Starwood Land Advisors

What Starwood Land Advisors does

Starwood Land Advisors is a residential real estate investment firm that acquires, entitles, and develops amenitized master-planned communities across the United States, then sells finished residential lots to national and regional homebuilders. Founded in July 2007 and operating as a subsidiary of Starwood Capital Group ($120B+ AUM), the firm is headquartered in Lakewood Ranch, Florida, with regional offices in Dallas, Houston, and Englewood (Colorado). Since inception, Starwood Land has acquired more than 85,000 lots and sold more than 55,000 lots across 100 communities in 11 states, generating in excess of $4 billion in cumulative residential lot and land revenues.

The company's core product is the master-planned community, exemplified by Sunterra (Houston, TX, #3 best-selling US community in 2023 and 2024), Marvida (Top 25), Lago Mar, Cibolo Canyons (anchored by JW Marriott/TPC golf), and approximately 30 other named communities across Texas, Florida, California, Arizona, Colorado, Tennessee, North Carolina, and South Carolina. Each community is positioned as an amenitized, high-quality offering with resort-style features such as Crystal Lagoons, clubhouses, pools, fitness centers, walking trails, and sports courts, designed to command premium lot values from homebuilder customers. Starwood Land is not a technology company; its core platform is land acquisition, entitlement management, horizontal development, amenity construction, and lot disposition.

Starwood Land monetizes through one-time lot sales to homebuilder customers (D.R. Horton, Lennar, Pulte, KB Home, Taylor Morrison, Toll Brothers, and 60+ others) on negotiated per-community takedown schedules. The April 2025 acquisition of 11 master-planned communities from Hines for approximately $800 million (16,000+ lots, 600 acres commercial in Dallas, Houston, and Austin) is the firm's largest transaction to date and signals an accelerating growth posture backed by Starwood Capital Group's institutional capital. The executive team includes CEO Mike Moser (joined 2007, previously 13 years at Taylor Woodrow), COO John Brian, CFO Larry Colditz (former Lennar/Beazer), West Region President Craig K. Campbell, and Managing Director Carson Nunnelly (former Hines), supported by roughly 40+ professionals across regional operations, development, accounting, and HOA/CDD management functions.

Name

Starwood Land Advisors

Legal name

Starwood Land, LLC

Website

https://starwoodland.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Starwood Land Advisors is a residential real estate investment firm, founded in 2007 and backed by Starwood Capital Group, that acquires, develops, and sells amenitized master-planned communities as finished lots to national and regional homebuilders across 11 US states, with $4B+ in cumulative lot revenues since inception.

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

Timber Tract Operations (11311)

SIC

Land Subdividers & Developers (No Cemeteries) (6552), Real Estate Dealers (For Their Own Account) (6532)

akta.pro primary industry

Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)

Keywords

• Residential land development
• Master-planned communities
• Real estate investment
• Lot development services
• Community development

Headquarters

HQ city

Englewood

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Residential Lot Sales: Starwood Land acquires undeveloped land, develops master-planned communities with amenities, and sells finished lots to homebuilders. Revenue is generated through the sale of residential lots to homebuilder customers. The company has sold over 55,000 lots generating in excess of $4 billion in residential lot and land revenues since inception in 2007.
2. Land Development Services: In addition to lot sales, Starwood Land develops amenitized master-planned communities featuring resort-style amenities such as crystal lagoons, clubhouses, pools, walking trails, and sports courts, which enhance lot values and attract homebuilders and buyers.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Starwood Land acquires undeveloped and partially entitled land, develops master-planned residential communities with resort-style amenities (crystal lagoons, clubhouses, pools, trails, sports courts), and sells finished residential lots to national and regional homebuilders. Revenue is generated through lot sales to homebuilder customers, supported by land development, entitlement, and amenity construction services. Since 2007, the company has acquired 85,000+ lots, sold 55,000+ lots in 100 communities across 11 states, and deployed $1.8 billion in residential investments.

Product overview

Starwood Land is a Florida-based residential real estate investment firm that specializes in master-planned community development across the United States. The company operates as a unified platform for land acquisition, development, and financing of residential communities, partnering with Starwood Capital Group for financial backing and working with national homebuilders for lot development. The product portfolio consists of 30+ named master-planned residential communities across Texas, Florida, California, Arizona, Colorado, Tennessee, North Carolina, and South Carolina, each offering residential lots with community amenities including clubhouses, pools, lagoons, walking trails, sports facilities, and recreational features. Since its inception in 2007, Starwood Land has acquired more than 85,000 lots and sold more than 55,000 lots, generating in excess of $4 billion in residential lot and land revenues.

Differentiator

Problem solved

Functional benefit

Products and services

• Sunterra

Quantifiable outcome

• Over $4 Billion in residential lot and land revenues generated since 2007
• +4 more outcomes

Named customers74 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• LGI Homes: Large public homebuilder with substantial in-house land acquisition and development capability. Buys lots directly from developers like Starwood Land and operates in many of the same Texas submarkets (Emberly, Cypress Green communities).
• Toll Brothers: National luxury homebuilder with an integrated land development arm that entitles and develops lots for both internal homebuilding and third-party builders. While much broader than Starwood Land, it competes for premier master-planned land in overlapping submarkets.
• Taylor Morrison: National homebuilder with a large in-house land development platform. Is both a customer of Starwood Land (Arrowhead Ranch) and a competitor for entitled lots in Arizona, Texas, and Florida.
• M/I Homes: Public homebuilder with an integrated land pipeline operating in Texas, Florida, and the Carolinas. Purchases lots in Starwood Land's communities (Marvida) while also competing for raw land in overlapping submarkets.

Direct peers

• Brookfield Residential: A subsidiary of Brookfield Asset Management that acquires, entitles, and develops master-planned communities across the U.S. and Canada. Operates a similar capital-backed model of amenitized community development and lot sales to national homebuilders.
• Forestar Group: A subsidiary of D.R. Horton and one of the largest publicly traded residential land developers in the U.S. Forestar acquires, entitles, and develops finished residential lots for D.R. Horton and other builders — directly comparable to Starwood Land's model of selling lots to national homebuilders in master-planned communities.
• Howard Hughes Holdings: Owns and develops large-scale master-planned communities (e.g., Bridgeland, The Woodlands, Summerlin) across the U.S. Operates a similar amenitized-community model selling lots to homebuilders and developers, making it a direct comparably scaled peer in the master-planned segment.
• Five Point Holdings: Develops large master-planned communities in California and Florida (Great Park Neighborhoods, Valencia). Operates a comparable amenitized master-planned model and sells lots to homebuilders — directly competitive in the high-end master-planned category.
• Landsea Homes: Public homebuilder with an integrated land acquisition and development platform operating master-planned communities in Texas, Arizona, California, Florida, and the Carolinas — overlapping geography and buyer relationships with Starwood Land.

Others

• Hines: Global real estate investment and development firm that historically operated a large U.S. residential land platform (sold to Starwood Land in April 2025). While now divested from residential land, Hines remains a relevant comparator and prior operator of similar master-planned strategies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Starwood Land Advisors