aligned investment approach with outsized principal capital and a multi-strategy mandate.
- Boston Capital Real Estate Partners: Multifamily-focused real estate investment firm where Co-Founder James Broyer previously worked in acquisitions. Comparable multifamily acquisition and disposition focus within a larger multi-strategy real estate platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Newbrook Capital Advisors social profiles
Digital presenceNewbrook Capital Advisors financial estimates
Financial estimateRevenue estimate
Valuation estimate
Newbrook Capital Advisors leadership team
Management profileNumber of profiles
Profiles12 records
Newbrook Capital Advisors funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Newbrook Capital Advisors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Newbrook Capital Advisors
What does Newbrook Capital Advisors do?
Newbrook Capital Advisors is an employee-owned hedge fund sponsor that has managed long/short and long-only equity funds since 2006, with peak AUM exceeding $2 billion. Through its related entity Newbrook Capital Properties, the firm also acquires and manages a portfolio of 9 multifamily properties totaling approximately $450M in value and 2,343 units across 7 markets in the Midwest and Sunbelt, targeting taxable investors and family offices.
Is Newbrook Capital Advisors a public or private company?
Newbrook Capital Advisors is a private company. It is classified as management employee owned and is currently operating.
When was Newbrook Capital Advisors founded?
Newbrook Capital Advisors was founded in 2006. It employs 1 to 10 people.
Where is Newbrook Capital Advisors based?
Newbrook Capital Advisors is headquartered in New York, United States, in the North America region.
How does Newbrook Capital Advisors make money?
Three revenue lines are on record. Asset Management Fees are the primary driver. The others are performance Fees / Carried Interest and acquisition and Transaction Fees.
Who are Newbrook Capital Advisors's main competitors?
Direct peers on record are JRK Property Holdings, Karsch Capital and York Capital Management. Broad incumbents are Starwood Capital Group, LivCor (Blackstone), Rithm Capital and Heitman. Cadre is listed as an emerging player. Regional players are Willett Advisors and Boston Capital Real Estate Partners.
Does Newbrook Capital Advisors have an API?
No public API is recorded for Newbrook Capital Advisors.
What industry is Newbrook Capital Advisors in?
Newbrook Capital Advisors's product category is Investment Management. Its primary akta.pro industry code is FSANAEAG, Real Estate Funds — Core-Plus, with a secondary code of FSAHAKAB, Single-Strategy Hedge Fund of Funds. Its NAICS code is 523940 and its SIC code is 6282.