Ritz Safety
- Company typePrivate
- Founded1983
- HeadquartersDayton, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
Ritz Safety firmographics
Firmographics- Name
- Ritz Safety
- Legal name
- Ritz Safety LLC
- Website
- https://ritzsafety.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Ritz Safety industry classification
Industry- Product category
- Industrial Safety Equipment Distribution
- NAICS
- Hardware Retailers (444140)
- SIC
- Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070)
- akta.pro primary industry
- Safety, PPE & Workwear Retail (Gloves, Respirators, Eye/Ear Protection) (CRAIADAK)
- akta.pro secondary industries
- Protective Disposable Wear (Masks, Gloves, Shoe Covers, Hairnets) (CRADALAJ), Cleaning Gloves & Protective Accessories (CRAJAIAG)
Keywords
Where Ritz Safety is headquartered
LocationHeadquarters
- HQ city
- Dayton
- HQ country
- United States
- HQ region
- North America
Offices20 records
Markets served
Ritz Safety business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Safety Equipment Sales: Direct sales of personal protective equipment and safety supplies through e-commerce platform and sales representatives. Products include work gloves, safety eyewear, head protection, protective apparel, boots, respiratory protection, hearing protection, fall protection, gas detection, and more.
- Safety Equipment Rental: Rental program for safety equipment from top brands, allowing customers to get gear when needed without full purchase commitment.
- Repair Services: Factory-trained technicians provide equipment repair services to return equipment to factory specifications.
- On-Site Training & Safety Audits: Safety training and evaluation services including on-site training, safety audits, and compliance guidance.
- Custom Logo Services: Custom logoing and branding services for PPE and safety gear.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual Product Pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Ritz Safety product offering
Product offeringCore offering
Ritz Safety is a B2B distributor of personal protective equipment and workplace safety supplies, offering roughly 14,000+ SKUs across categories such as work gloves, safety eyewear, head protection, protective apparel, footwear, respiratory and hearing protection, fall protection, gas detection, confined space, lockout tagout, traffic and spill safety, first aid, fire protection, signage, and cleaning supplies. The company sells its own proprietary sub-brands (BullShark™ and Ritz Fall Protection) alongside authorized distribution of 3M, Honeywell, MSA, PIP, FallTech, Cordova, Pyramex, and other manufacturers, and complements product sales with on-site training, safety audits, equipment rental, factory-trained repair, and custom-logo PPE imprinting services.
Product overview
Ritz Safety is a family-owned B2B e-commerce distributor of Personal Protective Equipment (PPE) and safety supplies, founded in 1983 and serving US businesses nationwide. The company operates a multi-brand distribution model with two proprietary sub-brands (BullShark™ for gloves and safety eyewear, and Ritz Fall Protection for fall safety equipment) alongside distribution of hundreds of third-party brands including 3M, PIP, Cordova Safety, FallTech, Global Glove, Honeywell, MSA Safety, and Pyramex. The platform functions primarily as a B2B e-commerce marketplace with approximately 14,689 products organized across five main categories: Personal Safety (work gloves, safety eyewear, head protection, protective apparel, boots & footwear, respiratory protection, hearing protection), Tools & Equipment (fall protection, gas detection, confined space, lockout tagout, traffic safety, spill containment, hardware), Emergency & Facility (first aid, fire protection, signage, storage, janitorial, facility protection), Specialty (water safety, job-specific, heat relief, cold conditions), and Cleaning Supplies. Beyond product distribution, Ritz Safety offers增值服务 including on-site training and safety audits, equipment rentals, repair services, custom logo PPE imprinting, and dedicated company store accounts with bulk ordering capabilities via Quick Order CSV upload.
Differentiator
Problem solved
Functional benefit
Brands
- BullShark: Premium line of safety gloves, work gloves, and protective equipment featuring high-impact protection, cut-resistant technology, and specialty gloves
- Ritz Fall Protection
Products and services
- BullShark™ Proprietary PPE Brand
Quantifiable outcome
- 40+ years serving businesses with safety equipment
Companies that use Ritz Safety
Customer profileSegments5 records
Ideal customer profiles2 records
Ritz Safety technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Ritz Safety partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and major.
- 3McoreAuthorized distributor of 3M safety products including fall protection and personal protective equipment. Ritz carries over 1,200 3M products and displays 3M as a key brand partner.
- HoneywellcoreAuthorized distributor of Honeywell safety products. Ritz carries 731 Honeywell products across safety eyewear, respiratory protection, and other categories.
- MSA SafetycoreAuthorized distributor of MSA Safety products. Ritz carries 560 MSA products including fall protection and gas detection equipment.
- PIP (Protective Industrial Products)coreStrong partnership with PIP featuring Mark Weaver. Ritz carries 318 PIP products and has strategic collaboration including new product rollouts and on-site trainings.
- FallTechcoreAuthorized distributor of FallTech fall protection products. Featured brand partner with dedicated branding presence on Ritz website.
- Cordova SafetycoreAuthorized distributor of Cordova Safety products. Featured brand with 219 products including safety eyewear.
- Pyramex SafetycoreAuthorized distributor of Pyramex safety products. Ritz carries 409 Pyramex products including safety eyewear.
- Global GlovecoreAuthorized distributor of Global Glove products. Ritz carries 342 Global Glove products including work gloves.
- HexArmormajorAuthorized distributor of HexArmor products featured on the website as a brand partner.
- RKI InstrumentsmajorAuthorized distributor of RKI Instruments gas detection products. Featured as a key brand partner.
- Honeywell BWmajorAuthorized distributor of Honeywell BW gas detection products. Featured brand partner.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Ritz Safety competitors and assessment
Company assessmentEmerging players
- Zoro Tools: Grainger-owned online industrial and MRO supplies retailer with growing PPE assortment. Emerging e-commerce-first competitor putting price pressure on branch-based distributors like Ritz.
Broad incumbents
- Fastenal: Major US industrial and safety supplies distributor with a large outside-sales force and growing vending/on-site presence. Overlaps with Ritz across PPE, MRO, and fastener categories for industrial customers.
- MSC Industrial: Direct competitor in metalworking and MRO supplies with a significant PPE offering to industrial customers. Competes head-to-head with Ritz on catalog breadth and B2B account programs.
- Grainger: Largest US MRO and safety equipment distributor with a multi-decade operating history, broad PPE catalog and B2B e-commerce platform. Directly competes with Ritz for industrial and construction PPE spend, but operates at vastly greater scale and breadth.
- Global Industrial: Direct-to-business distributor of industrial and safety supplies with strong e-commerce presence. Overlaps with Ritz on PPE, material handling and facility-safety categories.
Direct peers
- Northern Safety & Industrial: Direct PPE and industrial safety distributor with similar product breadth across gloves, eyewear, respiratory and fall protection. Comparable customer base of industrial and construction buyers.
- Safety Supply America: Multi-branch US distributor specializing in PPE, safety equipment and facility supplies to industrial customers. Closely comparable to Ritz in product mix, customer base, and branch-supported B2B model.
- Aramsco (formerly MSC Industrial Safety): Specialty distributor of safety, environmental and remediation supplies serving industrial and contractor customers. Comparable mix of PPE, fall protection, spill containment and confined-space equipment.
- Mallory Safety and Supply: Multi-branch safety equipment distributor serving industrial, construction and oilfield customers with PPE, fall protection and gas detection. Closely comparable operating model and vertical mix to Ritz.
Regional players
- Acklands-Grainger: Canadian arm of Grainger, serving industrial and safety customers with a similar PPE and MRO catalog. Comparable in product and customer profile to Ritz, but operates primarily in Canada rather than the US.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Ritz Safety social profiles
Digital presenceRitz Safety compliance and trust
Trust signalCompliance1 record
Ritz Safety financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ritz Safety leadership team
Management profileNumber of profiles
Profiles1 record
Ritz Safety subsidiaries and ownership
Company hierarchySubsidiaries2 records
Ritz Safety funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ritz Safety M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ritz Safety
What does Ritz Safety do?
Ritz Safety is a B2B distributor of personal protective equipment and workplace safety supplies, offering roughly 14,000+ SKUs across categories such as work gloves, safety eyewear, head protection, protective apparel, footwear, respiratory and hearing protection, fall protection, gas detection, confined space, lockout tagout, traffic and spill safety, first aid, fire protection, signage, and cleaning supplies. The company sells its own proprietary sub-brands (BullShark™ and Ritz Fall Protection) alongside authorized distribution of 3M, Honeywell, MSA, PIP, FallTech, Cordova, Pyramex, and other manufacturers, and complements product sales with on-site training, safety audits, equipment rental, factory-trained repair, and custom-logo PPE imprinting services.
Is Ritz Safety a public or private company?
Ritz Safety is a private company. It is classified as family owned and is currently operating.
When was Ritz Safety founded?
Ritz Safety was founded in 1983. It employs 101 to 250 people.
Where is Ritz Safety based?
Ritz Safety is headquartered in Dayton, United States, in the North America region.
How does Ritz Safety make money?
Five revenue lines are on record. Safety Equipment Sales are the primary driver. The others are safety Equipment Rental, repair Services, on-Site Training & Safety Audits and custom Logo Services.
Who are Ritz Safety's main competitors?
Zoro Tools is listed as an emerging player. Broad incumbents are Fastenal, MSC Industrial, Grainger and Global Industrial. Direct peers are Northern Safety & Industrial, Safety Supply America, Aramsco (formerly MSC Industrial Safety) and Mallory Safety and Supply. Acklands-Grainger is listed as a regional player.
Does Ritz Safety have an API?
No public API is recorded for Ritz Safety.
What industry is Ritz Safety in?
Ritz Safety's product category is Industrial Safety Equipment Distribution. Its primary akta.pro industry code is CRAIADAK, Safety, PPE & Workwear Retail (Gloves, Respirators, Eye/Ear Protection), with a secondary code of CRADALAJ, Protective Disposable Wear (Masks, Gloves, Shoe Covers, Hairnets). Its NAICS code is 444140 and its SIC code is 5070.