Nichino America
Nichino America is a wholly-owned subsidiary of Japan's Nihon Nohyaku that develops and distributes proprietary and licensed crop protection chemistry (insecticides, fungicides, herbicides, defoliants) targeting U.S. specialty and broad-acreage crop growers through a 17-distributor network and direct field sales.
- Company typePrivate
- Founded2001
- HeadquartersWilmington, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Nichino America does
Nichino America, Inc. is a Wilmington, Delaware-based crop protection company and wholly-owned subsidiary of Nihon Nohyaku Co., Ltd., Japan's oldest agrochemical manufacturer (founded 1928). Established in 2001, the company develops and commercializes a portfolio of proprietary and licensed insecticides, fungicides, herbicides, and defoliants organized into four product categories — Weed Control (Craze, ETX, Strada, Venue, Zembu), Insect Control (Applaud, Apta, Bexar, Centaur, Courier SC, FujiMite, Miteus, Portal, PQZ, Torac, Rycar), Disease Control (Convoy, Elegia, Eject, Gatten, Moncoat MZ, Moncut, Umbra), and Defoliation (ETX Herbicide/Defoliant). The company's technology foundation is proprietary chemistry sourced from its parent Nihon Nohyaku, including novel active ingredients and co-formulations such as the triazole/SDHI Umbra fungicide and the buprofezin-based Courier SC insect growth regulator, supplemented by licensed active ingredients.
The company's go-to-market is a hybrid distributor-and-direct-field-sales model. Products are sold through a network of 17 named U.S. agricultural distributors including Helena Agri-Enterprises, Nutrien Ag Solutions, Simplot Grower Solutions, Wilbur Ellis, WinField United, and CHS Agronomy, with regional field sales managers and technical sales representatives covering Western and Central/Eastern U.S. territories engaging directly with large grower accounts. An exclusive marketing agreement with Atticus extends Rycar into the greenhouse ornamental plant market. The company targets high-value specialty crop growers (almonds, grapes, citrus, cotton, peanuts) and selected broad-acreage crops (rice, potatoes, brassica leafy vegetables, turnip greens), with positioning around integrated pest management (IPM) and Resistance Management programs.
Nichino America generates revenue through one-time product sales of its crop protection chemistry to the agricultural sector, with pricing not publicly disclosed but supported by rebate programs such as the Portal cotton grower rebate ($15.00 per gallon for 30+ gallon purchases in qualifying states). The company also operates a wholly-owned subsidiary, Nichino Mexico S. de R.L. de C.V., serving the Mexican crop production market. Recent regulatory milestones include EPA Section 18 emergency exemptions for Courier SC in Arkansas, Louisiana, Mississippi, and Texas to address rice delphacid infestations causing up to 26% yield reduction. The company is privately held under full ownership of Nihon Nohyaku, with no external institutional investors identified.
Nichino America firmographics
Firmographics- Name
- Nichino America
- Legal name
- Nichino America, Inc.
- Website
- https://nichino.net
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nichino America is a wholly-owned subsidiary of Japan's Nihon Nohyaku that develops and distributes proprietary and licensed crop protection chemistry (insecticides, fungicides, herbicides, defoliants) targeting U.S. specialty and broad-acreage crop growers through a 17-distributor network and direct field sales.
- Ownership category
- akta.pro rank
Nichino America industry classification
Industry- Product category
- Crop Protection Chemicals
- NAICS
- Pesticide and Other Agricultural Chemical Manufacturing (32532)
- SIC
- Agricultural Chemicals (2870)
- akta.pro primary industry
- Crop Protection Chemicals (Herbicides/Insecticides/Fungicides) (IMAEAEAI)
- akta.pro secondary industry
- Grain Protectants & Post-Harvest Insecticide Application (AFAOAIAF)
Keywords
Where Nichino America is headquartered
LocationHeadquarters
- HQ city
- Wilmington
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Nichino America business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Crop Protection Products Sales: Nichino America generates revenue through the sale of proprietary and licensed insecticides, fungicides, and herbicides to the agricultural sector, targeting high-value specialty crops such as almonds, grapes, citrus, cotton, and peanuts. Products are sold through a distributor network and direct to large grower accounts.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Nichino America product offering
Product offeringCore offering
Nichino America develops, registers, and sells a portfolio of proprietary and licensed crop protection products—including herbicides, insecticides, miticides, fungicides, and defoliants—for North American specialty crop growers. The company focuses on high-value specialty crops such as almonds, grapes, citrus, cotton, peanuts, rice, potatoes, and brassica leafy vegetables, offering targeted pest, disease, and weed management solutions designed for Integrated Pest Management (IPM) and Resistance Management programs.
Product overview
Nichino America provides a portfolio of crop protection products organized into four categories: Weed Control (herbicides including Craze®, ETX®, Strada®, Venue®, Zembu®), Insect Control (insecticides and miticides including Applaud®, Apta®, Bexar®, Centaur®, Courier® SC, FujiMite®, Miteus®, Portal®, PQZ®, Torac®), Disease Control (fungicides including Convoy®, Elegia®, Eject®, Gatten®, Moncoat MZ®, Moncut®, Umbra®), and Defoliation (ETX® Herbicide/Defoliant). The company focuses on high-value specialty crops including almonds, grapes, citrus, cotton, and peanuts, serving the North American agricultural market with products designed for integrated pest management and resistance management programs.
Differentiator
Problem solved
Functional benefit
Products and services
- Craze® Weed control herbicide for high-value crops, marketed to specialty crop growers for targeted weed management.
- ETX® Herbicide Herbicide providing fast control of tough broadleaf weeds in crops such as cotton, cereal grains, and vegetables.
- ETX® Herbicide/Defoliant Defoliation product delivering superior defoliation of mature and juvenile growth with industry-leading regrowth removal performance in both cool and warm conditions; also controls tough broadleaf weeds and desiccates late-season weed pressure.
- Strada® Weed control herbicide for specialty crop production.
- Venue® Weed control herbicide for high-value specialty crops.
- Zembu® Weed control herbicide for specialty crop protection.
- Applaud® Insect growth regulator for insect control in specialty crops.
- Apta® Insecticide for control of pests in specialty crops.
- Bexar® Insecticide for insect control in specialty crops.
- Centaur® Insect growth regulator for targeted insect control.
- Courier® SC Insect growth regulator containing buprofezin; approved under EPA Section 18 emergency exemptions in Arkansas, Louisiana, Mississippi, and Texas to control rice delphacid infestations that cause up to 26% yield reduction and can vector the Hojo Blanca viral disease.
- FujiMite® SC Miticide and insecticide for control of mites and other pests in agricultural crops.
- Miteus® Miticide for control of mites in agricultural crops.
- Portal® Miticide/insecticide offering control of mites and sap-feeding insects; supported by a $15.00 per gallon cotton grower rebate in AR, LA, MO, MS, TN.
- PQZ® Insecticide for pest control in specialty crops.
- Torac® Insecticide for control of thrips and other pests.
- Rycar® Insecticide providing control of whiteflies and other sap-feeding insects, particularly effective against resistant pest populations where traditional chemistries have failed; commercialized under exclusive marketing agreement with Atticus for greenhouse ornamental plant production.
- Convoy® Fungicide for disease control in specialty crops.
- Elegia® Fungicide for broad-spectrum disease control.
- Eject® Fungicide for disease control in specialty crops.
- Gatten® Fungicide for disease control in specialty crops.
- Moncoat MZ® Fungicide for disease control with metalaxyl active ingredient.
- Moncut® Systemic fungicide for control of black scurf in potatoes and wirestem in brassica leafy vegetables, available in easy-to-use liquid (SC) formulation with both curative and preventative activity.
- Umbra® Proprietary co-formulation combining soil-borne and leaf spot fungicides, mixing triazole and SDHI chemistries for broad-spectrum control of white mold and leaf spot in peanuts and other crops.
Quantifiable outcome
- 26% yield reduction in Texas rice production in 2025 was caused by rice delphacid pest, prompting EPA emergency exemption for Courier SC
Companies that use Nichino America
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Nichino America technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Nichino America partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AtticusmoderateAtticus has entered an exclusive marketing agreement with Nichino America to commercialize Rycar insecticide under the Atticus brand, expanding Atticus's greenhouse portfolio for ornamental plant production. Rycar provides control of whiteflies and other sap-feeding insects, particularly in cases of resistant pest populations where traditional chemistries have failed. Nichino America views the partnership as an important step forward and expresses confidence in Atticus's technical capabilities.
Scale indicators3 records
Recent moves8 records
Expansion highlights5 records
Nichino America competitors and assessment
Company assessmentDirect peers
- AMVAC Chemical Corporation: American Vanguard subsidiary focused on specialty crop protection chemicals, particularly insecticides and fungicides for high-value crops. Comparable to Nichino America as a similarly-sized niche agrochemical specialist competing with the same Big Ag incumbents in US specialty segments.
- Atticus LLC: US-based generic and specialty agrochemical company that recently entered an exclusive marketing agreement with Nichino America for Rycar. Comparable as a fellow specialty-crop protection distributor/formulator with overlapping product categories (insecticides, fungicides, herbicides) and similar go-to-market through US ag retail.
Regional players
- Sipcam Nichino Brasil S.A. Brazilian joint venture between Sipcam and Nichino Group that commercializes the same parent-company chemistry pipeline as Nichino America. A directly comparable sister entity operating Nichino's chemistry in South American agriculture rather than North America.
- Nichino Europe Co., Ltd. European sister company under Nihon Nohyaku that distributes Nichino Group crop protection products in European markets. Directly comparable in terms of product portfolio and parent-company sourcing, but operates in a different geography.
Broad incumbents
- FMC Corporation: Major US-listed crop protection incumbent with a broad insecticide, fungicide, and herbicide portfolio, including significant presence in the same specialty crop segments (rice, fruits, vegetables) where Nichino America competes. Overlaps directly with Nichino's product categories but at much greater scale.
- Corteva, Inc. Top-tier global agricultural input company offering seeds and a broad crop protection portfolio across insecticides, herbicides, and fungicides. Competes with Nichino America across the same specialty crop segments but at vastly greater R&D and commercial scale.
- ADAMA Ltd. Global off-patent crop protection company offering a broad portfolio of herbicides, insecticides, and fungicides across US specialty crops. Comparable to Nichino in product categories but with a much larger generic-and-branded footprint and stronger distributor relationships.
- UPL Limited: Global agrochemical major with strong presence in US specialty crops, offering a comprehensive portfolio of crop protection products including several in the same insecticide and fungicide categories as Nichino America. A broader-line competitor with overlapping specialty crop focus.
- Nufarm Limited: Australian-listed global crop protection company with US operations covering herbicides, fungicides, and insecticides, including products targeting cotton, rice, and tree crops. Overlaps with Nichino America's specialty crop positioning but operates at broader scale and reach.
- Sumitomo Chemical Co., Ltd. Japanese-headquartered diversified chemical company with a significant crop protection division (Sumitomo Chemical Agro Solutions) that sells insecticides and other agrochemicals globally, including into US specialty crops. Closely comparable to Nihon Nohyaku in home-market heritage and to Nichino America in product category overlap.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Nichino America social profiles
Digital presenceNichino America financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nichino America leadership team
Management profileNumber of profiles
Nichino America subsidiaries and ownership
Company hierarchySubsidiaries1 record
Nichino America funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nichino America M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nichino America
What does Nichino America do?
Nichino America develops, registers, and sells a portfolio of proprietary and licensed crop protection products—including herbicides, insecticides, miticides, fungicides, and defoliants—for North American specialty crop growers. The company focuses on high-value specialty crops such as almonds, grapes, citrus, cotton, peanuts, rice, potatoes, and brassica leafy vegetables, offering targeted pest, disease, and weed management solutions designed for Integrated Pest Management (IPM) and Resistance Management programs.
Is Nichino America a public or private company?
Nichino America is a private company. It is classified as corporate owned and is currently operating.
When was Nichino America founded?
Nichino America was founded in 2001. It employs 11 to 50 people.
Where is Nichino America based?
Nichino America is headquartered in Wilmington, United States, in the North America region.
How does Nichino America make money?
One revenue line is on record: crop Protection Products Sales.
Who are Nichino America's main competitors?
Direct peers on record are AMVAC Chemical Corporation and Atticus LLC. Regional players are Sipcam Nichino Brasil S.A. and Nichino Europe Co., Ltd.. Broad incumbents are FMC Corporation, Corteva, Inc., ADAMA Ltd., UPL Limited, Nufarm Limited and Sumitomo Chemical Co., Ltd..
Does Nichino America have an API?
No public API is recorded for Nichino America.
What industry is Nichino America in?
Nichino America's product category is Crop Protection Chemicals. Its primary akta.pro industry code is IMAEAEAI, Crop Protection Chemicals (Herbicides/Insecticides/Fungicides), with a secondary code of AFAOAIAF, Grain Protectants & Post-Harvest Insecticide Application. Its NAICS code is 32532 and its SIC code is 2870.