CARE House of Oakland County

What CARE House of Oakland County does

CARE House of Oakland County is a 501(c)(3) nonprofit Child Advocacy Center (CAC) headquartered at 44765 Woodward Avenue, Pontiac, Michigan, founded in 1977 to serve children and families affected by child abuse, sexual abuse, physical abuse, and neglect in Oakland County. It is designated as the only CAC in Oakland County and operates with National Children's Alliance (NCA) accreditation. The organization delivers a coordinated suite of in-person services, including forensic interviews (conducted in private rooms with one-way mirror observation and supported by multi-disciplinary team review with law enforcement, prosecutors, and Child Protective Services), trauma-focused therapy by licensed clinicians (LMSW, LPC), victim advocacy, the CASA (Court Appointed Special Advocate) program for foster children, a Canine Advocates therapy dog program, the evidence-based Healthy Families America home visiting program (capacity for 52 families, prenatal to age 3), the 15-week Nurturing Parenting Program, and family and teen survivor support groups. Prevention programming is delivered through Safety Fairs and online Mandated Reporter Training.

All client-facing services are provided at no cost to participants. The organization has no proprietary technology systems; the digital surface consists of a Squarespace-hosted website (carehouse.org), email newsletter, organic social channels (Facebook, Instagram), and an online mandated reporter training portal. The business model is donation-and-grant driven rather than transactional: revenue comes from individual donations (including the Superhero Squad monthly giving program), foundation grants (notably Impact100 Oakland County, BCBSM Foundation, and Corewell Health), corporate sponsorships, and fundraising events (CARE Night Gala, 30th Anniversary Circle of Friends Luncheon with named corporate sponsors such as Levy, Magna, Trott Foundation, Bank of Ann Arbor, and Feldman Automotive), plus community engagement events such as Seeds of Hope facility tours, charity softball, and third-party restaurant promotions. Go-to-market is community-led: referrals flow through multidisciplinary team partners and prevention programs reach schools, hospitals, libraries, religious institutions, and workplaces across Oakland County. CARE House has 11-50 employees and no parent company, subsidiaries, or M&A activity on record; it is privately held as an independent nonprofit.

Name

CARE House of Oakland County

Legal name

CARE House of Oakland County

Website

https://carehouse.org

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

11–50 employees

Short description

CARE House of Oakland County is a 501(c)(3) Child Advocacy Center in Pontiac, Michigan, founded in 1977, providing forensic interviews, trauma therapy, advocacy, CASA, Canine Advocate, and prevention services free of charge to abused and at-risk children and families across Oakland County.

Ownership category

akta.pro rank

Product category

Child Advocacy and Abuse Prevention Services

NAICS

Child and Youth Services (62411), Child and Youth Services (624110)

SIC

Services-Social Services (8300)

akta.pro primary industry

Child Welfare, Foster Care & Adoption Services (BPAGAEAE)

akta.pro secondary industry

Family & Parenting Support Services (BPAGAEAC)

Keywords

• Child advocacy services
• Forensic interview services
• Trauma-informed therapy
• Child abuse prevention
• CASA volunteer program

Headquarters

HQ city

Pontiac

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Charitable Contributions: CARE House operates as a nonprofit organization primarily funded through individual donations, corporate sponsorships, and charitable giving campaigns including Superhero Squad monthly donor program.
2. Grant Funding: Receives grant funding from foundations including Impact100 Oakland County, BCBSM Foundation, Corewell Health, and other institutional funders.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

CARE House of Oakland County is the only designated Child Advocacy Center in Oakland County, providing forensic interviews, trauma-informed therapy, victim advocacy, and coordinated multidisciplinary case review for children who have experienced sexual abuse, physical abuse, or neglect. It also runs the CASA volunteer program for foster children, the Canine Advocates therapy dog program, the Healthy Families America home visiting program for at-risk families prenatal to age three, the Nurturing Parenting Program, community Safety Fairs, and online Mandated Reporter Training — all at no cost to participants.

Product overview

CARE House of Oakland County operates as a Child Advocacy Center offering a coordinated suite of programs and services to prevent child abuse, protect children, and promote healing. The organization provides forensic interview services with multi-disciplinary team review, individual and group therapy, and specialized programs including the Court Appointed Special Advocates (CASA) program, Canine Advocates therapy dog program, and the Healthy Families home visiting program. Prevention services include mandated reporter training, safety fairs, and the Nurturing Parenting Program. All services are provided at no cost to participants, with programs serving children from prenatal through teen years and their families.

Differentiator

Problem solved

Functional benefit

Brands

• Superhero Squad: Monthly donation program providing consistent support to vulnerable children in the community
• Seeds of Hope Tour
• CASA Oakland County
• Canine Advocates
• Healthy Families Oakland
• Nurturing Parenting Program

Products and services

• Forensic Interview Services Specially-designed interview process conducted in private rooms with one-way mirror observation, allowing children to disclose abuse without repeated testimony, coordinated with law enforcement, prosecutors, and Child Protective Services.
• Multidisciplinary Team Review Collaborative case review involving law enforcement, victim advocates, Child Protective Services, and prosecutors to establish facts of child abuse cases in a coordinated manner.
• Therapy Services Licensed trauma-certified therapists provide long-term individual and family therapy to children as young as age four and their families at no cost.
• Court Appointed Special Advocates (CASA) Program Connects children in foster care with trained volunteer advocates who serve as their guide, mentor, and voice in court proceedings through the CASA Oakland County program.
• Canine Advocates Program Specially trained therapy dogs provide comfort and emotional support to children during forensic interviews, counseling sessions, and court preparation.
• Healthy Families Oakland Home Visiting Program Evidence-based home visiting program supporting at-risk families from prenatal to age three with child development education, parenting support, and family connection, delivered in family homes throughout Oakland County.
• Family Support Group Seven-week support group for non-offending parents, guardians, and family members of abuse survivors to share experiences, gain comfort, and build community after abuse disclosure.
• Teen Girl Survivor Group Seven-week therapeutic group program for girls ages 13-18 who have experienced abuse, providing peer connection, support, and healing.
• Nurturing Parenting Program 15-week parenting class following international best-practices curriculum to help parents develop nurturing approaches and prevent child abuse.
• Safety Fairs Community education events held at elementary schools, libraries, community centers, summer camps, and religious institutions teaching children and adults about child safety and abuse prevention.
• Mandated Reporter Online Training Online course for professionals working with children who are required by law to report signs of abuse, accessible at mandatedreportertraining-oakland.com.
• Human Trafficking Services Forensic interviews, victim advocacy, therapy, and community training for teen survivors of human trafficking, delivered through the Oakland County Human Trafficking Task Force.
• Seeds of Hope Tours Informal educational tours of the CARE House facility offered to community members to learn about the organization's mission, programs, and impact, and to engage as supporters and donors.

Quantifiable outcome

• Children receive services at no cost
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered minor and core.

• Ally FinancialminorGTM or Marketing PartnerAlly Financial partnered with CARE House, providing support and opportunity to share more about the organization's mission. Client appreciation and partnership activities conducted.
• Oakland University William Beaumont School of Medicine (OUWB) P.I.G.minorGTM or Marketing PartnerOUWB P.I.G. (Pediatric Interest Group) hosts P.I.G. Roast events and raised nearly $5,000 for CARE House. Students also donated wish-list items for Healthy Families program.
• Sedona TaphouseminorGTM or Marketing PartnerSedona Taphouse locations in Troy and Novi selected CARE House as their Charity of the Month during April, raising over $1,100 through customer donations.
• Somerset Veterinary HospitalminorGTM or Marketing PartnerSomerset Veterinary Hospital donated a year's supply of Heartgard and Nexgard medications for Canine Advocate Harper, supporting the health of therapy dogs.
• Barton MalowminorGTM or Marketing PartnerBarton Malow employees volunteered at CARE House, spot cleaning carpet, restocking drinks and snacks for children, creating folders for intervention, and fixing the stuffed animals closet door.
• 1FUR1 FoundationcoreGTM or Marketing Partner1FUR1 Foundation supports the Canine Advocates program. CARE House completed a certificate in Nonprofit Leadership and Management through this program. Canine Advocates program has grown from 34 to 39 advocate dogs in Michigan and Ohio.
• National Children's Alliance (NCA)coreStrategic or Co-development PartnerNCA is the national association representing Child Advocacy Centers like CARE House. NCA provides accreditation, standards, and advocacy for CACs across the country.
• Children's Advocacy Centers of Michigan (CACMI)coreStrategic or Co-development PartnerCACMI is the state association for Children's Advocacy Centers in Michigan. CARE House participates in annual conferences and training programs through CACMI.
• CASA (Court Appointed Special Advocates) NationalcoreStrategic or Co-development PartnerCASA National is the organization supporting Court Appointed Special Advocate programs. CARE House runs the local CASA program for Oakland County foster children.
• Oakland County Prosecutor's OfficecoreStrategic or Co-development PartnerOngoing partnership for multidisciplinary team reviews of child abuse cases. CARE House CEO participated in National Crime Victims' Rights Week event co-hosted with the Prosecutor's Office.
• Oakland County Human Trafficking Task ForcecoreStrategic or Co-development PartnerCARE House is a member of the Oakland County Human Trafficking Task Force, providing forensic interviews, victim advocacy, and therapy services for trafficking survivors.
• Healthy Families AmericacoreStrategic or Co-development PartnerHealthy Families America is an evidence-based home visiting program. CARE House delivers this program serving families prenatal to age 3, with capacity for 52 families.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• National Children's Alliance: National accrediting body and membership association for Children's Advocacy Centers, of which CARE House is an accredited member. NCA sets standards, provides training, and advocates federally — comparable as the umbrella organization governing CARE House's service category.
• Children's Advocacy Centers of Michigan (CACMI): State-level association representing Michigan's Children's Advocacy Centers, including CARE House. Provides training, conferences, and statewide coordination — directly comparable as the state-level peer organization governing the same service model.
• Prevent Child Abuse America: National nonprofit dedicated to child abuse prevention through research, advocacy, and the Healthy Families America home visiting program. Directly comparable as the parent organization of the evidence-based home visiting model CARE House delivers locally.
• Childhelp: National nonprofit operating a child abuse hotline, residential programs, and prevention education. Comparable as a large national organization serving child abuse victims with a similarly broad mix of intervention and prevention services.

Direct peers

• CASA (Court Appointed Special Advocates): National organization supporting the CASA program that CARE House runs locally for Oakland County foster children. Directly comparable as the operator of the same volunteer-advocate foster-care model that CARE House delivers at the county level.
• Darkness to Light: National nonprofit focused on child sexual abuse prevention education and adult training programs. Comparable as a peer mission-aligned organization operating prevention training and mandated reporter education, which overlaps directly with CARE House's prevention programming.
• Holly's House (Child Advocacy Center): Regional Child Advocacy Center serving Southwestern Indiana with forensic interviews, therapy, and family advocacy. A direct operating peer — community-based CAC with the same multidisciplinary service model and free-to-families positioning as CARE House.
• Dallas Children's Advocacy Center: One of the largest U.S. Children's Advocacy Centers, providing forensic interviews, therapy, and prevention services in Dallas County. A direct operating peer demonstrating the same multidisciplinary CAC model at significantly greater scale, useful for benchmarking CARE House's growth trajectory.
• Safe Shores – The DC Children's Advocacy Center: Washington D.C.'s Child Advocacy Center, offering forensic interviews, therapy, case management, and prevention education. Direct operating peer running the same NCA-aligned CAC service model as CARE House.

Regional players

• Texarkana Children's Advocacy Center: Community-based Child Advocacy Center serving the Texarkana region. Direct operating peer running the same NCA-standard CAC service model in a different geographic market, illustrating the national replication pattern for the model CARE House operates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CAREHouseOaklandCo
• Xx.com/carehouseoc
• LinkedInlinkedin.com/company/care-house-of-oakland-county

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CARE House of Oakland County