VNA Health System

What VNA Health System does

VNA Health System is a non-profit home health and hospice organization headquartered in Shamokin, Pennsylvania, founded in 1913. It delivers a diversified portfolio of in-home and community-based services including hospice, home health skilled nursing, private duty care, adult day care, transitional care, flu clinics, and the LIFELINE personal emergency response program. The organization serves patients across 18 counties in Central Pennsylvania, operating multiple branch offices acquired through a series of consolidations beginning in the mid-1990s.

The organization's footprint has been built primarily through acquisitions and branch openings. Named transactions include Community Nursing Service of Clinton County (1995), Centre HomeCare (1997), VNA of Central Pennsylvania (2006), and Lewistown Home Health (2009), followed by a new branch office in Lewisburg in 2010. In 1996 the consolidated affiliates were reorganized under the unified VNA Health System brand. The organization employs between 251 and 500 staff.

VNA Health System generates revenue through Medicare and Medicaid reimbursement, private insurance, self-pay, and charitable donations, consistent with a non-profit community-based provider model. It maintains federal compliance policies, including a recently updated Anti-Harassment and Anti-Discrimination policy. There is no disclosed use of AI/ML technology, proprietary software platforms, mobile applications, patents, or trademarks in the source material, and no funding rounds or named executive leadership are disclosed.

Name

VNA Health System

Legal name

VNA Health System

Website

https://vnahs.com

Company type

Private

Founded year

1913

Operating status

Operating

Headcount range

101–250 employees

Short description

VNA Health System is a non-profit home health and hospice provider founded in 1913 in Shamokin, PA, serving patients across 18 counties in Central Pennsylvania with hospice, skilled nursing, private duty, adult day care, transitional care, and LIFELINE services.

Ownership category

akta.pro rank

Product category

Home Healthcare and Hospice Services

NAICS

Home Health Care Services (621610), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050), Services-Misc Health & Allied Services, Nec (8090)

akta.pro industry

PRIMARYHLAFAEAA

Skilled Home Health (Medicare-Certified) Agencies

Healthcare & Life Sciences/Healthcare Providers & Systems/Home Health & Hospice Providers

SECONDARYHLAFAEAC

Home Hospice Agencies

Healthcare & Life Sciences/Healthcare Providers & Systems/Home Health & Hospice Providers

SECONDARYHSABACAA

Medicare-Certified Skilled Nursing Visits (RN/LPN)

Home & Personal Services/Elder Care & In-Home Care Services/Skilled Nursing & Clinical Home Health

SECONDARYHLADAFAF

Skilled Home Health Aide Services (HHA/CNA under Skilled Plan of Care)

Healthcare & Life Sciences/Elder Care & Long-Term Care/Home Health Care Services (Skilled)

SECONDARYHSABAFAB

Continuous Home Care (Crisis Hospice)

Home & Personal Services/Elder Care & In-Home Care Services/Hospice & Palliative In-Home Care

Keywords

• Home health care
• Hospice services
• Palliative care
• Skilled nursing
• Adult day care

Headquarters

HQ city

Shamokin

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Government Healthcare Programs: Revenue from Medicare and Medicaid reimbursement for home health services, hospice care, and skilled nursing visits. Federally assisted programs providing care regardless of ability to pay.
2. Private Insurance and Self-Pay: Private duty care services billed to private insurance or self-pay patients needing additional home support.
3. Donations and Charitable Contributions: Tax-deductible donations from community members supporting the non-profit mission of providing care regardless of ability to pay.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

VNA Health System delivers home-based skilled nursing, hospice and palliative care, private duty caregiver support, adult day care, and transitional care from hospital to home, supported by a seasonal flu vaccine program. Services are provided directly to patients across 18 Central Pennsylvania counties through six regional offices, with reimbursement through Medicare/Medicaid, private insurance, self-pay, and charitable donations.

Product overview

VNA Health System offers a comprehensive portfolio of home healthcare services organized around five core offerings: Hospice Care (Crossings Hospice) for end-of-life support, Home Health Skilled Services for post-surgery and illness recovery, Private Duty Care for ongoing at-home assistance, Adult Day Care through the VNA Caring Center, and Transitional Care for hospital-to-home transitions. Additional services include a Flu Vaccine Program and LIFELINE 24-hour Personal Response System. The organization serves 18 Central Pennsylvania counties through multiple branch locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Hospice Care (Crossings Hospice) End-of-life care providing medical, social, emotional and spiritual support for terminally ill patients (prognosis of six months or less) and their families across homes, long-term care facilities, personal care homes, and hospitals. Includes pain management, symptom control, bereavement support, grief counseling, and respite care through Crossings Hospice, Centre Crossings Hospice, and Hospice: The Bridge programs.
• Home Health Skilled Services Individualized recuperative skilled nursing and therapy services provided in the home following surgery or illness or for chronic disease management. Includes cardiac care, wound and ostomy care, medication management, IV therapy, physical/occupational/speech therapy, medical social work, and maternal child health across 18 Central Pennsylvania counties.
• Private Duty Care Supplemental non-skilled support for individuals needing help maintaining independence at home, including licensed nurse assistance, certified home health aide support, companion services, light housekeeping, meal preparation, and errand running. Delivered by VNA Private Duty in Lewisburg, Lewistown, and Harrisburg, typically billed to private insurance or self-pay.
• Adult Day Care (VNA Caring Center) Affordable adult day care providing a safe, comfortable supervised environment for adults with functional impairment, offering social connections and peer support while providing respite for caregivers. Operated at the VNA Caring Center location at 2 East Arch Street, Shamokin, PA 17872.
• Transitional Care (Home to Stay) Care management program assisting patients and families with supportive transitions from hospital to home, including medication review, care plan creation, and ongoing monitoring, with nurse liaisons coordinating with hospital case managers to reduce readmissions.
• Flu Vaccine Program Seasonal flu immunization clinics administered by licensed nurses across Northumberland, Columbia, Montour, Union, Snyder, and Schuylkill counties during the annual fall/mid-winter season, with volunteer support for registration and paperwork.
• LIFELINE 24-hour Personal Response System 24-hour personal response system providing added safety and security for elderly, recuperating patients, individuals with physical challenges, or those living alone, connecting users to emergency assistance at the press of a button.

Quantifiable outcome

• Decreased hospital readmissions through Transitional Care Program
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• Geisinger Home Health: Health-system-affiliated home health and hospice provider serving central and northeastern Pennsylvania with overlapping counties to VNA Health System, including comparable skilled nursing, hospice, and home health aide services. Direct regional competitor for hospital discharge referrals.
• Penn Medicine Home Health: University-of-Pennsylvania-affiliated home health service operating across south-central and central Pennsylvania, directly overlapping VNA's service region. Competes for the same hospital discharge referrals and physician practices with comparable Medicare-certified home health offerings.
• Bayada Home Health Care: Large national home health and hospice provider with multiple Pennsylvania locations, including adult and pediatric skilled nursing, private duty, and hospice services. Closely comparable service mix to VNA across home health aide, skilled nursing, and personal care lines.
• Interim HealthCare: National franchised home health and personal care provider with Pennsylvania franchise locations offering skilled home health, private duty, and hospice services. Competes directly with VNA in private duty caregiving and Medicare-certified skilled nursing visits.
• Maxim Healthcare Services: National provider of home health, private duty nursing, and personal care services with Pennsylvania offices. Direct competitor to VNA's Private Duty and home health aide offerings, with comparable Medicare/private insurance billing model.

Broad incumbents

• Amedisys: One of the largest U.S. home health and hospice operators with significant Pennsylvania presence, offering Medicare-certified home health, hospice, and high-acuity care. Larger portfolio but directly competes with VNA in skilled home health and hospice referrals across central PA.
• Enhabit Inc. Public-company spin-off providing home health and hospice services across 30+ states including Pennsylvania. Comparable Medicare-certified skilled home health and hospice offerings but operates at significantly larger scale than VNA Health System.
• Compassus: National hospice, palliative care, and home health provider operating in Pennsylvania. Directly comparable to VNA's Crossings Hospice program and overlapping home health services, though at substantially larger national scale.
• VITAS Healthcare: Largest U.S. hospice provider with Pennsylvania operations including central and eastern regions. Closely comparable to VNA's hospice line of business — end-of-life medical, emotional, and spiritual support — but at national scale and with substantially larger patient census.
• Aveanna Healthcare: Large national home health, hospice, and private duty services provider with Pennsylvania operations. Comparable private duty and skilled home health service lines that overlap with VNA's portfolio across adult and pediatric patient populations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/VNAHS
• LinkedInlinkedin.com/company/vna-health-system
• Instagraminstagram.com/vna.health.system

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VNA Health System