SageBroadview

What SageBroadview does

SageBroadview Wealth Management, LLC is a fee-only, fiduciary registered investment advisor founded in 2014 through the merger of Larry Annello's BroadView Financial Planning and Sheri Iannetta Cupo's SAGE Advisory Group. The firm is headquartered in Farmington, Connecticut, with additional offices in Morristown, New Jersey, and Burlington, Massachusetts, and provides services both in-person and virtually nationwide. It serves two customer segments: Established Professionals in their 40s through 60s with complex compensation, equity, and retirement planning needs, and Young Professionals in their 20s and 30s seeking to establish a financial foundation. All wealth managers hold the CERTIFIED FINANCIAL PLANNER® designation, and the firm maintains an affiliated tax preparation entity, SageBroadview Tax, LLC, led by CPA/PFS credentialed staff to enable integrated tax planning.

The firm's underlying technology stack is built on established wealthtech platforms rather than proprietary systems: Dimensional Fund Advisors funds power evidence-based, globally diversified portfolios; MoneyGuidePro provides Retirement Lifestyle Plans with Monte Carlo simulations; Altruist handles account aggregation and reporting; Envestnet Tamarac supports client portal, CRM, billing, and reporting; FinaMetrica performs risk tolerance profiling; and Charles Schwab and Shareholders Service Group serve as custodians. This stack enables integrated financial planning covering portfolio management, tax planning and preparation, equity compensation optimization, retirement planning, small business planning, education funding, estate planning, and insurance planning.

SageBroadview's revenue model is a hybrid subscription/recurring-fee structure with no commissions or product sales. Established Professional clients pay a minimum annual fee of $8,000, with financial planning starting at $1,250 per quarter and portfolio management at 0.50% of managed assets annually, billed quarterly. Young Professional clients pay a one-time onboarding fee ($1,000 singles / $1,500 couples) plus monthly planning fees starting at $200-$300, with the same 0.50% AUM portfolio management fee. The go-to-market motion is sales-led via a complimentary introductory session, supported by content marketing (blog), NAPFA and XY Planning Network memberships, and direct referrals rather than paid advertising. The firm is privately held by its partners, with no external institutional investors or funding events on record.

Name

SageBroadview

Legal name

SageBroadview Wealth Management, LLC

Website

https://sagebroadview.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

SageBroadview is a fee-only, fiduciary wealth management firm offering integrated financial planning and portfolio management to Established and Young Professionals. Founded in 2014, headquartered in Farmington, CT, with offices in NJ and MA, and services delivered virtually nationwide.

Ownership category

akta.pro rank

Product category

Wealth Management

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Fee-Only Advisory (FSAEAAAL)

Keywords

• Fee-only wealth management
• Financial life planning
• Portfolio management services
• Tax planning services
• Fiduciary financial advice

Headquarters

HQ city

Farmington

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Wealth Management Fees - Established Professionals: Fee-only wealth management combining financial planning and portfolio management. For established professionals, the minimum annual fee is $8,000, with financial planning starting at $1,250 per quarter and portfolio management at 0.50% annually of managed assets. Fees are deducted quarterly.
2. Wealth Management Fees - Young Professionals: For young professionals, there is a one-time onboarding fee of $1,000 (singles) or $1,500 (couples), monthly planning fees starting at $200-300, and portfolio management at 0.50% annually of managed assets.
3. Tax Planning and Preparation Services: Tax planning integrated into wealth management, with separate tax preparation available through affiliated firm SAGEbroadview Tax. Larry Annello, CPA/PFS, CFP® provides income tax return preparation as a separate service.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

SageBroadview is a fee-only registered investment advisor that provides ongoing financial planning integrated with portfolio management for individual professionals. The firm combines evidence-based investment management, tax planning woven throughout, retirement planning, equity compensation planning, and small business planning, delivered to two client segments: Established Professionals and Young Professionals. An affiliated firm, SageBroadview Tax, provides separate income tax return preparation.

Product overview

SAGEbroadview Wealth Management is a unified fee-only wealth management firm offering a comprehensive suite of financial planning and investment management services. The core offering combines ongoing financial planning (covering tax, retirement, equity compensation, estate, insurance, and education planning) with portfolio management, all integrated with tax planning throughout. Services are delivered through two client segments: the Young Professionals Program targeting clients in their 20s-30s, and the Established Professionals Program for those in their 40s-60s. An affiliated firm, SAGEbroadview Tax, provides separate income tax return preparation. Client access is facilitated through integrated platforms including Altruist, Charles Schwab, MoneyGuidePro, and Envestnet Tamarac for account management, planning, and reporting.

Differentiator

Problem solved

Functional benefit

Products and services

• Portfolio Management
• Tax Planning & Tax Preparation
• Equity Compensation Planning
• Retirement Planning
• Small Business Planning
• Established Professionals Program
• Young Professionals Program
• SageBroadview Tax (Affiliated Firm)

Quantifiable outcome

• Vanguard research suggests advisors may add about 3 percentage points of value in net portfolio returns over time through behavioral coaching, portfolio construction, and wealth management practices.
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Partnerships

Nine partnerships are on record, tiered core and supporting.

• Dimensional Fund AdvisorscoreTechnology or IntegrationDimensional's investment approach is grounded in economic theory and backed by decades of empirical research. Their internal team of researchers works closely with leading financial economists to understand dimensions of returns. SAGEbroadview uses Dimensional funds for globally diversified portfolio construction based on evidence-based investment principles.
• Charles SchwabcoreTechnology or IntegrationCharles Schwab serves as a primary custodian for client accounts. SAGEbroadview clients can access their Schwab accounts through client login portals for account balances, holdings, statements, and tax documents.
• Shareholders Service Group (SSG)coreTechnology or IntegrationSSG serves as an additional custodian option for client investment accounts, providing institutional-level custody services.
• FinaMetricasupportingTechnology or IntegrationFinaMetrica provides risk profiling assessment tools to help determine clients' risk tolerance and risk capacity for appropriate asset allocation decisions.
• Envestnet TamaraccoreTechnology or IntegrationEnvestnet Tamarac provides the client portal, performance reporting, billing, trading, CRM, and data aggregation capabilities for SAGEbroadview's client management.
• AltruistsupportingTechnology or IntegrationAltruist provides account aggregation and balance reporting capabilities for established professional clients, offering account balances, holdings, activity, and investment statements.
• MoneyGuideProcoreTechnology or IntegrationMoneyGuidePro is the planning tool used to create Retirement Lifestyle Plans with Monte Carlo simulations to determine probability of success for client retirement scenarios.
• SafeSendsupportingTechnology or IntegrationSafeSend provides secure file transfer capabilities for tax document transmission between SAGEbroadview Tax and their clients, with inbox monitoring by the tax team.
• Thomson Reuters ONVIOsupportingTechnology or IntegrationONVIO Client Center provides the SAGEbroadview TAX client portal for managing tax tasks including viewing and signing returns and transmitting documents, with mobile app availability.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• XY Planning Network member firms: SageBroadview is a member firm of the XY Planning Network, a community of fee-only advisors specializing in Gen X and Gen Y clients. Member firms share the same fee-only model, CFP®-driven service, and target demographic, making them the closest direct comparable set.
• Harness Wealth: Harness Wealth is a digital advisory platform focused on tech-industry professionals with equity compensation, offering tax and financial planning integrated virtually. It directly competes with SageBroadview's equity compensation and Young Professionals niche.
• Facet Wealth: Facet Wealth is a tech-enabled fee-only financial planning firm serving professionals nationwide with a virtual delivery model and flat-fee plus AUM pricing. It competes head-to-head with SageBroadview for tech and corporate professionals seeking remote, fiduciary advice.
• Ritholtz Wealth Management: Ritholtz Wealth Management is a fee-only RIA serving HNW individuals with a research-driven, evidence-based investment approach and integrated financial planning. It is comparable in philosophy, fiduciary stance, and target clientele to SageBroadview.
• Modern Wealth Management: Modern Wealth Management is a fee-only advisory firm targeting professionals and young HNW clients with integrated financial planning and investment management. Its focus on the next generation of wealth holders aligns closely with SageBroadview's Young Professionals program.
• Pure Financial Advisors: Pure Financial Advisors is a fee-only RIA offering comprehensive wealth management, tax planning, and retirement income strategies to professionals and retirees. Its integrated planning model and fee-only structure mirror SageBroadview's value proposition.

Broad incumbents

• Moneta Group: Moneta Group is a large fee-only RIA providing comprehensive wealth management, tax, and estate planning to HNW clients across the U.S. While considerably larger, its fee-only fiduciary model and integrated planning approach are directly comparable to SageBroadview's offering.
• Creative Planning: Creative Planning is one of the largest independent fee-only RIAs in the U.S., offering comprehensive wealth, tax, and estate planning to professionals and HNW households. While much larger, it serves the same fee-only fiduciary client profile.
• Carson Group: Carson Group is a large wealth management firm that partners with financial advisors to deliver fee-only planning and investment services. Its advisor-centric model and fee-only positioning make it a broad comparable to SageBroadview, though at far greater scale.
• Buckingham Strategic Partners: Buckingham Strategic Partners is a national network supporting fee-only advisors with research, technology, and practice management. Its advisor partners share SageBroadview's evidence-based, fee-only philosophy and serve similar professional clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SageBroadview