Northwest Foot & Ankle Center

What Northwest Foot & Ankle Center does

Northwest Foot & Ankle Center, PS is a privately held podiatry practice co-founded in 1999 by Drs. Mark T. Lewis and Petrina C. Lewis, headquartered in Renton, Washington. The practice operates five clinic locations spanning Western Washington (Renton, Redmond, Puyallup, Everett) and Scottsdale, Arizona (operating as sister entity Southwest Foot & Ankle, LLC), and serves patients seeking diagnosis, conservative treatment, and surgical intervention for foot and ankle conditions including heel pain, plantar fasciitis, bunions, sports injuries, diabetic foot complications, toenail conditions, and plantar warts.

The practice's core technology platform consists of FDA-cleared clinical devices and digital fabrication tools: 3D foot scanning and printing for custom orthotics (using Hewlett Packard Fit Station technology with lattice-designed corrective insoles), dual-wavelength MLS Laser Therapy for pain and inflammation, Swift Microwave Therapy for HPV-driven plantar warts, Extracorporeal Pulse Activation Technology (EPAT) shockwave therapy, Platelet Rich Plasma (PRP) injections, diagnostic ultrasound, and digital X-rays. Four board-certified podiatrists and an administrative/clinical support team deliver these services, with clinical leadership emphasizing conservative treatment before surgical intervention.

The business model is a fee-for-service medical practice. Revenue is generated primarily through insurance reimbursement for office visits, diagnostic imaging, and procedures, billed to accepted providers including Aetna, Blue Cross/Blue Shield, Cigna, Premera, Regence, and United Healthcare, with patient responsibility (copays, coinsurance, deductibles) collected at time of service. Secondary revenue streams include cash-pay procedures (PRP injections are explicitly not covered by insurance) and durable medical equipment sales (custom orthotics, braces, splints). Marketing is conducted via educational blog content and published patient testimonials; patient acquisition relies on appointments scheduled by phone or online form, with new patients accepted across all locations.

Name

Northwest Foot & Ankle Center

Legal name

Northwest Foot & Ankle, PS

Website

https://nwfootandankle.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Northwest Foot & Ankle Center is a multi-location podiatry practice operating five clinics across Western Washington and Scottsdale, Arizona, serving patients with foot and ankle conditions through advanced technologies including 3D-printed custom orthotics, MLS Laser Therapy, Swift Microwave Therapy, and shockwave therapy.

Ownership category

akta.pro rank

Headquarters

HQ city

Renton

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Podiatry Medical Services: Revenue generated from medical consultations, examinations, diagnostic services (X-rays, ultrasound), and treatments for foot and ankle conditions. Services billed to insurance or patient at time of service.
2. Procedures and Treatments: Revenue from therapeutic procedures including MLS Laser Therapy, shockwave therapy, therapeutic injections, Swift Microwave Therapy, and PRP injections. PRP injections noted as not covered by insurance.
3. Durable Medical Equipment: Revenue from custom orthotics, braces, splints, boots, walkers, and other medical equipment dispensed to patients.
4. Insurance Billing: Files insurance claims for patients with accepted providers including Aetna, Blue Cross/Blue Shield, Cigna, Premera, Regence, United Healthcare, and others. Patient responsible for copays, co-insurance, and deductibles at time of service.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Northwest Foot & Ankle Center is a multi-location podiatry medical practice that diagnoses and treats foot and ankle conditions using advanced technologies including 3D printed custom orthotics, MLS laser therapy, Swift microwave therapy for plantar warts, shockwave therapy (EPAT), PRP therapy, diagnostic ultrasound, and digital X-rays. The practice delivers conservative and surgical care across five offices in Western Washington (Renton, Redmond, Puyallup, Everett) and Scottsdale, Arizona, with services billed through major insurance providers or self-pay at the time of service.

Product overview

Northwest Foot & Ankle Center is a multi-location podiatry practice offering a comprehensive range of foot and ankle medical services. The practice operates as a unified service platform featuring specialized treatments including 3D Printed Custom Orthotics (using Hewlett Packard Fit Station technology), MLS Laser Therapy, Swift Microwave Therapy for plantar warts, Shockwave Therapy (EPAT), Platelet Rich Plasma (PRP) Therapy, Diagnostic Ultrasound, Digital X-Rays, Therapeutic Injections, Fungus and Ingrown Nail Treatment, Sports Medicine, Surgical Corrections, and Wound Care. The practice has four locations (Renton, Redmond, Puyallup, and Scottsdale, AZ) and treats conditions including heel pain, ankle pain, bunions, skin conditions, toenail conditions, plantar warts, and foot pain.

Differentiator

Problem solved

Functional benefit

Brands

• Southwest Foot & Ankle, LLC: A separate practice location in Scottsdale, AZ operating as Southwest Foot & Ankle, LLC (sister practice/affiliated entity)

Products and services

• 3D Printed Custom Orthotics Custom orthotics manufactured using 3D scanning and printing technology (HP Fit Station) that captures thousands of data points to map foot shape and movement, producing lattice-designed corrective and flexible orthotics for patients with biomechanical issues.
• MLS Laser Therapy FDA-cleared dual-wavelength infrared laser therapy that eliminates pain, reduces inflammation, and stimulates cellular regeneration; typical course of 6-12 visits with improvement often felt after 1-3 treatments.
• Swift Microwave Therapy FDA-cleared microwave technology for plantar wart treatment that delivers low-dose microwave energy through a specialized probe to target the underlying HPV virus by stimulating a natural immune response; typically 3-4 treatments spaced 4 weeks apart.
• Shockwave Therapy (EPAT) Extracorporeal Pulse Activation Technology for non-invasive treatment of lower extremity pain including chronic heel pain and Achilles tendonitis; sessions are 5-10 minutes, typically delivered over 3 weekly visits, with over 80% patient satisfaction.
• Platelet Rich Plasma (PRP) Therapy Autologous regenerative therapy using the patient's own concentrated blood platelets injected into damaged tissue to stimulate natural healing for conditions such as plantar fasciitis, shin splints, and Achilles tendonitis; not covered by insurance.
• Diagnostic Ultrasound Sound-wave imaging used to diagnose foot and ankle soft tissue conditions such as bursitis, heel spurs, Morton's neuroma, ligament injuries, and tendon tears.
• Digital X-Rays In-office digital radiography enabling accurate diagnosis of bone and soft tissue injuries and conditions that may be difficult to confirm through physical examination alone.
• Therapeutic Injections Minimally invasive pain relief injections combining corticosteroids with local anesthetics such as lidocaine for inflammatory conditions including arthritis and tendonitis.
• Fungus and Ingrown Nail Treatment Comprehensive treatment for toenail fungus using laser cleaning, oral medications, and medicated anti-fungal creams, plus management of ingrown nails to relieve pain and prevent recurrence.
• Sports Medicine Diagnosis and treatment of foot and ankle injuries from athletic activities including martial arts, aerobics, and team sports; customized treatment plans to address recurring injuries and prevent re-injury.
• Surgical Corrections of Foot Disorders Surgical intervention for extreme foot disorders when conservative treatments are insufficient, with treatment plans based on severity, patient pain level, and prior treatment response.
• Wound Care Evaluation and treatment of foot ulcers, including drainage of inflamed tissue and use of X-rays for diagnosis and treatment planning.

Quantifiable outcome

• Over 80% patient satisfaction with EPAT shockwave therapy
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Regional players

• Atlanta Podiatry Group: A multi-doctor podiatry practice in the Atlanta metro providing conservative and surgical foot/ankle care. Comparable in scope of services and physician structure but operates in the Southeast U.S.
• Bay Area Foot Care: A multi-location podiatry practice serving the San Francisco Bay Area with similar service offerings including custom orthotics and sports medicine. Comparable scope but operates in a different geography.

Broad incumbents

• U.S. Foot & Ankle Specialists: A large, PE-backed network of podiatry practices operating across multiple U.S. states. Highly comparable in core service offering (podiatric medical and surgical care) but materially larger scale and backed by institutional capital.
• Virginia Mason Franciscan Health: A large integrated health system in the Pacific Northwest that includes podiatry within a broader multi-specialty portfolio. A broad incumbent in the same regional market that competes for the same patient base.
• MultiCare Health System: A Pacific Northwest integrated delivery network with podiatry services embedded within a larger orthopedic and primary care footprint. A potential competitor for patient referrals in the same Washington State geography.

Others

• Swift Microwave (Emblation): The manufacturer of the Swift Microwave Therapy system used by Northwest Foot & Ankle for plantar wart treatment. An enabling technology vendor rather than a competitor, but directly relevant to the practice's service offering.
• HP Fit Station (Orthotics Technology): The 3D scanning and printing platform provider underlying Northwest Foot & Ankle's custom orthotics service. A technology infrastructure partner rather than a clinical peer.

Direct peers

• Foot and Ankle Specialists of the Mid-Atlantic: A multi-location podiatry group serving the Mid-Atlantic region with comparable services including custom orthotics, laser therapy, and surgical corrections. Closely aligned business model and patient mix to Northwest Foot & Ankle.
• Podiatry Associates, P.C. A multi-doctor podiatry practice offering conservative and surgical foot/ankle care. Comparable in size, scope of services, and patient demographic to Northwest Foot & Ankle.
• Ankle & Foot Centers of America: A multi-state podiatry practice network with comparable services including orthotics, sports medicine, and reconstructive surgery. Directly comparable multi-site, multi-doctor podiatry model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/northwest-foot-and-ankle
• Facebookfacebook.com/nwfootandankle

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Northwest Foot & Ankle Center