Avechi

What Avechi does

Avechi is a Nairobi-based, Kenyan e-commerce marketplace that sells consumer electronics — primarily mobile phones, phone accessories, televisions, and speakers — through its online storefront at avechi.co.ke. The company targets individual consumers and small resellers in Kenya seeking electronics products via an online channel rather than physical retail. It is a privately held, for-profit entity operating with a workforce of 11-50 employees.

The company's core offering is a transactional retail platform for consumer electronics goods. There is no documented proprietary technology stack, AI/ML capability, or differentiated platform architecture in the available source material; the website displayed only a verification/loading screen during data capture, and no technical documentation, app listings, or product detail pages were accessible. No information on supplier relationships, inventory model, logistics partners, or fulfillment mechanics is disclosed.

Avechi's revenue model appears to be a standard online retail or marketplace model, generating income through direct product sales or commissions on transactions. However, no pricing details, commission structures, GMV figures, customer counts, or supplier agreements are available in the input data. The company has no disclosed funding rounds, management team profiles, partnerships, certifications, or awards in the available source material, limiting deeper commercial diligence.

Name

Avechi

Website

https://avechi.co.ke

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Avechi is a Nairobi-based Kenyan online marketplace selling consumer electronics — mobile phones, phone accessories, TVs, and speakers — to individual consumers and small resellers via its avechi.co.ke storefront.

Ownership category

akta.pro rank

Product category

Online Consumer Electronics Retail

NAICS

Electronics and Appliance Retailers (4492)

SIC

Retail-Radio, Tv & Consumer Electronics Stores (5731)

akta.pro primary industry

Consumer Electronics & Appliances Marketplaces (CRAFABAD)

akta.pro secondary industries

Big-Box Electronics + Mobile & Wireless Retail (CRACAAAD), Consumer Electronics & Appliances Online Retailers (CRAFADAD)

Keywords

• Online electronics marketplace
• Mobile phone retail
• Phone accessories
• Consumer electronics
• E-commerce platform

Headquarters

HQ city

Nairobi

HQ country

Kenya

HQ region

Africa

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Marketing or Sales, Supply Chain, Personnel, Technology or R&D

Core offering

Avechi operates an online shopping marketplace based in Nairobi, Kenya, that sells mobile phones, phone accessories, TVs, and speakers. It functions as a digital storefront aggregating consumer electronics for buyers, primarily serving the Kenyan market through its website avechi.co.ke.

Differentiator

Problem solved

Functional benefit

Products and services

• Mobile Phones Mobile phones offered for sale through Avechi's online marketplace to individual consumers in Kenya.
• Phone Accessories Phone accessories offered for sale through Avechi's online marketplace to individual consumers in Kenya.
• TVs Televisions offered for sale through Avechi's online marketplace to individual consumers in Kenya.
• Speakers Speakers offered for sale through Avechi's online marketplace to individual consumers in Kenya.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Broad incumbents

• Jumia Technologies: Pan-African e-commerce marketplace with a major presence in Kenya selling consumer electronics, phones, and home goods. Directly relevant to Avechi as a larger incumbent operating in the same category and geography.
• Mall for Africa: Africa-focused cross-border e-commerce platform facilitating international brand purchases into African markets. Comparable as a broader online retailer serving African consumers with electronics and goods.

Direct peers

• Kilimall: Kenya-based online marketplace offering mobile phones, electronics, and general merchandise. Closest direct peer to Avechi given overlapping Kenya footprint and consumer electronics focus.
• PhonePlace Kenya: Kenya-focused online retailer of mobile phones, smartphones, and accessories. Comparable as a specialist consumer electronics online retailer targeting the same Kenyan customer base as Avechi.
• Copia Global: Kenya-based e-commerce platform delivering consumer goods to peri-urban and rural customers. Comparable as a Kenya-rooted online retailer addressing similar customer needs through digital channels.

Regional players

• Slot (Nigeria): Leading Nigerian consumer electronics and mobile phone retailer with omnichannel stores. Comparable as a regional specialist electronics retailer operating in African markets adjacent to Avechi's footprint.
• HiFi Corp: South African consumer electronics and appliance retailer. Comparable as a regional specialist electronics retailer serving an adjacent African market with similar product categories.

Emerging players

• Tushop: Kenya-based social commerce platform selling consumer goods including electronics through group-buying. Comparable as an emerging Kenya-based digital retail model adjacent to Avechi's marketplace approach.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Avechi