Spooner Farms

What Spooner Farms does

Spooner Farms is a sixth-generation family-owned farming operation founded in 1882 in the Puyallup Valley, Washington. The company is headquartered at 9710 State Route 162 East, Puyallup, and operates as a direct-to-consumer business selling fresh, hand-picked produce through a multi-location retail network comprising four owned farm stands (Main Farm in Puyallup, Sasaki Orting Farm Stand, Buckley Eagles, Farm 12) and four farmers' market booths across the Puget Sound region (Puyallup, Tacoma Broadway, Proctor, Renton). The product portfolio centers on berries — strawberries, raspberries, blueberries, boysenberries, fall raspberries, Kotata blackberries, Obsidian berries, and Triple Crown blackberries — alongside seasonal produce including 50+ varieties of pumpkins, gourds, winter squash, and sweet corn.\n\nThe business operates on a traditional family-farming basis with no proprietary technology, software platform, or AI/ML infrastructure. Revenue is generated primarily through on-site and farmers' market produce retail, supplemented by a seasonal agritourism offering: an annual Harvest Festival (September 27 to October 31) featuring a five-acre corn maze with over three miles of paths, a pumpkin patch, farm animals, concessions, and a gift shop. Corn maze pricing is publicly disclosed at $12 adults (13+), $10 children (3-12), and a $10 group rate for parties of 20 or more, though fresh produce pricing is not publicly listed. The farm is independently owned with no external investors, no parent company, and no disclosure of revenue or funding events.

Name

Spooner Farms

Legal name

Spooner Farms Inc.

Website

https://spoonerberries.com

Company type

Private

Founded year

1882

Operating status

Operating

Headcount range

11–50 employees

Short description

Spooner Farms is a sixth-generation family-owned farm in the Puyallup Valley, Washington, founded in 1882. It sells hand-picked fresh berries, pumpkins, and seasonal produce direct-to-consumer through four farm stands, four farmers' market booths, and an annual Harvest Festival with corn maze and U-pick experiences.

Ownership category

akta.pro rank

Headquarters

HQ city

Puyallup

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Fresh Produce Retail: Direct retail sales of hand-picked, farm-fresh berries and produce (strawberries, raspberries, blueberries, boysenberries, blackberries, pumpkins, squash, sweet corn) through owned farm stands and farmers' market booths. Revenue is generated through on-site and market retail transactions with consumers.

Pricing tiers

Go-to-market motion1 record

Distribution channels9 records

Marketing channels5 records

Core offering

Spooner Farms is a family-owned farm that grows and sells hand-picked fresh berries (strawberries, raspberries, blueberries, boysenberries, and multiple blackberry varieties), as well as seasonal produce including pumpkins (over 50 varieties), winter squash, and sweet corn. The farm operates its own retail stands and farmers' market booths across the Puget Sound region and runs a seasonal Harvest Festival with a pumpkin patch and a five-acre corn maze as agritourism offerings.

Product overview

Spooner Farms is a sixth-generation family-owned farming operation established in 1882 in the Puyallup Valley, Washington. The farm offers a diverse portfolio of fresh produce centered around berries (strawberries, raspberries, blueberries, boysenberries, fall raspberries, Kotata blackberries, Obsidian berries, and Triple Crown blackberries) along with seasonal produce (pumpkins in over 50 varieties, winter squash, and sweet corn). The farm operates as a unified offering through direct-to-consumer retail at seven locations including the main farm store, farm stands, and multiple farmers' markets, combined with seasonal agritourism experiences including an annual Harvest Festival with pumpkin patch and a five-acre corn maze. All products are hand-picked for excellence and marketed for optimal flavor.

Differentiator

Problem solved

Functional benefit

Products and services

• Fresh Strawberries Fresh-picked strawberries sold seasonally at farm stands and farmers' markets for fresh consumption, freezing, preserves, cereal bars, and dairy applications.
• Fresh Raspberries Fresh raspberries rich in polyphenol antioxidants, vitamin C, manganese, and dietary fiber, popular for fresh eating and culinary uses.
• Fresh Blueberries Fresh blueberries with high levels of manganese, vitamin B6, vitamin C, vitamin K, and dietary fiber, sold fresh or processed as IQF fruit, puree, juice, or dried berries.
• Kotata Blackberries Soft, fresh blackberries popular for desserts, jams, seedless jellies, and sometimes wine, often mixed with apples for pies and crumbles.
• Boysenberries Large compound fruit (8.0g), a cross between a European Raspberry, Common Blackberry, and Loganberry, with large seeds and deep maroon color.
• Fall Raspberries Raspberries containing polyphenol antioxidants, rich source of vitamin C and dietary fiber, harvested in the fall season.
• Obsidian Berries Large blackberries with great flavor, popular for desserts, jams, seedless jellies, and sometimes wine.
• Triple Crown Blackberries Large blackberries popular for desserts, jams, seedless jellies, and sometimes wine, often mixed with apples for pies and crumbles.
• Pumpkins (50+ Varieties) Gourd-like squash available in over 50 varieties, used for holiday pies, Halloween decorating, and various culinary preparations.
• Winter Squash Low-calorie winter squash, an excellent source of vitamin A, vitamin C, potassium, dietary fiber, and manganese.
• Sweet Corn Sweet corn with significant antioxidant activity, available boiled, grilled, or prepared in various ways.
• Harvest Festival Annual fall harvest festival featuring pumpkin patch, corn maze, farm animals, concessions, gift shop, candy store, and family activities, open to the public.
• Corn Maze Five-acre corn maze with over three miles of paths featuring winding and mind-bending routes, centrally located near Bonney Lake, Sumner, Auburn, Edgewood, Orting, and Puyallup, accessible from Tacoma and Seattle.
• U-Pick Farm Experience Customer-pick-your-own produce experience including strawberries and 47 varieties of pumpkins, gourds, and squash at the farm.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Wish Farms: Vertically integrated U.S. berry grower and shipper offering strawberries, blueberries, raspberries, and blackberries. Comparable as a large-scale berry producer competing for consumer berry demand alongside farm-direct operators like Spooner Farms.
• Driscoll's: Largest independent berry marketer in North America, distributing strawberries, raspberries, blueberries, and blackberries globally. Broad incumbent representing the scaled, branded berry category that Spooner Farms operates within at the direct-retail end.

Regional players

• Puyallup Valley Produce / local u-pick farms: Cluster of small u-pick berry and pumpkin operations in the Puyallup Valley and broader Pierce County that share Spooner Farms' direct-to-consumer farm-stand customer base. Direct regional competitors for fresh-picked berry and agritourism dollars.
• Boehm Farms: Family berry farm in the Pacific Northwest (WA/OR) operating farm stands and u-pick experiences. Comparable as a regional berry producer with direct-to-consumer farm-stand model focused on fresh-picked berries.

Direct peers

• Bob's Corn & Pumpkin Farm: Family-owned Snohomish, WA farm with corn maze, pumpkin patch, and farm stand produce. Comparable regional agritourism and produce retail operator in the Pacific Northwest serving similar family customer segments.
• Stocker Farms: Family farm in Snohomish, WA with a corn maze, pumpkin patch, and u-pick produce. Directly comparable on agritourism events, family-friendly fall experience, and produce retail in the greater Puget Sound region.
• Maris Farms: Buckley, WA farm offering a pumpkin patch, corn maze, and family harvest festival. Comparable as a directly competing Pierce County / South King County agritourism destination with overlapping fall-season offerings.
• Remlinger Farms: Family-owned PNW farm in Carnation, WA operating a farm stand, U-pick berries, pumpkin patch, corn maze, and amusement rides. Closest comparable as a regional direct-to-consumer family farm combining berry retail with agritourism events in the Puget Sound market.
• Lattin's Country Cider Mill: Family-owned Olympia, WA farm with cider mill, produce stand, pumpkin patch, and harvest festival. Comparable multi-generational direct-to-consumer farm in the broader Puget Sound / South Sound region offering similar agritourism and seasonal produce.
• Carleton Farm: Multi-generation family farm in Fall City, WA offering a pumpkin patch, corn maze, farm animals, and seasonal produce retail. Direct peer in the Puget Sound agritourism and fall harvest festival category serving overlapping customer demographics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/SpoonerFarmsPuyallup
• Instagraminstagram.com/spoonerfarmspuyallup
• LinkedInlinkedin.com/company/spooner-farms

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spooner Farms