GROOM
GROOM is a 110-year-old French industrial manufacturer of door closers, emergency-exit locking systems, and smoke ventilation equipment, serving healthcare, education, hospitality, and public-building projects across France as a Dormakaba subsidiary.
- Company typePrivate
- Founded1907
- HeadquartersCréteil, France
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What GROOM does
GROOM (legal entity Fermetures GROOM) is a French industrial manufacturer founded in 1907 and headquartered in Antony, with production concentrated in Fougères/Javené (Brittany). The company designs, manufactures, and distributes building safety hardware organized into three product families: Compartimentage (door closers — contemporary GR150-GR500 series, traditional CLASSIQUE/GR101/GR105 models, and debrayable/freeswing closers integrated with CMSI control, plus hinges and linear safety equipment such as BEMS, UCS, SLV, and REM systems), Verrouillage (the GRS range of motorized, electromechanical, and electromagnetic locks, electric strikes, and the patented GRS 300 magnetic handle bar for emergency exits), and Désenfumage & Aération (EXUGROOM facade chassis in aluminum/Schüco and wood/Moabi, SKYGROOM skylight smoke exhaust systems, LIOBAL window operators, and modular control kits). Underlying technology centers on thermostable adjustment mechanisms, high-resistance motorized locks rated to 1,400 kg push and shear, products tested to 1 million+ cycles, and NF/CE-certified natural smoke and heat exhaust ventilation (DENFC) per EN 12101-2 and NF 537 DAS standards.
The business model is B2B hardware sales through a dual channel: exclusive distribution via hardware retailers (quincailliers) for resellers and private buyers, and a direct field sales force of 13 regional representatives covering all French regions for project specifications in healthcare, education, hospitality, financial services, heritage, and public buildings. Pricing is quote-based and not publicly disclosed, with product warranties spanning 24–60 months (5-year warranty on the flagship contemporary door closer families). The company is a subsidiary of Dorma (part of the Dormakaba Group) following a 1999 acquisition, with the GROOM brand retained and explicitly described as having become a generic term for door closers in the French language since 1950 — a rare marker of category-level brand equity. Strategic posture is anchored in regulatory compliance (ISO 9001 since 2005, ISO 45001 since 2022, NF, CE), a 2024 strategic alliance with Schüco for integrated façade solutions, and incremental product and identity refreshes (GROOM 3400/3500 launch in 2019, brand refresh in 2025).
GROOM firmographics
Firmographics- Name
- GROOM
- Legal name
- Fermetures GROOM
- Website
- https://groom.fr
- Company type
- Private
- Founded year
- 1907
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- GROOM is a 110-year-old French industrial manufacturer of door closers, emergency-exit locking systems, and smoke ventilation equipment, serving healthcare, education, hospitality, and public-building projects across France as a Dormakaba subsidiary.
- Ownership category
- akta.pro rank
GROOM industry classification
Industry- Product category
- Fire Safety Hardware
- NAICS
- Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413)
- SIC
- Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564)
- akta.pro primary industry
- Ventilation & Smoke Control Systems (Smoke Exhaust/Pressurization) (IMADANAI)
- akta.pro secondary industries
- Fire & Smoke Dampers / Firestopping / Passive Fire Protection Services (BPABAHAE), Fire Door, Firestop & Passive Fire Protection Inspection/Installation (IMAIAJAJ)
Keywords
Where GROOM is headquartered
LocationHeadquarters
- HQ city
- Créteil
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
GROOM business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Door Closers and Hardware Sales: Sale of proprietary door closers, hinges, hardware, and building compartmentalization products through authorized distributors and direct sales representatives
- Smoke Extraction Systems Sales: DENFC (Natural Smoke and Heat Exhaust Ventilation Systems) for fire safety applications in buildings
- Locking Systems Sales: Motorized locks, electromagnetic locks, electric strikes, and handle bars for emergency exits and access control
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
GROOM product offering
Product offeringCore offering
GROOM designs, manufactures, and distributes building fire safety hardware including door closers, locking systems, and smoke and heat extraction (DENFC) systems. The company sells proprietary products under the GROOM, EXUGROOM, SKYGROOM, and LIOBAL brands, covering fire compartmentalization, emergency exit control, and natural smoke ventilation for commercial, institutional, healthcare, and historic buildings.
Product overview
GROOM is a French manufacturer offering a comprehensive portfolio of building safety equipment organized into three main product categories: Compartimentage (door closers and fire compartmentation hardware), Verrouillage (locking systems for emergency exits), and Désenfumage & Aération (smoke and heat ventilation systems). The door closer range spans contemporary models (GR150-GR500, GROOM 3400/3500), traditional closers (CLASSIQUE, GR101/105), and freestanding debrayable versions (GR300 FS, GR500 FS), supported by linear safety equipment (BEMS V2, UCS V2, SLV V2, REM) and hinges. The locking portfolio includes motorized locks (GRS 620/640), electromechanical locks (GRS 100), electromagnetic locks (GRS 200), electric strikes (GRS 700/750), and patented magnetic handle bars (GRS 300). Smoke ventilation products feature EXUGROOM facade frames in aluminum (Schüco) and wood (Moabi), SKYGROOM skylight systems, plus control kits and LIOBAL window operators. The company operates as a Dormakaba Group subsidiary with manufacturing in Fougères, France.
Differentiator
Problem solved
Functional benefit
Brands
- EXUGROOM: Smoke and air ventilation chassis product line including aluminum and wood variants for facade and skylight applications.
- SKYGROOM
- LIOBAL
Products and services
- Contemporary Door Closers (GR Series) Modern door closer series for various door weights and applications, including adjustable closing speed, backcheck, and delayed closing features, sold to building professionals and hardware retailers.
- Traditional Door Closers (Ferme-portes traditionnels) Traditional door closers including CLASSIQUE, GR101, GR010, and GR105 models for standard door applications, sold to building professionals and hardware retailers.
- Freestanding/Debreakable Door Closers (Ferme-portes débrayables) Debreakable door closers including GR300 FS and GR500 FS that allow free door movement while maintaining automatic fire compartmentation through CMSI integration, designed for healthcare and accessibility-sensitive applications.
- Pivots GRL 100 and 200 Transom-mounted door pivots for double-action doors with adjustable force and electromagnetic holding options for fire compartmentation.
- GRS Series Locking Systems Comprehensive range of locking solutions including motorized locks, electromagnetic locks, electromechanical locks, electric strikes, and patented magnetic handle bars for emergency exits, access control, and anti-panic applications.
- EXUGROOM Smoke and Air Ventilation Systems Facade and skylight smoke ventilation frames in aluminum (Schüco) and wood (Moabi) including Excellence, Prestige, and Standard versions with motorized, pneumatic, or mechanical opening/closing for natural smoke and heat exhaust (DENFC/NF EN 12101-2 compliant).
- SKYGROOM Smoke Ventilation Skylights Double-leaf skylight smoke exhaust systems (NSEHV) for natural smoke and heat ventilation with perpendicular or parallel roof ridge mounting.
Quantifiable outcome
- High resistance to break-in: 1400kg push and shear resistance for GRS 620 motorized lock
- +2 more outcomes
Companies that use GROOM
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
GROOM technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
GROOM partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- SchücocoreStrategic alliance combining Schüco's building envelope expertise with GROOM's fire safety systems. Joint goal to offer comprehensive solutions from design to manufacturing with customized support for tertiary and public buildings. Focus on CE and NF smoke extraction standards compliance for healthcare, culture, and education buildings.
- ESAT La Corbinaisminor20+ year partnership with sheltered work establishment for disabled workers. ESAT handles green space maintenance and production subcontracting for GROOM's Fougères site. GROOM participates in DuoDay European disability employment week, hosting ESAT workers for professional integration activities.
- FFMI (Fédération Française du Commerce de la Quincaillerie et des Métiers de l'Industrie)minorProfessional industry association membership for hardware and industrial trade commerce.
- UFMEminorProfessional association membership in the building and hardware industry.
- ValobatminorPartnership with Valobat, the eco-organization for the building sector managing end-of-life construction products.
Scale indicators4 records
Recent moves8 records
Expansion highlights5 records
GROOM competitors and assessment
Company assessmentDirect peers
- GEZE: German manufacturer of door closers, smoke and heat exhaust ventilation systems (SHEV), and automatic door systems. Directly comparable to GROOM across the same three product pillars (compartmentation, locking, smoke extraction) for European commercial/institutional buildings.
- SE Controls: UK specialist in smoke and natural ventilation controls, actuators, and SHEV systems. Comparable complement-and-control layer to GROOM's EXUGROOM/SKYGROOM chassis and control/command devices line.
- Record UK (ASSA ABLOY): Specialist in architectural door closers and access hardware for commercial buildings. Comparable premium-spec positioning to GROOM's contemporary GR and GROOM 3400/3500 lines.
- Briton (Allegion): UK-origin door closer and exit device brand owned by Allegion. Directly comparable to GROOM in specifier-driven commercial fire-door hardware markets.
- FERCO (Allegion): Concealed and surface-mounted door closers, smoke extraction hardware, and emergency exit solutions marketed under the FERCO brand within Allegion. Closest direct product overlap to GROOM's GR series door closers and DENFC systems.
- SIMONSWERK (HEWI): Manufacturer of premium architectural door hinges and hardware for commercial and institutional buildings. Comparable to GROOM's hardware accessories (charnières-pivots) and adjunct product line.
- RP Technik: German specialist in natural smoke and heat exhaust ventilation (NSHEV) systems and glass facade smoke-extraction windows. Direct overlap with GROOM's EXUGROOM aluminum facade DENFC range.
- ABUS Pfaffenhain: German maker of locking systems, electromagnetic locks, and access control hardware. Closely comparable to GROOM's GRS motorized/electromagnetic lock range for emergency exits.
Broad incumbents
- ASSA ABLOY: Global leader in access solutions with extensive door closer, locking, and electromagnetic hardware lines. Comparable to GROOM in commercial/institutional fire-safety hardware but operates at much greater scale and global breadth.
- dormakaba: Global access solutions group and GROOM's parent company since 1999. Operates a much broader portfolio across door hardware, electronic access, and entrance systems, of which GROOM's compartmentalization and DENFC offerings are a sub-line — directly comparable in category but vastly larger in scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
GROOM social profiles
Digital presenceGROOM compliance and trust
Trust signalCompliance10 records
GROOM financial estimates
Financial estimateRevenue estimate
Valuation estimate
GROOM leadership team
Management profileNumber of profiles
Profiles2 records
GROOM funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GROOM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GROOM
What does GROOM do?
GROOM designs, manufactures, and distributes building fire safety hardware including door closers, locking systems, and smoke and heat extraction (DENFC) systems. The company sells proprietary products under the GROOM, EXUGROOM, SKYGROOM, and LIOBAL brands, covering fire compartmentalization, emergency exit control, and natural smoke ventilation for commercial, institutional, healthcare, and historic buildings.
Is GROOM a public or private company?
GROOM is a private company. It is classified as corporate owned and is currently operating.
When was GROOM founded?
GROOM was founded in 1907. It employs 51 to 100 people.
Where is GROOM based?
GROOM is headquartered in Créteil, France, in the Europe region.
How does GROOM make money?
Three revenue lines are on record. Door Closers and Hardware Sales are the primary driver. The others are smoke Extraction Systems Sales and locking Systems Sales.
Who are GROOM's main competitors?
Direct peers on record are GEZE, SE Controls, Record UK (ASSA ABLOY), Briton (Allegion), FERCO (Allegion), SIMONSWERK (HEWI), RP Technik and ABUS Pfaffenhain. Broad incumbents are ASSA ABLOY and dormakaba.
Does GROOM have an API?
No public API is recorded for GROOM.
What industry is GROOM in?
GROOM's product category is Fire Safety Hardware. Its primary akta.pro industry code is IMADANAI, Ventilation & Smoke Control Systems (Smoke Exhaust/Pressurization), with a secondary code of BPABAHAE, Fire & Smoke Dampers / Firestopping / Passive Fire Protection Services. Its NAICS code is 333413 and its SIC code is 3564.