Start 2 Scale
- Company typePrivate
- Founded2019
- HeadquartersParis, France
- Headcount1–10
- GTM typeB2B
- OfferingServices
Start 2 Scale firmographics
Firmographics- Name
- Start 2 Scale
- Legal name
- S2S Conseil
- Website
- https://start2scale.fr
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Start 2 Scale industry classification
Industry- Product category
- Financial Advisory Services
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- SME Term Loans & Growth Capital (FSAKAGAB)
- akta.pro secondary industries
- Development Finance, Guarantees & Blended Finance Programs (BPADABAM), National Development Banks & State Development Finance Institutions (DFIs) (BPADACAC)
Keywords
Where Start 2 Scale is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Start 2 Scale business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Consulting Advisory Fees: Professional consulting fees for financing strategy advisory and accompaniment services, including audit and accompaniment for non-dilutive financing with startups and growth companies across French territory.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Start 2 Scale product offering
Product offeringCore offering
Start 2 Scale is a financial advisory firm that helps French startups, growth-stage companies, and SMEs build and execute non-dilutive financing strategies, covering both bank financing (intermediation with banks specialized in intangible/innovative projects) and public financing (Bpifrance grants, regional subsidies, ADEME calls for projects, honorific loans). Engagements cover financing strategy design, dossier preparation, and financier coordination, complemented by educational services (workshops, master classes, Office Hours) and self-serve resources (Toolbox, Business Cases, Blog, Gaming Investor Database).
Product overview
Start 2 Scale is a consulting firm (S2S Conseil) that provides advisory services for business financing strategy, not a traditional software product company. The core offering is consulting and advisory across three main areas: bank financing (connecting companies with appropriate banking partners), public financing (accessing grants, subsidies, and government aid programs through Bpifrance and other bodies), and educational services (master classes, workshops, coaching). Supporting resources include a Business Case library, a Toolbox with eligibility checklists, a Blog with financing articles, and a publicly shared Gaming Investor Database spreadsheet. The services are delivered through personal advisory engagements rather than a self-service software platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Conseil & Stratégie de Financement Advisory service helping French companies structure and implement financing strategies, including identifying appropriate funding sources and building multi-source funding roadmaps across bank and public financing.
- Financement Bancaire Bank financing advisory service connecting companies with banks specialized in intangible asset financing and innovative project support, including loan structuring and partner bank selection.
- Financement Public Public financing advisory covering Bpifrance grants, regional subsidies, ADEME calls for projects, honorific loans, and other government aid programs for innovation and growth.
- Conseil & Master Class Knowledge transfer services including Office Hours, workshops, courses, and articles designed to educate entrepreneurs on financing mechanisms and best practices, delivered through the firm's "intelligence collective" approach.
- Base de Données Investisseurs Gaming Spreadsheet database containing over 100 investment funds active in gaming and entertainment sectors, with contacts and investment stage classifications to help startups identify relevant investors.
Quantifiable outcome
- Companies report successfully obtaining targeted financing amounts after accompaniment, with partners noting timely execution and accurate financing estimates
- +1 more outcomes
Companies that use Start 2 Scale
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Start 2 Scale technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Start 2 Scale partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered minor and core.
- Pass Conseils (Longueur d'onde)minorAccounting firm partnership providing complementary accounting and financial services to shared startup clients; testimonial from partner indicating collaborative client referral relationship.
- CORHOFIminorProfessional financing intermediary partnership providing financing expertise and collaborative client service; testimonial indicates mutual client referral and co-financing coordination.
- OrigalyminorPartnership with HR and social value-focused organization sharing complementary expertise; collaborative client service with shared values around human and social responsibility.
- Mindset FinanceminorExternal CFO services partnership where Start 2 Scale is engaged for non-dilutive financing needs (banking, Bpifrance, subsidies); mutual client referrals.
- WillacoreStartup accelerator partnership hosting workshops and coaching sessions; joint educational content delivery to startup community members; natural client referral relationship.
- Les DéterminésminorEntrepreneurship training organization partnership providing financial expertise to young entrepreneurs in training programs.
- Réseau Entreprendre PariscoreEntrepreneur support network partnership with shared service values and entrepreneur-centric mission; regular team interactions ensuring optimal client accompaniment.
- HEC IncubatorcorePrestigious business school incubator partnership delivering expert workshops on dilutive and non-dilutive financing strategy to enrolled entrepreneurs.
- InlominorPartnership with company providing expert resource (Xavier) to Inlo clients; professional collaboration with positive working relationship.
- UnlimitdminorRBF (Revenue-Based Financing) platform partnership providing complementary short-term financing alongside Start 2 Scale's non-dilutive financing services; shared entrepreneur accompaniment philosophy.
- TechstarscoreGlobal accelerator partnership providing Start 2 Scale's non-dilutive financing expertise to Techstars entrepreneurs; shared values around tech serving better world; ecosystem collaboration.
- AllcolibriminorCarbon offset partner used by Start 2 Scale to compensate for CO2 emissions and achieve carbon neutrality; includes impact reporting.
- Impact France MovementminorEntrepreneur and business leader movement for ecological and social impact; Start 2 Scale is a member supporting impact-driven entrepreneurship ecosystem.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Start 2 Scale competitors and assessment
Company assessmentDirect peers
- Raise Conseil: Raise Conseil is a French consulting firm providing financial, HR, and operational support to startups and scale-ups across France. It is the closest direct peer to Start 2 Scale in terms of serving early-stage companies with financial and operational advisory services in the same geography.
- Side Capital: Side Capital is a French investment fund focused on early-stage startups that also offers strategic and financing accompaniment. It is both a Start 2 Scale partner (referral channel) and a partial competitor for the same mandate of guiding French founders on complementary financing strategy.
Broad incumbents
- Bpifrance: Bpifrance is France's national development bank and the principal provider of public innovation financing referenced throughout Start 2 Scale's value proposition. While Start 2 Scale helps clients access Bpifrance programs, Bpifrance also offers its own advisory and accompaniment services to startups, making it an incumbent that operates adjacent to Start 2 Scale's offering.
- Initiative France: Initiative France is a national network of associative business financing platforms that supports startup creation and growth through zero-interest loans and advice across all French territories. It addresses an overlapping entrepreneur base with Start 2 Scale and competes partly for the same non-dilutive financing accompaniment mandates.
- Réseau Entreprendre: Réseau Entreprendre is a French entrepreneur support network combining mentoring, peer support, and access to a financial pool to help entrepreneurs launch and grow. Paris chapter is a direct Start 2 Scale partner, and the network partially overlaps on the financial-accompaniment mission for early-stage French entrepreneurs.
- France Active: France Active is a national solidarity finance network financing social enterprises and innovative startups through guarantees, loans, and equity in France. Both France Active and Start 2 Scale address the same underserved segment of innovative French SMEs needing non-dilutive financing accompaniment.
- ADEME: ADEME is the French Agency for Ecological Transition, which runs innovation and ecological transition financing programs (i-Demo, etc.) that Start 2 Scale helps clients access. As a public agency, it serves as both an upstream enabler and a potential alternative source of direct advisory for clients.
- France Angels: France Angels is the French federation of business angel networks, providing early-stage equity financing and accompaniment to French startups. It represents an alternative non-dilutive/dilutive financing pathway that partly competes for the same founder mandate Start 2 Scale serves.
Emerging players
- Willa: Willa is a French startup-focused accelerator and back-office platform that helps founders with financial operations, fundraising, and growth. Willa is both a Start 2 Scale partner and a partial competitor on founder-facing financial accompaniment for French startups.
- Levée de Fonds France (Conseil & Stratégie): Various small French advisory shops including Levée de Fonds Conseil provide fundraising and financing-strategy accompaniment to French startups. These boutique firms target overlapping territory in non-dilutive and dilutive financing strategy advisory for French SMEs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Start 2 Scale social profiles
Digital presenceStart 2 Scale financial estimates
Financial estimateRevenue estimate
Valuation estimate
Start 2 Scale leadership team
Management profileNumber of profiles
Profiles8 records
Start 2 Scale funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Start 2 Scale M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Start 2 Scale
What does Start 2 Scale do?
Start 2 Scale is a financial advisory firm that helps French startups, growth-stage companies, and SMEs build and execute non-dilutive financing strategies, covering both bank financing (intermediation with banks specialized in intangible/innovative projects) and public financing (Bpifrance grants, regional subsidies, ADEME calls for projects, honorific loans). Engagements cover financing strategy design, dossier preparation, and financier coordination, complemented by educational services (workshops, master classes, Office Hours) and self-serve resources (Toolbox, Business Cases, Blog, Gaming Investor Database).
Is Start 2 Scale a public or private company?
Start 2 Scale is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Start 2 Scale founded?
Start 2 Scale was founded in 2019. It employs 1 to 10 people.
Where is Start 2 Scale based?
Start 2 Scale is headquartered in Paris, France, in the Europe region.
How does Start 2 Scale make money?
One revenue line is on record: consulting Advisory Fees.
Who are Start 2 Scale's main competitors?
Direct peers on record are Raise Conseil and Side Capital. Broad incumbents are Bpifrance, Initiative France, Réseau Entreprendre, France Active, ADEME and France Angels. Emerging players are Willa and Levée de Fonds France (Conseil & Stratégie).
Does Start 2 Scale have an API?
No public API is recorded for Start 2 Scale.
What industry is Start 2 Scale in?
Start 2 Scale's product category is Financial Advisory Services. Its primary akta.pro industry code is FSAKAGAB, SME Term Loans & Growth Capital, with a secondary code of BPADABAM, Development Finance, Guarantees & Blended Finance Programs. Its NAICS code is 523940 and its SIC code is 8742.