TRK

What TRK does

TRK Imóveis (legal entity: TRK Administradora de Imóveis LTDA, CNPJ 22.414.542/0001-43) is a privately held Brazilian real estate brokerage founded in 2018 and headquartered at SHIS QI 07 conjunto 13 casa 24, Lago Sul, Brasília-DF. The company operates a property listing and brokerage business serving the Federal District (Brasília-DF) and the neighboring state of Goiás (GO), with a portfolio that spans residential properties (apartments, houses, duplexes, coverage), commercial assets (office buildings, stores, commercial rooms), corporate and logistics spaces, and land parcels. Its customer base consists primarily of high-net-worth individuals seeking premium residential real estate in Brasília's most prestigious neighborhoods (Lago Sul, Asa Norte, Asa Sul, Lago Norte), supplemented by commercial property investors and sellers of high-value assets, with listings priced from approximately R$200,000 to R$75 million.

The core technology is a website-based listing platform (trkimoveis.com.br) offering search and filtering by property type, region, rooms, bathrooms, and price range, with lead capture via digital contact forms, phone, and WhatsApp. A complementary self-service client portal (TRK Digital at trkdigital.com.br) allows registered users to manage their property interests. The platform lists approximately 147 active properties at the time of observation. There is no mobile app, no API, no disclosed SDK, and no AI/ML integration; the technology footprint is consistent with a standard regional real estate website rather than a differentiated platform.

Revenue is generated through traditional real estate brokerage commissions on completed property sales and rental transactions; specific commission rates are not publicly disclosed. The company operates a sales-led, direct-to-buyer/seller model with no third-party distribution, franchisees, or external marketplace listings. Marketing is limited to the company website, an active Instagram account (@trkimoveis), and WhatsApp direct communication. Ownership is private with no disclosed funding history, institutional investors, M&A activity, partnerships, patents, or management team information available.

Name

TRK

Legal name

TRK Administradora de Imóveis LTDA

Website

https://trkimoveis.com.br

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

TRK Imóveis is a privately held Brazilian real estate brokerage headquartered in Brasília, serving residential and commercial property buyers and sellers in the Federal District and Goiás markets through a website-based listing platform and traditional commission-based sales.

Ownership category

akta.pro rank

Product category

Real Estate Brokerage Services

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Seller Representation & Listing Services (BPAJAAAK)

Keywords

• Real estate brokerage
• Luxury residential properties
• Commercial real estate
• Property listing platform
• Corporate logistics properties

Headquarters

HQ city

Brasilândia

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Real Estate Brokerage Commission: Traditional real estate brokerage earning commissions on property sales and rentals. The platform lists properties for both buying and renting across residential and commercial categories. Revenue is generated through successful transaction fees on completed deals.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

TRK Imóveis is a real estate brokerage that lists, markets, and intermediates the sale and rental of residential and commercial properties across Brasília - DF and Goiás - GO. The firm operates a website-based listing platform that allows buyers to search and filter by property type, region, bedrooms, bathrooms, and price, while sellers can register their properties via a dedicated form. The company focuses on premium and luxury real estate, with a separate Corporate & Logistics division serving commercial clients, and provides a self-service client portal (TRK Digital) for registered users.

Product overview

TRK Imóveis is a Brazilian real estate company operating primarily in Brasília (DF) and Goiás (GO). The company operates a property listing platform where users can search and filter residential and commercial properties by type, region, and features. The core offering includes residential properties (apartments, houses, coverage, duplex), commercial properties (stores, commercial rooms, buildings), land/terrain, and corporate/logistics spaces. The company also offers property registration services for owners wishing to sell or rent their properties. A separate client portal (TRK Digital) provides registered users with self-service access to manage their property interests.

Differentiator

Problem solved

Functional benefit

Products and services

• TRK Imóveis Website (Property Listing Platform) Primary real estate listing platform offering residential and commercial properties for sale and rent in Brasília-DF and Goiás-GO. Features search functionality by property type (apartments, houses, coverage, duplex, warehouses, stores, buildings, commercial rooms, land), region, bedrooms, bathrooms, and price range. Serves individual buyers, sellers, and investors in the premium Brasília real estate market.
• Corporate & Logistics Real Estate Service Specialized property search service focusing on commercial buildings, warehouses, stores, and corporate spaces for businesses and commercial investors in Brasília-DF and Goiás-GO regions.
• Property Registration Service (Cadastre seu Imóvel) Contact form service allowing property owners to register their real estate (residential or commercial) for sale or rent with TRK specialists, including property details, valuation, address, neighborhood, and description.
• Client Portal (TRK Digital) Online client portal for registered users to access and manage their property listings and inquiries with TRK Imóveis.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Emerging players

• QuintoAndar: Brazilian proptech offering digital rental and sales marketplace with end-to-end transaction support. An emerging player threatening traditional brokerages like TRK through technology-driven disintermediation of listings and lead flow, though focused on rental rather than luxury purchase transactions.

Direct peers

• Coldwell Banker Brasil: Global luxury real estate franchise with Brazilian operations serving premium residential markets. Comparable to TRK as a luxury-leaning brokerage with international brand affiliation targeting high-net-worth Brazilian buyers and sellers.
• RE/MAX Brasil: Global real estate franchise with a Brazilian network of commissioned agents and offices. Directly comparable to TRK as a brokerage model — commissioned agents, regional offices, residential and commercial listings — competing for the same agent talent and seller mandates.
• ERA Brasil: International real estate franchise with operations across Brazil covering residential and commercial brokerage. Peer by commission-based brokerage model and franchise structure, with overlapping seller and buyer audiences in regional Brazilian markets.
• Century 21 Brasil: Major global real estate franchise with extensive Brazilian footprint spanning residential and commercial transactions. A peer by business model — commissioned brokerage with digital listings and agent network — competing for the same pool of buyers and sellers in DF and Goiás.
• Sotheby's International Realty - Brasil: International luxury real estate affiliate network operating in Brazil, focused on ultra-high-net-worth residential properties. Directly competes with TRK for trophy listings and affluent clientele, particularly in Brasília's premium neighborhoods.
• Lopes (LPS Brasil): One of Brazil's largest traditional residential real estate brokerages, with a long-standing focus on luxury and high-end properties in São Paulo and other major metros. Directly comparable to TRK as a commission-based luxury residential broker serving affluent Brazilian buyers and sellers.

Broad incumbents

• JLL Brasil: Global commercial real estate services firm with a Brazilian arm offering brokerage, advisory, and property management. Comparable to TRK on the commercial/corporate real estate side, but operates as a broad incumbent across many property types and geographies rather than focusing on Brasília luxury.
• Cushman & Wakefield Brasil: Global commercial real estate services firm with Brazilian operations in brokerage, valuation, and asset services. Comparable to TRK on commercial brokerage mechanics and target investor segments, but operates as a broad incumbent rather than a Brasília-luxury specialist.

Others

• Zap Imóveis: Brazil's largest real estate classifieds portal aggregating listings from brokerages like TRK. An adjacent ecosystem participant — TRK's listings are distributed via Zap — that influences buyer discovery and competes for seller marketing budgets rather than operating as a brokerage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/trkimoveis

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TRK