Amnesty International USA

What Amnesty International USA does

Amnesty International USA (AIUSA), headquartered in New York, is the United States section of the global Amnesty International movement founded in London in 1961 by Peter Benenson. Organized as a 501(c)(4) nonprofit, AIUSA conducts human rights research, policy advocacy, and grassroots mobilization under a formal three-tier strategy — Research, Advocate, Mobilize — with Paul O'Brien serving as Executive Director. Its served constituencies include individual members and activists (membership requires a $25 minimum annual donation, $15 for students/seniors), youth and student members (over 600 campus-based groups), refugees and asylum seekers benefiting from its advocacy, and individuals at risk including prisoners of conscience.

AIUSA's core deliverables are programs rather than software products: a Grassroots Activism Platform organizing 600+ local and youth groups, the Urgent Action Network for rapid response to individual cases of rights violations, the annual Write for Rights letter-writing campaign spanning 200+ countries, a Youth & Student Activism Program, published Human Rights Research & Reports across eleven issue verticals (arms control, climate justice, death penalty, gun violence, gender and sexuality justice, indigenous rights, individuals at risk, national security, racial justice, refugee and migrant rights, and technology and human rights), and time-bound Campaigns targeting issues such as mass deportation, free expression, and Gaza. No technology stack, APIs, or proprietary AI systems are disclosed; the technology field is explicitly noted as not applicable to a nonprofit advocacy model.

The business model is a donation-based recurring membership and individual-gifting model with no government funding, no product sales, and no enterprise contracts. Revenue streams are subscription-recurring memberships and one-time/recurring online donations captured via donate.amnestyusa.org, with the e-commerce shop channel (shop.amnestyusa.org) a marginal merchandise contributor. Distribution spans digital channels (website, social, email), in-person channels (regional activist groups, Regional Activism Conferences 2026, Write for Rights events), and earned media via press releases, generating low-cost supporter acquisition at scale (the homepage cites '10 million activists and growing' globally). No audited revenue figure is publicly disclosed in the input material.

Name

Amnesty International USA

Legal name

Amnesty International USA

Website

https://amnestyusa.org

Company type

Private

Founded year

1961

Operating status

Operating

Short description

Amnesty International USA is a 501(c)(4) nonprofit, founded in 1961 as the US section of the global Amnesty International movement, conducting human rights research, policy advocacy, and grassroots mobilization across 600+ US activist groups with funding from individual donations and memberships.

Ownership category

akta.pro rank

Product category

Human Rights Advocacy

NAICS

Human Rights Organizations (813311), Social Advocacy Organizations (8133)

SIC

Services-Social Services (8300), Services-Membership Organizations (8600)

akta.pro primary industry

Human Rights & Anti-Discrimination Organizations (BPAGAFAB)

akta.pro secondary industries

Immigrant & Refugee Rights Advocacy (BPAGAFAG), Digital Rights, Privacy & Free Expression Advocacy (BPAGAFAL), Gender Equality & Women’s Rights Advocacy (BPAGAFAD)

Keywords

• Human rights advocacy
• Grassroots activism
• Refugee rights
• Death penalty abolition
• Gun violence prevention

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Individual Donations and Membership: Amnesty International USA relies entirely on individual donations and membership fees to fund their research and campaigns. They do not accept government funding for their work, ensuring their independence to hold human rights abusers accountable. Membership requires a minimum donation of $25 annually ($15 for students, seniors, or those with limited income).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Amnesty International USA is a nonprofit human rights organization that conducts research, advocacy, and grassroots mobilization to defend human rights. Its core offerings include human rights research and reports, the Urgent Action Network for rapid case response, the annual Write for Rights global letter-writing campaign, a Youth & Student Activism Program with 600+ groups, and issue-specific campaigns on arms control, climate justice, death penalty, gun violence, gender and sexuality justice, indigenous rights, refugee and migrant rights, racial justice, and technology and human rights. The organization is funded entirely by individual donations and membership fees and does not accept government funding.

Product overview

Amnesty International USA operates as a nonprofit human rights organization with a three-tiered strategy combining Research, Advocacy, and Mobilization. The organization does not offer a unified software product but rather runs programmatic offerings including a Grassroots Activism Platform enabling local activist groups to organize, an Urgent Action Network for rapid response to human rights emergencies, the annual Write for Rights Campaign uniting over 200 countries in letter-writing advocacy, a Youth & Student Activism Program with 600+ groups, published Human Rights Research & Reports, and time-bound Campaigns addressing specific issues. The organization focuses on issues including Arms Control, Climate Justice, Death Penalty Abolition, Ending Gun Violence, Gender & Sexuality Justice, Indigenous Rights, Individuals at Risk, National Security, Racial Justice, Refugee & Migrant Rights, and Technology & Human Rights. Funding comes from individual donations and membership fees rather than government grants to maintain independence.

Differentiator

Problem solved

Functional benefit

Brands

• Write for Rights: Amnesty International's largest annual letter writing campaign that transforms lives by standing up for those whose human rights have been violated. Each year, supporters from over 200 countries and territories participate, writing millions of letters, emails, and petitions to advocate for those affected.
• Urgent Action Network
• Youth Activism Program

Quantifiable outcome

• 113 countries have abolished the death penalty since Amnesty's founding, with more than 70% of the world's countries now death penalty-free
• +3 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Ben & Jerry'sminorGTM or Marketing Partner · 15 October 2025Ben & Jerry's hosted 'A Party for Protest Rights' event in New York City featuring Amnesty International USA along with ACLU and Slow Factory. The event promoted free speech and activism, featuring music, workshops, and community resource sharing to empower participants to exercise their First Amendment rights.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Amnesty International (global movement): The parent global movement and the largest peer by reach (10M+ activists across 150+ countries). Comparable as the same organization one level up; broader in scope and footprint than AIUSA's US-focused operations.
• Oxfam America: US section of a major international NGO family focused on poverty, injustice, and human rights. Comparable to AIUSA in donor-funded advocacy, US-affiliate model within a global federation, and issue overlap on refugee and gender rights.

Direct peers

• Human Rights First: US-based independent human rights organization focused on refugee rights and anti-torture advocacy. Directly comparable to AIUSA on the refugee/migrant-rights portfolio and the independent-donor funding model.
• National Immigration Law Center: Dedicated to defending and advancing the rights of immigrants. Overlaps tightly with AIUSA's 'Refugee & Migrant Rights' and 'Stop Mass Deportation' campaigns and shares a policy-advocacy-plus-grassroots mobilization approach.
• American Civil Liberties Union (ACLU): Premier US civil-liberties organization with a comparable grassroots, litigation-plus-advocacy model and overlapping issue portfolio (free expression, immigrant rights, criminal justice). Functions as a US-native direct peer to AIUSA's US chapter.
• NAACP: Long-standing US civil rights advocacy organization with membership-driven fundraising and grassroots local chapters. Comparable to AIUSA in member-governed nonprofit advocacy structure and overlapping racial-justice and criminal-justice issue work.
• Southern Poverty Law Center (SPLC): US-based nonprofit focused on civil rights, hate-group monitoring, and litigation. Similar to AIUSA in funding through individual donors, advocacy-plus-research operations, and issue overlap around marginalized populations.
• Human Rights Watch: One of the world's foremost independent human rights organizations. Directly comparable to AIUSA in mission (research-and-advocacy on global human rights), independence from government funding, and reliance on individual donations.
• Robert F. Kennedy Human Rights: Independent human rights organization focused on human-rights defenders and individual cases. Highly comparable to AIUSA's 'Individuals at Risk' program in mission and case-driven advocacy model.

Emerging players

• Witness: Smaller, technology-focused human rights organization using video and digital tools to document abuses. Comparable to AIUSA in mission but distinctive as a digitally-native peer that AIUSA lacks.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/amnestyusa
• YouTubeyoutube.com/amnestyusa
• Facebookfacebook.com/amnestyusa
• LinkedInlinkedin.com/company/amnesty-international-usa
• Instagraminstagram.com/amnestyusa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amnesty International USA