Mirrorball Group LLC
Mirrorball Group LLC is a privately held, NYC-based experiential marketing agency founded in 2003 with 51-100 employees. It designs and produces live brand experiences and creative events for brand clients, including immersive concepts such as street-art inspired activations.
- Company typePrivate
- Founded2003
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Mirrorball Group LLC does
Mirrorball Group LLC is a New York City-based experiential marketing agency founded in 2003. The company designs and executes live brand experiences, events, and creative campaigns for what is presumably a roster of brand clients, though no specific customer names, logos, or case studies are disclosed in the available source data. Its brief public profile highlights work including a street-art inspired event at Colossal, indicating capabilities in immersive, design-led experiential concepts rather than purely traditional event production.
The firm operates as a privately held company with 51-100 employees, placing it in the mid-sized agency segment. Its business model is consistent with a services-based agency: clients engage Mirrorball on a project or retainer basis to conceive, produce, and activate experiential marketing programs. No pricing models, contract structures, or revenue mechanics are disclosed in the source material, and the company has not raised outside funding rounds according to available data.
The source dataset is unusually thin. The company website (mirrorball.com) returned only a verification/loading page rather than substantive content, and downstream enrichment sources provided no information on products, technology stack, partnerships, leadership, customer concentration, or geographic footprint beyond the NYC base. As a result, this analysis is constrained to the firmographic and positioning fragments that are available, and several standard diligence dimensions remain unverified.
Mirrorball Group LLC firmographics
Firmographics- Name
- Mirrorball Group LLC
- Legal name
- Mirrorball Group LLC
- Website
- https://mirrorball.com
- Company type
- Private
- Founded year
- 2003
- Headcount range
- 51–100 employees
- Short description
- Mirrorball Group LLC is a privately held, NYC-based experiential marketing agency founded in 2003 with 51-100 employees. It designs and produces live brand experiences and creative events for brand clients, including immersive concepts such as street-art inspired activations.
- Ownership category
- akta.pro rank
Mirrorball Group LLC industry classification
Industry- Product category
- Experiential Marketing Services
- NAICS
- Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (711410)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Incentive Travel Programs & Retreat Events (Offsites) (MPAGAHAH)
- akta.pro secondary industry
- Brand Ambassadors & Promotional Event Staff (HSACAEAE)
Keywords
Where Mirrorball Group LLC is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Mirrorball Group LLC business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Mirrorball Group LLC product offering
Product offeringCore offering
Mirrorball Group LLC is an experiential marketing agency that designs, produces, and executes branded live events and marketing activations for business clients. The firm operates from New York City and delivers creative event experiences, including street-art inspired activations, as part of its event marketing service portfolio.
Differentiator
Problem solved
Functional benefit
Products and services
- Experiential Marketing Events End-to-end design, production, and execution of branded live marketing events and activations for business clients. Includes concept development and on-site event management, as illustrated by a street-art inspired branded activation produced at Colossal.
Companies that use Mirrorball Group LLC
Customer profileIdeal customer profiles1 record
Mirrorball Group LLC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mirrorball Group LLC partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
Mirrorball Group LLC competitors and assessment
Company assessmentDirect peers
- Giant Spoon: NYC-based independent agency known for integrated brand experiences, content, and media. Comparable boutique competitor targeting similar brand marketers in the NYC market.
- BeCore: Experiential marketing agency producing brand activations, mobile tours, and pop-ups. A boutique competitor with a comparable offering to Mirrorball's experiential work.
- MAS Event Design: Boutique NYC experiential agency producing brand activations and corporate events. Closely comparable in scale, location, and service offering to Mirrorball.
- MKG: NYC-based experiential marketing agency producing brand experiences, activations, and events. A direct boutique peer of similar size and geography, competing for many of the same NYC-based brand clients.
- AgencyEA: Mid-size experiential agency producing brand experiences, conferences, and events. Similar service mix and mid-tier positioning to Mirrorball.
- MKG (NYC): Already listed; reflects overlap among NYC experiential boutiques that most directly mirror Mirrorball's positioning.
Broad incumbents
- Jack Morton Worldwide: One of the largest global experiential marketing agencies, part of the IPG network. Directly comparable as a full-service brand experience agency serving major enterprise clients with a similar offering mix to Mirrorball's.
- Momentum Worldwide: Global experiential marketing agency within the IPG network producing brand activations, events, and sponsorships. Comparable in service offering and target market to Mirrorball, but at significantly greater scale.
- Sparks: Global experiential marketing agency delivering brand experiences, pop-ups, and events. Comparable service mix and client base to Mirrorball, with broader geographic reach.
- George P. Johnson Experience Marketing: Large US-headquartered experiential agency specializing in brand experiences, events, and exhibits. Closely aligned with Mirrorball's experiential offering, though typically serving larger enterprise accounts.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat3 records
Key risks4 records
Key highlights4 records
Customer concentration
Mirrorball Group LLC social profiles
Digital presenceMirrorball Group LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mirrorball Group LLC leadership team
Management profileNumber of profiles
Mirrorball Group LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mirrorball Group LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mirrorball Group LLC
What does Mirrorball Group LLC do?
Mirrorball Group LLC is an experiential marketing agency that designs, produces, and executes branded live events and marketing activations for business clients. The firm operates from New York City and delivers creative event experiences, including street-art inspired activations, as part of its event marketing service portfolio.
Is Mirrorball Group LLC a public or private company?
Mirrorball Group LLC is a private company. It is classified as unknown.
When was Mirrorball Group LLC founded?
Mirrorball Group LLC was founded in 2003. It employs 51 to 100 people.
Where is Mirrorball Group LLC based?
Mirrorball Group LLC is headquartered in New York, United States, in the North America region.
Who are Mirrorball Group LLC's main competitors?
Direct peers on record are Giant Spoon, BeCore, MAS Event Design, MKG, AgencyEA and MKG (NYC). Broad incumbents are Jack Morton Worldwide, Momentum Worldwide, Sparks and George P. Johnson Experience Marketing.
Does Mirrorball Group LLC have an API?
No public API is recorded for Mirrorball Group LLC.
What industry is Mirrorball Group LLC in?
Mirrorball Group LLC's product category is Experiential Marketing Services. Its primary akta.pro industry code is MPAGAHAH, Incentive Travel Programs & Retreat Events (Offsites), with a secondary code of HSACAEAE, Brand Ambassadors & Promotional Event Staff. Its NAICS code is 711410 and its SIC code is 7900.