Business Builders

What Business Builders does

Business Builders (legally Design Extensions, LLC) is a full-service marketing agency founded in 1999 and headquartered at 701 Market Street, Unit 101, St. Augustine, Florida. The firm serves small-to-mid-market businesses, B2B companies, and a niche churches/ministries segment (via the MinistryBuilders sub-brand) across Florida, Tennessee, and Georgia, with location-specific SEO presence in at least eight metros including Jacksonville, Orlando, Daytona Beach, Nashville, and Atlanta. The service portfolio is organized around a proprietary Plan-Produce-Promote-Protect methodology spanning messaging strategy (StoryBrand-certified), website design and development, video production, branding, app development, SEO, social media, HubSpot CRM implementation (Platinum Partner tier), AI strategy/development, and managed hosting/maintenance subscriptions.

The agency's technology stack centers on the certified StoryBrand 7-part messaging framework as a methodology layer, HubSpot CRM as the primary marketing automation platform, WordPress as the primary CMS, and Cloudflare for CDN — supplemented by an emerging AI service line. Differentiators include StoryBrand Agency and Facilitator certifications, HubSpot Platinum Partner status, and 2X Inc. 5000 recognition. The business operates on a hybrid revenue model combining project-based engagements (e.g., Marketing Blueprints starting at $1,950), ongoing retainer relationships for marketing execution, and recurring managed hosting/maintenance subscriptions. Go-to-market is sales-led via direct website quote requests, phone sales (877-378-6101), and 15-minute discovery calls, with 1,000+ cumulative clients served and 500+ projects delivered over 26+ years under founder/CEO Jay Owen's leadership.

Name

Business Builders

Legal name

Design Extensions, LLC

Website

https://businessbldrs.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Business Builders is a St. Augustine, Florida-based full-service marketing agency serving small and mid-sized businesses, B2B firms, and ministries across the Southeast US with StoryBrand-certified messaging strategy, web design, video, SEO, HubSpot CRM implementation, and emerging AI consulting services.

Ownership category

akta.pro rank

Headquarters

HQ city

Saint Augustine

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Marketing Strategy & Execution Services: Full-service marketing agency providing strategy, branding, website development, video production, SEO, social media, and HubSpot implementation. Revenue generated through project-based work, custom blueprints, and ongoing retainer engagements.
2. Managed Hosting & Maintenance: Ongoing website hosting with 99.9% uptime, security monitoring, CMS updates, and ADA compliance services

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Business Builders is a full-service marketing agency that helps small and mid-size businesses grow through a Plan-Produce-Promote-Protect methodology. Its offerings span StoryBrand messaging strategy, website design and development, video production, branding, SEO, social media marketing, and HubSpot CRM implementation, with subscription-based managed hosting, website maintenance, and ADA compliance services for ongoing protection.

Product overview

Business Builders is a full-service marketing agency offering an integrated portfolio of services organized around a Plan-Produce-Promote-Protect methodology. The core offerings include StoryBrand Agency services (certified agency status) for messaging clarity, Marketing Blueprint and AI Blueprint packages for strategic planning, and comprehensive production services spanning branding/logos, website design, video production, and app/AI development. The Promote tier encompasses marketing strategy, SEO, social media, and HubSpot CRM implementation (Platinum Partner). The Protect layer provides managed hosting with 99.9% uptime, website maintenance, and ADA compliance services. Additional free resources include a Marketing Masterclass video series. All services can be contracted individually or as integrated packages, with location-specific offerings for markets including St. Augustine, Jacksonville, Palm Coast, Ponte Vedra, Daytona Beach, Orlando, Nashville, and Atlanta.

Differentiator

Problem solved

Functional benefit

Products and services

• StoryBrand Agency Services Certified StoryBrand marketing agency service that clarifies business messaging and drives growth using the 7-part StoryBrand framework for customer-centric storytelling. Targets businesses seeking clearer brand messaging.
• Marketing Blueprint StoryBrand Blueprint packages starting at $1,950 that provide strategic marketing foundations, messaging clarity, and roadmap deliverables for organizations seeking a defined growth plan.
• AI Blueprint AI strategy and custom workflow planning service that helps businesses leverage artificial intelligence for operational efficiency; quote-based pricing.
• Branding & Logos Brand identity development including custom logo design, color palette systems, typography, and brand guidelines for businesses establishing or refreshing their visual identity.
• Website Design Custom responsive website development optimized for conversion, SEO, and ADA accessibility compliance, built primarily on WordPress with Cloudflare CDN integration.
• Video Production Professional video production including brand stories, testimonials, product demonstrations, drone footage, and social media content.
• App Development Custom mobile and web application development services for businesses needing bespoke software products.
• AI Development Custom AI tools and automated workflow development services for operational efficiency and intelligent automation.
• Marketing Services Full-service marketing strategy and execution including campaign management and promotional activities across channels.
• SEO Services Search engine optimization including keyword research, on-page optimization, local SEO, and technical SEO audits to improve organic visibility.
• Social Media Marketing Social media engagement and marketing services across multiple platforms, including content creation and community management.
• HubSpot CRM Implementation HubSpot CRM setup, automation, and reporting services delivered under Platinum Partner status, covering configuration, pipeline design, marketing automation workflows, and team onboarding.
• Managed Hosting Recurring managed hosting services with 99.9% uptime guarantee, SSL certificates, and nightly backups for client websites.
• Website Maintenance Ongoing CMS updates, security monitoring, and technical support services for client websites on a subscription basis.
• ADA Compliance Website accessibility services ensuring WCAG 2.1 AA compliance for legal protection and inclusivity.

Quantifiable outcome

• 300% increase in qualified leads for automotive client using StoryBrand framework
• +1 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature2 records

Partnerships

Two partnerships are on record, tiered core.

• HubSpotcoreTechnology or IntegrationHubSpot Platinum Partner status - top-tier partnership with the leading CRM platform for marketing automation and sales pipeline management. Business Builders provides HubSpot CRM setup, configuration, marketing automation workflows, sales pipeline design, custom reporting dashboards, website integration, and team training/onboarding services to their clients.
• StoryBrandcoreStrategic or Co-development PartnerCertified StoryBrand Agency and Certified Facilitator status - official certification in the StoryBrand framework developed by Donald Miller. This partnership provides proprietary methodology access for customer-centric messaging and marketing strategy development, including BrandScript creation, one-liner development, website wireframing, and email marketing sequences.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/businessbldrsfl
• Facebookfacebook.com/businessbldrs

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Business Builders