Spy Rock Real Estate Group
Spy Rock Real Estate Group is a Richmond, Virginia-based private real estate developer and operator that acquires, develops, and owns multifamily, commercial, hospitality, industrial, and LIHTC affordable housing properties across Virginia markets.
- Company typePrivate
- Founded2008
- HeadquartersRichmond, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Spy Rock Real Estate Group does
Spy Rock Real Estate Group is a private real estate development and investment firm founded in 2008 by Andrew Basham and Taylor Williams, headquartered in Richmond, Virginia. The company acquires, develops, and operates a diversified portfolio of multifamily, commercial, hospitality, industrial, and affordable housing (LIHTC) properties concentrated in Virginia markets including Richmond, Henrico, Norfolk, Virginia Beach, Williamsburg, Chesterfield County, and Winchester. Since founding, Spy Rock reports having acquired or developed approximately 4,600 residential units, 590,000 SF of commercial space, 300,000 SF of industrial space, and 767 hotel keys.
The company's revenue model combines three streams: (1) one-time development profits and gains on the sale of stabilized assets, (2) recurring rental income from retained multifamily, commercial, and hospitality assets, and (3) affordable housing development fees using LIHTC syndication in partnership with Virginia Housing and municipalities. Distribution is direct: Spy Rock either sells stabilized assets to institutional buyers (e.g., $36.2M Greenwich Village sale to Rieder Holdings) or retains them for long-term operation, with rental units marketed directly to tenants through property-specific websites. The company operates with a small core team (1-10 employees) supported by an experienced leadership bench drawn from Colonial Properties Trust, Wachovia Securities, KPMG, RSM, EDENS, and Capital City Real Estate, and uses Juniper Square for investor relations.
Spy Rock Real Estate Group firmographics
Firmographics- Name
- Spy Rock Real Estate Group
- Legal name
- Spy Rock Real Estate Group
- Website
- https://spy-rock.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Spy Rock Real Estate Group is a Richmond, Virginia-based private real estate developer and operator that acquires, develops, and owns multifamily, commercial, hospitality, industrial, and LIHTC affordable housing properties across Virginia markets.
- Ownership category
- akta.pro rank
Where Spy Rock Real Estate Group is headquartered
LocationHeadquarters
- HQ city
- Richmond
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Spy Rock Real Estate Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Property Development and Sales: The company develops residential, commercial, and hospitality properties for sale or long-term ownership. Revenue is generated through development fees, property appreciation, and transaction profits when properties are sold.
- Property Ownership and Operations: Spy Rock owns and operates a portfolio of exceptional properties generating rental income from multifamily apartments, commercial spaces, and hospitality assets.
- Affordable Housing Development: Active developer of affordable housing using Low Income Housing Tax Credit (LIHTC) product and rent-restricted units, often in partnership with municipalities.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Spy Rock Real Estate Group product offering
Product offeringCore offering
Spy Rock Real Estate Group is a real estate development and investment firm that acquires, develops, owns, and operates a diversified portfolio of multifamily, commercial, hospitality, and industrial properties across Virginia markets. The firm generates revenue through property development, sales to institutional investors, long-term rental operations, and active participation in affordable housing development using the LIHTC program. Since 2008, the company has delivered approximately 4,600 residential units, 590,000 SF of commercial space, 300,000 SF of industrial space, and 767 hotel keys.
Product overview
Spy Rock Real Estate Group is a real estate development and investment firm based in Richmond, Virginia that owns and operates a portfolio of exceptional properties. The company offers a diversified portfolio of residential and commercial real estate products organized into three main categories: Multifamily and Mixed-Use properties (including market-rate apartments, active adult communities, and mixed-use developments), Affordable Housing developments (LIHTC properties providing rent-restricted housing), and Commercial properties (industrial, office, and retail spaces). The company also maintains a Hospitality portfolio of hotel properties. Since its founding in 2008, Spy Rock has acquired or developed approximately 4,600 residential units, 590,000 SF of commercial space, 300,000 SF of industrial space, and 767 hotel keys.
Differentiator
Problem solved
Functional benefit
Products and services
- The Ledger A 247-unit multifamily property in Richmond, VA offering 1, 2, and 3 bedroom apartments, expected to come online Q2 2028.
- The Guild A 300-unit multifamily property offering residential apartments in Richmond, VA, built in 2025.
- The Alder A 242-unit multifamily property offering residential apartments in Richmond, VA, built in 2024.
- Lake Forest A 176-unit active adult apartment community in Chesterfield County, VA offering 1 and 2 bedroom residences.
- The Horizon A 305-unit multifamily property offering residential apartments in the Richmond, VA area.
- The Compass A 160-unit multifamily property offering residential apartments in the Richmond, VA area.
- The Westbrook at Brewers Row A mixed-use property built in 2023 featuring 189 apartment units, 36 rental townhomes, and 18,877 SF of commercial space in the Richmond, VA area.
- The Ella Scott's Addition A 250-unit multifamily property with 18,000 SF of commercial space in Richmond, VA.
- The Scout A 218-unit multifamily property with 17,000 SF of commercial space in the Richmond, VA area.
- Symbol
Companies that use Spy Rock Real Estate Group
Customer profileSegments4 records
Ideal customer profiles3 records
Spy Rock Real Estate Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Spy Rock Real Estate Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Home Builder's Association of Richmond (HBAR)coreAndrew Basham is a Board Member of the Home Builder's Association of Richmond and serves on the Executive Committee and was former Chair of HBAR's Multifamily Council.
Scale indicators11 records
Recent moves6 records
Expansion highlights6 records
Spy Rock Real Estate Group competitors and assessment
Company assessmentDirect peers
- Dominium: One of the largest affordable housing developers in the U.S., specializing in LIHTC and rent-restricted multifamily — directly comparable to Spy Rock's affordable housing (LIHTC) product line.
- The Michaels Organization: Developer, owner, and manager of affordable, market-rate, and student housing — directly comparable to Spy Rock's affordable housing + market-rate multifamily model and property management of owned assets.
- RangeWater Real Estate: Multifamily developer and operator focused on Sun Belt and Southeast U.S. markets — comparable to Spy Rock's multifamily development and asset management activity in the Southeast (Virginia).
- Alliance Residential Company: Large national multifamily developer and property manager — directly comparable in development pipeline scale, market-rate multifamily focus, and third-party property management.
- Wood Partners: National multifamily developer with active market-rate apartment pipeline — closely comparable to Spy Rock's multifamily/mixed-use development activity (The Alder, The Guild, The Horizon, The Ledger).
- The NRP Group: National multifamily developer specializing in both LIHTC affordable housing and market-rate apartments, closely comparable to Spy Rock's dual LIHTC/market-rate multifamily strategy across multiple geographies.
- Capital City Real Estate: Mid-Atlantic multifamily developer with operations in Washington D.C. and Atlanta (former employer of Spy Rock team member Justin Olderman) — comparable in regional multifamily development focus and project scale.
Broad incumbents
- Greystar Real Estate Partners: Largest multifamily developer, operator, and investment manager globally — broader incumbent offering overlapping capabilities (multifamily development and property management) at much greater scale.
- Morgan Properties: Large multifamily owner/operator with a national portfolio — comparable in owning/managing multifamily rental product, though at meaningfully greater scale and geographic breadth than Spy Rock.
- GID: Diversified real estate investment and development firm operating across multifamily, mixed-use, and commercial — comparable in multi-asset-class real estate investment and operating strategy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Spy Rock Real Estate Group social profiles
Digital presenceSpy Rock Real Estate Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Spy Rock Real Estate Group leadership team
Management profileNumber of profiles
Profiles1 record
Spy Rock Real Estate Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Spy Rock Real Estate Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Spy Rock Real Estate Group
What does Spy Rock Real Estate Group do?
Spy Rock Real Estate Group is a real estate development and investment firm that acquires, develops, owns, and operates a diversified portfolio of multifamily, commercial, hospitality, and industrial properties across Virginia markets. The firm generates revenue through property development, sales to institutional investors, long-term rental operations, and active participation in affordable housing development using the LIHTC program. Since 2008, the company has delivered approximately 4,600 residential units, 590,000 SF of commercial space, 300,000 SF of industrial space, and 767 hotel keys.
Is Spy Rock Real Estate Group a public or private company?
Spy Rock Real Estate Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Spy Rock Real Estate Group founded?
Spy Rock Real Estate Group was founded in 2008. It employs 1 to 10 people.
Where is Spy Rock Real Estate Group based?
Spy Rock Real Estate Group is headquartered in Richmond, United States, in the North America region.
How does Spy Rock Real Estate Group make money?
Three revenue lines are on record. Property Development and Sales are the primary driver. The others are property Ownership and Operations and affordable Housing Development.
Who are Spy Rock Real Estate Group's main competitors?
Direct peers on record are Dominium, The Michaels Organization, RangeWater Real Estate, Alliance Residential Company, Wood Partners, The NRP Group and Capital City Real Estate. Broad incumbents are Greystar Real Estate Partners, Morgan Properties and GID.
Does Spy Rock Real Estate Group have an API?
No public API is recorded for Spy Rock Real Estate Group.