Rave Foundation

What Rave Foundation does

RAVE Foundation is a 501(c)(3) nonprofit charitable organization founded in 2013 and headquartered in Renton, Washington. It operates as the official philanthropic arm of both Seattle Sounders FC (since 2016) and Seattle Reign FC (since 2024) and is governed by a Board of Trustees with Ashley Fosberg serving as Executive Director in addition to her Chief Impact & Fan Engagement Officer role at both clubs. The foundation's core product is a network of permanently free mini-pitch soccer fields — 52 across Washington State by 2026 — built at schools, housing authority sites, parks, and tribal lands, supplemented by youth programming including First Kicks (ages 3-5), Goals for Art, Science of Soccer (STEM curriculum), Camps & Clinics, the One Ball Program (75,000+ balls distributed to date), annual community grants ($100,000+ to 15 Washington organizations), and FIFA World Cup 2026 Legacy Grants ($65K per organization across 11 grantees over 2026-2028).

The foundation generates no revenue from its beneficiaries — all fields and programs are free — and is funded through three streams: individual donations (including the $1,000+ RAVE FC membership tier), corporate grants and partnerships (Delta Air Lines, Providence Swedish, KPMG, Puget Sound Energy, University of Washington, CrossCountry Mortgage, Emerald Queen Casino), and FIFA WC26 legacy investment pass-through grants. The technology stack is minimal: a marketing and donation website hosted on Heroku, with no proprietary software products, mobile applications, or API surface. Distribution is physical and event-driven: 52 field locations, matchday activations with Sounders/Reign FC, community events (Free Day of Soccer Play, Guinness World Record attempt), and earned media around the FIFA WC26 tournament serve as the primary GTM and awareness channels.

The operational footprint is intentionally concentrated in Washington State, with a deliberate expansion from greater Puget Sound into Eastern Washington (Yakima, Pasco, Moses Lake, Spokane Valley) and into tribal communities (Puyallup Tribe flagship wələxʷildubutali park, Lummi Nation pitches). Strategic differentiation rests on free access, permanent community ownership (fields cannot be rented by outside groups), culturally significant naming and youth-created art integration, and the embedded Sounders/Reign FC brand association. With 1-10 employees and a small management team, the foundation operates as a high-leverage capital-and-partnerships vehicle rather than a labor-intensive service provider.

Name

Rave Foundation

Legal name

RAVE Foundation

Website

https://ravefoundation.org

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

RAVE Foundation is a Washington State 501(c)(3) nonprofit and the official charitable arm of Seattle Sounders FC and Seattle Reign FC, building 52 free mini-pitch soccer fields and running youth programs reaching 23,000+ kids annually, funded by donations, corporate grants, and FIFA WC26 legacy investments.

Ownership category

akta.pro rank

Product category

Youth Sports Nonprofit / Sports Philanthropy

NAICS

Civic and Social Organizations (813410), Sports and Recreation Instruction (61162), Grantmaking Foundations (813211)

SIC

Services-Social Services (8300), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ)

akta.pro secondary industries

Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK), Athletics Fundraising, Sponsorships & NIL Support (EDALAIAN)

Keywords

• Youth soccer development
• Community mini-pitches
• Nonprofit sports philanthropy
• Soccer education programs
• Free play access

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations: RAVE Foundation accepts tax-deductible donations from individuals at various benefit levels. The RAVE FC membership program offers exclusive benefits starting at $1,000+ including recognition, match suite access, scarves, and newsletter subscriptions.
2. Corporate Grants and Partnerships: Corporate sponsors and partners fund specific programs and field construction. Partners include Delta Air Lines (One Ball Program), Providence Swedish, Puget Sound Energy, KPMG (Science of Soccer), University of Washington, and others who provide funding and in-kind support for programs.
3. World Cup Legacy Grants: RAVE Foundation distributes grants to 11 organizations across Washington State through a three-year investment model (2026-2028) totaling $65,000 per organization. Year 1 and 2 receive $26,000 each, Year 3 receives $13,000. Funded by FIFA World Cup 2026 legacy investments.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

RAVE Foundation is a 501(c)(3) nonprofit that builds and maintains free mini-soccer pitches across Washington State and delivers youth development programs (First Kicks, Goals for Art, Science of Soccer, Camps & Clinics). It also distributes free soccer balls and operates a community grants program to expand soccer access for under-resourced youth.

Product overview

RAVE Foundation is a nonprofit charitable organization (501c-3) that serves as the official philanthropic arm of Seattle Sounders FC and Seattle Reign FC. The organization's core offering is a portfolio of free mini-pitch soccer fields built across Washington state communities, complemented by youth development programs including First Kicks (physical literacy for ages 3-5), Goals for Art (arts-based social-emotional wellness), Science of Soccer (STEM curriculum), Camps & Clinics (free soccer training), Community Grants (annual funding to partner organizations), One Ball Program (distributing 100,000 free soccer balls), and World Cup Legacy Grants (FIFA 2026 legacy funding). Additional offerings include RAVE FC membership club, community events like the Free Day of Soccer Play and Guinness World Record attempt, and fan-funded field initiatives. The portfolio centers on the RAVE 52 initiative to build 52 free play fields statewide by 2026.

Differentiator

Problem solved

Functional benefit

Products and services

• Mini-Pitch Field Construction

Quantifiable outcome

• 91 programs reaching more than 23,000 kids each year
• +4 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

30 partnerships are on record, tiered flagship, core and minor.

• Seattle FIFA World Cup 2026 Local Organizing Committee (SeattleFWC26)flagshipStrategic or Co-development Partner · 1 January 2026RAVE Foundation became key legacy partner of FIFA World Cup 2026 Seattle organizing committee in 2023. Partnership includes field construction at tribal communities and housing authorities, and representation on Seattle Soccer Celebration barge during tournament.
• Seattle Reign FCcoreStrategic or Co-development Partner · 1 January 2024RAVE Foundation became official philanthropic arm of Seattle Reign FC in 2024, committing to bring Reign FC's commitments to play, gender, and racial equity to life through mission-aligned work.
• Puyallup Tribe of IndiansflagshipStrategic or Co-development Partner · 1 January 2021Multi-year partnership including three collaborative field projects: Boze Elementary (2021), Chief Leschi Schools (2024), and Visa Street Soccer Park wɘlɘxwildubutali (2025) featuring two professional-grade turf fields. Puyallup Tribal leaders provide ceremonial blessings and the park's name in Twulshootseed language.
• Seattle Sounders FCcoreStrategic or Co-development Partner · 1 January 2016Seattle Sounders FC is the founding partner of RAVE Foundation. RAVE was established in 2013 and became the official philanthropic arm of Sounders FC in 2016. The partnership includes player appearances, matchday activations, and integration with club's social impact initiatives.
• Delta Air LinesflagshipGTM or Marketing Partner · 1 January 2013For every mile run by Sounders FC during the regular season, Delta Air Lines donates one soccer ball to a child through RAVE's One Ball Program. Goal is to distribute 100,000+ balls by 2026.
• Seattle Parks FoundationcoreStrategic or Co-development PartnerPartnership for park improvements including Concord International Elementary playfield serving South Park community which has markedly less green space than other Seattle neighborhoods.
• Seattle Public SchoolscoreStrategic or Co-development PartnerMultiple partnerships including mini-pitches at Rainier View Elementary, Concord International, MLK Jr Elementary, and traffic garden programs on elementary school campuses.
• US Soccer FoundationcoreStrategic or Co-development PartnerPartnership for Olympic View K-8 mini-pitch in Federal Way, in conjunction with Black Players for Change, supporting diverse student population including Black, Latino, Native American and Asian students.
• Black Players for ChangecoreStrategic or Co-development PartnerCollaboration on Olympic View K-8 mini-pitch supporting equity in sport and serving diverse student community in Federal Way.
• Seattle StormminorStrategic or Co-development PartnerPartnership for multi-purpose recreation spaces including Midway Park (soccer goals and basketball hoops) and Tiffany Park (dual basketball/soccer court).
• University of WashingtoncoreStrategic or Co-development PartnerPresenting sponsor for RAVE Camps & Clinics, providing coaching expertise and program support. Also partner for Yakima fields.
• KPMGcoreGTM or Marketing PartnerPresenting sponsor for Science of Soccer program connecting soccer with STEM learning through classroom and hands-on activities aligned with Washington State Learning Standards.
• Puget Sound EnergycoreGTM or Marketing PartnerPresenting sponsor for Camps & Clinics and supporter of Illahee Middle School mini-pitch featuring lights for year-round play.
• Providence SwedishcoreGTM or Marketing PartnerPresenting sponsor for Benson Hill Elementary, Lakeridge Elementary, Sierra Heights Elementary mini-pitches and World Cup Legacy Square. Also presenting sponsor for Rave Green Run.
• MLS (Major League Soccer)coreStrategic or Co-development PartnerBeverly Park mini-pitch was part of MLS WORKS 20 for 20 initiative, inaugural mini-pitch in Burien.
• Emerald Queen CasinocoreGTM or Marketing PartnerPartnership for Chief Leschi Schools mini-pitch, first in partnership with Emerald Queen Casino.
• Lummi NationflagshipStrategic or Co-development PartnerTwo new soccer mini-pitches at Lummi Nation School representing tribal community soccer field investment as main focus of RAVE and SeattleFWC26. Lummi Nation is a federally-recognized tribe.
• Sounders FC Alliance CouncilflagshipGTM or Marketing PartnerFan organization representing season ticket holders led fundraising for fan-funded field at Sylvester Middle School, raising $50,000 from hundreds of donations including fans from out of state. Field was 21st to open.
• Seatown FCminorStrategic or Co-development PartnerProgram partner for RAVE Camps & Clinics providing experienced soccer coaches.
• Dragons FCminorStrategic or Co-development PartnerProgram partner for RAVE Camps & Clinics providing experienced soccer coaches.
• YMCA of Greater SeattlecoreStrategic or Co-development PartnerPartnership for Northshore YMCA mini-pitch providing soccer programming for young people to develop physical, social and emotional skills.
• King County ParkscoreStrategic or Co-development PartnerPartnership for Highlands Park mini-pitch in Renton including ceremony with city STEM program students.
• City of RentoncoreStrategic or Co-development PartnerPartnership for World Cup Legacy Square, Highlands Park, and multiple Renton school mini-pitches.
• City of Federal WayminorStrategic or Co-development PartnerCommunity partner for Free Day of Soccer Play events and Federal Way Public Schools mini-pitches.
• City of Spokane ValleyminorStrategic or Co-development PartnerPartnership for Greenacres Park mini-pitch in eastern Spokane Valley.
• Federal Way Public SchoolscoreStrategic or Co-development PartnerPartnership for Illahee Middle School (first with lights) and Olympic View K-8 mini-pitches.
• Renton School DistrictcoreStrategic or Co-development PartnerPartnership for Benson Hill Elementary, Lakeridge Elementary, Sierra Heights Elementary mini-pitches.
• CrossCountry MortgageminorGTM or Marketing PartnerPresenting sponsor for First Kicks program for 3-5 year olds aligned with WA State Learning Standards.
• US Association of Blind AthletescoreStrategic or Co-development PartnerVisa Street Soccer Park built to accommodate blind soccer pitch panels, serving as regional training hub for US Men's Blind Soccer Team.
• Valley View Early Learning CenterminorStrategic or Co-development PartnerCurriculum support for First Kicks program and host for first mini-pitch designed for younger children on smaller scale.

Scale indicators6 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• U.S. Soccer Foundation: National nonprofit dedicated to growing soccer access in underserved communities across the United States; RAVE partners with the U.S. Soccer Foundation on the Olympic View K-8 mini-pitch, making it a directly comparable funder and field-builder at a national scale.
• Seattle Sounders FC Foundation Programs (MLS WORKS): The community arm of RAVE's founding parent club through MLS WORKS 20 for 20; shares the same Seattle geography, mini-pitch deployment methodology, and major-league soccer audience.

Broad incumbents

• LA Galaxy Foundation (LA Galaxy Community): Charitable arm of another MLS club operating mini-pitch builds and youth soccer programming; broader in scope and geography but follows a near-identical model of free infrastructure + youth development tied to a professional club.
• Atlanta United Foundation: Community foundation of an MLS club investing in youth soccer access and equity; operates at a larger metro scale but uses the same playbook of corporate-funded fields and grants that RAVE employs.
• NYCFC Foundation: Philanthropic arm of New York City FC that funds community soccer programming and field construction in underserved neighborhoods; same MLS-club-foundation archetype as RAVE, operating in a different geography.
• City Football Group Foundation (City in the Community): Global charitable arm of Manchester City/City Football Group with similar free-play and youth development programs tied to a pro club; serves as an international benchmark for a club-affiliated soccer foundation model.
• MLSE Foundation (Maple Leaf Sports & Entertainment): Canadian foundation of an MLS-owned multi-sport conglomerate (Toronto FC included) that funds sport-for-development programming; analogous multi-club foundation structure with similar grantmaking and infrastructure-building activities.

Emerging players

• Common Goal: Global initiative mobilizing professional football players and organizations to fund soccer-based social impact; comparable mission of using soccer for community development, but operates via a collective-giving model rather than direct field construction.
• Right To Play: International nonprofit that uses sport—including soccer—to educate and empower children in underserved regions; overlaps on mission (sport-for-development) but operates a different delivery model (programs over infrastructure).
• Soccer Without Borders: Nonprofit serving refugee and underserved youth through soccer in the U.S. and abroad; shares RAVE's equity-driven, free-play ethos and youth-development focus but reaches a narrower demographic.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rave Foundation