Creative Home
Creative Home Ltd is a privately held manufacturer and wholesaler of home accents, textiles, baskets, and wall decor, sourcing from six Asian countries and shipping globally to consumers and buyers of home furnishings.
- Company typePrivate
- Founded2001
- HeadquartersMckinney, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Creative Home does
Creative Home Ltd is a manufacturer and wholesaler of home accents, textiles, baskets, and wall decor, founded in 2001 and headquartered in Dallas, Texas (with a firmographic reference to McKinney that conflicts with the company's own website). The company serves general consumers and likely wholesale buyers seeking home decor products, operating a horizontal segmentation approach targeted at homeowners and individuals looking to enhance their living spaces.
The company runs a globally distributed sourcing and fulfillment operation. It maintains offices in Dallas, China, the Philippines, India, Bangladesh, and Vietnam, and ships products from China, the Philippines, Vietnam, Cambodia, Bangladesh, and India. This six-country Asian footprint is the core of the operating model and points to a cost-arbitrage import business typical of mid-market home goods wholesalers. The website describes the value proposition in terms of "Quality First," "Expert Care," and "Real People," but provides no pricing tiers, product catalog detail, or technical platform information; customers are routed through a contact form rather than a transactional storefront.
Revenue mechanics are not publicly disclosed: pricing is listed as "Contact for pricing," the legal name suggests a private limited company structure, and no funding rounds, parent company, or institutional investors are identified. The company appears independently owned with 1,001–5,000 employees and is led by CEO Bill Rawls. Given the absence of disclosed financials, technology stack details, named customers, partnerships, awards, or patents, the available evidence describes a privately held import-wholesale operation of meaningful scale but limited public transparency.
Creative Home firmographics
Firmographics- Name
- Creative Home
- Legal name
- Creative Home Ltd
- Website
- https://creativehomeltd.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Creative Home Ltd is a privately held manufacturer and wholesaler of home accents, textiles, baskets, and wall decor, sourcing from six Asian countries and shipping globally to consumers and buyers of home furnishings.
- Ownership category
- akta.pro rank
Creative Home industry classification
Industry- Product category
- Home Decor
- NAICS
- Home Furnishings Retailers (44912), Other Furniture Related Product Manufacturing (3379)
- SIC
- Retail-Home Furniture, Furnishings & Equipment Stores (5700)
- akta.pro primary industry
- Decorative & Soft Furnishings Manufacturing (Cushion Covers/Throws/Quilts) (IMAOAKAG)
- akta.pro secondary industry
- Soft Home Décor Textiles Retail (Throws, Blankets, Cushion Covers) (CRAIALAG)
Keywords
Where Creative Home is headquartered
LocationHeadquarters
- HQ city
- Mckinney
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
Creative Home business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Home decor products: Sale of home decor products directly to consumers. The company positions itself as transforming spaces with creativity and focuses on quality craftsmanship.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Contact for pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Creative Home product offering
Product offeringCore offering
Creative Home Ltd is a manufacturer and wholesaler of home accents, textiles, baskets, and wall decors. The company operates a global production and distribution network with offices in the U.S., China, Philippines, India, Bangladesh, and Vietnam, shipping merchandise from facilities in China, Philippines, Vietnam, Cambodia, Bangladesh, and India. It also sells directly to consumers through its website creativehomeltd.com.
Product overview
Creative Home is a home decor company that offers home furnishing and interior design products and services, focused on transforming living spaces through creative design solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Home Accents Manufactured home accent merchandise produced and wholesaled by Creative Home Ltd for retail buyers and direct consumers.
- Textiles Manufactured textile products produced and wholesaled by Creative Home Ltd for retail buyers and direct consumers.
- Baskets Manufactured decorative baskets produced and wholesaled by Creative Home Ltd for retail buyers and direct consumers.
- Wall Decors Manufactured wall decor products produced and wholesaled by Creative Home Ltd for retail buyers and direct consumers.
Companies that use Creative Home
Customer profileSegments1 record
Ideal customer profiles2 records
Creative Home technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Creative Home partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights3 records
Creative Home competitors and assessment
Company assessmentDirect peers
- Williams-Sonoma: Multi-brand home furnishings retailer/manufacturer (Pottery Barn, West Elm, Williams Sonoma Home). Directly comparable as a vertically integrated home decor and home textiles operator with global sourcing and multi-channel distribution.
- West Elm: Williams-Sonoma-owned home furnishings and soft goods retailer. Comparable as a direct-to-consumer brand selling decorative textiles, baskets, wall decor, and accents sourced from global (largely Asian) manufacturers.
- Crate & Barrel: Multi-category home furnishings retailer with strong soft goods and accent assortment. Comparable as a global-sourced home decor and textiles merchant serving US consumers through stores and e-commerce.
- Ballard Designs: Direct-to-consumer home furnishings and decor brand. Comparable as a catalog- and online-led seller of home accents, textiles, and decorative items with a similar mid-market positioning.
Broad incumbents
- HomeGoods (TJX Companies): Off-price home decor and soft furnishings retailer owned by TJX. Comparable as a high-volume buyer of exactly the kind of home accents, baskets, and decorative textiles Creative Home manufactures, and a likely wholesale customer or competitive channel.
- Wayfair: Largest US online home furnishings and decor marketplace. Comparable as both a competing distribution channel for home decor and a benchmark for what a digital-first home accents catalog looks like at scale.
- IKEA: Global home furnishings giant with significant in-house soft goods, textiles, and decor production. Comparable as a vertically integrated competitor that sources at scale from Asia and competes on price in the same product categories.
Emerging players
- Etsy: Online marketplace with a deep long tail of handmade and vintage home decor, baskets, and wall art. Comparable as a digital channel where many small makers sell the same soft goods and accent categories Creative Home produces.
Regional players
- H&M Home: Global fast-fashion home decor brand operated by H&M. Comparable as a trend-driven, globally sourced soft furnishings and accent retailer that competes for the same mid-market consumer wallet share.
- Zara Home: Inditex-owned home textile and decor retail concept. Comparable as a fashion-adjacent home soft goods brand with global Asian sourcing and a strong direct-to-consumer digital presence.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Creative Home social profiles
Digital presenceCreative Home financial estimates
Financial estimateRevenue estimate
Valuation estimate
Creative Home leadership team
Management profileNumber of profiles
Profiles1 record
Creative Home funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Creative Home M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Creative Home
What does Creative Home do?
Creative Home Ltd is a manufacturer and wholesaler of home accents, textiles, baskets, and wall decors. The company operates a global production and distribution network with offices in the U.S., China, Philippines, India, Bangladesh, and Vietnam, shipping merchandise from facilities in China, Philippines, Vietnam, Cambodia, Bangladesh, and India. It also sells directly to consumers through its website creativehomeltd.com.
Is Creative Home a public or private company?
Creative Home is a private company. It is classified as unknown and is currently operating.
When was Creative Home founded?
Creative Home was founded in 2001. It employs 1,001 to 5,000 people.
Where is Creative Home based?
Creative Home is headquartered in Mckinney, United States, in the North America region.
How does Creative Home make money?
One revenue line is on record: home decor products.
Who are Creative Home's main competitors?
Direct peers on record are Williams-Sonoma, West Elm, Crate & Barrel and Ballard Designs. Broad incumbents are HomeGoods (TJX Companies), Wayfair and IKEA. Etsy is listed as an emerging player. Regional players are H&M Home and Zara Home.
Does Creative Home have an API?
No public API is recorded for Creative Home.
What industry is Creative Home in?
Creative Home's product category is Home Decor. Its primary akta.pro industry code is IMAOAKAG, Decorative & Soft Furnishings Manufacturing (Cushion Covers/Throws/Quilts), with a secondary code of CRAIALAG, Soft Home Décor Textiles Retail (Throws, Blankets, Cushion Covers). Its NAICS code is 44912 and its SIC code is 5700.