Name

Innovadel Technologies

Legal name

Innovadel Technologies

Website

https://innovadeltech.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Enterprise Commerce Consulting

NAICS

Computer Systems Design Services (541512), Custom Computer Programming Services (541511)

SIC

Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Data Engineering, Integration & ETL/ELT Services (BPAEAHAB)

akta.pro secondary industries

AI/ML Engineering & Model Development Services (BPAEAHAF), Enterprise Application Modernization (Monolith-to-Modules, Domain Modernization) (BPAEAFAG), Enterprise Architecture & Technology Roadmapping (BPAEAAAC)

Keywords

• Commerce consulting
• Salesforce consulting
• Headless commerce
• Ecommerce implementation
• AI commerce orchestration

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Professional Services & Consulting: Fee-based professional services engagements including AI strategy workshops, commerce audits, platform implementation, migration, integration, managed support, and Salesforce consulting. Engagement models range from 1-day workshops to multi-month implementation programmes. Revenue generated through time-and-materials or fixed-scope project fees.
2. Managed Services Retainer: Ongoing monthly retainer model covering SLA-backed support, release management, admin requests, development support, integration maintenance, and continuous improvement. Sub-24-hour SLA for admin requests with 4-hour acknowledgement for standard work.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Innovadel Technologies is a B2B professional services firm that delivers AI-powered commerce transformation consulting and implementation for enterprise and mid-market brands. The company designs, builds, migrates, and supports commerce platforms across Salesforce Commerce Cloud, Shopify Plus, Adobe Commerce (Magento), BigCommerce, and headless architectures, embedding AI orchestration across personalization, search, content, and predictive analytics while integrating commerce with CRM, ERP, OMS, and marketing systems.

Product overview

Innovadel Technologies is a professional services firm offering a modular portfolio of enterprise commerce services organized into four main categories: (1) AI Commerce Orchestration covering AI strategy, tool selection, personalization, search, content operations, and predictive analytics; (2) Commerce Services covering strategy, implementation, migration, headless development, integrations, B2B solutions, and managed support; (3) Marketplace & Cartridge Development covering custom integrations for Salesforce Commerce Cloud, Shopify, Adobe Commerce, and connector maintenance; and (4) Salesforce Customer 360 for Commerce covering Sales Cloud, Service Cloud, Experience Cloud, Marketing Cloud Account Engagement (Pardot), Data Cloud, and managed services. The company operates as a platform-agnostic partner across Salesforce Commerce Cloud, Shopify Plus, Adobe Commerce, BigCommerce, and headless commerce architectures. Services range from strategy workshops and discovery engagements through implementation, migration, integration, and ongoing managed support, with AI capabilities embedded across personalization, search, merchandising, content, and analytics workflows.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Commerce Orchestration AI orchestration service that connects AI-enabled tools across commerce platforms, CRM, customer data, marketing systems, and customer journeys for enterprise brands. Includes discovery, use case prioritization, architecture design, integration, workflow activation, and ongoing optimization.
• AI Strategy & Use Case Discovery Structured discovery workshops for enterprise and mid-market buyers that identify, evaluate, and prioritize AI use cases delivering measurable commercial outcomes, including stakeholder discovery, data and platform audit, use case mapping, value and effort scoring, and AI roadmap delivery.
• AI Tool Selection & Implementation Vendor-neutral evaluation and implementation of AI-enabled platforms (including Algolia, Coveo, Salesforce Einstein, Klaviyo, and Dynamic Yield) against defined use cases, platform architecture, and commercial requirements, through to live, measured deployment.
• Commerce Implementation End-to-end ecommerce platform implementation service with deep platform expertise and a structured delivery approach across Salesforce Commerce Cloud, Shopify Plus, Adobe Commerce, and BigCommerce for businesses needing a trusted delivery partner.
• Commerce Migration Migration service from legacy or underperforming commerce platforms to modern commerce solutions, with structured planning, SEO protection, and post-launch support to minimize risk.
• Headless Commerce Development

Quantifiable outcome

• 45-60% organic traffic growth post headless migration within 1-6 months
• +4 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration47 records

AI capability13 records

Feature5 records

Partnerships

Six partnerships are on record, tiered core.

• Salesforce (Salesforce Commerce Cloud, Data Cloud, Einstein)coreTechnology or IntegrationCertified Salesforce Customer 360 Partner with deep expertise across Commerce Cloud, Sales Cloud, Service Cloud, Experience Cloud, and Data Cloud. Implements Salesforce Einstein AI features and Agentforce for commerce automation. Specialises in connecting Salesforce clouds with commerce platforms for unified Customer 360.
• AlgoliacoreTechnology or IntegrationPreferred AI-powered search and discovery partner for headless commerce implementations. Implements Algolia search integration, configuration, AI-powered personalisation, faceted navigation, merchandising rules, and promoted results across commerce builds. Claims 15-30% improvement in search-to-purchase conversion rates.
• Shopify (Shopify Plus, Hydrogen, Storefront API)coreTechnology or IntegrationCertified Shopify Plus Partner delivering custom storefronts, headless Hydrogen builds, B2B wholesale portals, ERP integration, and platform migrations. Implements Shopify Functions, Checkout Extensibility, and B2B native features.
• Adobe Commerce (Magento)coreTechnology or IntegrationAdobe Commerce Solution Partner with certified engineers across Cloud and On-Premises editions. Delivers B2B Suite configuration, Hyvä theme development, PWA builds, ERP integration, and Magento migrations. Claims 40-60% page speed improvement on Hyvä builds.
• BigCommerce (B2B Edition, Catalyst)coreTechnology or IntegrationBigCommerce Elite Partner delivering B2B Edition implementation, headless Catalyst/Next.js builds, ERP integration, platform migrations, and CRO optimisation for mid-market and enterprise brands.
• NetSuite (SAP, Microsoft Dynamics 365)coreTechnology or IntegrationERP integration partners for bi-directional connectivity with commerce platforms. Implements real-time inventory sync, ERP-driven pricing, and automated order routing across SAP, NetSuite, and Microsoft Dynamics 365.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Astound Commerce: Global commerce implementation and digital agency delivering Salesforce Commerce Cloud, Adobe Commerce, Shopify Plus, and BigCommerce builds. Operates as a platform-agnostic enterprise commerce SI of similar size and GTM model to Innovadel, competing for the same multi-platform RFPs.
• DEPT®: Global digital agency with a dedicated commerce practice spanning Shopify, Adobe Commerce, commercetools, and headless builds. Competes with Innovadel for enterprise headless and AI-personalization commerce work, particularly in Europe.
• Vaimo: Global digital commerce and experience agency delivering Adobe Commerce (Magento), Shopify Plus, BigCommerce, and headless implementations. Operates a similar multi-platform model with comparable boutique-to-mid-size scale and a focus on enterprise commerce transformation.
• Pivotree: Commerce platform and managed services provider delivering implementation, integration, and ongoing support across Salesforce Commerce Cloud, Shopify Plus, and BigCommerce. Comparable to Innovadel's managed services retainer + implementation blend.
• Valiant: Enterprise digital commerce consultancy and certified Salesforce Commerce Cloud partner with comparable omnichannel, B2B, and OMS practice. Competes head-to-head with Innovadel on Salesforce-led commerce transformation deals in North America.

Emerging players

• Absolutdata: AI and analytics services firm that has built commerce-specific AI offerings (recommendations, demand forecasting, customer analytics). Adjacent peer to Innovadel's AI Commerce Orchestration and Predictive Commerce Intelligence services.

Broad incumbents

• Deloitte Digital (Deloitte): The digital arm of one of the Big Four, offering enterprise commerce strategy, Salesforce, Adobe, and SAP CX implementations. Competes for the largest enterprise commerce transformation mandates where Innovadel is typically sub-contracted or out-bid on scale.
• Accenture Song: Accenture's creative, commerce, and customer experience practice. Competes with Innovadel on large, multi-platform commerce transformation and Customer 360 mandates; capability overlap on AI in commerce but at materially larger scale.
• Slalom: Global consulting firm with a deep Salesforce practice and a dedicated commerce and customer experience offering. Significantly larger than Innovadel but competes for the same Salesforce Customer 360 commerce transformation RFPs.

Regional players

• K3 Retail: UK-based retail and commerce consultancy with deep Adobe Commerce (Magento) and Microsoft Dynamics expertise. Comparable in size and regional focus to Innovadel, with overlapping Adobe Commerce / B2B commerce specialism in the UK and European mid-market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/innovadeltech
• Facebookfacebook.com/innovadeltech

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Innovadel Technologies