St. Augustine High School
St. Augustine High School is a private Catholic college preparatory school in New Orleans serving young men in grades 8-12, founded in 1951 by the Josephites, operating on an $8.4M annual budget with 80 staff and a nearly 10,000-strong alumni network.
- Company typePrivate
- Founded1951
- HeadquartersNew Orleans, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What St. Augustine High School does
St. Augustine High School is a private, nonprofit Catholic college preparatory school for young men in grades 8 through 12, located at 2600 A.P. Tureaud Avenue in New Orleans, Louisiana. Founded in 1951 by the Society of St. Joseph of the Sacred Heart (the Josephites) through the Youth Progress Program of the Archdiocese of New Orleans, the school is positioned as the leading secondary school for Black males in Louisiana and maintains a 75+ year institutional legacy that includes historic civil-rights-era firsts. The school serves students through a holistic college preparatory curriculum that combines AP courses, dual enrollment partnerships with Loyola University New Orleans and Southern University at New Orleans, theology grounded in Catholic social justice, and the Grammy Award-winning Marching 100 band program.
The academic product is augmented by an interscholastic athletics program (9 sports, 18 teams at Varsity, JV, and Freshmen levels), 24+ extracurricular activities with 95%+ student participation, a Health & Wellness Center completed August 2024, and a Warren and Hilda Donald Business and Technology Center. A subsidiary, St. Augustine Academy, operates a middle-school program for grades 7-9 opened in 2005. The technology stack is modest: a Bring Your Own Device (BYOD) program launched 2022-2023 requiring Windows 11 / Intel i5-i7 / 8GB RAM laptops, plus PowerSchool for parent/student portals.
Revenue is generated from four primary streams: tuition and fees ($10,950 for 2026-2027 plus registration, Summer Knights, and grade-level fees), Annual Fund donations from an alumni network of nearly 10,000 across at least eight U.S. cities, the annual Give Purple Day 24-hour giving campaign, and retail merchandise through First Horizon Fan Shop and online storefronts. The school operates on an $8.4 million annual budget under President and CEO Aulston G. Taylor, with 80 faculty and staff, and is governed by a Board of Directors that includes alumni, parents, and five Josephite members. Four external scholarship organizations (Ace, Arete, Aspiring Scholars, Son of a Saint) and a tuition installment loan program via Gulf Coast Bank & Trust Company broaden access to the tuition product.
St. Augustine High School firmographics
Firmographics- Name
- St. Augustine High School
- Legal name
- St. Augustine High School
- Website
- https://staugnola.org
- Company type
- Private
- Founded year
- 1951
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- St. Augustine High School is a private Catholic college preparatory school in New Orleans serving young men in grades 8-12, founded in 1951 by the Josephites, operating on an $8.4M annual budget with 80 staff and a nearly 10,000-strong alumni network.
- Ownership category
- akta.pro rank
St. Augustine High School industry classification
Industry- Product category
- Private College Preparatory Education
- NAICS
- Elementary and Secondary Schools (6111), Elementary and Secondary Schools (611110), Educational Services (611)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Charter College-Prep & Advanced Academics Schools (EDAJACAJ)
Keywords
Where St. Augustine High School is headquartered
LocationHeadquarters
- HQ city
- New Orleans
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
St. Augustine High School business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Tuition and Fees: Annual tuition of $10,950 plus registration fees ($650), Summer Knights fee ($350), and grade-level fees ($200-$400). Payment options include full payment by July 10, 2026 interest-free, or 10-month installment plan through Gulf Coast Bank tuition portal.
- Annual Fund Donations: Annual giving campaign supporting academics, arts, athletics, clubs, and community service. Donations from alumni, parents, grandparents, trustees, faculty, staff, and friends.
- Give Purple Day: 24-hour annual giving campaign executed on the second Tuesday in June, rallying alums and friends to support school priorities.
- Retail Merchandise Sales: Official St. Augustine apparel and Purple Knight Fan Gear sold through First Horizon Fan Shop and online stores (Nike Store, campus bookstore).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Annual tuition for 2026-2027 academic year |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
St. Augustine High School product offering
Product offeringCore offering
St. Augustine High School is a private, nonprofit Catholic college preparatory school that delivers secondary education to young men in grades 8-12 in New Orleans. Its core product is a rigorous college-preparatory academic program grounded in the Catholic faith, supplemented by AP courses, dual enrollment with Loyola University New Orleans and Southern University at New Orleans, an athletics program, and the Grammy Award-winning Marching 100 marching band.
Product overview
St. Augustine High School operates as a single, unified college preparatory institution offering a comprehensive Catholic education for young men in grades 8-12. The core product is its college preparatory program, which is enhanced by several complementary offerings: AP Courses and Dual Enrollment programs (partnering with Loyola University New Orleans and Southern University at New Orleans) that provide college credit opportunities; an Athletics Program with 9 sports across 18 teams; the world-renowned Marching 100 marching band; the Jr. Purple Knights Summer Camp for middle school students; and the annual Give Purple Day fundraising campaign. The school also operates St. Augustine Academy for grades 7-9. Together, these offerings create a holistic educational experience centered on academic excellence, faith formation, leadership development, and extracurricular enrichment.
Differentiator
Problem solved
Functional benefit
Brands
- Marching 100: The Grammy Award winning marching band of St. Augustine High School, known for performances at Macy's Thanksgiving Day Parade, Tournament of Roses Parade, Super Bowl ceremonies, and the 80th Anniversary of D-Day Landings in Normandy, France.
- Jr. Purple Knights Summer Camp
Products and services
- College Preparatory Program (Grades 8-12) A Catholic, all-boys college preparatory education for young men in grades 8-12, emphasizing academic excellence, moral values, Christian responsibility, and reasonable discipline. The program is the school's core educational offering and forms the foundation for all other academic and extracurricular activities.
- Advanced Placement (AP) Courses Accelerated college-level courses including Calculus, Chemistry, English Literature & Composition, Human Geography, US Government & Politics, and World History: Modern that prepare students for AP exams. Targeted at qualified high school students seeking college-level academic rigor.
- Dual Enrollment Program Partnership with Loyola University New Orleans and Southern University at New Orleans allowing qualified St. Augustine students to take undergraduate courses for college credit, including English Composition I/II, College Algebra, Probability & Statistics, Intro to Psychology, US History, Intro to Sociology, and Intro to Communications. Designed for college-ready students seeking college credit before high school graduation.
- Athletics Program Comprehensive interscholastic athletic program featuring 9 sports with 18 teams at Varsity, Junior Varsity, and Freshmen levels, including basketball, baseball, cross country, football, golf, soccer, tennis, bowling, and track & field. Available to enrolled students with more than 80% of students participating in one or more sports.
- Marching 100 Band Program Grammy Award-winning marching band known for performances at Macy's Thanksgiving Day Parade, Tournament of Roses Parade, Super Bowl ceremonies, and the 80th Anniversary of D-Day Landings in Normandy, France. The program is central to school identity and the Purple Knight brand.
- Jr. Purple Knights Summer Camp Summer camp program for young boys providing enrichment activities and an early exposure to life as a Purple Knight. Targeted at prospective and feeder-age students.
- St. Augustine Academy Middle school program for students in grades 7-9 opened in 2005 to expand access to St. Augustine's educational mission. Operates as a wholly owned subsidiary-type extension of the high school program.
Companies that use St. Augustine High School
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles1 record
St. Augustine High School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
St. Augustine High School partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Loyola University New OrleanscoreDual enrollment partnership allowing qualified St. Augustine students to take undergraduate courses for college credit. Students can enroll in courses including English Composition I/II, College Algebra, Probability & Statistics, Intro to Psychology, US History, Intro to Sociology, and Intro to Communications.
- Southern University at New OrleanscoreDual enrollment partnership allowing qualified St. Augustine students to take undergraduate courses for college credit as part of the college preparatory curriculum.
- DePaul Community Health CentersminorSchool-based health services partnership providing behavioral health, vision and hearing screenings, dental services, and mobile health services to students at no cost. Services are billable to Medicaid and commercial insurance.
- Ace ScholarshipcoreTuition assistance partner providing scholarship opportunities for Louisiana families.
- Arete ScholarshipcoreTuition assistance partner providing scholarship opportunities for Louisiana families.
- Aspiring ScholarscoreLouisiana-based tuition assistance organization supporting students in accessing private education.
- Son of a SaintcoreTuition assistance partner providing scholarships for students to attend St. Augustine High School.
Scale indicators6 records
Recent moves11 records
Expansion highlights5 records
St. Augustine High School competitors and assessment
Company assessmentDirect peers
- Brother Martin High School: All-boys Catholic college preparatory high school in New Orleans operated by the Lasallian Christian Brothers. Shares the same single-sex, Catholic, college-prep positioning within the New Orleans market.
- Jesuit High School New Orleans: All-boys Catholic Jesuit college preparatory school in New Orleans. Direct competitor for tuition-paying families seeking single-sex Catholic secondary education with AP and extracurricular depth.
- Archbishop Rummel High School: All-boys Catholic Archdiocesan high school in Metairie serving the New Orleans area. Competes directly for the same male, Catholic, college-prep applicant pool within the local metro.
- Holy Cross School: Catholic co-educational college preparatory school in New Orleans operated by the Holy Cross Fathers. Closely comparable Catholic college-prep peer in the same local market with strong athletics tradition.
- De La Salle High School New Orleans: Catholic co-educational secondary school in New Orleans. Direct comparable Catholic college-prep peer operating in the same local admissions market.
- St. Mary's Academy New Orleans: All-girls Catholic college preparatory school in New Orleans, founded by the Sisters of the Holy Family. The historical single-sex Catholic counterpart school; collaborated with St. Augustine via the MAX School after Hurricane Katrina.
- Xavier University Preparatory School: Historically Black Catholic college-prep institution that was part of the MAX School consortium with St. Augustine after Katrina. Comparable mission in serving African American students with Catholic college-prep education in New Orleans.
- John Curtis Christian School: Private Christian college-prep school in the New Orleans metro with strong athletics. Competes for tuition-paying families seeking faith-based college-prep options in the same regional market.
- Isidore Newman School: Independent co-educational day school in New Orleans. Competes for college-prep families but at a higher tuition tier; comparable in serving an academically rigorous, college-prep population.
Others
- Son of a Saint: New Orleans-based nonprofit providing mentorship, scholarships, and support to young men, including tuition-assistance partnerships with St. Augustine. Ecosystem partner channeling scholarship-eligible students into the school.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
St. Augustine High School social profiles
Digital presenceSt. Augustine High School financial estimates
Financial estimateRevenue estimate
Valuation estimate
St. Augustine High School leadership team
Management profileNumber of profiles
Profiles9 records
St. Augustine High School subsidiaries and ownership
Company hierarchySubsidiaries1 record
St. Augustine High School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
St. Augustine High School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about St. Augustine High School
What does St. Augustine High School do?
St. Augustine High School is a private, nonprofit Catholic college preparatory school that delivers secondary education to young men in grades 8-12 in New Orleans. Its core product is a rigorous college-preparatory academic program grounded in the Catholic faith, supplemented by AP courses, dual enrollment with Loyola University New Orleans and Southern University at New Orleans, an athletics program, and the Grammy Award-winning Marching 100 marching band.
Is St. Augustine High School a public or private company?
St. Augustine High School is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was St. Augustine High School founded?
St. Augustine High School was founded in 1951. It employs 51 to 100 people.
Where is St. Augustine High School based?
St. Augustine High School is headquartered in New Orleans, United States, in the North America region.
How does St. Augustine High School make money?
Four revenue lines are on record. Tuition and Fees are the primary driver. The others are annual Fund Donations, give Purple Day and retail Merchandise Sales.
Who are St. Augustine High School's main competitors?
Direct peers on record are Brother Martin High School, Jesuit High School New Orleans, Archbishop Rummel High School, Holy Cross School, De La Salle High School New Orleans, St. Mary's Academy New Orleans, Xavier University Preparatory School, John Curtis Christian School and Isidore Newman School. Son of a Saint is listed as an others.
Does St. Augustine High School have an API?
No public API is recorded for St. Augustine High School.
What industry is St. Augustine High School in?
St. Augustine High School's product category is Private College Preparatory Education. Its primary akta.pro industry code is EDAJACAJ, Charter College-Prep & Advanced Academics Schools. Its NAICS code is 6111 and its SIC code is 8200.