Unc Fertility

What Unc Fertility does

UNC Fertility is a private reproductive medicine clinic headquartered in Raleigh, North Carolina, operating as a fully owned subsidiary of UNC Health, a state-affiliated enterprise of the University of North Carolina system. The clinic serves the Triangle region (Raleigh, Durham, Chapel Hill) and out-of-town patients across North Carolina, offering a comprehensive fertility service portfolio including in vitro fertilization (IVF), intrauterine insemination (IUI), egg freezing via vitrification, preimplantation genetic testing (PGT/PGS/PGD), ICSI, fertility preservation for cancer patients and individuals undergoing gender transition, and minimally invasive surgical procedures such as hysteroscopy and laparoscopy. The practice operates from a single clinic at 7920 ACC Blvd. Suite 300 with a team of board-certified reproductive endocrinology and infertility (REI) specialists, nurse practitioners, and support staff totaling 11-50 employees, led by Medical Director Dr. Colleen Milroy and Department Chair Dr. Genevieve Neal-Perry.

The clinic generates revenue primarily through patient service fees billed on a transaction basis, contracted with major insurers including Blue Cross Blue Shield, United Health, Aetna, and Cigna. UNC Fertility holds Aetna Institute of Excellence and Optum/United Health Center of Excellence designations, supporting preferred-network status and patient referrals. Pricing is protocol-driven and determined after physician consultation, with no payment plans offered at time of service; supplementary revenue streams include a discounted multi-cycle IVF payment program for uninsured patients and a 15% IVF discount for active duty military. Patient acquisition combines physician referrals (UNC providers via Carelink, external providers via fax referral forms), direct phone and website booking, an out-of-town patient program with lodging coordination, and community education efforts.

In February 2026, UNC Fertility announced a strategic partnership with IVI RMA North America, a global fertility network operating across 15+ countries with 200+ locations, to bring clinical and operational best practices while UNC Health retains full ownership. The collaboration supports UNC's REI fellowship program, joint research, education programs, and statewide expansion plans including additional providers and new locations across North Carolina. The clinic also participates as a clinical trial site for May Health's REBALANCE Study, evaluating a novel radiofrequency-based Ovarian Rebalancing procedure for PCOS-related infertility.

Name

Unc Fertility

Legal name

UNC Fertility

Website

https://uncfertility.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

UNC Fertility is a private reproductive medicine clinic in Raleigh, North Carolina, fully owned by UNC Health. It provides IVF, IUI, egg freezing, fertility preservation, and PGT services to Triangle region patients and out-of-state referrals, recently partnering with IVI RMA North America for statewide expansion.

Ownership category

akta.pro rank

Product category

Reproductive Medicine / Fertility Services

NAICS

Family Planning Centers (621410)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Fertility, Reproductive Endocrinology & IVF Centers (HLAFAJAD)

akta.pro secondary industries

Reproductive Endocrinology & Infertility (IVF/Fertility) (HLAKAJAC), Prenatal, Newborn & Reproductive Diagnostics (NIPT, IVF/PGT, newborn screening) (HLAAALAJ)

Keywords

• Reproductive medicine services
• Fertility treatment
• In vitro fertilization
• Egg freezing services
• Fertility preservation

Headquarters

HQ city

Raleigh

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Patient Services Revenue: Fees charged for fertility consultations, diagnostic procedures, IUI, IVF cycles, egg freezing, fertility preservation, and surgical procedures. Treatment costs vary based on individual protocols determined during consultation. No payment plans offered; costs expected at time of visit.
2. Insurance Billing: Contracts with major medical plans including Blue Cross Blue Shield, United Health, Aetna, Cigna, and most other plans. Certified as Institute of Excellence with Aetna and Center of Excellence with Optum/United Health.
3. IVF Payment Programs: Discounted fee programs where patients pay a single fee for a predetermined number of IVF cycles, making treatment more accessible for uninsured patients.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

UNC Fertility is a fertility clinic in Raleigh, North Carolina providing comprehensive reproductive medicine services to individuals and couples experiencing infertility. Its core offerings include In Vitro Fertilization (IVF), Intrauterine Insemination (IUI), egg freezing via vitrification, a dedicated Fertility Preservation Program, preimplantation genetic testing (PGT), minimally invasive fertility surgery, and sperm banking — all delivered under academic-medical-center standards with board-certified Reproductive Endocrinology and Infertility (REI) specialists and an on-site embryology laboratory.

Product overview

UNC Fertility is a fertility clinic offering a comprehensive range of reproductive medicine services. The core offerings include In Vitro Fertilization (IVF) with Preimplantation Genetic Testing, Intrauterine Insemination (IUI), Egg Freezing via vitrification, and a Fertility Preservation Program for patients undergoing treatments that may affect fertility. The clinic also provides surgical procedures (hysteroscopy, laparoscopy), sperm storage, and participates in clinical trials including the REBALANCE Study for PCOS-related infertility. Supporting services include financial counseling and insurance guidance. The clinic is expanding via a partnership with IVI RMA North America for clinical and operational best practices.

Differentiator

Problem solved

Functional benefit

Products and services

• In Vitro Fertilization (IVF) IVF involves egg retrieval, laboratory fertilization, embryo culture, and embryo transfer into the uterus, following ASRM and SART guidelines for embryo transfer limits. It is the primary fertility treatment offered to individuals and couples unable to conceive through other means, and is priced per cycle with insurance coverage determined by plan.
• Intrauterine Insemination (IUI) IUI involves sperm washing and direct deposition of sperm into the uterus, often combined with ovarian stimulation. It is offered to patients with unexplained infertility or mild male factor issues, with success rates approximately 10-15% per treatment cycle.
• Egg Freezing (Oocyte Vitrification) Elective egg banking using oocyte vitrification (rapid freezing) technology to preserve fertility for women who are not ready to conceive. Targeted at women delaying childbearing for career, education, or personal reasons, and as part of fertility preservation for medical indications.
• Fertility Preservation Program A dedicated program for patients undergoing medical treatments — including cancer therapy and gender transition — that may impact fertility. Includes egg freezing, embryo freezing, sperm banking, ovarian suppression, and referrals for experimental ovarian tissue freezing, coordinated by a dedicated Program Director.
• Surgical Procedures Minimally invasive outpatient surgeries including egg retrieval, hysteroscopy (uterine cavity inspection), and laparoscopy (pelvic organ inspection) used to diagnose and treat conditions affecting fertility.
• Preimplantation Genetic Testing (PGT) Advanced embryo screening at the blastocyst stage including Preimplantation Genetic Screening (PGS) for chromosomal abnormalities and Preimplantation Genetic Diagnosis (PGD) for specific genetic disease mutations, performed via trophectoderm biopsy. Offered to IVF patients seeking to identify chromosomal or genetic conditions before transfer.
• REBALANCE Study (Ovarian Rebalancing) Clinical trial participation evaluating the Ovarian Rebalancing procedure, which uses radiofrequency energy to gently heat ovarian tissue and help restore ovulation in women with PCOS. Sponsored by May Health and conducted at select U.S. sites including UNC Fertility. Open to patients ages 18-40 with infertility due to PCOS.
• Financial Counseling Financial guidance service helping patients understand treatment costs, maximize insurance benefits, and explore financing options for fertility treatment, including IVF payment programs and military discounts.
• Sperm Storage/Banking Semen collection, analysis, freezing, and storage for patients undergoing procedures that may result in sterility, or for elective preservation as part of family-building planning.

Quantifiable outcome

• Approximately 60-80% of fully mature eggs fertilize successfully in IVF cycles
• +3 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core and minor.

• IVI RMA North AmericacoreStrategic or Co-development Partner · 11 February 2026Partnership announced February 11, 2026 to expand fertility education and clinical services in North Carolina. IVI RMA North America brings clinical and operational best practices while UNC Health retains full ownership of UNC Fertility. Collaboration includes joint research, education programs, and support for UNC Reproductive Endocrinology and Infertility fellowship. IVI RMA Global operates across 15 countries with 200+ locations and has partnerships with Harvard University and Thomas Jefferson University fellowship programs. UNC Fertility will add providers and explore additional locations statewide.
• May HealthminorStrategic or Co-development Partner · 1 May 2025UNC Fertility participating as clinical site for REBALANCE Study evaluating Ovarian Rebalancing™ procedure for PCOS-related infertility. May Health sponsors the clinical trial investigating a novel radiofrequency energy device to restore ovulation in women with PCOS. UNC Fertility enrolling eligible patients ages 18-40 with infertility due to PCOS.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• CCRM (Colorado Center for Reproductive Medicine): National fertility network operating multiple clinics across major US metros with comprehensive IVF, PGT, and egg freezing services and strong clinical outcome branding comparable to UNC Fertility's positioning.
• Boston IVF: Large multi-site fertility network across the Northeast and beyond offering comprehensive IVF, IUI, egg freezing, and PGT services with both academic and private-practice operating models.
• Shady Grove Fertility: One of the largest US fertility networks with dozens of locations across the Mid-Atlantic and beyond, offering the same IVF and egg-freezing services plus in-house financing programs and shared-risk refunds.
• Mayo Clinic Fertility: Academic fertility program within Mayo Clinic providing IVF, IUI, fertility preservation, and reproductive surgery through board-certified REI specialists within an integrated health system, comparable in academic affiliation and clinical depth.
• IVI RMA North America: Global fertility platform with 200+ locations across 15 countries and academic affiliations with Harvard and Thomas Jefferson. Now a strategic partner of UNC Fertility, providing clinical and operational best practices while UNC retains ownership.

Regional players

• Reproductive Biology Associates: Atlanta-based fertility practice offering the same IVF, IUI, egg freezing, and PGT services with a Southeastern US footprint that overlaps UNC Fertility's out-of-town patient catchment from across the Southeast.

Emerging players

• Extend Fertility: Specialty fertility practice focused primarily on elective egg freezing and modern family building, with a smaller-scale, urban-clinic model that overlaps with UNC Fertility's elective egg-freezing and delayed-childbearing patient segments.

Direct peers

• Duke Fertility Center: Academic fertility clinic at Duke University serving the same Research Triangle region with overlapping REI specialists and patient demographics. Dr. Anne Steiner previously served as Division Chief here before joining UNC, demonstrating direct talent and patient flow crossover.
• Atlantic Reproductive Medicine Specialists: Independent fertility clinic also located in Raleigh, NC offering IVF, IUI, egg freezing, and fertility preservation services to the same Triangle-area patient base with similar board-certified REI specialists.
• Carolina Conceptions: Regional fertility practice with locations in Raleigh and Greenville, NC providing the same core IVF, IUI, and fertility preservation services to overlapping North Carolina patient segments.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/watch?v=69qLNgedJJA
• Xx.com/UNCFertility

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Unc Fertility