What Evolution Lending does

Evolution Lending Limited is a UK-based secured loan provider founded in 2011 and headquartered in Manchester, authorised and regulated by the Financial Conduct Authority under firm reference number 709488. The company specialises in non-standard, secured homeowner loans for consumers who have experienced financial difficulties — including those with mortgage arrears, self-employed individuals, and contract workers — and who are typically declined by mainstream lenders. Loan sizes range from £5,000 to £100,000 with terms of 36 to 240 months, annual interest rates of 11.7% to 46.5% variable, a typical APRC of 28.96%, and a maximum APRC of 50.00%. Loans are secured against residential property in England, Wales, Scotland, and Northern Ireland; the Republic of Ireland is explicitly excluded.

The company's core technical process is manual underwriting. Each application is handled by a Personal Account Manager through its sister company Evolution Money Limited (FCA FRN 708324), which acts as loan packager, processor, and servicer. Evolution Lending deliberately does not use automated credit-scoring decisions, evaluating each application based on individual circumstances rather than automated criteria. This human-intensive underwriting model is the company's defining operational feature and a primary cost driver, supported by a headcount of 51–100 employees.

Evolution Lending distributes its loans through two channels: direct-to-consumer applications via the Evolution Money website, and a business introducer channel comprising independent brokers and referrers assigned dedicated Business Development Managers, daily management information updates, and commission-based remuneration. Revenue is generated primarily through interest income on the loan book, with no disclosed equity funding rounds, acquisitions, or external investors referenced in the available materials. The company is privately owned by an unnamed parent that also owns Evolution Money Limited.

Name

Evolution Lending

Legal name

Evolution Lending Limited

Website

https://evolutionlending.co.uk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

Evolution Lending is a Manchester-based, FCA-authorised secured loan provider offering £5,000–£100,000 homeowner loans to financially stressed UK consumers who have been declined by mainstream lenders, distributed via direct-to-consumer applications and a business introducer network.

Ownership category

akta.pro rank

Product category

Secured Consumer Lending

NAICS

Consumer Lending (522291), Real Estate Credit (522292), Mortgage and Nonmortgage Loan Brokers (522310)

SIC

Personal Credit Institutions (6141), Mortgage Bankers & Loan Correspondents (6162), Loan Brokers (6163)

akta.pro primary industry

Debt Consolidation Personal Loans (Unsecured Installment) (FSAKAAAD)

akta.pro secondary industries

Mortgage Comparison, Marketplace & Rate-Shopping Platforms (FSALABAJ), Multi-Loan / Multi-Creditor Consolidation Loans (FSAKAIAD)

Keywords

• Secured homeowner loans
• Consumer lending
• Non-standard lending
• Manual underwriting
• Loan referral program

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Loan Interest Revenue: Evolution Lending earns revenue through interest charged on secured loans provided to consumers. Annual Interest Rates range from 11.7% to 46.5% variable, with typical APRC of 28.96%. Loans are secured against residential property.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels1 record

Core offering

Evolution Lending is a UK-based secured loan provider that lends £5,000 to £100,000 to homeowners, secured against residential property. The company focuses on financially stressed consumers who have been declined by mainstream lenders, employing manual underwriting decisions rather than automated credit scoring. All loan applications are processed by its sister company Evolution Money, which acts as packager and customer relationship manager, while Evolution Lending provides and administers the loan funds.

Product overview

Evolution Lending is a secured loan provider offering products for two distinct segments: (1) Consumer Secured Loans for homeowners seeking to borrow £5,000 to £100,000, and (2) a Business Introducer Program that enables partners to refer clients and earn commission. All loans are processed through sister company Evolution Money, with manual underwriting decisions based on individual circumstances rather than automated credit scoring. The company launched in 2011 to serve financially stressed consumers.

Differentiator

Problem solved

Functional benefit

Products and services

• Consumer Secured Loans Secured homeowner loans ranging from £5,000 to £100,000 for consumers in England, Wales, Scotland, and Northern Ireland. Loans are secured against residential property and feature manual underwriting based on individual circumstances rather than automated credit scoring. Terms range from 36 to 240 months, with annual interest rates of 11.7% to 46.5% variable and a typical APRC of 28.96%. Each applicant is assigned a Personal Account Manager who guides them through the entire loan journey.
• Business Introducer Program

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Evolution Money LimitedcoreStrategic or Co-development PartnerEvolution Money Limited is the sister company and service provider/packager to Evolution Lending. Both companies are owned by the same parent company. Evolution Money processes all loan applications and manages ongoing customer relationships, while Evolution Lending provides the loan funds and enters into the loan agreement with customers. Evolution Money also acts as a licensed credit broker to refer applications to other trusted lenders if they don't meet Evolution Lending's criteria.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Kensington Mortgages: Specialist UK residential mortgage lender focused on self-employed, high-net-worth, and borrowers with complex income — operates in the same specialist secured lending niche as Evolution Lending via a similar intermediary-led distribution model.
• Together Money: One of the UK's largest specialist lenders offering secured personal loans and second-charge mortgages to near-prime and non-standard borrowers; the most direct comparator to Evolution Lending by product, customer profile, and channel structure.
• Pepper Money: UK specialist lender providing residential, buy-to-let and second-charge mortgages for self-employed, complex-income, and credit-impaired borrowers; matches Evolution Lending's mix of secured homeowner products aimed at non-standard applicants.
• 118 118 Money: UK consumer credit provider focused on non-standard and credit-impaired borrowers via guarantor and unsecured loan products; overlaps with Evolution Lending's customer segment even if product structure differs.
• Optimum Credit: UK second-charge mortgage specialist distributing exclusively through intermediaries to near-prime and non-standard borrowers; same product/customer/channel architecture as Evolution Lending's homeowner loan business.
• Equifinance: UK second-charge mortgage specialist serving near-prime and non-standard borrowers through intermediaries; operates a near-identical niche to Evolution Lending with a comparable distribution model and secured-loan product focus.
• Amigo Loans: UK non-standard consumer lender historically serving credit-impaired borrowers; a direct comparator in customer profile and regulatory exposure, though its product mix (guarantor and unsecured loans) differs from Evolution Lending's secured homeowner model.

Broad incumbents

• Aldermore Bank: UK specialist challenger bank with a significant second-charge mortgage and consumer lending franchise; broader product set than Evolution Lending but with overlapping capability in secured homeowner lending to non-standard customers.
• Paragon Bank: Diversified specialist UK bank active in buy-to-let, second-charge, and owner-occupied specialist mortgages; competes for the same professional intermediary-driven flow of non-standard borrowers that Evolution Lending serves via its introducer network.
• Provident Financial: Veteran UK consumer credit provider (home collection and online lending via Satsuma) serving subprime and non-standard borrowers; comparable customer segment but broader consumer-credit product set than Evolution Lending's secured homeowner loan focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/evolution-banking

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Evolution Lending