Begin Again Institute

What Begin Again Institute does

Begin Again Institute is a private, for-profit addiction treatment organization founded in 2008 and headquartered in Colorado, with operations spanning Boulder, Longmont, and Berthoud. The company focuses on a narrow behavioral-health niche — sex and pornography addiction — and serves individual adults and couples seeking residential recovery services. Its primary delivery format is a 14-day residential intensive, supplemented by Christian men's intensives, partner-focused intensives, and a newly introduced 5-Day Trauma Intensive, with the company describing itself as the longest-standing program of its kind.

The company's core clinical assets are proprietary frameworks rather than software products. The TINSA® (Trauma-Induced Sexual Addiction) model is an in-house clinical methodology, and PAUS™ is a branded assessment tool used to evaluate and route incoming patients. Treatment is delivered by CSAT-certified therapists and other specialists with credentials in the sex-addiction treatment field, which is a comparatively thin labor market. There is no disclosed use of AI, machine learning, or digital therapeutic software in the clinical stack.

The business model is predominantly consumer-pay. Patients purchase residential intensives, ancillary intensives (partner, faith-based, trauma), and may enroll in a Continuing Care Membership priced at roughly $300 per month to receive ongoing post-discharge services. To reduce friction at the point of sale, the institute has integrated third-party patient financing through CareCredit and M-Lend. In 2025 the company entered a partnership with Bellevue Trauma Recovery Center to launch the 'Resilience Through Betrayal' program, signaling initial expansion beyond its home Colorado market. Headcount is reported in the 11-50 range, and no external funding, revenue, or valuation has been disclosed.

Name

Begin Again Institute

Legal name

Begin Again Institute

Website

https://beginagaininstitute.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Begin Again Institute is a Colorado-based private addiction treatment center founded in 2008, specializing in sex and pornography addiction recovery. It serves adults and couples through 14-day residential intensives and ongoing care using its proprietary TINSA® clinical model.

Ownership category

akta.pro rank

Product category

Addiction Treatment Services

NAICS

Residential Mental Health and Substance Abuse Facilities (623220), Outpatient Mental Health and Substance Abuse Centers (621420), Residential Mental Health and Substance Abuse Facilities (62322)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Nursing & Personal Care Facilities (8050), Services-Health Services (8000)

akta.pro primary industry

Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)

akta.pro secondary industries

Behavioral Health Partial Hospitalization & Intensive Outpatient Programs (PHP/IOP) (HLAFACAJ), Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO)

Keywords

• Sexual addiction treatment
• Pornography addiction treatment
• Intimacy disorder treatment
• Betrayal trauma therapy
• Residential intensive programs

Headquarters

HQ city

Boulder

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. 14-Day Men's Intensive Program: Residential treatment program for men with sex and pornography addiction. Includes lodging, meals, therapy, and transportation to off-campus activities.
2. 14-Day Christian Men's Intensive: Faith-based residential treatment program for Christian men with sexual addiction and intimacy disorders. Includes lodging, meals, therapy, and spiritual guidance.
3. Partner Intensive Program: 6-day intensive program for partners of sex addicts experiencing betrayal trauma. Includes therapy, meals, lodging, and transportation.
4. Continuing Care Membership: Monthly subscription-based online aftercare community providing weekly group support sessions with masters-level therapists. Costs $300/month and is entirely virtual.
5. Alumni Retreats: In-person one-week retreats for program alumni to reinforce tools and principles learned. Gender-separate, all-inclusive experiences.
6. Partner Support Program (Virtual): Virtual support program for partners of men enrolled in intensive programs. Included at no additional cost with men's programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Begin Again Institute delivers residential and virtual intensive treatment programs for men with sex addiction, pornography addiction, and intimacy disorders, plus parallel programs for their partners experiencing betrayal trauma. Treatment is grounded in the proprietary TINSA (Trauma-Induced Sexual Addiction) neurobiological model and delivered through 14-day residential intensives, 6-day partner intensives, and ongoing aftercare via subscription.

Product overview

Begin Again Institute offers a portfolio of specialized treatment programs for sex addiction, pornography addiction, intimacy disorders, and betrayal trauma. The core offerings include two residential 14-day intensives—the standard 14-Day Men's Intensive (Berthoud, CO) and the 14-Day Christian Men's Intensive (Longmont, CO)—both using the proprietary TINSA® (Trauma-Induced Sexual Addiction) model. Partner-focused programs include an in-person 6-Day Partner Intensive and a virtual Partner Support Program provided at no cost to spouses. The organization also provides self-assessment tools including the PAUS™ quiz, Sex Addiction Assessment, and Betrayal Trauma Assessment. Aftercare services include a virtual Continuing Care Membership ($300/month) and in-person Alumni Retreats. All programs emphasize trauma-focused therapy, small group sizes (limited to 10 participants), and community-based healing.

Differentiator

Problem solved

Functional benefit

Brands

• Boulder Recovery: Christian faith-based intensive program for men struggling with sexual addiction and intimacy disorders within a Christian context.
• TINSA®
• PAUS™

Products and services

• 14-Day Men's Intensive A 14-day residential intensive treating men with sexual addiction, pornography addiction, and intimacy disorders using the TINSA® trauma-focused model. Includes room and board, trauma-focused therapy, group sessions, 24/7 staff support, and virtual Partner Support Program at no additional cost. Located in Berthoud, Colorado on a private campus in a historic home.
• 14-Day Christian Men's Intensive A faith-based 14-day residential intensive treating Christian men with sexual addiction, pornography addiction, and intimacy disorders within the context of Christian faith. Helps participants heal while renewing and strengthening their relationship with God. Limited to 10 men per intensive. Located in Longmont, Colorado surrounded by the Rocky Mountains.
• Partner Intensive Program (Resilience Through Betrayal) A 6-day residential intensive specifically designed for partners of sex addicts who have experienced betrayal trauma. Includes 30-40 hours of group and individual therapy using trauma-focused approaches including Brainspotting, Narrative Therapy, Psychodrama, Internal Family Systems (IFS), and shame reduction. Limited to 10 participants. Located in Berthoud, Colorado.
• Partner Support Program (Virtual)

Quantifiable outcome

• Small cohort model: limited to 10 men per intensive for personalized treatment
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Bellevue Trauma Recovery CentercoreStrategic or Co-development PartnerStrategic partnership to offer 'Resilience Through Betrayal' program - a dedicated intensive for betrayed partners. The 6-day intensive is held on Begin Again Institute's Boulder, Colorado campus and provides specialized betrayal trauma treatment.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Promises Behavioral Health: Promises is a multi-location residential addiction treatment operator offering luxury programs that include sexual addiction and intimacy disorder services. It competes with BAI for the same high-income, high-profile client segment but as a broader generalist.
• The Meadows: The Meadows (Wickenburg, AZ) is the parent organization of Gentle Path and a broader trauma and addiction treatment center. It is comparable as the host platform of BAI's most direct residential competitor and offers similar trauma-focused programs at a larger scale.
• Hazelden Betty Ford Foundation: Hazelden Betty Ford is the largest nonprofit addiction treatment provider in the U.S. and offers services for sexual behavior concerns. It is comparable as a broad incumbent that could enter or expand the sex addiction niche, applying brand, scale, and insurance network advantages that BAI lacks.
• Caron Treatment Centers: Caron is a national nonprofit addiction treatment provider with residential programs addressing sexual compulsive behavior. It is comparable to BAI as a multi-condition residential behavioral health operator targeting affluent clients but at significantly larger scale.
• Pine Grove Behavioral Health: Pine Grove (Hattiesburg, MS) is an established behavioral health provider with a nationally recognized sexual addiction and compulsivity program run by Dr. Mark Schwartz. It competes with BAI in the same patient population but operates as a broader, multi-condition behavioral health system.

Direct peers

• Life Healing Center of Arizona: Life Healing Center is a residential program in Sedona, AZ specializing in sex and love addiction, intimacy disorders, and betrayal trauma. It is a direct competitor across BAI's core product lines including men's intensives and partner recovery programs.
• Gentle Path at the Meadows: Gentle Path at the Meadows (Wickenburg, AZ) is a residential program specifically treating men with sex and pornography addiction using a 45-day intensive format. It is the closest direct competitor to BAI's 14-Day Men's Intensive, addressing the same condition with a similar trauma-informed, small-cohort model.
• Crossroads Centre Antigua: Crossroads Centre (founded by Eric Clapton) is a residential treatment facility in Antigua with a dedicated program for sex and love addiction. Comparable to BAI in its residential, trauma-informed, niche focus, with the key difference being a Caribbean (international) location.
• Seeking Integrity: Seeking Integrity is a treatment program specifically designed for men struggling with problematic sexual behavior, offering intensive retreats and online recovery groups. It competes directly with BAI in the sex addiction niche, though with a more retreat-style delivery model.

Emerging players

• Cornerstone Healing Center: Cornerstone is a smaller residential program that has historically treated sex addiction and intimacy disorders alongside broader addiction services. Comparable to BAI as a niche behavioral health provider, though with a less codified proprietary treatment model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC9Ix6iXCMksY7-LtH6GqEuA
• Facebookfacebook.com/beginagaininstitute
• LinkedInlinkedin.com/company/begin-again-institute
• Instagraminstagram.com/beginagaininstitute
• Xx.com/DrMichaelBarta

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Begin Again Institute