What Cerca Technology does

Cerca Technology (CERCA TECHNOLOGY S.A.S.) is a Colombian supply chain technology consultancy founded in 1993 and headquartered in Bogotá, operating across more than 15 Latin American and Caribbean countries through five corporate offices in Colombia, Chile, the United States (Miami), Panama, and Venezuela, with additional sales presence in Mexico (CDMX, Monterrey, Guadalajara) and Peru (Lima). The company specializes in implementing and integrating Warehouse Management Systems (WMS) and Transportation Management Systems (TMS) for large distributors, manufacturers, and third-party logistics operators. Its core technology portfolio consists of three partner-led platforms: Infor CloudSuite WMS (enterprise tier), INVAS WMS (mid-market/SMB tier), and UNIGIS TMS (transportation), supplemented by Infor Labor Management, Infor Billing, Infor Birst analytics, Infor Demand/Supply Planning, Infor S&OP, Honeywell Voice CeDi, and Enterprise Asset Management modules. The company is developing ALMA, a proprietary three-layer AI platform intended to layer intelligent decision-making on top of existing WMS/TMS deployments.

The company's business model is primarily professional services-based, generating revenue through enterprise implementation, configuration, data migration, and change-management engagements, supplemented by recurring support fees under the Cerca Plus post-implementation program. Pricing is project-based and quote-driven, typically structured as multi-year contracts. Go-to-market is consultative enterprise field sales targeting operations and logistics executives, supported by content marketing (blog, SEO, country-specific landing pages), the Cerca On Air podcast, LinkedIn/Facebook/YouTube channels, and co-selling with Infor and UNIGIS. Cerca Technology serves eight primary verticals — 3PL, food & beverage, consumer goods, pharma/personal care, construction/home, automotive, high-tech/electronics, and textile — with named enterprise customers including Ransa, Olímpica, Fanalca, Laive, Bivién, Signia, Implosa, Empresas Najri, Megacentro|Megafrío, and Grupo Phoenix. The company was recognized as Infor Best Partner of the Year 2021 and operates as a private, independent entity with no disclosed institutional ownership or funding events.

Name

Cerca Technology

Legal name

CERCA TECHNOLOGY S.A.S.

Website

https://cercatechnology.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

51–100 employees

Short description

Cerca Technology is a Colombian supply chain consultancy that implements WMS and TMS solutions across 15+ Latin American countries, serving enterprise distributors, manufacturers, and 3PL operators in verticals including 3PL, food & beverage, pharma, and consumer goods via Infor, INVAS, and UNIGIS platforms.

Ownership category

akta.pro rank

Product category

Supply Chain Execution Software (WMS/TMS) Implementation Services

NAICS

Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512)

SIC

Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Integration, API & Middleware Consulting (BPAHAEAJ)

Keywords

• Warehouse management systems
• Transportation management systems
• Supply chain execution
• WMS implementation services
• Logistics technology consulting

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices9 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. WMS and TMS Implementation Services: Near Technology earns revenue primarily through professional services fees for the implementation, configuration, and deployment of WMS and TMS solutions. Implementation engagements include consulting, project management, system configuration, data migration, testing, go-live support, and change management. The company also earns from post-implementation support services under the Cerca Plus program.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Cerca Technology implements, integrates, and supports Warehouse Management Systems (Infor CloudSuite WMS for enterprise and INVAS WMS for mid-market/SMB) and Transportation Management Systems (UNIGIS TMS) for distributors, manufacturers, and 3PL operators across Latin America. The offering combines partner software deployment with consulting, configuration, data migration, change management, go-live support, and ongoing post-implementation services under the Cerca Plus program, alongside supply chain planning, analytics, voice automation, and emerging AI capabilities.

Product overview

Cerca Technology offers a portfolio of supply chain technology solutions consisting of two main WMS platforms (INFOR WMS for enterprise/World Class operations and INVAS WMS for regional/SME operations) complemented by UNIGIS TMS for transportation management with six functional modules (Order Administration, Distribution Planning, Yard Management, Logistics Monitoring, Delivery Control, and Freight Management). The offering also includes INFOR Supply Chain Planning solutions (Demand Planning, Supply Planning, S&OP), Infor Birst analytics, Honeywell Voice CeDi automation, Enterprise Asset Management, and Supply Chain AI capabilities. All solutions are implemented and supported through the Cerca Plus post-implementation services program.

Differentiator

Problem solved

Functional benefit

Brands

• INVAS WMS: Regional-class warehouse management system designed for small and medium enterprises with fast implementation timelines
• UNIGIS TMS
• Infor WMS
• Cerca Plus

Products and services

• Infor CloudSuite Warehouse Management System (Infor WMS) Enterprise-class warehouse management system for distribution center operations including inventory control, picking, packing, and shipping, available on cloud and on-premise, designed for high-complexity multi-SKU operations across food & beverage, pharma, retail, and 3PL sectors.
• INVAS Warehouse Management System (invasWMS) Regional-class, cloud-native warehouse management system designed for mid-market and SMB distributors with rapid implementation, lower cost of entry, and the ability to scale into the Infor CloudSuite WMS as the customer grows. Includes the INVAS Monitor module for real-time operational visibility.
• UNIGIS Transportation Management System (TMS) Transportation management platform with modules for order administration, distribution planning, yard management, logistics monitoring, delivery control, and freight management, including country-specific regulatory compliance (Mexico Carta Porte, Colombia RNDC, Chile SII).
• Honeywell Voice CeDi

Named customers14 records

Segments9 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability4 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core and minor.

• InforcoreTechnology or IntegrationNear Technology is a Gold Partner of Infor and the leading Infor WMS implementer in Latin America. They implement Infor CloudSuite WMS (formerly Infor SCE), Infor Labor Management, Infor Billing, Infor Demand Planning, Infor Supply Planning, Infor S&OP, and Infor Birst. The partnership dates back over 30 years and Near Technology holds the distinction of implementing the first Infor CloudSuite WMS go-live globally (Ransa, Peru). They were named Infor Best Partner of the Year 2021.
• UNIGIScoreTechnology or IntegrationNear Technology is the official UNIGIS TMS partner for Peru, Chile, Colombia, Mexico, Dominican Republic, and all of Latin America. They implement the full UNIGIS TMS suite: order administration, distribution planning, yard management, logistics monitoring, delivery control, and freight management. The partnership enables Near Technology to offer a complete WMS+TMS stack from a single implementation partner.
• INVAScoreTechnology or IntegrationNear Technology is the primary implementation partner for INVAS WMS (regional-class warehouse management system) across Latin America. INVAS WMS targets mid-market and SMB companies with a cloud-native, rapid-deployment solution. INVAS Monitor provides real-time operational visibility. Near Technology positions INVAS as the growth pathway for companies that start mid-market and scale to enterprise, at which point they migrate to Infor CloudSuite WMS.
• RNDC (Registro Nacional de Despachos de Carga)minorOthersNear Technology's UNIGIS TMS is pre-configured with RNDC compliance for Colombia — generating mandatory cargo dispatch manifests per Ministry of Transportation requirements. This is a regulatory compliance integration rather than a technology partnership.

Scale indicators13 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Manhattan Associates: Global provider of warehouse management and transportation management systems. Directly competes with the Infor CloudSuite WMS and UNIGIS TMS implementations that Cerca delivers, particularly in enterprise retail, 3PL, and food & beverage accounts across LATAM.
• Blue Yonder: End-to-end supply chain execution platform offering WMS and TMS. Competes head-to-head with Cerca's Infor/UNIGIS stack for large enterprise deals in distribution, manufacturing, and 3PL across Latin America.
• Körber Supply Chain: Warehouse management software provider (formerly HighJump) with a strong implementation partner network. Competes for the same mid-market and enterprise WMS opportunities that Cerca targets via Infor CloudSuite and INVAS.
• MercuryGate International: Independent TMS provider serving shippers, 3PLs, and brokers with advanced transportation planning. Directly competes with UNIGIS TMS for mid-market and enterprise transport optimization deals in LATAM.

Broad incumbents

• SAP Transportation Management: Incumbent ERP and TMS suite widely deployed at LATAM large enterprises. Cerca's data explicitly identifies SAP TM as a direct competitor for enterprise TMS deals, while also integrating with SAP ERP ecosystems.
• Oracle Transportation Management: Cloud TMS within the Oracle SCM suite. Competes with UNIGIS TMS implementations at large LATAM enterprises, particularly those running Oracle ERP Cloud or NetSuite, where Cerca also supports integration.
• Descartes Systems Group: Global logistics technology platform spanning TMS, route planning, customs, and last-mile. Provides competing capabilities to several UNIGIS TMS modules and targets the same enterprise LATAM accounts.

Emerging players

• Softeon: WMS and supply chain execution provider with growing LATAM presence. Competes for enterprise and mid-market WMS deals that would otherwise go through Cerca-led Infor or INVAS deployments.
• Made4net: Cloud-native WMS and supply chain execution suite targeting 3PL, distribution, and manufacturing — overlapping with Cerca's INVAS mid-market WMS positioning and Infor enterprise WMS implementations.
• Logiwa: Cloud WMS focused on fulfillment and 3PL operators. Competes with INVAS WMS for fast-growing SMB and mid-market distribution customers in the Americas.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xfacebook.com/cercatechnology1
• YouTubeyoutube.com/channel/UCq31AZrUbgzHDHAEI5fBr_w
• LinkedInlinkedin.com/company/cerca-technology
• Facebookfacebook.com/cercatechnology1

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cerca Technology