RGS

What RGS does

RGS Limited, LLC is a privately held Michigan-based cyber insurance program manager founded in 2007 and headquartered in Troy, Michigan. The company develops and administers cyber liability insurance programs targeted at small businesses, delivering them on an embedded basis through a network of distribution partners rather than directly to end-customers. Its flagship structural asset is the North American Data Security (NADS) Risk Purchasing Group, organized under the federal Liability Risk Retention Act (LRRA) and registered in all 50 states plus the District of Columbia, which allows unrelated businesses with similar risk profiles to collectively purchase cyber coverage through a single master policy.

RGS operates a B2B2C go-to-market model in which cyber liability products are embedded into the offerings of six distinct partner categories: merchant acquirers, compliance providers, IT providers, insurance carriers and risk retention groups, retail insurance brokers, and PEOs. The company holds strategic and exclusive distribution relationships with Fortune 100 banks, national merchant and banking associations, international insurance brokers, and managed security providers, positioning it as a turnkey cyber-insurance infrastructure layer for partners that already touch SMB customers. Pricing is quote-based through distribution partners, with no public rate cards or premium disclosures.

Revenue is generated through recurring cyber insurance premiums collected via distribution partners, with the company acting as program manager rather than risk-bearing carrier in the disclosed structure. The company does not disclose headcount, premium volume, M&A activity, funding rounds, or management team composition in the available source material, and it holds a California surplus lines license (#0G47886). No proprietary technology platform, AI capabilities, or software products are referenced; competitive differentiation rests on the regulatory RPG structure and exclusive partner distribution rather than on technology assets.

Name

RGS

Legal name

RGS Limited, LLC

Website

https://royalgroupservices.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

RGS Limited is a Michigan-based cyber insurance program manager that administers the nationwide NADS RPG and embeds cyber liability coverage for small businesses through Fortune 100 banks, merchant acquirers, IT providers, brokers, and PEOs.

Ownership category

akta.pro rank

Product category

Cyber Insurance

NAICS

Agencies, Brokerages, and Other Insurance Related Activities (5242), Other Insurance Related Activities (52429)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Standalone Cyber Liability Insurance (FSAJAOAA)

akta.pro secondary industry

Insurance Program Administration & MGA/MGU Services (FSAEADAK)

Keywords

• Cyber insurance
• Insurance program management
• Risk purchasing group
• Small business liability
• Embedded insurance distribution

Headquarters

HQ city

Troy

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Cyber Insurance Premiums: RGS generates revenue through cyber insurance program management, collecting premiums from small business policyholders via distribution partners.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

RGS Limited develops and manages cyber insurance programs designed to protect small businesses, embedding coverage through distribution partners across merchant acquiring, compliance, IT services, insurance, brokerage, and PEO verticals. As program manager, RGS underwrites and administers cyber liability policies, including through its administered North American Data Security (NADS) RPG, a federally chartered risk purchasing group that lets unrelated businesses purchase coverage collectively under one master policy.

Product overview

RGS Limited offers a single, unified cyber insurance program management platform. The core offering is their Cyber Insurance Program Management service, which provides cyber liability insurance as an embedded product through various distribution partners. Additionally, they administer North American Data Security (NADS) RPG, a risk purchasing group that enables unrelated businesses with similar risk profiles to collectively purchase insurance coverage through a master policy. The company focuses exclusively on the cyber insurance vertical, serving small business clients through merchant acquirers, compliance providers, IT providers, insurance companies, retail insurance brokers, and PEOs.

Differentiator

Problem solved

Functional benefit

Brands

• NADS RPG (North American Data Security): A risk purchasing group administered by RGS, organized under the Liability Risk Retention Act (LRRA), allowing unrelated businesses with similar risk to collectively purchase insurance coverage through one master policy.

Products and services

• Cyber Insurance Program Management End-to-end cyber insurance program management service for distribution partners: RGS designs, underwrites, and administers cyber liability insurance programs that partners embed into their small business client offerings. The service handles product design, underwriting, and ongoing program administration while channel partners own the customer relationship.
• North American Data Security (NADS) RPG A risk purchasing group administered by RGS, organized under the Liability Risk Retention Act (LRRA) and registered in all 50 U.S. states and the District of Columbia, allowing unrelated businesses with no common ownership but similar cyber risk profiles to collectively purchase cyber liability insurance through one master policy.

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core.

• NADS (North American Data Security)coreStrategic or Co-development PartnerNADS RPG is a risk purchasing group administered by RGS, domiciled in Michigan and registered in all 50 states and the District of Columbia. Organized under the Liability Risk Retention Act (LRRA), it allows unrelated businesses with no common ownership but similar risk profiles to collectively purchase insurance coverage through one master policy.
• Fortune 100 BankscoreStrategic or Co-development PartnerRGS has forged strategic and exclusive partnerships with Fortune 100 banks for distribution of cyber insurance products.
• National Merchant and Banking AssociationscoreStrategic or Co-development PartnerRGS maintains strategic partnerships with national merchant and banking associations to distribute cyber insurance solutions.
• International Insurance BrokerscoreChannel Partner/ Reseller/ DistributorRGS has exclusive partnerships with international insurance brokers for cyber insurance program distribution.
• Managed Security ProviderscoreStrategic or Co-development PartnerRGS partners with managed security providers to offer comprehensive cyber insurance solutions alongside security services.

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• At-Bay: At-Bay is a specialty cyber insurance MGA serving small to mid-sized businesses with technology-enhanced underwriting and risk-mitigation services, directly comparable to RGS's cyber program management model.
• Corvus Insurance: Corvus is a cyber-focused insurance MGA serving SMB and mid-market clients with data-driven underwriting, directly competing with RGS in embedded cyber liability program management.
• Coalition: Coalition is a cyber insurance MGA providing active-monitoring-led cyber liability coverage to small and mid-sized businesses, directly competing with RGS in the SMB cyber-program-management category.

Broad incumbents

• Travelers: Travelers is a major P&C carrier offering cyber liability products to small and mid-sized businesses through agent and bank channels, an incumbent comparable to RGS's bank-embedded distribution model.
• Beazley: Beazley is a specialty insurer with a leading cyber liability practice serving small and mid-sized businesses, an incumbent competitor with overlapping cyber products to RGS's program.
• Chubb: Chubb is a large multiline P&C carrier with a substantial cyber liability practice serving SMBs and mid-market, a broad incumbent competitor in cyber to RGS's offerings.
• Hiscox Insurance: Hiscox is a specialty insurer known for small-business cyber liability coverage, comparable to RGS as a broader incumbent serving the SMB cyber segment.
• AXA XL: AXA XL is a specialty commercial insurer offering cyber liability coverage to mid-market and SMB segments, a broad incumbent comparable to RGS's specialty cyber programs.
• Tokio Marine HCC: Tokio Marine HCC operates specialty insurance businesses with cyber liability offerings for small businesses through professional and broker channels, an incumbent comparable to RGS.

Emerging players

• Embroker: Embroker is a digital specialty insurance broker with a cyber product targeting SMBs and venture-backed companies, an emerging tech-enabled distribution peer to RGS's broker-embedded cyber programs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/445924

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RGS