Timberland
Timberland Lumber Company is a family-owned central Indiana building materials manufacturer and distributor that supplies prefabricated wall panels, roof and floor trusses, distributed lumber and hardware, and turnkey framing and installation services to professional residential, commercial, and multi-family builders.
- Company typePrivate
- Founded1969
- HeadquartersBrazil, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Timberland does
Timberland Lumber Company is a privately held, family-owned building materials manufacturer and distributor founded in 1969 by Sam Emmert in Brazil, Indiana, and led today by Brad Emmert (President) and Kim Emmert O'Dell (Executive Vice President). The firm operates four facilities across central Indiana: a headquarters/retail location on South Union Street in Brazil, a wall panel and roof truss manufacturing plant on Emmert Park Drive in Brazil, a primary distribution center on North Tibbs Avenue in Indianapolis (opened 2012), and a rail reload facility on Kitley Avenue in Indianapolis (opened 2022). Its core manufactured products are engineered wall panels, roof trusses, and floor trusses, complemented by distributed building materials including loose lumber, exterior trim, engineered wood, hardware, exterior doors, and windows.
The business operates as a vertically integrated, sales-led B2B supplier to professional residential, commercial, and multi-family builders in central Indiana. Revenue is generated through three streams: (1) one-time sales of building materials distributed from its Indiana facilities, (2) custom prefabricated component fabrication and delivery, and (3) turnkey professional installation services covering framing, window, and exterior door installation. Pricing is quote-based and not publicly disclosed. The company supports customer acquisition and industry credibility through membership in eight industry associations, including BAGI, NAHB, HBA, and SBCA, and through its corporate website rather than extensive digital marketing.
The firm's competitive positioning rests on regional supply chain density (rail-receive, manufacture, distribute, install within central Indiana), 54+ years of operating history, and the ability to bundle materials with installation under one contract. Timberland has no disclosed external funding, no subsidiaries, no M&A activity, and no operating footprint beyond central Indiana, indicating a focused regional strategy with growth driven by capacity expansion rather than geographic or product diversification.
Timberland firmographics
Firmographics- Name
- Timberland
- Legal name
- Timberland Lumber Company
- Website
- https://timberlandlbr.com
- Company type
- Private
- Founded year
- 1969
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Timberland Lumber Company is a family-owned central Indiana building materials manufacturer and distributor that supplies prefabricated wall panels, roof and floor trusses, distributed lumber and hardware, and turnkey framing and installation services to professional residential, commercial, and multi-family builders.
- Ownership category
- akta.pro rank
Timberland industry classification
Industry- Product category
- Building Materials Supply
- NAICS
- Prefabricated Wood Building Manufacturing (321992), Engineered Wood Member Manufacturing (321215)
- SIC
- Prefabricated Wood Bldgs & Components (2452), Wholesale-Lumber & Other Construction Materials (5030)
- akta.pro primary industry
- Structural & Framing Components Retail (Trusses, Joists, Beams, Engineered Wood) (CRAIAEAJ)
- akta.pro secondary industries
- Structural Wood Repair & Framing (Studs, Joists, Subfloor Patching) (HSAGABAF), Mass Timber Panels & Components (DLT, NLT, Hybrid Panels) (IMAMACAG)
Keywords
Where Timberland is headquartered
LocationHeadquarters
- HQ city
- Brazil
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Timberland business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Building Materials Sales: Timberland sells residential and commercial building products including loose lumber, exterior trim, engineered wood, hardware, exterior doors, and windows. Revenue is generated through one-time product sales to professional builders and contractors.
- Prefabricated Component Manufacturing: Custom manufacturing of wall panels, roof trusses, and floor trusses for construction projects. Revenue from component fabrication and delivery.
- Installation Services: Turnkey framing, window, and exterior door installation services. Professional installation services bundled with or separate from product sales.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Timberland product offering
Product offeringCore offering
Timberland Lumber Company supplies residential and commercial building materials to professional builders across central Indiana. Its offerings include manufactured prefabricated components (wall panels, roof trusses, floor trusses) at its truss plant, distributed building materials (loose lumber, exterior trim, engineered wood, hardware, exterior doors, windows), and turnkey installation services covering framing, windows, and exterior doors.
Product overview
Timberland Lumber Company is a building materials supplier operating as a single unified offering rather than a platform architecture. The company provides a comprehensive portfolio of products and services for residential and commercial construction: core manufactured products include Wall Panels, Roof Trusses, and Floor Trusses produced at their truss plant facilities; building materials include Loose Lumber, Exterior Trim, Engineered Wood, Hardware, Exterior Doors, and Windows distributed through their Indiana locations; and installation services include Turnkey Framing Installation, Window Installation, and Exterior Door Installation. These products and services are designed to serve professional builders of all sizes, from large commercial developers to small residential contractors, with an emphasis on providing complete building solutions from materials through installation.
Differentiator
Problem solved
Functional benefit
Products and services
- Wall Panels
- Roof Trusses
- Floor Trusses
- Turnkey Framing Installation
- Window Installation
- Exterior Door Installation
- Loose Lumber
- Exterior Trim
- Engineered Wood
- Hardware
- Exterior Doors
- Windows
Companies that use Timberland
Customer profileSegments3 records
Ideal customer profiles3 records
Timberland technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Timberland partnerships and signals
Strategic signalScale indicators3 records
Recent moves8 records
Expansion highlights4 records
Timberland competitors and assessment
Company assessmentDirect peers
- 84 Lumber Company: Founded in 1956, 84 Lumber is a privately held B2B building materials supplier with truss and wall panel manufacturing, component installation, and pro-builder-focused distribution across more than 250 locations. Compares directly to Timberland in customer base (professional builders), product mix (lumber, engineered wood, trusses, panels), and vertically integrated service model, though at much greater scale.
- US LBM Holdings: US LBM is a national distributor of specialty building materials to professional builders, with a significant manufactured components (truss and wall panel) arm acquired through deals like Universal Forest Products and Key Truss. Closely mirrors Timberland's strategy of combining component manufacturing with lumber distribution and builder services.
- Lansing Building Products: Private-equity-backed distributor of exterior building products (vinyl, windows, siding, trim, doors) serving professional contractors across the Midwest, Mid-Atlantic, and South. Comparable to Timberland in its B2B focus on pro builders and emphasis on installed-sales expertise, though concentrated in exterior product categories.
Regional players
- Spahn & Rose Lumber Co. Family-owned lumber and building materials dealer serving the upper Midwest since 1907, with truss manufacturing and component installation services targeting professional builders. Closely comparable regional specialist competitor to Timberland in scale, owner-operated culture, and product/service offering, though geographically adjacent rather than overlapping.
Broad incumbents
- Boise Cascade Company: Public manufacturer and distributor of engineered wood products (I-joists, LVL) and building materials, with a Wood Products segment that supplies lumber, panels, and engineered components to two-step distributors. Comparable as an upstream supplier-cum-competitor for engineered wood components Timberland distributes and fabricates into trusses.
- ABC Supply Co. Largest wholesale distributor of roofing, siding, windows, and exterior building products in North America, serving contractors from over 800 locations. Relevant as a broader incumbent in the B2B building materials distribution space, with significant reach into Timberland's professional-builder customer base.
- Builders FirstSource (incl. BMC Stock Holdings): Largest U.S. supplier of building products, prefabricated components, and construction services to professional homebuilders following the BMC acquisition. Directly comparable value chain (manufactured components + distribution + installation) at vastly greater scale, providing strategic context for Timberland's regional competitive set.
Emerging players
- Foundation Building Materials: Specialty distributor of building products (insulation, ceilings, gypsum, steel framing, accessories) serving commercial and residential contractors. Adjacent peer offering B2B building materials distribution with installation-friendly focus, but distinct product mix emphasizing interior specialty products.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Timberland financial estimates
Financial estimateRevenue estimate
Valuation estimate
Timberland leadership team
Management profileNumber of profiles
Profiles6 records
Timberland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Timberland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Timberland
What does Timberland do?
Timberland Lumber Company supplies residential and commercial building materials to professional builders across central Indiana. Its offerings include manufactured prefabricated components (wall panels, roof trusses, floor trusses) at its truss plant, distributed building materials (loose lumber, exterior trim, engineered wood, hardware, exterior doors, windows), and turnkey installation services covering framing, windows, and exterior doors.
Is Timberland a public or private company?
Timberland is a private company. It is classified as family owned and is currently operating.
When was Timberland founded?
Timberland was founded in 1969. It employs 101 to 250 people.
Where is Timberland based?
Timberland is headquartered in Brazil, United States, in the North America region.
How does Timberland make money?
Three revenue lines are on record. Building Materials Sales are the primary driver. The others are prefabricated Component Manufacturing and installation Services.
Who are Timberland's main competitors?
Direct peers on record are 84 Lumber Company, US LBM Holdings and Lansing Building Products. Spahn & Rose Lumber Co. is listed as a regional player. Broad incumbents are Boise Cascade Company, ABC Supply Co. and Builders FirstSource (incl. BMC Stock Holdings). Foundation Building Materials is listed as an emerging player.
Does Timberland have an API?
No public API is recorded for Timberland.
What industry is Timberland in?
Timberland's product category is Building Materials Supply. Its primary akta.pro industry code is CRAIAEAJ, Structural & Framing Components Retail (Trusses, Joists, Beams, Engineered Wood), with a secondary code of HSAGABAF, Structural Wood Repair & Framing (Studs, Joists, Subfloor Patching). Its NAICS code is 321992 and its SIC code is 2452.